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Sr. Cross Promotions Content Producer

NBCUniversal
Full-time
On-site
Miami, Florida, United States
πŸ§ͺ Conversion Rate Optimization (CRO)

πŸ“Œ Core Information

πŸ”Ή Job Title: Sr. Cross Promotions Content Producer

πŸ”Ή Company: NBCUniversal

πŸ”Ή Location: Miami, Florida, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Entertainment Providers

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (3 days in-office)

πŸš€ Job Overview

Key aspects of this role include:

  • Creating, curating, and optimizing promotional content across various digital platforms
  • Collaborating with creative, marketing, and technical teams to ensure cohesive storytelling and consistent brand messaging
  • Managing content calendars and schedules for promotions, launches, and special events
  • Monitoring and reporting on performance metrics
  • Staying updated on industry trends, platform changes, and emerging content formats

ASSUMPTION: This role requires a balance of creativity and organization, with a strong focus on digital content production and marketing.

πŸ“‹ Key Responsibilities

βœ… Develop and produce compelling promotional content (copy, images, videos, metadata) tailored to various digital platforms

βœ… Manage content calendars and schedules for promotions, launches, and special events

βœ… Coordinate with design, video, and editorial teams to deliver high-quality promotional assets

βœ… Collaborate with marketing and product teams to align content with strategic goals

βœ… Monitor and report on performance metrics

βœ… Ensure brand voice, tone, and style consistency across all promotional materials

βœ… Stay updated on industry trends, platform changes, and emerging content formats

ASSUMPTION: This role involves a mix of creative and analytical tasks, with a focus on engaging audiences and supporting marketing campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Journalism, Marketing, or a related field

Experience: 5+ years of experience in content production, preferably in broadcast, digital media, or marketing

Required Skills:

  • Strong writing, editing, and storytelling skills with a portfolio of promotional work
  • Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop) or equivalent
  • Excellent organizational, communication, and time management skills
  • Ability to work both independently and collaboratively across departments
  • Understanding of cross-platform content strategies and audience engagement best practices

Preferred Skills:

  • 2+ years of experience in content production or digital marketing, preferably in entertainment, media, or tech
  • Proficient in CMS tools, Adobe Creative Suite, and content optimization tools (e.g., Google Analytics, SEO tools)
  • Strong writing, editing, and storytelling skills
  • Ability to work in a fast-paced, deadline-driven environment
  • Detail-oriented with excellent organizational skills

ASSUMPTION: Candidates should have a strong background in content production and digital marketing, with a focus on promotional content and audience engagement.

πŸ’° Compensation & Benefits

Salary Range: $75,000 - $120,000 per year (based on industry standards for a Sr. Content Producer role in Miami, FL)

Benefits:

  • Comprehensive health, dental, and vision plans
  • 401(k) with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee discounts on NBCUniversal products and services
  • Tuition reimbursement and professional development opportunities

Working Hours: Full-time, typically 9:00 AM - 6:00 PM EST, with flexibility for project deadlines

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: NBCUniversal is a leading media and entertainment company, operating in a highly competitive and dynamic industry

Company Size: NBCUniversal has over 10,000 employees, providing ample opportunities for growth and collaboration

Founded: NBCUniversal was founded in 2004, following the acquisition of Universal Studios by General Electric

Company Description:

  • Owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock
  • Produces and distributes premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group
  • Has world-renowned theme parks and attractions through Universal Destinations & Experiences

Company Specialties:

  • Content creation and distribution
  • Theme parks and consumer experiences
  • News and entertainment broadcasting

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal's diverse portfolio of brands and content makes it an attractive employer for media and entertainment professionals.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position, requiring significant experience and expertise in content production and digital marketing

Reporting Structure: The Sr. Cross Promotions Content Producer will report directly to the Director of Content Strategy and work closely with various teams, including creative, marketing, and technical teams

Work Arrangement: This role is hybrid, with employees contributing from the office a minimum of three days per week

Growth Opportunities:

  • Potential advancement to a management or leadership role within the content production or marketing departments
  • Opportunities to work on high-profile projects and events, gaining valuable experience and exposure
  • Access to professional development and training programs to enhance skills and advance career

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in content production and digital marketing.

🌍 Location & Work Environment

Office Type: NBCUniversal's Miami office is a modern, collaborative workspace designed to foster creativity and innovation

Office Location(s): 2350 NW 117th Pl, Miami, Florida 33182, United States

Geographic Context:

  • Miami is a vibrant, multicultural city with a thriving arts and entertainment scene
  • The office is located in the Doral area, offering easy access to various amenities and attractions
  • Miami's subtropical climate and diverse population provide a unique cultural experience

Work Schedule: The work schedule is typically Monday-Friday, 9:00 AM - 6:00 PM EST, with flexibility for project deadlines

ASSUMPTION: NBCUniversal's Miami office offers a dynamic and engaging work environment, with ample opportunities for collaboration and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person interview with the hiring manager and other team members
  • Final interview with the Director of Content Strategy

Key Assessment Areas:

  • Creativity and storytelling skills
  • Understanding of cross-platform content strategies
  • Ability to work collaboratively and manage multiple projects
  • Adaptability and problem-solving skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Include examples of your promotional content work and explain how it aligns with NBCUniversal's brands and messaging
  • Prepare questions that demonstrate your understanding of the role, the company, and the industry

ATS Keywords: Content production, digital marketing, promotional content, audience engagement, cross-platform strategies, Adobe Creative Suite, CMS tools, SEO, analytics

ASSUMPTION: NBCUniversal's application process is designed to assess candidates' skills and cultural fit, with a focus on creativity, collaboration, and adaptability.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Premiere Pro, After Effects, Photoshop)
  • CMS tools (e.g., WordPress, Drupal)
  • SEO and analytics tools (e.g., Google Analytics, SEMrush)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: This role requires proficiency in various creative and analytical tools, with a focus on Adobe Creative Suite and content optimization platforms.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Excellence
  • Integrity
  • Inclusion

Work Style:

  • Creative and innovative
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-driven and focused on excellence

Self-Assessment Questions:

  • How do you align with NBCUniversal's company values, particularly innovation and collaboration?
  • How comfortable are you working in a fast-paced, deadline-driven environment?
  • How do you approach managing multiple projects and priorities?

ASSUMPTION: NBCUniversal values candidates who are creative, collaborative, and adaptable, with a strong commitment to excellence and innovation.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to changes in platform algorithms and audience preferences
  • Balancing creativity and data-driven decision-making
  • Working effectively in a hybrid environment, with both in-office and remote team members

ASSUMPTION: This role presents unique challenges related to project management, adaptability, and collaboration in a hybrid work environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike other content producer roles, this position focuses specifically on promotional content and cross-platform strategies
  • NBCUniversal's diverse portfolio of brands and content provides unique opportunities for growth and exposure
  • This role offers strong potential for career advancement within the content production or marketing departments

ASSUMPTION: This role offers unique opportunities and challenges compared to other content producer positions, with a focus on promotional content and cross-platform strategies.

πŸ“ Sample Projects

  • Developing a promotional campaign for a new streaming service launch, including copy, images, videos, and metadata tailored to various digital platforms
  • Managing content calendars and schedules for promotions, launches, and special events, ensuring brand consistency and audience engagement
  • Collaborating with creative, marketing, and technical teams to deliver high-quality promotional assets that align with strategic goals

ASSUMPTION: These sample projects reflect the key responsibilities and required skills for the Sr. Cross Promotions Content Producer role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the content production and marketing departments?
  • How does NBCUniversal support the professional development and growth of its employees in this role?
  • What are the most significant challenges facing the content production and marketing teams currently, and how can this role address them?
  • How does NBCUniversal approach audience engagement and data-driven decision-making in promotional content strategies?
  • What is the company culture like, and how does this role contribute to maintaining a positive and inclusive work environment?

ASSUMPTION: These interview questions are designed to assess the role's fit with your skills, experience, and career goals, as well as NBCUniversal's company culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including examples of your promotional content work
  • Prepare questions that demonstrate your understanding of the role, the company, and the industry
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.