Social Media & Content Strategist (m/w/d)

📌 Core Information

🔹 Job Title: Social Media & Content Strategist (m/w/d)

🔹 Company: MORE MONEY MORE LOVE

🔹 Location: Düsseldorf, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 29, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing a cross-channel content strategy for MORE MONEY MORE LOVE's social media platforms
• Planning and executing organic social media rollouts, including content creation and community management
• Collaborating with the team to create engaging content and campaigns that resonate with the brand's community
• Analyzing KPIs and providing data-driven optimizations to improve content performance

ASSUMPTION: This role requires a strong understanding of social media platforms, content creation, and community management. Candidates should have experience in a similar role or relevant transferable skills.

📋 Key Responsibilities

✅ Develop and implement a cross-channel content strategy in collaboration with the teamlead

✅ Plan and execute organic social media rollouts, including content creation and scheduling

✅ Coordinate content creation with the content creator, graphic designers, and the team

✅ Contribute to campaign conceptualization, including planning visual needs and shootings

✅ Develop storylines, posting plans, and activating community communication

✅ Integrate the personal brand of the brand owner into the overall brand communication

✅ Conduct trend and platform research to identify innovative content approaches

✅ Analyze KPIs and provide data-driven optimizations to improve content performance

ASSUMPTION: This role requires strong organizational skills, creativity, and the ability to work independently and collaboratively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-3 years of experience in content strategy, social media, or brand marketing

Required Skills:

• Excellent understanding of social media platforms and content creation
• Strong communication and organizational skills
• Ability to work independently and collaboratively
• Familiarity with tools such as Slack, Asana, Meta Creator Studio, and Canva
• Basic understanding of paid media mechanics and content performance

Preferred Skills:

• Experience with trend and platform research
• Fluency in German and English

ASSUMPTION: Candidates with relevant experience in content strategy, social media, or brand marketing are encouraged to apply. Transferable skills from related fields will also be considered.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (based on experience and qualifications)

Benefits:

• Key role in the Content & Social team
• Creative freedom for brand development and content creation
• Direct collaboration with the team lead and short decision-making processes
• Fair compensation, flexible working hours, and home office options
• MacBook and company phone
• Employee discounts and store credits on collections
• Access to exclusive drops, creator networks, shootings, and events

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in Germany. The final offer may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Apparel & Fashion

Company Size: Small (2-10 employees) - A small company size offers a close-knit team environment and the opportunity to have a significant impact on the brand's growth and success.

Founded: 2021 - MORE MONEY MORE LOVE is a relatively new brand with a strong focus on community and culture.

Company Description:

• Independent streetwear brand with a focus on fashion, attitude, and culture
• Direct-to-consumer (D2C) business model with a strong online presence
• Strong connection to the community, with a focus on creating authentic and engaging content

Company Specialties:

• Streetwear fashion
• Community engagement and content creation
• Direct-to-consumer sales

Company Website: moremoneymorelove.de

ASSUMPTION: MORE MONEY MORE LOVE is a fast-growing brand with a strong focus on community engagement and content creation. Candidates who are passionate about streetwear fashion and have experience in content strategy or social media are encouraged to apply.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience) - This role is suitable for candidates with 2-3 years of experience in content strategy, social media, or brand marketing.

Reporting Structure: The Social Media & Content Strategist will report directly to the team lead and collaborate closely with the content creator, graphic designers, and the broader team.

Work Arrangement: Hybrid - This role requires a combination of on-site and remote work, with flexible hours and the opportunity to work from home.

Growth Opportunities:

• As the brand continues to grow, there may be opportunities for career advancement within the marketing team
• The close-knit team environment at MORE MONEY MORE LOVE offers ample opportunities for learning and professional development
• Candidates who demonstrate strong performance and a commitment to the brand's values may have the opportunity to take on additional responsibilities or leadership roles

ASSUMPTION: This role offers significant growth opportunities for candidates who are passionate about the brand and committed to its success. The close-knit team environment at MORE MONEY MORE LOVE provides ample opportunities for learning and professional development.

🌍 Location & Work Environment

Office Type: Hybrid - MORE MONEY MORE LOVE's office is located in Düsseldorf, Germany, with a combination of on-site and remote work options.

Office Location(s): Düsseldorf, Germany

Geographic Context:

• Düsseldorf is a major city in the state of North Rhine-Westphalia, Germany
• The city is known for its fashion industry, cultural scene, and vibrant nightlife
• Düsseldorf is well-connected by public transportation, making it easy to commute to the office

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options - The work schedule for this role is full-time, with flexible hours and the opportunity to work from home.

ASSUMPTION: The hybrid work arrangement at MORE MONEY MORE LOVE offers candidates the best of both worlds - the opportunity to work from home and the benefits of a close-knit team environment in the office.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the team lead
• In-depth interview with the team lead and other team members
• Final interview with the founders of MORE MONEY MORE LOVE

Key Assessment Areas:

• Candidates' understanding of social media platforms and content creation
• Candidates' communication and organizational skills
• Candidates' ability to work independently and collaboratively
• Candidates' alignment with MORE MONEY MORE LOVE's brand values and company culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Include a portfolio or examples of your previous content creation or social media work
• Prepare for the interview by researching MORE MONEY MORE LOVE's brand and company culture

ATS Keywords: Social Media, Content Strategy, Brand Marketing, Community Management, KPI Analysis, Content Creation, Organic Rollout, Cross-Channel Strategy

ASSUMPTION: The application process at MORE MONEY MORE LOVE is designed to assess candidates' skills and alignment with the brand's values. Candidates who are passionate about the brand and have relevant experience are encouraged to apply.

🛠️ Tools & Technologies

• Slack
• Asana
• Meta Creator Studio
• Canva
• MacBook

ASSUMPTION: Candidates should have experience with or be willing to learn the tools and technologies listed above. Familiarity with additional content creation or social media tools is a plus.

👔 Cultural Fit Considerations

Company Values:

• Authenticity
• Community
• Creativity

Work Style:

• Collaborative
• Flexible
• Results-driven

Self-Assessment Questions:

• How do you align with MORE MONEY MORE LOVE's values of authenticity, community, and creativity?
• How do you approach working collaboratively and flexibly in a team environment?
• How do you measure success in a results-driven work environment?

ASSUMPTION: Candidates who are a strong cultural fit for MORE MONEY MORE LOVE will demonstrate a passion for the brand, a commitment to its values, and a strong work ethic.

⚠️ Potential Challenges

• Working in a fast-paced, growing startup environment may require candidates to be adaptable and able to handle multiple priorities
• Candidates may need to be comfortable working with a small team and taking on a wide range of responsibilities
• The hybrid work arrangement may require candidates to be self-motivated and able to manage their time effectively
• The fashion industry can be competitive and unpredictable, requiring candidates to be able to adapt to change and pivot quickly

ASSUMPTION: Candidates who are adaptable, self-motivated, and able to handle multiple priorities will be well-suited to this role. The potential challenges listed above can be overcome with strong communication, organizational skills, and a commitment to the brand's success.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Content Strategist position in a fashion or lifestyle brand
• However, the small company size and close-knit team environment at MORE MONEY MORE LOVE offer a unique opportunity for candidates to have a significant impact on the brand's growth and success
• Candidates who are looking for a fast-paced, dynamic work environment with ample opportunities for growth and professional development should consider this role

ASSUMPTION: Candidates who are interested in similar roles in the fashion or lifestyle industry should consider the unique opportunities and challenges offered by this role at MORE MONEY MORE LOVE.

📝 Sample Projects

• Developing and implementing a cross-channel content strategy for a fashion brand's social media platforms
• Planning and executing organic social media rollouts, including content creation and scheduling
• Conducting trend and platform research to identify innovative content approaches
• Analyzing KPIs and providing data-driven optimizations to improve content performance

ASSUMPTION: Candidates who have experience with or are willing to learn the sample projects listed above will be well-suited to this role.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader marketing strategy for MORE MONEY MORE LOVE?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does MORE MONEY MORE LOVE support the professional development and growth of its employees?
• What are the biggest challenges facing the brand in the next 12 months, and how can this role help address them?
• How does MORE MONEY MORE LOVE approach work-life balance and employee well-being?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and alignment with the brand's values and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for the interview by researching MORE MONEY MORE LOVE's brand and company culture
• Follow up with the team lead within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.