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Sr. Creative Development & Scale Manager, Retail Experience, Offline Sales & Marketing

Amazon
Full-time
On-site
Irvine, California, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Sr. Creative Development & Scale Manager, Retail Experience, Offline Sales & Marketing

πŸ”Ή Company: Amazon

πŸ”Ή Location: Seattle, WA & Irvine, CA

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Retail & Marketing

πŸ”Ή Date Posted: May 12, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (with potential for hybrid work)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing offline content strategy for Amazon devices
  • Overseeing end-to-end content creation for retail store and demo experiences
  • Collaborating cross-functionally to align with brand objectives and customer needs
  • Managing project timelines, budgets, and stakeholder communications
  • Staying updated on industry trends and emerging technologies for content management

ASSUMPTION: This role requires a high level of organization, communication, and project management skills to balance multiple projects and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Lead the offline content strategy for Amazon devices, ensuring alignment with overall brand objectives and customer needs

βœ… Oversee the production of engaging and informative print materials, digital content, and video assets tailored to different Amazon devices

βœ… Develop the overarching offline communication campaign themes that should be incorporated in our messaging in-store

βœ… Develop comprehensive playbooks and templates to guide consistent and effective communication across various channels

βœ… Manage the budget for the on-fixture video content and design spend for the Retail Experience team

βœ… Proven track record of taking Ownership and Delivering Results

ASSUMPTION: This role involves working with new and new-to-world concepts, requiring adaptability and comfort with ambiguity.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 5-10 years of experience in content strategy, project management, or a related role

Required Skills:

  • Proven experience in content strategy and project management
  • Excellent communication and stakeholder management skills
  • Strong budget management and analytical skills
  • Familiarity with retail landscape, demo and fixture technologies
  • Ability to translate creative direction to technology framework

Preferred Skills:

  • Experience with Amazon devices and retail experience
  • Fluency in multiple languages
  • Background in design or copywriting

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and project management tools is expected.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (based on industry standards for this role and experience level)

Benefits:

  • Comprehensive health, dental, and vision insurance
  • 401(k) matching and other retirement savings plans
  • Generous paid time off and holiday schedule
  • Employee discounts on Amazon products and services
  • Tuition reimbursement and professional development opportunities

Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)

ASSUMPTION: Salary range is estimated based on industry standards for this role and experience level. Actual salary may vary based on skills, experience, and other factors.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Amazon operates in the e-commerce and technology sectors, with a focus on innovation, customer obsession, and operational excellence.

Company Size: Amazon is a large company with over 10,000 employees, offering ample opportunities for growth and collaboration.

Founded: Amazon was founded in 1994 by Jeff Bezos and is headquartered in Seattle, WA.

Company Description:

  • Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
  • The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
  • Amazon's mission is to be Earth's most customer-centric company.

Company Specialties:

  • E-commerce and online retail
  • Cloud computing and web services (Amazon Web Services)
  • Digital content and streaming (Amazon Prime Video, Amazon Music, Audible)
  • Artificial intelligence and machine learning (Alexa, Amazon Go, Amazon Robotics)

Company Website: Amazon.com

ASSUMPTION: Amazon's large size and diverse business segments offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring significant experience and expertise in content strategy and project management.

Reporting Structure: This role reports directly to the Retail Experience team and works cross-functionally with various Amazon device categories.

Work Arrangement: This role is on-site, with potential for hybrid work arrangements based on team needs and individual performance.

Growth Opportunities:

  • Potential to expand the role's scope and impact as Amazon's offline presence grows
  • Opportunities to work on high-impact projects and collaborate with cross-functional teams
  • Chance to develop leadership skills and mentor junior team members

ASSUMPTION: This role offers significant growth potential as Amazon continues to expand its offline retail presence and device offerings.

🌍 Location & Work Environment

Office Type: Amazon's offices are modern, collaborative workspaces designed to foster innovation and creativity.

Office Location(s): Seattle, WA & Irvine, CA

Geographic Context:

  • Seattle, WA: Known for its tech industry, vibrant culture, and natural beauty
  • Irvine, CA: Located in Southern California, offering a Mediterranean climate and numerous outdoor activities

Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)

ASSUMPTION: Both Seattle and Irvine offer a high cost of living, but also provide ample opportunities for professional growth and development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with HR
  • On-site or virtual interview with hiring manager and team members
  • Final round interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Content strategy and project management skills
  • Communication and stakeholder management abilities
  • Budget management and analytical skills
  • Cultural fit and alignment with Amazon's leadership principles

Application Tips:

  • Highlight relevant experience in content strategy, project management, and retail marketing
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job description
  • Prepare examples of successful content strategy projects and their outcomes
  • Research Amazon's leadership principles and be prepared to discuss how you embody them

ATS Keywords: Content Strategy, Project Management, Retail Marketing, Amazon Devices, Offline Retail, Stakeholder Management, Budget Management, Industry Trends, Emerging Technologies

ASSUMPTION: Amazon's application process is competitive, and applicants should be prepared to demonstrate their skills and experiences throughout the interview process.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Design and content creation software (e.g., Adobe Creative Suite, Canva)
  • Budget management tools (e.g., Microsoft Excel, Google Sheets)

ASSUMPTION: Proficiency in Microsoft Office Suite and project management tools is expected for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer obsession
  • Invent and simplify
  • Learn and be curious
  • Hire and develop the best
  • Insist on the highest standards
  • Think big
  • Bias for action
  • Frugality
  • Earn trust

Work Style:

  • Fast-paced and dynamic work environment
  • Collaborative and cross-functional teamwork
  • Data-driven decision making
  • Focus on delivering results and driving customer obsession
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • How do you embody Amazon's leadership principles in your daily work?
  • How do you balance customer needs with technical and operational constraints?
  • How do you approach working with new and new-to-world concepts?

ASSUMPTION: Applicants should be prepared to demonstrate their alignment with Amazon's leadership principles and cultural values throughout the interview process.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders simultaneously
  • Working with new and new-to-world concepts and technologies
  • Balancing customer needs with technical and operational constraints
  • Adapting to changes in project scope, priorities, or timelines
  • Navigating a large, matrixed organization with numerous cross-functional teams

ASSUMPTION: These challenges are inherent to working in a fast-paced, dynamic environment like Amazon and can be mitigated with strong project management skills, adaptability, and a customer-centric mindset.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on offline content strategy and retail experience for Amazon devices
  • Similar roles in the industry may focus on online content strategy, digital marketing, or device-specific product management
  • Career path for this role may lead to senior leadership positions in retail marketing, content strategy, or device management within Amazon

ASSUMPTION: This role offers a unique opportunity to specialize in offline content strategy and retail experience for Amazon devices, with potential for growth and development within the organization.

πŸ“ Sample Projects

  • Developing and executing a comprehensive content strategy for the launch of a new Amazon device in retail stores
  • Managing the end-to-end content creation process for a seasonal in-store marketing campaign
  • Collaborating with cross-functional teams to create and implement playbooks and templates for consistent offline communication

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, highlighting the importance of content strategy, project management, and stakeholder communication.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does this role collaborate with other teams and departments within Amazon?
  • What are the most pressing challenges facing the Retail Experience team, and how can this role address them?
  • What opportunities are there for professional growth and development within this role and the Retail Experience team?
  • How does Amazon support work-life balance for employees in this role?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to understanding the organization's culture and dynamics.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job description
  • Prepare examples of successful content strategy projects and their outcomes
  • Research Amazon's leadership principles and be prepared to discuss how you embody them
  • Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.