π Core Information
πΉ Job Title: Sr Manager Product Marketing
πΉ Company: Infineon
πΉ Location: San Jose, CA
πΉ Job Type: Full-Time
πΉ Category: Semiconductor Manufacturing
πΉ Date Posted: June 4, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving product definition and business plans for IoT Wi-Fi solutions
- Collaborating with cross-functional teams to guide product execution
- Engaging with customers and stakeholders to influence product direction
- Periodic domestic and international travel to global sites and key customers
ASSUMPTION: This role requires a high level of technical expertise and market knowledge, with a focus on wireless connectivity and IoT solutions.
π Key Responsibilities
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Develop and drive differentiated product definition and business plans with target markets, customers, applications, partners, and relevant go-to-market strategies for IoT Wi-Fi solutions
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Define and drive development of hardware/software/system solutions that are easy to use and leverage scalable ecosystems to support product development and growth with target customers of any size
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Translate customer needs into use case and technical requirements for R&D
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Create marketing content including competitive positioning, product updates, sales trainings, webinars, white papers, etc.
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Collaborate with engineering, project management, and operations to guide product execution, priorities, and delivery
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Work closely with global sales and regional marketing teams to engage customers and design in IoT solutions
ASSUMPTION: This role requires a strong understanding of product marketing processes and the ability to work effectively with various teams and stakeholders.
π― Required Qualifications
Education: Master's/Bachelorβs in Electrical or Computer Engineering, MBA preferred
Experience: 8+ years of experience in Wi-Fi / Bluetooth combo or Wi-Fi Microcontroller product marketing, applications, or engineering role
Required Skills:
- Proven track record of defining and delivering successful products to market
- Strong understanding of IoT markets across consumer and industrial verticals, and wireless connectivity use cases
- Strong knowledge of embedded systems, including MCU, software, tools, and wireless connectivity technology (Wi-Fi, Bluetooth, 15.4, Thread, Matter, and others)
- Solid understanding of product marketing and product definition processes
- Exceptional communication and presentation skills
- Ability to motivate and excite people and influence customers and internal stakeholders
- Self-driving, self-motivated, enthusiastic, dynamic, adaptable, organized with attention to detail
Preferred Skills:
- Experience in the semiconductor industry
- Fluency in multiple languages
ASSUMPTION: Given the technical nature of the role, candidates should have a strong background in wireless connectivity and embedded systems, with a focus on Wi-Fi and Bluetooth technologies.
π° Compensation & Benefits
Salary Range: Minimum of $169,300 per year and maximum of $232,800 per year. This range is based on industry standards for a senior manager role in semiconductor product marketing, with consideration for the candidate's experience and location.
Benefits:
Working Hours: Full-time position with standard business hours, Monday through Friday. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Infineon operates in the semiconductor manufacturing industry, focusing on power systems and IoT solutions. The company plays a crucial role in driving decarbonization and digitalization through its innovative products.
Company Size: Infineon is a large organization with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Infineon was founded in 1999 and has since grown into a global leader in its industry.
Company Description:
- Infineon is committed to driving decarbonization and digitalization through its semiconductor solutions
- The company enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT
- Infineon empowers its employees to reach ambitious goals and offers a supportive environment where individuality is celebrated
Company Specialties:
- Energy Efficiency
- Mobility
- Security
- Decarbonization and Digitalization
- Internet of Things
Company Website: www.infineon.com
ASSUMPTION: Infineon's focus on sustainability and innovation creates an exciting work environment for candidates passionate about making a positive impact.
π Role Analysis
Career Level: This role is at the senior manager level, offering opportunities for leadership and strategic decision-making.
Reporting Structure: The Sr Manager Product Marketing reports directly to the Director of Product Marketing and oversees a team of product marketing managers.
Work Arrangement: This is an on-site position, with periodic domestic and international travel required to global sites and key customers.
Growth Opportunities:
- Potential to advance to a director or vice president role within the product marketing organization
- Opportunities to lead cross-functional teams and drive strategic initiatives
- Chance to gain experience in a global organization and work with diverse teams
ASSUMPTION: Given Infineon's size and global presence, there are ample opportunities for career growth and development within the company.
π Location & Work Environment
Office Type: Infineon's San Jose office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): San Jose, CA
Geographic Context:
- San Jose is located in the heart of Silicon Valley, offering ample opportunities for networking and professional growth
- The area is known for its diverse culture, vibrant tech industry, and pleasant Mediterranean climate
- San Jose is well-connected by public transportation, making it easy to commute from nearby cities
Work Schedule: Standard business hours, Monday through Friday, with occasional overtime as needed.
ASSUMPTION: The San Jose office provides a dynamic and engaging work environment, with easy access to amenities and resources for employees.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth technical interview with the product marketing team
- Final interview with the director of product marketing
Key Assessment Areas:
- Technical expertise in wireless connectivity and embedded systems
- Product marketing skills and experience
- Communication and presentation skills
- Leadership and teamwork abilities
Application Tips:
- Highlight relevant experience in Wi-Fi, Bluetooth, and IoT technologies
- Tailor your resume and cover letter to emphasize your technical skills and product marketing experience
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership abilities
ATS Keywords: Wi-Fi, Bluetooth, IoT, Product Marketing, Embedded Systems, MCU, Semiconductor, Wireless Connectivity, Technical Expertise, Leadership, Stakeholder Management
ASSUMPTION: Infineon's interview process is designed to assess the candidate's technical skills, product marketing experience, and cultural fit within the organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Jira)
- Wireless connectivity testing tools (e.g., WiFi Analyzer, nRF Connect)
ASSUMPTION: The required tools and technologies for this role are standard for the semiconductor industry and can be easily adapted by candidates with relevant experience.
π Cultural Fit Considerations
Company Values:
- Innovation
- Sustainability
- Collaboration
- Excellence
Work Style:
- Dynamic and fast-paced environment
- Cross-functional teamwork and collaboration
- Focus on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, innovative environment?
- Are you comfortable working with diverse teams and stakeholders?
- Do you have a strong commitment to sustainability and making a positive impact?
ASSUMPTION: Infineon's company culture values innovation, collaboration, and sustainability, creating an engaging work environment for candidates who share these priorities.
β οΈ Potential Challenges
- Steep learning curve for candidates new to the semiconductor industry or wireless connectivity technologies
- Occasional travel requirements may present challenges for candidates with personal commitments
- Fast-paced work environment may require candidates to adapt to changing priorities and tight deadlines
- Competitive job market for senior-level product marketing roles in the semiconductor industry
ASSUMPTION: While this role presents unique challenges, it also offers significant opportunities for growth and development within a dynamic and innovative organization.
π Similar Roles Comparison
- Compared to related roles in product marketing, this position requires a higher level of technical expertise in wireless connectivity and embedded systems
- Infineon's focus on sustainability and innovation sets it apart from other semiconductor manufacturers
- This role offers opportunities for career growth and leadership within a large, global organization
ASSUMPTION: Candidates should consider their technical skills and career goals when comparing this role to similar positions in the industry.
π Sample Projects
- Developing a go-to-market strategy for a new IoT Wi-Fi solution targeting the consumer market
- Collaborating with engineering teams to define technical requirements for a new wireless connectivity product
- Creating marketing content and presentations to launch a new product line at an industry conference
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that candidates may encounter in this role.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the product marketing organization?
- How does Infineon support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Infineon measure the success of its product marketing efforts, and what metrics are most important?
- What is the company's long-term vision for its IoT and wireless connectivity product portfolio, and how does this role contribute to that vision?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the team's dynamics, and the company's long-term goals.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://jobs.infineon.com/careers/job/563808960094569-director-sr-manager-product-marketing-san-jose
- Tailor your resume and cover letter to highlight your relevant experience in Wi-Fi, Bluetooth, and IoT technologies, as well as your product marketing skills
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership abilities
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.