📌 Core Information
🔹 Job Title: Sr. Marketing Automation Technology Manager, Amazon Freight & Amazon Shipping
🔹 Company: Amazon
🔹 Location: Bellevue, Washington, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-05-14
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Building and optimizing the marketing technology ecosystem for Amazon Shipping and Amazon Freight
- Driving strategic marketing automation initiatives and lifecycle marketing programs
- Managing critical integrations between Marketo, Salesforce, and other marketing technology tools
- Collaborating cross-functionally with various teams to deliver customer-obsessed solutions
- Influencing stakeholders across multiple business units to drive adoption and optimization of marketing technology solutions
ASSUMPTION: This role requires a high level of technical expertise and the ability to work effectively with both technical and non-technical stakeholders. The ideal candidate will have a strong background in marketing automation and a proven track record of driving strategic initiatives.
📋 Key Responsibilities
✅ Own and optimize the marketing technology ecosystem, including architecture, integration management, and performance monitoring
✅ Drive strategic marketing automation initiatives while maintaining tactical excellence in day-to-day operations
✅ Design and implement sophisticated lead scoring models and lifecycle marketing programs
✅ Manage critical integrations between Marketo, Salesforce, and other marketing technology tools
✅ Lead the evaluation, integration, and optimization of additional MarTech tools (e.g., 6Sense)
✅ Develop and maintain comprehensive process documentation and SOPs
✅ Partner cross-functionally with Marketing, Business Intelligence, and Creative teams to drive customer-obsessed solutions
✅ Create and execute the product roadmap for marketing technology capabilities
✅ Lead and influence stakeholders across multiple business units to drive adoption and optimization of marketing technology solutions
ASSUMPTION: The role requires a strong understanding of marketing automation tools and the ability to manage multiple projects simultaneously. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and be able to adapt to changing priorities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in marketing automation, with at least 3 years in a management role
Required Skills:
- Proven expertise in marketing automation tools (e.g., Marketo, Pardot, HubSpot)
- Strong data analytics and problem-solving skills
- Excellent project management skills
- Ability to influence without direct authority
- Strong communication and presentation abilities
- Proven ability to translate complex technical concepts for various audiences
- Track record of customer obsession and data-driven decision making
Preferred Skills:
- Experience with Salesforce and other CRM systems
- Familiarity with 6Sense or other ABM platforms
- Experience in a B2B marketing environment
ASSUMPTION: The ideal candidate will have a strong background in marketing automation and a proven track record of driving strategic initiatives. They will also be comfortable working in a fast-paced, dynamic environment and be able to adapt to changing priorities.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (Based on industry standards for a Sr. Marketing Automation Manager role in the Seattle area)
Benefits:
- Medical, dental, and vision insurance
- 401(k) matching
- Paid time off (vacation, sick, and holidays)
- Maternity and paternity leave
- Employee discounts
Working Hours: Full-time, typically Monday through Friday, 8:00 AM to 5:00 PM, with some flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Sr. Marketing Automation Manager role in the Seattle area. Actual compensation may vary based on factors such as experience, skills, and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: E-commerce and retail
Company Size: 10,001+ employees (Enterprise-level)
Founded: 1994 (Amazon was founded by Jeff Bezos)
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon's mission is to be Earth's most customer-centric company.
Company Specialties:
- E-commerce and online retail
- Cloud computing and web services (Amazon Web Services)
- Digital content and streaming (Amazon Prime Video, Amazon Music, Audible)
- Artificial intelligence and machine learning (Alexa, Amazon Go, Amazon Robotics)
Company Website: https://www.amazon.com/
ASSUMPTION: Amazon is a well-established, enterprise-level company with a strong focus on innovation and customer experience. The company offers a wide range of products and services, and this role will play a critical part in driving marketing efforts for Amazon Shipping and Amazon Freight.
📊 Role Analysis
Career Level: Mid-level to senior-level marketing role
Reporting Structure: This role will report directly to the Marketing Operations Director for Amazon Shipping and Amazon Freight.
Work Arrangement: On-site, full-time position with some flexibility for remote work
Growth Opportunities:
- Potential to take on more responsibilities and advance to a director-level role within marketing operations
- Opportunity to work on high-impact projects that drive business growth and customer engagement
- Chance to collaborate with cross-functional teams and gain exposure to various aspects of the business
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibilities and make a meaningful impact on the business.
🌍 Location & Work Environment
Office Type: Corporate office environment with open-plan workspaces and dedicated meeting rooms
Office Location(s): Bellevue, Washington, United States
Geographic Context:
- The Puget Sound region, where Bellevue is located, is known for its natural beauty, vibrant tech industry, and high quality of life.
- The area offers a mix of urban and outdoor living, with easy access to mountains, forests, and water activities.
- Bellevue is located across the lake from Seattle, providing residents with the benefits of a major city while maintaining a suburban feel.
Work Schedule: Full-time, typically Monday through Friday, 8:00 AM to 5:00 PM, with some flexibility for remote work
ASSUMPTION: The Bellevue office provides a modern, collaborative work environment with easy access to amenities and outdoor recreation opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with a member of the HR team
- On-site or virtual interview with the hiring manager and/or team members
- Final round interview with senior leadership
Key Assessment Areas:
- Technical expertise in marketing automation tools
- Data analytics and problem-solving skills
- Project management and organizational skills
- Communication and presentation abilities
- Customer obsession and data-driven decision-making mindset
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with marketing automation tools and provide specific examples of how you've driven strategic initiatives
- Demonstrate your understanding of Amazon's customer-centric approach and how you've applied it in previous roles
ATS Keywords: Marketing automation, lead scoring, lifecycle marketing, MarTech, customer engagement, strategic initiatives, cross-functional collaboration, stakeholder management
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical expertise, problem-solving skills, and cultural fit with Amazon's customer-centric approach.
🛠️ Tools & Technologies
- Marketo
- Salesforce
- 6Sense (or other ABM platforms)
- CRM systems
- Project management tools (e.g., Asana, JIRA, Trello)
- Data analytics and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The ideal candidate will have experience with marketing automation tools, CRM systems, and project management tools. Familiarity with 6Sense or other ABM platforms is a plus.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Work Style:
- Fast-paced and dynamic environment
- Collaborative and cross-functional teams
- Data-driven decision-making mindset
- Focus on innovation and continuous improvement
Self-Assessment Questions:
- How have you demonstrated customer obsession in previous roles?
- Can you provide an example of a time when you drove a strategic marketing automation initiative?
- How do you approach working in a fast-paced, dynamic environment, and how have you adapted to changing priorities in the past?
ASSUMPTION: Amazon values candidates who are passionate about customer experience, comfortable working in a fast-paced environment, and able to drive strategic initiatives. The ideal candidate will be able to demonstrate these qualities through their experiences and self-assessment responses.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working with complex marketing automation tools and integrations
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to a fast-paced, dynamic work environment
- Balancing strategic initiatives with day-to-day operational tasks
ASSUMPTION: The role presents several challenges, including managing multiple projects, working with complex tools, and adapting to a fast-paced environment. The ideal candidate will be comfortable with these challenges and able to thrive in a dynamic work environment.
📈 Similar Roles Comparison
- This role is unique in that it focuses specifically on marketing automation for Amazon Shipping and Amazon Freight, two high-growth externalized transportation businesses.
- Compared to other marketing automation roles, this position offers the opportunity to work on high-impact projects and drive business growth for two critical Amazon businesses.
- Career path for this role may lead to director-level positions within marketing operations or other marketing leadership roles within Amazon.
ASSUMPTION: This role offers a unique opportunity to work on high-impact projects and drive business growth for two critical Amazon businesses. The ideal candidate will be excited about the prospect of working on strategic initiatives and making a meaningful impact on the business.
📝 Sample Projects
- Developing and implementing a sophisticated lead scoring model to improve customer engagement and conversion rates
- Managing the integration of 6Sense or another ABM platform to enhance Amazon's account-based marketing efforts
- Creating and executing a comprehensive process documentation and SOPs to improve marketing operations efficiency
ASSUMPTION: These sample projects demonstrate the strategic and tactical aspects of the role, focusing on driving customer engagement, improving operational efficiency, and enhancing marketing technology capabilities.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing automation landscape for Amazon Shipping and Amazon Freight, and how this role will contribute to its evolution?
- How does this role collaborate with other marketing teams and stakeholders within Amazon?
- What are the most pressing challenges facing the marketing automation team, and how can this role address them?
- How does Amazon support the professional development and growth of its marketing automation team members?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: These interview questions are designed to provide insight into the role's strategic priorities, collaborative nature, and opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interview by researching Amazon's customer-centric approach and brushing up on your marketing automation expertise
- Follow up with the hiring manager or HR representative within one week of your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
