Social Media Executive

📌 Core Information

🔹 Job Title: Social Media Executive

🔹 Company: Vimontera Consultancy LLP

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: May 6, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content and managing social media platforms
• Designing social media creatives and editing videos
• Monitoring trends and collaborating with teams for campaign execution
• Analyzing social media performance metrics

ASSUMPTION: This role requires a creative and proactive individual with a passion for digital storytelling and experience in social media management.

📋 Key Responsibilities

✅ Plan, create, and schedule engaging content across platforms (Instagram, Facebook, LinkedIn, etc.)

✅ Design social media creatives using Canva, photoshop, etc.

✅ Create and edit reels and short videos for campaigns and promotions

✅ Write compelling captions, hashtags, and CTAs aligned with brand tone

✅ Monitor trends and identify opportunities for viral content

✅ Collaborate with the marketing and design teams for campaign execution

✅ Track and analyze social media performance metrics

ASSUMPTION: The ideal candidate will have experience in managing brand social media and be proficient in design and video editing tools.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (preferred)

Experience: Minimum 1 year of experience in managing brand social media

Required Skills:

• Proficiency in Canva and video editing tools (like InShot, CapCut, Premiere Rush, or similar)
• Strong copywriting and storytelling ability
• Good understanding of social media trends, reels, and influencer marketing
• Experience in content planning and calendar management

Preferred Skills:

• Basic knowledge of paid advertising on Meta or Google
• Photography skills or experience in directing shoots
• Knowledge of analytics tools like Meta Insights or Buffer

ASSUMPTION: Candidates should be based in Mumbai and open to working from the office. Immediate joiners are preferred.

💰 Compensation & Benefits

Salary Range: INR 3-6 lakhs per annum (Estimated based on industry standards for the role and experience level)

Benefits:

• Competitive salary package
• Opportunities for professional growth and development
• Dynamic and creative work environment

Working Hours: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The salary range is an estimate based on industry standards for the role and experience level. Actual compensation may vary based on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing & Communications

Company Size: Small (11-50 employees)

Founded: 2015

Company Description:

• Vimontera Consultancy LLP is a Mumbai-based marketing and communications agency
• They specialize in brand strategy, digital marketing, and creative content development
• Their client portfolio includes prominent brands across various industries

Company Specialties:

• Brand strategy and positioning
• Digital marketing and social media management
• Creative content development and design

Company Website: https://www.vimontera.com/

ASSUMPTION: Vimontera Consultancy LLP is a growing agency with a focus on creative and innovative marketing solutions.

📊 Role Analysis

Career Level: Entry-level to mid-level

Reporting Structure: Reports directly to the Marketing Manager

Work Arrangement: On-site, full-time with flexible working hours

Growth Opportunities:

• Progression to Senior Social Media Executive or similar roles
• Expanding skillset in digital marketing and communications
• Potential international exposure through client projects

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and communications field.

🌍 Location & Work Environment

Office Type: Creative agency office

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of Maharashtra and the financial hub of India
• The city offers a vibrant culture, diverse food scene, and numerous entertainment options
• Mumbai has a tropical climate with hot and humid summers and mild winters

Work Schedule: Monday to Friday, 9:30 AM to 6:30 PM with a 1-hour lunch break

ASSUMPTION: The work environment at Vimontera Consultancy LLP is dynamic, creative, and collaborative, with a focus on innovative marketing solutions.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Creativity and storytelling skills
• Social media management experience
• Proficiency in design and video editing tools
• Alignment with company values and culture

Application Tips:

• Highlight relevant experience and achievements in social media management
• Include a portfolio of your best work, showcasing your design and video editing skills
• Tailor your resume and cover letter to emphasize your fit for the role and the company

ATS Keywords: Social Media Management, Content Creation, Graphic Design, Video Editing, Copywriting, Digital Storytelling, Trend Monitoring, Collaboration, Performance Analysis, Influencer Marketing, Content Planning, Calendar Management

ASSUMPTION: The application process at Vimontera Consultancy LLP is designed to assess the candidate's creativity, skills, and cultural fit for the role.

🛠️ Tools & Technologies

• Canva
• Photoshop
• InShot, CapCut, or Premiere Rush (video editing tools)
• Meta Insights or Buffer (analytics tools)

ASSUMPTION: The ideal candidate will be proficient in the listed tools and open to learning new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Client-centric approach

Work Style:

• Dynamic and fast-paced environment
• Cross-functional collaboration and teamwork
• Focus on client satisfaction and project success

Self-Assessment Questions:

• Do you thrive in a creative and collaborative work environment?
• Are you passionate about digital storytelling and social media trends?
• Can you manage multiple projects and deadlines effectively?

ASSUMPTION: Candidates who align with Vimontera Consultancy LLP's values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

• Managing multiple social media platforms and campaigns simultaneously
• Keeping up with the fast-paced nature of social media trends and algorithms
• Working in a dynamic and sometimes demanding client services environment
• Adapting to the unique work culture and expectations of a creative agency

ASSUMPTION: The ideal candidate will be able to manage multiple tasks, adapt to change, and thrive in a dynamic work environment.

📈 Similar Roles Comparison

• Social Media Manager - Similar role with more strategic responsibilities and team management
• Content Creator - Focuses more on content creation and less on social media management
• Digital Marketing Specialist - Oversees multiple digital marketing channels, including social media

ASSUMPTION: This role is well-suited for candidates seeking to gain experience in social media management and digital marketing, with opportunities for growth and development.

📝 Sample Projects

• Managing a brand's social media presence for a major product launch
• Creating and executing a viral social media campaign for a non-profit organization
• Designing and implementing a social media strategy for a small business

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities the Social Media Executive may encounter in this role.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the social media team currently?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare a portfolio showcasing your best work in design, video editing, and social media management
• Follow up with the hiring manager within one week of submission to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.