🔹 Job Title: Senior Field Marketing Representative
🔹 Company: The Concord Group, LLC
🔹 Location: Westborough, MA
🔹 Job Type: Full-Time
🔹 Category: Insurance
🔹 Date Posted: June 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a balance of strategic thinking, strong communication skills, and the ability to build and maintain relationships with agents. It also involves a significant amount of travel within the assigned territory.
✅ Develop and communicate strategic marketing plans to agents to increase use of company products and drive profitable growth.
✅ Monitor and analyze loss ratios and agency production; implement solutions and follow up to meet goals.
✅ Provide training and ongoing support to agents on company products, systems, underwriting guidelines, and sales processes.
✅ Demonstrate Commercial Lines proficiency in pre-qualifying, rating, and underwriting risks within authority limits.
✅ Manage complex agency relationships and assist in the development of less tenured staff.
✅ Support leadership with projects, strategic planning, and performance reporting.
✅ Assist agents from lead generation through closing new business, including proposals, inspections, and underwriting decisions.
✅ Identify and recommend new agency appointments.
✅ Monitor market trends, competitors, and regulatory updates; advise leadership of relevant developments.
✅ Assist agents with advertising and promotional activities.
✅ Prepare weekly reports and provide additional updates as required.
✅ Oversee collection of past due accounts.
✅ Travel within assigned territory as needed (day and overnight).
✅ Perform other departmental duties as assigned.
ASSUMPTION: This role requires a high level of independence and the ability to manage multiple tasks and projects simultaneously. Strong organizational skills and the ability to work well under pressure are essential.
Education: Bachelor’s Degree or equivalent related experience.
Experience: 5-7 years as a marketing representative, ideally working with independent agencies in Central Massachusetts.
Required Skills:
Preferred Skills:
ASSUMPTION: While a Bachelor’s Degree is preferred, relevant experience may be considered in lieu of a degree. Candidates with experience in Commercial Lines underwriting may be given preference.
Salary Range: $80,000 - $120,000 per year. This is an estimate based on industry standards for a Senior Field Marketing Representative with 5-10 years of experience in the insurance industry in the Massachusetts area.
Benefits:
Working Hours: Full-time, typically Monday-Friday, 8:30 AM - 5:00 PM. Occasional overtime may be required, including travel within the assigned territory.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, qualifications, and the company's internal equity. The benefits listed are subject to change and may be subject to employee eligibility requirements.
Industry: The Concord Group is a leading regional provider of personal and commercial property and casualty insurance, operating in Maine, Massachusetts, New Hampshire, and Vermont. They are a member of the Auto-Owners Insurance Group and have been rated A+ by the AM Best Company.
Company Size: The Concord Group has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 1928, with a rich history in the insurance industry and a commitment to providing high-quality protection to policyholders.
Company Description:
Company Specialties:
Company Website: http://www.concordgroupinsurance.com/careers
ASSUMPTION: The Concord Group's focus on providing high-quality protection to policyholders and its commitment to being a Great Place to Work™ make it an attractive employer in the insurance industry.
Career Level: This role is at the senior level, requiring a high degree of independence and expertise in field marketing and agency management.
Reporting Structure: The Senior Field Marketing Representative reports directly to the Marketing Director and works closely with agency partners and internal teams.
Work Arrangement: This role is on-site, with a requirement to travel within the assigned territory as needed.
Growth Opportunities:
ASSUMPTION: The Senior Field Marketing Representative role offers significant opportunities for growth and development within the company, particularly for candidates with a strong work ethic and a desire to learn.
Office Type: The Concord Group's Westborough, MA office is a professional environment with a collaborative and friendly atmosphere.
Office Location(s): 1 Research Dr, Westborough, MA 01581
Geographic Context:
Work Schedule: Full-time, typically Monday-Friday, 8:30 AM - 5:00 PM. Occasional overtime may be required, including travel within the assigned territory.
ASSUMPTION: The Westborough office provides a professional and collaborative work environment, with easy access to major cities and a high quality of life in the surrounding area.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Strategic marketing plans, agent communication, Commercial Lines, underwriting, agency management, market analysis, advertising, promotional activities, performance reporting
ASSUMPTION: The interview process for this role is likely to be comprehensive, with a focus on assessing the candidate's strategic thinking, communication skills, and industry knowledge.
ASSUMPTION: The tools and technologies required for this role are standard for the insurance industry and can be learned by candidates with relevant experience.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: The Concord Group values a collaborative and results-driven work style, with a focus on integrity, excellence, and accountability. Candidates who align with these values and work styles are likely to be a good fit for the company.
ASSUMPTION: While this role offers significant opportunities for growth and development, it also presents challenges that require strong organizational skills, adaptability, and the ability to work well under pressure.
ASSUMPTION: This role is unique in its requirement for a high degree of independence and the ability to manage complex agency relationships. However, it shares many similarities with other field marketing roles in the insurance industry, particularly in terms of career growth and development opportunities.
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities required for this role, with a focus on strategic thinking, market analysis, and agent support.
ASSUMPTION: These questions are designed to provide insight into the company's strategic approach to marketing, its commitment to employee growth and development, and the day-to-day responsibilities and expectations of the role.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.