Social Media Specialist

📌 Core Information

🔹 Job Title: Social Media Specialist

🔹 Company: SolidStake

🔹 Location: Bucharest, Bucureşti, Romania & Cluj-Napoca, Cluj, Romania

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: June 4, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing innovative social media strategies
• Creating engaging content for various platforms, primarily YouTube & TikTok
• Fostering meaningful interactions with audiences and growing online communities
• Planning and executing social media campaigns
• Analyzing performance metrics and preparing regular reports

ASSUMPTION: This role requires a strong focus on strategic thinking, excellent communication skills, and a deep understanding of social media trends and best practices.

📋 Key Responsibilities

✅ Social Media Strategy: Develop and execute innovative strategies aligned with overall marketing objectives. Identify key target audiences and tailor content to engage them.

✅ Content Creation: Create compelling and engaging content for various social media platforms, including YouTube, TikTok, Facebook, Instagram, and LinkedIn. Write copy and create briefs for the design department.

✅ Community Management: Foster interactions with the audience, respond to comments, messages, and inquiries, and cultivate a sense of community. Plan and execute growth strategies for online communities.

✅ Campaign Management: Plan and execute social media campaigns across multiple channels to promote product launches, events, and other marketing initiatives. Monitor campaign performance and adjust strategies as needed.

✅ Analytics and Reporting: Track and analyze social media performance metrics to measure campaign effectiveness. Prepare regular reports detailing key insights and recommendations for optimization.

✅ Stay Updated on Trends: Stay informed about emerging social media trends, tools, and best practices. Proactively explore new opportunities to innovate and stay ahead of the curve in social media marketing.

ASSUMPTION: The responsibilities listed above are specific to this role and may vary depending on the company's needs and the candidate's skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: Proven experience (2-5 years) in managing and curating content for social media platforms, particularly YouTube & TikTok, and growing online communities.

Required Skills:

• Excellent communication skills in Romanian and English
• Deep understanding of social media trends and best practices
• Strong strategic thinking and planning skills
• Ability to create engaging content and manage online communities
• Proficiency in social media analytics tools

Preferred Skills:

• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
• Familiarity with video editing and graphic design software
• Knowledge of SEO best practices

ASSUMPTION: The required and preferred skills listed above are essential for success in this role. Candidates should possess a strong combination of these skills and be eager to learn and grow.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between 15,000 RON and 25,000 RON per month, based on industry standards for mid-level marketing roles in Romania. This estimate may vary depending on the candidate's experience and skills.

Benefits:

• Health insurance
• Retirement plan
• Paid time off
• Professional development opportunities

Working Hours: Full-time, Monday to Friday, 9:00 AM to 5:00 PM. Flexible working hours may be available based on team needs and performance.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills. Benefits may vary based on the company's policies and the candidate's employment status.

📌 Applicant Insights

🔍 Company Context

Industry: SolidStake operates in the technology industry, focusing on blockchain and cryptocurrency solutions. The market is competitive and rapidly evolving, requiring candidates to stay updated on industry trends and best practices.

Company Size: SolidStake is a mid-sized company with approximately 50-200 employees. This size allows for a more agile and collaborative work environment, where employees have the opportunity to make a significant impact on the company's success.

Founded: SolidStake was founded in 2020, making it a relatively new company in the blockchain and cryptocurrency space. The company has experienced significant growth since its inception and continues to expand its offerings and reach.

Company Description:

• SolidStake is a blockchain-based staking platform that enables users to earn passive income on their cryptocurrency holdings.
• The company focuses on providing a secure, user-friendly, and accessible staking solution for both individual investors and institutional clients.
• SolidStake aims to democratize staking by making it accessible to a broader range of users, regardless of their technical expertise or investment size.

Company Specialties:

• Blockchain technology
• Cryptocurrency staking
• Passive income generation
• Secure and user-friendly staking solutions

Company Website: solidstake.com

ASSUMPTION: The company description and specialties provided above are based on publicly available information and may not fully capture the company's unique culture and values.

📊 Role Analysis

Career Level: This role is suitable for mid-level marketing professionals with 2-5 years of experience in social media management and community growth. The role offers opportunities for career advancement as the company continues to grow.

Reporting Structure: The Social Media Specialist will report directly to the Marketing Manager and collaborate closely with the design and content teams to ensure consistent branding and messaging across all platforms.

Work Arrangement: This role is on-site, with the option to work remotely on a case-by-case basis, depending on the team's needs and the candidate's performance.

Growth Opportunities:

• As the company continues to grow, there may be opportunities for the Social Media Specialist to take on additional responsibilities or move into a management role.
• The role offers the chance to work on a variety of projects and campaigns, allowing the candidate to gain experience in different aspects of marketing and communications.
• The company's focus on innovation and continuous improvement creates opportunities for the candidate to learn and develop new skills.

ASSUMPTION: The growth opportunities listed above are based on the company's current trajectory and may vary depending on the company's future needs and the candidate's performance.

🌍 Location & Work Environment

Office Type: SolidStake's offices are modern, collaborative spaces designed to foster creativity and innovation. The company encourages employees to work together and share ideas to drive success.

Office Location(s): Bucharest, Bucureşti, Romania & Cluj-Napoca, Cluj, Romania

Geographic Context:

• Bucharest is the capital and largest city of Romania, with a vibrant tech industry and a growing startup ecosystem.
• Cluj-Napoca is the second-largest city in Romania and a major hub for technology and innovation, particularly in the fields of software development and blockchain technology.

Work Schedule: The work schedule for this role is Monday to Friday, 9:00 AM to 5:00 PM, with the option for flexible working hours based on team needs and performance.

ASSUMPTION: The work environment and schedule described above are based on the company's current policies and may vary depending on the team's needs and the candidate's performance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the Marketing Manager
• Final interview with the CEO or another senior team member

Key Assessment Areas:

• Communication skills and ability to create engaging content
• Understanding of social media trends and best practices
• Strategic thinking and planning skills
• Ability to work collaboratively and manage online communities

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of social media trends and best practices in your application materials.
• Showcase your ability to create engaging content and manage online communities through examples or portfolio pieces.

ATS Keywords: Social Media Management, Content Creation, Community Management, Campaign Management, Analytics, Reporting, Strategic Thinking, Communication Skills, Trend Analysis, Brand Awareness, Audience Engagement, Online Communities, YouTube, TikTok, Facebook, Instagram

ASSUMPTION: The interview and application insights provided above are based on the company's current hiring process and may vary depending on the specific needs of the role and the candidate pool.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Video editing and graphic design software (e.g., Adobe Premiere Pro, Canva)
• Social media analytics tools (e.g., Google Analytics, Sprout Social Insights)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies listed above are commonly used in social media management roles and may vary depending on the company's specific needs and the candidate's skills.

👔 Cultural Fit Considerations

Company Values:

• Innovation: SolidStake values creativity, experimentation, and continuous learning.
• Collaboration: The company fosters a collaborative work environment where employees work together to achieve common goals.
• Customer-centric: SolidStake prioritizes the needs and preferences of its users, ensuring that its products and services meet their expectations.

Work Style:

• Agile: The company operates in an agile manner, allowing for quick decision-making and adaptation to changing market conditions.
• Data-driven: SolidStake uses data and analytics to inform its decision-making processes and measure the success of its initiatives.
• Results-oriented: The company values employees who take initiative, set ambitious goals, and deliver results.

Self-Assessment Questions:

• Do you thrive in a fast-paced, innovative environment where you are encouraged to experiment and take risks?
• Are you comfortable working collaboratively and seeking input from others to improve your ideas and projects?
• Do you have a strong customer focus and a passion for creating engaging content that resonates with audiences?

ASSUMPTION: The cultural fit considerations listed above are based on the company's publicly stated values and work style. However, the actual culture and work environment may vary depending on the specific team and the candidate's experience.

⚠️ Potential Challenges

• The role may require working on weekends or evenings to manage social media campaigns and engage with online communities.
• The fast-paced nature of the blockchain and cryptocurrency industry may present challenges in keeping up with emerging trends and best practices.
• The role may require working with tight deadlines and managing multiple projects simultaneously.
• The company's focus on innovation and continuous improvement may require the candidate to adapt to changes in the role or work environment.

ASSUMPTION: The potential challenges listed above are based on the company's current operations and the industry in which it operates. However, the actual challenges faced by the candidate may vary depending on the specific needs of the role and the company's future growth.

📈 Similar Roles Comparison

• Unlike other social media roles, this position focuses primarily on YouTube and TikTok content creation and management, with a secondary focus on other platforms.
• The role requires a strong understanding of blockchain and cryptocurrency technology, as well as the ability to create engaging content that resonates with the company's target audience.
• Career progression in this role may involve moving into a management position or taking on additional responsibilities as the company continues to grow.

ASSUMPTION: The role comparisons listed above are based on the company's current operations and the industry in which it operates. However, the actual comparisons may vary depending on the specific needs of the role and the company's future growth.

📝 Sample Projects

• Developing and executing a social media campaign to promote a new product launch or event
• Creating engaging content for YouTube and TikTok, including videos, graphics, and captions, to drive audience engagement and growth
• Managing online communities, including Facebook Groups, Discord, Telegram, and WhatsApp, to foster brand advocacy and maximize exposure

ASSUMPTION: The sample projects listed above are based on the company's current operations and the industry in which it operates. However, the actual projects may vary depending on the specific needs of the role and the company's future growth.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to social media strategy and how this role fits into the broader marketing and communications plan?
• How does the company support the professional development and growth of its employees, particularly in the marketing and communications field?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?
• How does the company engage with its online communities, and what are the expectations for community management in this role?
• What are the biggest challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?

ASSUMPTION: The key questions to ask during the interview are based on the company's current operations and the industry in which it operates. However, the actual questions may vary depending on the specific needs of the role and the candidate's interests.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your social media content and community management efforts to showcase your abilities.
• Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.