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Social Media Analyst

TaskUs
Full-time
On-site
Puebla, Puebla, Mexico
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Analyst

πŸ”Ή Company: TaskUs

πŸ”Ή Location: Puebla, Puebla, Mexico

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Digital Marketing

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site (Remote OK)

πŸš€ Job Overview

Key aspects of this role include:

  • Analyzing social media metrics and trends to grow clients' brands
  • Collaborating with cross-functional teams to develop effective social media strategies
  • Working in a dynamic, global environment with a People First culture
  • Opportunities for professional growth and competitive industry salaries

ASSUMPTION: This role requires a strong understanding of social media platforms and digital marketing trends, as well as excellent communication and analytical skills.

πŸ“‹ Key Responsibilities

βœ… Analyze social media metrics and trends to identify growth opportunities

βœ… Develop and implement social media strategies to improve client brands

βœ… Collaborate with cross-functional teams to ensure consistent messaging and branding

βœ… Monitor and report on social media performance using data-driven insights

βœ… Stay up-to-date with digital marketing trends and best practices

ASSUMPTION: This role requires strong analytical and problem-solving skills, as well as the ability to work effectively in a team environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-2 years of experience in social media analysis or a related role

Required Skills:

  • Proficient in social media analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics)
  • Strong analytical and problem-solving skills
  • Excellent communication and interpersonal skills
  • Fluency in English
  • Proficient in Microsoft Office Suite

Preferred Skills:

  • Familiarity with social media management platforms (e.g., Buffer, HubSpot)
  • Experience with data visualization tools (e.g., Tableau, Power BI)
  • Bilingual or multilingual

ASSUMPTION: Candidates with relevant internship experience or projects may also be considered.

πŸ’° Compensation & Benefits

Salary Range: MXN 35,000 - 50,000 per month (based on industry standards for entry-level social media analyst roles in Puebla)

Benefits:

  • Competitive industry salaries
  • Comprehensive benefits packages
  • Wellness programs
  • Diversity initiatives

Working Hours: Full-time (40 hours per week), with flexible scheduling options

ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: TaskUs is a global provider of outsourced digital services and next-generation customer experience, serving fast-growing technology companies across various sectors.

Company Size: TaskUs has approximately 45,000 employees globally, with a presence in 23 locations across 12 countries, including the Philippines, India, and the United States.

Founded: TaskUs was founded in 2008 and is headquartered in New Braunfels, Texas, USA.

Company Description:

  • TaskUs offers a range of services, including social media management, customer experience, and AI services
  • They prioritize a People First culture, focusing on employee well-being and professional growth
  • TaskUs is committed to diversity, equity, and inclusion, welcoming applicants from all backgrounds

Company Specialties:

  • Omni-channel customer support
  • Customer acquisition and retention
  • Back office and data services
  • Content moderation and photo retouching
  • Technical support and customer care

Company Website: taskus.com

ASSUMPTION: TaskUs' global presence and diverse client base offer unique opportunities for professional growth and exposure to various industries.

πŸ“Š Role Analysis

Career Level: Entry-level (Social Media Analyst I)

Reporting Structure: This role reports directly to the Social Media Manager or a similar supervisory position

Work Arrangement: On-site (Remote OK) - This role may require occasional remote work, with the option to work on-site at TaskUs' Puebla office

Growth Opportunities:

  • Progression to Senior Social Media Analyst or similar roles
  • Expansion into related fields, such as content creation or digital marketing strategy
  • Potential relocation to other TaskUs offices worldwide

ASSUMPTION: This role offers opportunities for professional growth and development within TaskUs' global organization.

🌍 Location & Work Environment

Office Type: TaskUs' Puebla office is a modern, collaborative workspace designed to foster creativity and productivity

Office Location(s): 1650 Independence Dr, New Braunfels, Texas, USA (Global Headquarters); 24th Street corner 7th Avenue, 17th Floor, Twenty Four Seven McKinley Building, Taguig, Metro Manila, Philippines (Asia-Pacific Headquarters); and other locations worldwide

Geographic Context:

  • Puebla is the fourth-largest city in Mexico, with a vibrant cultural scene and a growing tech industry
  • The city offers a moderate cost of living and a variety of housing options
  • Puebla is well-connected by air, with direct flights to major international destinations

Work Schedule: Full-time (40 hours per week), with flexible scheduling options to accommodate different work-life balance needs

ASSUMPTION: TaskUs' global offices provide a diverse and inclusive work environment, with opportunities for collaboration and learning from colleagues worldwide.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth behavioral and technical interviews
  • Background check and onboarding

Key Assessment Areas:

  • Analytical skills and problem-solving abilities
  • Communication and interpersonal skills
  • Understanding of social media trends and best practices
  • Cultural fit and alignment with TaskUs' values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare examples of your social media analysis work or projects
  • Research TaskUs' company culture and values to demonstrate your fit
  • Practice common interview questions and be prepared to discuss your problem-solving approach

ATS Keywords: Social Media Analysis, Digital Marketing, Data Interpretation, Content Strategy, Trend Analysis, Communication Skills, Problem Solving, Team Collaboration, Customer Engagement

ASSUMPTION: TaskUs' application process is designed to assess candidates' skills and cultural fit, with a focus on finding the best match for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Social media analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Data visualization tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: TaskUs provides the necessary tools and technologies for employees to perform their jobs effectively, with opportunities for professional development in using new and emerging tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • People First
  • Innovation
  • Integrity
  • Accountability
  • Customer-centric

Work Style:

  • Collaborative and team-oriented
  • Adaptable and flexible
  • Data-driven and analytical
  • Results-focused and proactive

Self-Assessment Questions:

  • Do you align with TaskUs' People First culture and values?
  • Are you comfortable working in a dynamic, global team environment?
  • Do you have strong analytical and problem-solving skills?
  • Are you proactive and results-driven in your approach to work?

ASSUMPTION: TaskUs' cultural fit assessment focuses on finding candidates who align with their core values and work style, ensuring a positive and productive work environment.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment may require adaptability and quick decision-making
  • Collaborating with global teams may involve coordinating across different time zones and cultures
  • Occasional remote work may require self-motivation and time management skills
  • Puebla's moderate cost of living may require careful budgeting and planning

ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a willingness to learn and grow in a diverse work environment.

πŸ“ˆ Similar Roles Comparison

  • Social Media Coordinator: Focuses more on content creation and scheduling, with less emphasis on analysis and strategy
  • Social Media Manager: Oversees social media strategy and team, with more responsibility for high-level decision-making
  • Digital Marketing Specialist: Works on a broader range of digital marketing channels, with a focus on SEO, SEM, and content marketing

ASSUMPTION: These roles share some similarities with the Social Media Analyst role, but each has its unique focus and requirements.

πŸ“ Sample Projects

  • Analyzing social media performance for a major e-commerce client, identifying trends, and recommending strategies to improve engagement and conversions
  • Developing a social media content calendar for a B2B tech company, aligning with their brand voice and messaging
  • Conducting a competitive analysis of social media strategies in the hospitality industry, identifying best practices and opportunities for differentiation

ASSUMPTION: These sample projects illustrate the range of tasks and responsibilities for a Social Media Analyst at TaskUs, demonstrating the opportunity for growth and development in the role.

❓ Key Questions to Ask During Interview

  • How does this role contribute to TaskUs' overall strategy and growth?
  • What are the most significant challenges facing the social media team currently, and how can this role help address them?
  • How does TaskUs support the professional development and growth of its employees?
  • What is the typical career path for a Social Media Analyst at TaskUs?
  • How does TaskUs ensure a positive and inclusive work environment for its global team?

ASSUMPTION: These questions help candidates better understand the role, the team, and the organization, enabling them to make an informed decision about their fit and potential for growth.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of your social media analysis work or projects
  • Research TaskUs' company culture and values to demonstrate your fit
  • Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.