📌 Core Information
🔹 Job Title: Social Media Manager
🔹 Company: Kairos Group
🔹 Location: Manchester, Greater Manchester (Hybrid)
🔹 Job Type: On-site
🔹 Category: Advertising Services
🔹 Date Posted: 2025-07-30
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing multiple client social media accounts
- Developing and implementing social media strategies
- Creating and reviewing content, ensuring it aligns with client expectations and platform best practices
- Community management and supporting junior team members
- Reporting and analyzing performance data to drive content improvements
- Collaborating with cross-functional teams on creative sessions, pitches, and strategy development
ASSUMPTION: This role requires a high level of organization, creativity, and strategic thinking. The ideal candidate will have proven expertise in building and engaging social audiences for large brands.
📋 Key Responsibilities
✅ Calendar Management: Manage content calendars, create detailed briefs, ensure timely content placement, and meet all social deliverables for clients
✅ Content Ideation: Lead ideation processes, monitor trends, and present ideas based on trends and client playbooks
✅ Content Creation, Reviewing & Scheduling: Review content from teams, ensure content quality, create text, image, and video content, write copy, and schedule posts
✅ Reporting and Strategy: Lead on pulling together reports, apply insights to content, attend creative meetings, and support playbook building
✅ Pitching and Strategy: Support strategy and new business teams on social aspects of pitches and ongoing social strategies
ASSUMPTION: The role involves a mix of strategic planning, creative content development, and data-driven analysis to optimize social media performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: Proven expertise in social media management, with a minimum of 5-10 years of experience in building and engaging social audiences for large brands
Required Skills:
- Proven experience in social media management and content creation
- Strong understanding of social media platforms and trends
- Excellent communication and copywriting skills
- Ability to manage multiple projects and meet deadlines
- Data-driven mindset with experience in reporting and analysis
- Collaborative team player with experience working with cross-functional teams
Preferred Skills:
- Experience with social media management tools (e.g., Hootsuite, Sprout Social)
- Familiarity with Adobe Creative Suite or similar tools
- Knowledge of gaming industry trends and culture (due to the company's focus)
ASSUMPTION: The ideal candidate will have a strong portfolio showcasing their social media management skills, content creation, and strategy development.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (Based on industry standards for a mid-senior level role in Manchester)
Benefits:
- Competitive salary and benefits package
- Opportunities for professional development and growth
- Hybrid work arrangement with a vibrant office culture
- Working for a dynamic and innovative company in the gaming industry
Working Hours: Full-time (37.5 hours per week), with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for a mid-senior level role in Manchester. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services, specifically focused on connecting businesses with gamers
Company Size: 51-200 employees, offering a mid-sized company environment with opportunities for growth and collaboration
Founded: 2015, with a history of growth and innovation in the gaming industry
Company Description:
- Kairos Group, now operating as NewGen, is a go-to media group for connecting businesses with gamers
- The company offers advertising services, focusing on the gaming industry and its unique culture
- With a strong presence in London and Manchester, Kairos Group provides opportunities for both on-site and hybrid work arrangements
Company Specialties:
- Advertising services for the gaming industry
- Social media management and strategy
- Creative content development and community management
Company Website: LinkedIn Profile
ASSUMPTION: Kairos Group's focus on the gaming industry may require candidates to have an understanding of gaming culture and trends to succeed in this role.
📊 Role Analysis
Career Level: Mid-Senior level, offering opportunities for growth and leadership within the social media management team
Reporting Structure: The Social Media Manager will report directly to the Social Media Director and work closely with cross-functional teams, including content creation, studio, and data teams
Work Arrangement: Hybrid, with a mix of on-site and remote work, offering flexibility and a balance between office collaboration and remote productivity
Growth Opportunities:
- Progression to a Senior Social Media Manager or Social Media Director role
- Expanding responsibilities and team leadership opportunities
- Professional development through training and workshops
ASSUMPTION: The hybrid work arrangement may require strong self-motivation and time management skills to balance remote and on-site work effectively.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Manchester city center
Office Location(s): 163 City Road, London, England EC1V 1NR and a hybrid work arrangement for Manchester-based employees
Geographic Context:
- Manchester offers a vibrant city center with a mix of urban and cultural attractions
- The office location is easily accessible by public transportation
- The hybrid work arrangement allows for a balance between city life and remote work
Work Schedule: Full-time (37.5 hours per week), with flexibility for remote work and a hybrid work arrangement
ASSUMPTION: The hybrid work arrangement may require candidates to be comfortable working independently and managing their time effectively.
💼 Interview & Application Insights
Typical Process:
- First stage interview (30 minutes) to discuss experience and learn more about the company
- Second stage interview involving a small task presentation
Key Assessment Areas:
- Social media management and content creation skills
- Strategic thinking and data-driven decision-making
- Collaboration and communication skills
- Cultural fit and understanding of gaming industry trends
Application Tips:
- Tailor your resume to highlight relevant social media management and content creation experience
- Prepare examples of your social media strategy development and execution
- Demonstrate your understanding of gaming industry trends and culture in your cover letter
ATS Keywords: Social Media Management, Content Creation, Calendar Management, Community Management, Content Ideation, Reporting, Strategy, Pitching, Creative Thinking, Trend Monitoring, Copywriting, Video Creation, Team Collaboration, Client Management, Social Strategy, Data Analysis
ASSUMPTION: The interview process may assess both technical skills and cultural fit, with a focus on the candidate's understanding of gaming industry trends and culture.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- Adobe Creative Suite or similar tools for content creation
- Data analysis tools (e.g., Google Analytics, social media analytics platforms)
ASSUMPTION: Familiarity with social media management tools and Adobe Creative Suite or similar tools is preferred but not required, as training may be provided.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Collaboration and teamwork
- Data-driven decision-making
- Passion for gaming and gaming culture
Work Style:
- Dynamic and fast-paced environment
- Hybrid work arrangement with a mix of on-site and remote work
- Strong focus on collaboration and cross-functional teamwork
Self-Assessment Questions:
- Do you have a strong passion for gaming and gaming culture?
- Are you comfortable working in a dynamic, fast-paced environment with a mix of on-site and remote work?
- Do you thrive in a collaborative, team-based work environment?
ASSUMPTION: Candidates should assess their cultural fit based on their comfort with a dynamic, collaborative work environment and their passion for gaming and gaming culture.
⚠️ Potential Challenges
- Managing multiple client social media accounts and meeting deadlines
- Keeping up with the fast-paced nature of the gaming industry and social media trends
- Balancing remote and on-site work effectively in a hybrid work arrangement
- Adapting to the unique culture and expectations of each client
ASSUMPTION: The role may present challenges in managing multiple projects, keeping up with industry trends, and balancing remote and on-site work effectively.
📈 Similar Roles Comparison
- This role differs from other social media management positions in its focus on the gaming industry and its unique culture
- Industry-specific context: The gaming industry is dynamic and fast-paced, requiring candidates to stay up-to-date with trends and cultural shifts
- Career path comparison: This role offers opportunities for growth and leadership within the social media management team, with potential progression to Senior Social Media Manager or Social Media Director roles
ASSUMPTION: Candidates should consider the unique aspects of this role, such as its focus on the gaming industry and its potential for growth and leadership opportunities.
📝 Sample Projects
- Developing and implementing a social media strategy for a new gaming client
- Managing a content calendar for multiple gaming clients, ensuring consistency and engagement
- Analyzing social media performance data to optimize content and strategy for a major gaming event
ASSUMPTION: Sample projects should demonstrate the candidate's ability to develop and implement social media strategies, manage content calendars, and analyze performance data to optimize content and strategy.
❓ Key Questions to Ask During Interview
- How does this role support the company's overall strategy and growth in the gaming industry?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its social media management team?
- What is the company's approach to balancing remote and on-site work in a hybrid work arrangement?
- How does the company ensure a strong cultural fit between its employees and its clients in the gaming industry?
ASSUMPTION: Candidates should ask questions that demonstrate their interest in the company's strategy, growth opportunities, and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant social media management and content creation experience
- Prepare examples of your social media strategy development and execution for your cover letter
- Demonstrate your understanding of gaming industry trends and culture in your cover letter
- Follow up with a thank-you note within 24 hours of your interview, reiterating your interest in the role and the company
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
