📌 Core Information
🔹 Job Title: Social Media & Content Marketing Manager
🔹 Company: Pickle Robot Company
🔹 Location: Charlestown, MA
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (On-site 3 days/week)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing a content strategy across multiple formats
- Leading social media strategy and execution across various platforms
- Collaborating with internal teams to create engaging narratives
- Optimizing content for AI SEO and performance
- Building and managing a content calendar
ASSUMPTION: This role requires a strong background in content creation and social media management, with a focus on storytelling and audience engagement.
📋 Key Responsibilities
✅ Build upon & execute Pickle Robots' content strategy across multiple formats
✅ Lead social strategy and execution across channels, ensuring everything aligns with brand goals, voice, and audience needs
✅ Optimize content for AI SEO and performance, identifying gaps and opportunities to improve discoverability and traffic
✅ Build and manage a content calendar that balances product storytelling, community engagement, trend-driven content, and thought leadership
✅ Create or source short-form video that performs
✅ Track trends, formats, memes, and industry moments
✅ Collaborate internally with product, engineering, sales, and operations teams to translate product features into customer-first narratives
✅ Use analytics to report, optimize, and refine content performance weekly
✅ Spot and build relationships with creators, engineers, customers, or industry voices/influencers that can help amplify the message authentically
✅ Push the brand forward while maintaining a clear, consistent identity
ASSUMPTION: This role requires strong project management skills, adaptability, and the ability to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2-5 years of experience in content marketing or a related role
Required Skills:
- Proven ability to tell compelling stories that make complex ideas simple, visual, and shareable
- Background in copywriting, with an eye for brand tone, message clarity, and platform-appropriate voice
- Fluency in TikTok, Instagram, and YouTube Shorts
- A strong POV on what makes content work, and the skills to direct, edit, or inspire it
- Comfort with social tools and basic familiarity with analytics dashboards
- Familiarity with SEO and AI-powered answer engines
- Strong understanding of audience dynamics
- Skilled at managing multiple priorities in a fast-moving, experiment-friendly environment
- Willing and able to work from the Charlestown, MA offices at least 3 times per week
Preferred Skills:
- Previously managed UGC, influencer, or ambassador programs
- Experience working with agencies or freelancers
- Passion for robotics, innovation in tech, or the future of AI
ASSUMPTION: Candidates with a strong portfolio showcasing their creative and strategic abilities will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a mid-level marketing role in the Boston area)
Benefits:
- Health Insurance
- Dental Insurance
- Vision Insurance
- Unlimited Vacation
- 401K Contributions (5% of salary)
- Travel Supplies
Working Hours: Full-time (40 hours/week), with flexibility for remote work on certain days
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Automation Machinery Manufacturing, specifically focused on robotics and AI for supply chain applications
Company Size: 51-200 employees (Mid-sized company, offering opportunities for growth and impact)
Founded: 2018 (Relatively young company with a strong focus on innovation)
Company Description:
- Pickle Robot is a pioneer in Physical AI for supply chain applications
- The company specializes in autonomously unloading trucks, trailers, and import containers using robotics and AI
- Pickle Robot is committed to making work safer, faster, and more efficient by automating manual tasks
Company Specialties:
- Robotics
- Automation
- AI
- Logistics and Supply Chain
Company Website: http://www.picklerobot.com
ASSUMPTION: Working at Pickle Robot offers the opportunity to be part of a cutting-edge, innovative company focused on transforming the supply chain industry.
📊 Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Head of Marketing and works closely with various internal teams, including product, engineering, sales, and operations
Work Arrangement: Hybrid (On-site 3 days/week, remote 2 days/week)
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to learn and develop skills in a fast-paced, innovative environment
- Chance to work on a wide range of projects and collaborate with diverse teams
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to learn, develop, and advance within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): 465 Medford St, Boston, Massachusetts 02129, US
Geographic Context:
- Boston is a vibrant, tech-focused city with a strong startup ecosystem
- The Charlestown neighborhood offers a mix of urban and suburban living, with easy access to downtown Boston
- The office is located near public transportation, making it easily accessible
Work Schedule: Full-time (40 hours/week), with flexibility for remote work on certain days
ASSUMPTION: The hybrid work arrangement offers a good balance between collaboration and remote work, allowing for flexibility and a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the Head of Marketing
- Background check and reference checks
Key Assessment Areas:
- Creativity and storytelling abilities
- Understanding of audience dynamics and social media trends
- Project management and organizational skills
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight your content creation and social media management skills
- Include examples of your work, such as a portfolio or case studies, to demonstrate your abilities
- Prepare for behavioral interview questions that focus on your problem-solving, collaboration, and adaptability skills
ATS Keywords: Content strategy, social media management, copywriting, SEO, analytics, video production, audience engagement, trend analysis, collaboration, creativity, storytelling, brand development, project management, influencer relations, technical understanding, adaptability
ASSUMPTION: The interview process for this role will focus on assessing the candidate's creative, strategic, and collaborative skills, as well as their ability to thrive in a fast-paced, innovative environment.
🛠️ Tools & Technologies
- Social media platforms (TikTok, Instagram, YouTube Shorts, LinkedIn, X, Reddit)
- Analytics tools (Meta, TikTok, GA, Hubspot)
- Content creation and editing tools (e.g., Canva, Adobe Creative Suite, iMovie)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be comfortable learning and adapting to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Continuous learning
- Integrity
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Adaptable and open to change
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in fast-paced, innovative environments?
- Are you comfortable working collaboratively with diverse teams?
- Do you have a strong desire to learn and adapt to new technologies and trends?
ASSUMPTION: Candidates who are innovative, collaborative, and adaptable will be well-suited to Pickle Robot's company culture and work environment.
⚠️ Potential Challenges
- Managing multiple priorities and projects in a fast-paced environment
- Keeping up with the latest social media trends and algorithm changes
- Collaborating effectively with various internal teams, each with their own priorities and goals
- Balancing the need for innovation with the requirement to maintain a consistent brand identity
ASSUMPTION: These challenges can be overcome by strong project management skills, adaptability, and a focus on continuous learning and improvement.
📈 Similar Roles Comparison
- This role is unique in its focus on content creation and social media management for a robotics and AI company
- Similar roles in other industries may focus more on traditional marketing channels or have a broader scope of responsibilities
- Career progression in this role could lead to leadership positions in marketing or other areas of the business
ASSUMPTION: This role offers a unique opportunity to work at the intersection of content marketing and innovative technology, with strong potential for growth and advancement.
📝 Sample Projects
- Developing a content strategy for a new product launch, including social media campaigns, blog posts, and email nurtures
- Creating a series of short-form videos showcasing the company's robotics technology and its applications in the supply chain industry
- Managing a user-generated content campaign to highlight customer success stories and build brand awareness
ASSUMPTION: These projects demonstrate the range of responsibilities and initiatives that the Social Media & Content Marketing Manager may be involved in, showcasing the role's strategic and creative nature.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall marketing strategy?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how is this role expected to fit into that framework?
- How does the company measure the success of its marketing efforts, and how will this role contribute to those metrics?
ASSUMPTION: These questions will help candidates better understand the role, the company, and the expectations for success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your content creation and social media management skills, with specific examples of your work
- Prepare for behavioral interview questions that focus on your problem-solving, collaboration, and adaptability skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
