📌 Core Information
🔹 Job Title: Social Media Business Analyst
🔹 Company: The Walt Disney Company
🔹 Location: Santa Monica, CA, USA (with remote flexibility)
🔹 Job Type: Full-time
🔹 Category: Fan Relations
🔹 Date Posted: July 10, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Hybrid (on-site and remote)
🚀 Job Overview
Key aspects of this role include:
- Supporting social media operations across various platforms for DTC services like Hulu and Disney+
- Managing project tracking and coordination using Airtable
- Executing global reporting, audits, and gap analysis to drive operational improvements
- Collaborating with cross-functional teams to identify and implement enhancements
- Providing constructive feedback and maintaining documentation across tools, platforms, and workflows
ASSUMPTION: This role requires a strong understanding of social media platforms, reporting tools, and project management. The ideal candidate will be comfortable working in a dynamic environment and collaborating with various teams.
📋 Key Responsibilities
✅ Managing and maintaining a detailed project tracking Airtable with automations and multiple views
✅ Managing the global social reply repository and running weekly scrums to track and update tasks and projects
✅ Attending launch meetings and running weekly internal launch syncs to plan launch-related projects
✅ Monitoring cross-org dependencies and updating the project Airtable as needed
✅ Executing global reporting, audits, and gap analysis across systems for social replies, QC metrics, and creating ad-hoc reporting as needed
✅ Creating and maintaining documentation across tools, platforms, and workflows
✅ Maintaining accurate global headcount reporting and managing permission requests for social tools
✅ Partnering with VX Social Leaders and cross-team partners to support new business needs as they arise
ASSUMPTION: This role involves a mix of strategic planning, data analysis, and project management. The candidate should be comfortable working with various teams and tools to drive operational improvements.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent professional experience
Experience: 3+ years in a social media role
Required Skills:
- High proficiency with Twitter and Facebook platforms
- Elevated experience with social management platforms (e.g., Sprout, Sprinklr, AppFollow) and analytics systems
- High proficiency with reporting tools (e.g., Tableau, Adobe Analytics, AirTable)
- Proficiency in Microsoft Suite, JIRA, Salesforce, Google Suite
- Strong technical acumen and project management experience
Preferred Skills:
- Familiarity with legal review processes and localization workflows
- Experience providing constructive feedback
ASSUMPTION: The ideal candidate will have a strong background in social media and data analysis, with a proven track record of driving operational improvements through data-driven insights.
💰 Compensation & Benefits
Salary Range: $64,300 - $86,200 per year (based on company-provided range)
Benefits:
- Medical
- Financial
- Other Benefits
Working Hours: Full-time (40 hours/week) with flexibility to support business needs during live TV events, outages, and crisis scenarios
ASSUMPTION: The salary range provided is based on the company's posting. Benefits may include health insurance, retirement plans, and other perks typical of a large corporation like The Walt Disney Company.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: 1992
Company Description:
- Disneyland Paris is a theme park located in Chessy, France, owned and operated by The Walt Disney Company
- The company offers a wide range of job opportunities across various departments, including marketing, finance, engineering, and operations
- Disneyland Paris is committed to creating magical experiences for its guests and fostering the growth of its employees
Company Specialties:
- Marketing
- Communication
- Engineering
- Human Resources
- Sales
- Finance
- Legal
- Real Estate Development
- Information Technology
- Event Planning
- Supply Chain
- Logistics
- Purchasing
- Revenue Management
- Research
- Strategy
- Audit
- Construction
- Pricing
- Guest Relations
- Tourism and Hospitality
Company Website: careers.disneylandparis.com/fr
ASSUMPTION: Disneyland Paris offers a dynamic and multicultural work environment with opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports to the Viewer Experience team and collaborates with various cross-functional teams
Work Arrangement: Hybrid (on-site and remote) with flexibility to support business needs during live TV events, outages, and crisis scenarios
Growth Opportunities:
- Expanding skills in data analysis and project management
- Gaining experience working with cross-functional teams
- Potential career progression within the Viewer Experience team or related departments
ASSUMPTION: This role offers opportunities for professional growth and development, particularly in data analysis, project management, and cross-functional collaboration.
🌍 Location & Work Environment
Office Type: Hybrid (on-site and remote)
Office Location(s): Santa Monica, CA, USA (with remote flexibility)
Geographic Context:
- Santa Monica is a coastal city in California, known for its beaches, parks, and vibrant culture
- The area offers a mix of urban and suburban living, with a variety of housing options and amenities
- The city is well-connected by public transportation, with easy access to Los Angeles and other nearby attractions
Work Schedule: Full-time (40 hours/week) with flexibility to support business needs during live TV events, outages, and crisis scenarios
ASSUMPTION: The hybrid work arrangement offers flexibility and a balance between on-site collaboration and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the Viewer Experience team
- Final interview with the director or other senior leaders
Key Assessment Areas:
- Technical skills in social media platforms, reporting tools, and project management
- Problem-solving and analytical skills
- Collaboration and communication skills
- Adaptability and flexibility in a dynamic work environment
Application Tips:
- Highlight relevant experience and skills in social media, data analysis, and project management
- Tailor your resume and cover letter to emphasize your fit for this role and the company's mission
- Prepare examples of your work, such as reports or projects, to showcase your skills and accomplishments
ATS Keywords: Social Media, Data Reporting, Business Analytics, Performance Analysis, Workflow Development, Project Management, Technical Acumen, Reporting Tools, Social Management Platforms, Microsoft Suite, JIRA, Salesforce, Google Suite, AI Technologies, Collaboration, Documentation
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, problem-solving abilities, and cultural fit within the Viewer Experience team and the company as a whole.
🛠️ Tools & Technologies
- Twitter
- Facebook
- AppFollow
- Airtable
- Tableau
- Adobe Analytics
- Microsoft Suite
- JIRA
- Salesforce
- Google Suite
ASSUMPTION: The candidate should be comfortable working with various social media platforms, reporting tools, and project management software to excel in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Storytelling
- Optimism
- Inclusion
- Integrity
- Respect
Work Style:
- Collaborative
- Data-driven
- Adaptable
- Results-oriented
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment?
- Are you comfortable working with various teams and tools to drive operational improvements?
- Do you have strong analytical skills and the ability to translate data into actionable insights?
ASSUMPTION: The ideal candidate will be comfortable working in a dynamic, collaborative environment and have strong analytical skills to drive data-driven decision-making.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Working with various teams and stakeholders to identify and implement operational improvements
- Adapting to changes in business needs and priorities
- Balancing on-site and remote work responsibilities
ASSUMPTION: The candidate should be comfortable working in a dynamic environment and managing multiple projects and priorities to succeed in this role.
📈 Similar Roles Comparison
- This role is unique in its focus on social media operations and business analysis within the Viewer Experience team
- Similar roles in the industry may focus more on content creation, community management, or customer support
- Career progression in this role may lead to opportunities in data analysis, project management, or related fields within the company
ASSUMPTION: This role offers a unique blend of social media, data analysis, and project management responsibilities, with opportunities for career growth and development within the company.
📝 Sample Projects
- Conducting a comprehensive audit of social media reply processes and identifying opportunities for improvement
- Developing and implementing a project tracking system using Airtable to streamline workflows and improve collaboration
- Analyzing social media performance metrics and providing data-driven recommendations to optimize content and engagement
ASSUMPTION: These sample projects illustrate the candidate's ability to analyze data, develop strategic solutions, and drive operational improvements through project management and data analysis.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Viewer Experience team?
- How does this role contribute to the overall success of the DTC platforms, and what are the key priorities for the first 90 days?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in this environment?
- How does the company support the growth and development of its employees in this role?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: These interview questions will help the candidate better understand the role, the team, and the company's expectations for success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in social media, data analysis, and project management
- Prepare examples of your work, such as reports or projects, to showcase your skills and accomplishments
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
