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Sr. Marketing Operations Manager, Amazon Ads

Amazon
Full-time
On-site
Seattle, Washington, United States
βš™οΈ Marketing Operations

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Operations Manager, Amazon Ads

πŸ”Ή Company: Amazon

πŸ”Ή Location: Seattle, WA & New York, NY

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 12, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (with potential for hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading Amazon Ads' global Workfront transformation initiative
  • Designing and implementing scalable workflows within Workfront
  • Driving user adoption and system utilization across global marketing teams
  • Establishing performance metrics and reporting frameworks
  • Partnering with global stakeholders to optimize workflows and identify integration opportunities

ASSUMPTION: This role requires a high level of cross-functional collaboration and strategic thinking to drive operational efficiency across Amazon Ads' marketing ecosystem.

πŸ“‹ Key Responsibilities

βœ… Design and implement Workfront activation strategies across previously unconnected marketing teams

βœ… Lead the development and optimization of end-to-end marketing workflows within Workfront

βœ… Define, prioritize, and plan the execution of strategic initiatives on owned channels and roadmap items

βœ… Create and execute change management strategies to drive user adoption and system utilization

βœ… Establish standardized processes and best practices for cross-functional collaboration

βœ… Develop and maintain training programs, documentation, and resources to support user onboarding and ongoing education

βœ… Build performance metrics and reporting frameworks to track adoption, efficiency, and ROI

βœ… Partner with global stakeholders to identify integration opportunities and optimize workflows

βœ… Lead process improvement initiatives to enhance productivity and team collaboration

βœ… Establish mechanisms to deliver clear, consistent, and frequent communication with stakeholders

ASSUMPTION: This role involves a significant amount of project management, stakeholder communication, and process improvement to ensure successful system adoption and operational efficiency.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in marketing operations, with a focus on digital solutions and system adoption

Required Skills:

  • Proven experience in marketing operations and digital solutions
  • Strong ability to drive system adoption and maintain a balance between strategic thinking and tactical execution
  • Excellent communication and stakeholder management skills
  • Proficient in Workfront or similar project management tools
  • Strong analytical and problem-solving skills

Preferred Skills:

  • Experience with AI integration and data-driven insights
  • Familiarity with Amazon Ads or other advertising platforms
  • Certified Associate in Project Management (CAPM) or Project Management Professional (PMP) certification

ASSUMPTION: Candidates should have a strong background in marketing operations and a proven track record of driving system adoption and process improvement.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (based on industry standards for a Senior Marketing Operations Manager in Seattle and New York)

Benefits:

  • Comprehensive health, dental, and vision insurance
  • Retirement savings plan with company match
  • Generous paid time off and holiday schedule
  • Maternity and parental leave policies
  • Employee discounts on Amazon products and services

Working Hours: Full-time, typically Monday through Friday, with some flexibility for remote work

ASSUMPTION: Salary range is estimated based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and Amazon's compensation structure.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: E-commerce and Retail

Company Size: 10,000+ employees (Large enterprise)

Founded: 1994 (Over 25 years ago)

Company Description:

  • Amazon is a multinational technology company focused on e-commerce, cloud computing, digital streaming, and artificial intelligence
  • Amazon Ads is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs
  • Amazon's mission is to be Earth's most customer-centric company

Company Specialties:

  • E-commerce platform and services
  • Cloud computing and infrastructure services (AWS)
  • Digital content and streaming services (Amazon Prime Video, Music, etc.)
  • Artificial intelligence and machine learning technologies (Alexa, etc.)

Company Website: Amazon.com

ASSUMPTION: Amazon is a well-established, large enterprise with a diverse range of products and services. This role is focused on the Amazon Ads division, which is a significant part of the company's overall advertising efforts.

πŸ“Š Role Analysis

Career Level: Senior-level role with potential for growth into management or leadership positions

Reporting Structure: This role reports directly to the Marketing Operations Director for Amazon Ads

Work Arrangement: On-site with potential for hybrid work arrangement (based on company policies and manager discretion)

Growth Opportunities:

  • Potential to grow into a management or leadership role within Amazon Ads or other divisions
  • Opportunities to work on high-impact projects and gain exposure to senior leadership
  • Chance to develop skills in project management, stakeholder communication, and process improvement

ASSUMPTION: This role offers significant growth potential within Amazon, given the company's size and diverse range of products and services.

🌍 Location & Work Environment

Office Type: Corporate office environment with open-plan workspaces and dedicated team areas

Office Location(s): Seattle, WA & New York, NY

Geographic Context:

  • Seattle: Tech hub with a vibrant startup scene and a high cost of living
  • New York: Major global city with a diverse economy and a high cost of living

Work Schedule: Standard business hours with some flexibility for remote work (based on company policies and manager discretion)

ASSUMPTION: Both Seattle and New York are major tech hubs with a high cost of living and a competitive job market. The work environment is likely to be fast-paced and dynamic, with a strong focus on innovation and customer-centricity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a recruiter or HR representative
  • Behavioral and situational interview with the hiring manager
  • Final interview with senior leadership or the team
  • Background check and offer extension

Key Assessment Areas:

  • Problem-solving skills and ability to drive system adoption
  • Communication and stakeholder management skills
  • Analytical and project management skills
  • Alignment with Amazon's leadership principles and company culture

Application Tips:

  • Highlight relevant experience in marketing operations and digital solutions
  • Include specific examples of driving system adoption and process improvement
  • Tailor your resume and cover letter to emphasize your fit for the role and alignment with Amazon's values
  • Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and leadership skills

ATS Keywords: Marketing Operations, Digital Solutions, System Adoption, Strategic Thinking, Tactical Execution, Cross-Functional Collaboration, Process Optimization, Training Programs, Performance Metrics, Data-Driven Insights, Change Management, Workflow Design, User Onboarding, Stakeholder Engagement, Process Improvement, Communication Strategies

ASSUMPTION: The application process for this role is likely to be competitive, given Amazon's status as a major tech company and the high demand for marketing operations roles. Applicants should highlight their relevant experience and skills and be prepared to demonstrate their fit for the role through the interview process.

πŸ› οΈ Tools & Technologies

  • Workfront (project management tool)
  • Amazon Ads platform (advertising management)
  • Microsoft Office Suite (word processing, spreadsheets, presentations)
  • Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)

ASSUMPTION: This role requires proficiency in Workfront and familiarity with Amazon Ads or similar advertising platforms. Applicants should have experience with project management tools and be comfortable learning new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer obsession
  • Passion for invention
  • Commitment to operational excellence
  • Long-term thinking

Work Style:

  • Fast-paced and dynamic
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Focused on innovation and continuous improvement

Self-Assessment Questions:

  • How do you balance strategic thinking with tactical execution in your current role?
  • Can you provide an example of driving system adoption and user engagement in a previous project?
  • How do you approach continuous improvement and process optimization in your current role?

ASSUMPTION: Amazon's company culture is highly competitive, fast-paced, and data-driven. Applicants should be comfortable working in a dynamic environment and be able to demonstrate their alignment with Amazon's leadership principles and company values.

⚠️ Potential Challenges

  • Managing global stakeholder relationships and driving user adoption across multiple time zones
  • Balancing strategic thinking with tactical execution in a fast-paced, dynamic environment
  • Dealing with resistance to change and ensuring user engagement with new processes and workflows
  • Keeping up with the latest trends and best practices in marketing operations and digital solutions

ASSUMPTION: This role presents unique challenges related to global stakeholder management, driving user adoption, and keeping up with industry trends. Applicants should be prepared to address these challenges and demonstrate their ability to thrive in a fast-paced, dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Marketing Operations Manager or Senior Project Manager within the advertising or marketing technology industries
  • Unlike other roles, this position focuses on driving system adoption and process improvement within a global marketing ecosystem
  • Career progression may include moving into management or leadership roles within Amazon Ads or other divisions

ASSUMPTION: This role is unique in its focus on driving system adoption and process improvement within a global marketing ecosystem. Applicants should be prepared to highlight their relevant experience and demonstrate their fit for the role through the interview process.

πŸ“ Sample Projects

  • Leading a global Workfront transformation initiative for a major advertising platform
  • Developing and implementing standardized marketing workflows within a project management tool
  • Driving user adoption and system utilization through targeted training programs and change management strategies

ASSUMPTION: These sample projects are designed to highlight the key responsibilities and required skills for this role. Applicants should be prepared to discuss their relevant experience and demonstrate their ability to drive system adoption and process improvement.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing operations strategy for Amazon Ads?
  • What are the biggest challenges facing the marketing operations team in the next 12-24 months, and how can this role address them?
  • How does Amazon support the professional development and growth of its marketing operations team members?
  • What are the key priorities for this role in the first 30-60-90 days, and how will success be measured?
  • How does Amazon Ads collaborate with other divisions and teams within the company to drive operational efficiency and innovation?

ASSUMPTION: These interview questions are designed to help applicants better understand the role, the team, and the company's priorities. Applicants should be prepared to ask thoughtful, insightful questions that demonstrate their interest in the role and alignment with Amazon's values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills, emphasizing your fit for the role and alignment with Amazon's values
  • Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and leadership skills
  • Research Amazon's company culture and be prepared to discuss your alignment with the company's leadership principles and values
  • Follow up with the hiring manager or recruiter within one week of your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.