π Core Information
πΉ Job Title: Sr. Creative Development & Scale Manager, Retail Experience, Offline Sales & Marketing
πΉ Company: Amazon
πΉ Location: Seattle, WA & Irvine, CA
πΉ Job Type: On-site
πΉ Category: Retail & Marketing
πΉ Date Posted: May 12, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (with potential for hybrid work)
π Job Overview
Key aspects of this role include:
- Developing and executing offline content strategy for Amazon devices
- Overseeing end-to-end content creation for retail store and demo experiences
- Collaborating cross-functionally to align with brand objectives and customer needs
- Managing project timelines, budgets, and stakeholder communications
- Staying updated on industry trends and emerging technologies for content management
ASSUMPTION: This role requires a high level of organization, communication, and project management skills to balance multiple projects and stakeholders.
π Key Responsibilities
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Lead the offline content strategy for Amazon devices, ensuring alignment with overall brand objectives and customer needs
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Oversee the production of engaging and informative print materials, digital content, and video assets tailored to different Amazon devices
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Develop the overarching offline communication campaign themes that should be incorporated in our messaging in-store
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Develop comprehensive playbooks and templates to guide consistent and effective communication across various channels
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Manage the budget for the on-fixture video content and design spend for the Retail Experience team
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Proven track record of taking Ownership and Delivering Results
ASSUMPTION: This role involves working with new and new-to-world concepts, requiring adaptability and comfort with ambiguity.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 5-10 years of experience in content strategy, project management, or a related role
Required Skills:
- Proven experience in content strategy and project management
- Excellent communication and stakeholder management skills
- Strong budget management and analytical skills
- Familiarity with retail landscape, demo and fixture technologies
- Ability to translate creative direction to technology framework
Preferred Skills:
- Experience with Amazon devices and retail experience
- Fluency in multiple languages
- Background in design or copywriting
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and project management tools is expected.
π° Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for this role and experience level)
Benefits:
- Comprehensive health, dental, and vision insurance
- 401(k) matching and other retirement savings plans
- Generous paid time off and holiday schedule
- Employee discounts on Amazon products and services
- Tuition reimbursement and professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)
ASSUMPTION: Salary range is estimated based on industry standards for this role and experience level. Actual salary may vary based on skills, experience, and other factors.
π Applicant Insights
π Company Context
Industry: Amazon operates in the e-commerce and technology sectors, with a focus on innovation, customer obsession, and operational excellence.
Company Size: Amazon is a large company with over 10,000 employees, offering ample opportunities for growth and collaboration.
Founded: Amazon was founded in 1994 by Jeff Bezos and is headquartered in Seattle, WA.
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon's mission is to be Earth's most customer-centric company.
Company Specialties:
- E-commerce and online retail
- Cloud computing and web services (Amazon Web Services)
- Digital content and streaming (Amazon Prime Video, Amazon Music, Audible)
- Artificial intelligence and machine learning (Alexa, Amazon Go, Amazon Robotics)
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and diverse business segments offer numerous opportunities for career growth and development.
π Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in content strategy and project management.
Reporting Structure: This role reports directly to the Retail Experience team and works cross-functionally with various Amazon device categories.
Work Arrangement: This role is on-site, with potential for hybrid work arrangements based on team needs and individual performance.
Growth Opportunities:
- Potential to expand the role's scope and impact as Amazon's offline presence grows
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
- Chance to develop leadership skills and mentor junior team members
ASSUMPTION: This role offers significant growth potential as Amazon continues to expand its offline retail presence and device offerings.
π Location & Work Environment
Office Type: Amazon's offices are modern, collaborative workspaces designed to foster innovation and creativity.
Office Location(s): Seattle, WA & Irvine, CA
Geographic Context:
- Seattle, WA: Known for its tech industry, vibrant culture, and natural beauty
- Irvine, CA: Located in Southern California, offering a Mediterranean climate and numerous outdoor activities
Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for hybrid work arrangement)
ASSUMPTION: Both Seattle and Irvine offer a high cost of living, but also provide ample opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with HR
- On-site or virtual interview with hiring manager and team members
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Content strategy and project management skills
- Communication and stakeholder management abilities
- Budget management and analytical skills
- Cultural fit and alignment with Amazon's leadership principles
Application Tips:
- Highlight relevant experience in content strategy, project management, and retail marketing
- Tailor your resume and cover letter to emphasize skills and experiences that match the job description
- Prepare examples of successful content strategy projects and their outcomes
- Research Amazon's leadership principles and be prepared to discuss how you embody them
ATS Keywords: Content Strategy, Project Management, Retail Marketing, Amazon Devices, Offline Retail, Stakeholder Management, Budget Management, Industry Trends, Emerging Technologies
ASSUMPTION: Amazon's application process is competitive, and applicants should be prepared to demonstrate their skills and experiences throughout the interview process.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, JIRA)
- Design and content creation software (e.g., Adobe Creative Suite, Canva)
- Budget management tools (e.g., Microsoft Excel, Google Sheets)
ASSUMPTION: Proficiency in Microsoft Office Suite and project management tools is expected for this role.
π Cultural Fit Considerations
Company Values:
- Customer obsession
- Invent and simplify
- Learn and be curious
- Hire and develop the best
- Insist on the highest standards
- Think big
- Bias for action
- Frugality
- Earn trust
Work Style:
- Fast-paced and dynamic work environment
- Collaborative and cross-functional teamwork
- Data-driven decision making
- Focus on delivering results and driving customer obsession
- Opportunities for professional growth and development
Self-Assessment Questions:
- How do you embody Amazon's leadership principles in your daily work?
- How do you balance customer needs with technical and operational constraints?
- How do you approach working with new and new-to-world concepts?
ASSUMPTION: Applicants should be prepared to demonstrate their alignment with Amazon's leadership principles and cultural values throughout the interview process.
β οΈ Potential Challenges
- Managing multiple projects and stakeholders simultaneously
- Working with new and new-to-world concepts and technologies
- Balancing customer needs with technical and operational constraints
- Adapting to changes in project scope, priorities, or timelines
- Navigating a large, matrixed organization with numerous cross-functional teams
ASSUMPTION: These challenges are inherent to working in a fast-paced, dynamic environment like Amazon and can be mitigated with strong project management skills, adaptability, and a customer-centric mindset.
π Similar Roles Comparison
- This role is unique in its focus on offline content strategy and retail experience for Amazon devices
- Similar roles in the industry may focus on online content strategy, digital marketing, or device-specific product management
- Career path for this role may lead to senior leadership positions in retail marketing, content strategy, or device management within Amazon
ASSUMPTION: This role offers a unique opportunity to specialize in offline content strategy and retail experience for Amazon devices, with potential for growth and development within the organization.
π Sample Projects
- Developing and executing a comprehensive content strategy for the launch of a new Amazon device in retail stores
- Managing the end-to-end content creation process for a seasonal in-store marketing campaign
- Collaborating with cross-functional teams to create and implement playbooks and templates for consistent offline communication
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, highlighting the importance of content strategy, project management, and stakeholder communication.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does this role collaborate with other teams and departments within Amazon?
- What are the most pressing challenges facing the Retail Experience team, and how can this role address them?
- What opportunities are there for professional growth and development within this role and the Retail Experience team?
- How does Amazon support work-life balance for employees in this role?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to understanding the organization's culture and dynamics.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize skills and experiences that match the job description
- Prepare examples of successful content strategy projects and their outcomes
- Research Amazon's leadership principles and be prepared to discuss how you embody them
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.