π Core Information
πΉ Job Title: Sports Marketing Internships: NYC- Fall 2025
πΉ Company: Warner Bros. Discovery
πΉ Location: New York, New York, United States
πΉ Job Type: Part-Time
πΉ Category: Sports Marketing
πΉ Date Posted: July 21, 2025
πΉ Experience Level: Entry-Level
πΉ Remote Status: Hybrid (2 days/week in-office)
π Job Overview
Key aspects of this role include:
- Developing marketing strategies for events
- Collaborating with design teams to create promotional assets
- Executing events and managing sponsor activations
- Contributing to long-term marketing strategies for NHL, US Soccer, and B/R Open Ice
- Working cross-functionally with various teams to strategize for tentpole events and initiatives
- Learning and growing in a dynamic, creative environment
ASSUMPTION: This role is ideal for students interested in sports marketing, with a strong work ethic, attention to detail, and excellent communication skills. Previous internship experience and a degree in a related field are preferred.
π Key Responsibilities
π Develop marketing strategies to promote events and create promotional assets with the design team
π Execute events and oversee sold-through sponsor activations
π Contribute to long-term marketing strategies for NHL, US Soccer, and B/R Open Ice
π Work cross-functionally to strategize for tentpole events and ancillary initiatives throughout the year
π Assist in the development of the NHL on TNT 2025-2026 season marketing strategy and creative campaign
π Develop and contribute original ideas and question the status quo
π Assist marketing coordinators, managers, and directors in one-off tasks
π Contribute to developing the long-term NHL on TNT, US Soccer, and B/R Open Ice Strategy
π Contribute with day-to-day in-season operations of marketing responsibilities
π Learn something new every day
ASSUMPTION: The intern will be expected to manage multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks effectively.
π― Required Qualifications
Education:
- Actively enrolled in an accredited college or university degree program for the full duration of the internship (proof of enrollment required)
Experience:
- Rising Junior or Senior undergraduate student (18 years or older)
Required Skills:
- Strong work ethic and attention to detail
- Excellent written and verbal communication skills
- Desire to learn and develop original ideas
- Understanding and interest in the sports and entertainment industries
- Strong understanding of social media landscape
- Strong understanding/knowledge of golf (for Golf Digest role)
- Proficient use in Excel, PowerPoint, or Keynote
Preferred Skills:
- Previous internship experience
- Pursuing a degree in marketing, advertising, sports management, communications, business management, or a similar degree
- Interest in soccer and the NHL
ASSUMPTION: Candidates currently on any student or exchange visa, including F-1 CPT, F-1 OPT, J-1, M-1, etc., will not be eligible for the internship program.
π° Compensation & Benefits
Salary Range: $19 per hour USD for undergraduate interns
Benefits:
- Paid internship
- Professional development seminars
- Networking opportunities
- Mentorship
Working Hours: 16-24 hours per week in a hybrid capacity
ASSUMPTION: The salary range provided is for undergraduate interns and may vary based on the candidate's experience level and the specific role within the organization.
π Applicant Insights
Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: 1985 (as WarnerMedia; Warner Bros. Discovery was formed in 2022)
Company Description: Warner Bros. Discovery is a leading global media and entertainment company that creates and distributes premium content to consumers across platforms. It operates in over 30 countries and has a portfolio of iconic brands, including Warner Bros., HBO, HBO Max, TNT, TBS, CNN, DC Entertainment, and more.
Company Specialties: Media and Entertainment
Company Website:
π Role Analysis
Career Level: Entry-Level
Reporting Structure: The intern will report directly to the marketing managers for their respective roles.
Work Arrangement: Hybrid (2 days/week in-office)
Growth Opportunities:
- Potential for full-time employment after the internship, depending on performance and available opportunities
- Access to top-level executives and employees through speaker series and roundtables
- Incredible networking opportunities with industry-leading professionals and a robust intern alumni network
ASSUMPTION: The intern's success in this role will depend on their ability to adapt to a fast-paced environment, manage multiple projects, and effectively communicate with various teams.
π Location & Work Environment
Office Type: Hybrid (2 days/week in-office)
Office Location(s): 30 Hudson Yards, New York, NY 10001, US
Geographic Context:
- New York City is a major hub for the entertainment industry, offering numerous networking opportunities and events.
- The office is located in the Hudson Yards neighborhood, which is known for its vibrant atmosphere and close proximity to various amenities.
Work Schedule: Flexible, with a focus on completing tasks rather than strict hours
ASSUMPTION: The intern should be comfortable working in a dynamic, fast-paced environment and be able to manage their time effectively.
πΌ Interview & Application Insights
Typical Process:
1. Submit your application through the provided link.
2. Interviewing will take place from August through mid-September.
3. A WBD team member will contact you if your experiences and interests match an open internship position.
Key Assessment Areas:
- Problem-solving skills and ability to think critically
- Communication skills, both written and verbal
- Understanding of the sports and entertainment industries
- Ability to work independently and in a team environment
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for the specific role you're applying for.
- Be prepared to discuss your interest in sports marketing and your understanding of the industry.
- Research the company and its brands to demonstrate your enthusiasm and knowledge.
ATS Keywords: Sports Marketing, Event Planning, Promotional Assets, Marketing Strategy, NHL, US Soccer, B/R Open Ice, Hybrid Work Arrangement, Internship
ASSUMPTION: The application process may take several weeks, and candidates should follow up if they have not heard back after the expected timeline.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, or Keynote)
- Social media platforms (e.g., Twitter, Facebook, Instagram)
- Event management software (e.g., Eventbrite, Cvent)
- Project management tools (e.g., Asana, Trello)
- Marketing automation platforms (e.g., Mailchimp, Hootsuite)
π Cultural Fit Considerations
Company Values:
- Championing Inclusion: Warner Bros. Discovery is committed to fostering an inclusive work environment where everyone feels valued and respected.
- Creative Freedom: The company encourages employees to think independently and take risks to drive innovation.
- One Warner Bros. Discovery: Employees are expected to collaborate and work together to achieve common goals.
- The Fan is Our Partner: Warner Bros. Discovery prioritizes understanding and serving its audience to create compelling content and experiences.
Work Style:
- Fast-paced and dynamic environment
- Collaborative and team-oriented culture
- Strong focus on creativity, innovation, and problem-solving
- Data-driven decision-making and continuous improvement
Self-Assessment Questions:
1. How do you align with Warner Bros. Discovery's commitment to championing inclusion?
2. Describe a time when you demonstrated creative freedom in a previous project or role.
3. How do you approach working collaboratively in a fast-paced environment?
4. How do you ensure that your work serves the needs of the audience or customer?
ASSUMPTION: Candidates should be prepared to discuss their alignment with the company's values and how their work style fits with the organization's culture.
β οΈ Potential Challenges
1. Managing multiple projects and deadlines simultaneously
2. Adapting to a fast-paced, dynamic work environment
3. Balancing internship responsibilities with academic coursework
4. Navigating a large organization and building relationships with various teams
ASSUMPTION: The intern should be proactive in seeking guidance and support when facing challenges and be open to learning from feedback.
π Similar Roles Comparison
1. This role differs from other sports marketing internships in its focus on event planning and execution, as well as its emphasis on cross-functional collaboration.
2. The entertainment industry context provides unique insights into the marketing strategies and tactics employed by Warner Bros. Discovery.
3. Career paths in sports marketing can vary, with opportunities in event planning, sponsorship activation, and brand management.
ASSUMPTION: Candidates should research similar roles and the industry to better understand the unique aspects of this internship and how it can contribute to their long-term career goals.
π Sample Projects
1. Developing a marketing strategy for a virtual event, including promotional assets and social media campaigns
2. Coordinating with the design team to create event-specific graphics and branding materials
3. Executing an in-person event, managing vendor relationships, and overseeing sponsor activations
ASSUMPTION: The intern's projects will vary based on the specific role they are assigned to within the organization, but all will focus on developing and executing marketing strategies for events.
π¬ Key Questions to Ask During Interview
1. What are the most important qualities for success in this role?
2. How does this internship fit into the company's long-term marketing strategy for its sports properties?
3. What opportunities are there for growth and development within the marketing department?
4. How does Warner Bros. Discovery support work-life balance for its interns?
5. What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Candidates should come prepared with thoughtful questions that demonstrate their interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through the [Application URL](https://careers.wbd.com/global/en/job/R000096211/Sports-Marketing-Internships-NYC-Fall-2025).
2. Tailor your resume and cover letter to highlight relevant skills and experiences for the specific role you're applying for.
3. Prepare for interviews by researching the company, its brands, and the sports marketing industry.
4. Follow up after the expected interview timeline if you have not heard back.
5. If selected, be prepared to provide proof of enrollment in an accredited college or university degree program and a transcript to verify your GPA.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.