Sr. Product Marketing Manager

Spice AI

Full-time

On-site

Seattle, Washington, United States

📦 Product Marketing

📌 Core Information

🔹 Job Title: Senior Product Marketing Manager

🔹 Company: Spice AI

🔹 Location: Seattle, Washington

🔹 Job Type: Full-time

🔹 Category: Technology, Information and Internet

🔹 Date Posted: June 23, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

Developing and leading comprehensive marketing strategies for Spice.ai's open-source project and data & AI platform.
Building and growing an engaged technical community through exceptional content creation.
Managing and enhancing Spice AI's online presence, including websites, blogs, and social media platforms.
Collaborating with leadership to define and execute product marketing strategies.
Representing Spice AI at developer forums, events, and conferences.

ASSUMPTION: This role requires a strong background in product marketing, open-source, data platforms, and AI to effectively drive go-to-market strategies and engage with the developer community.

📋 Key Responsibilities

✅ Develop and execute comprehensive marketing strategies for Spice.ai's open-source project and data & AI platform.

✅ Build and grow an engaged technical community through exceptional content creation, including documentation, blogs, and thought leadership articles.

✅ Develop partner marketing-related content and ensure Spice AI's presence on partner websites, marketplaces, and other forums.

✅ Actively participate in developer forums, events, and conferences to represent Spice AI and gather insights.

✅ Own and manage Spice AI's marketing websites, product newsletters, company blogs, and GitHub landing pages.

✅ Manage and enhance Spice AI's social media presence, ensuring consistent and impactful engagement.

ASSUMPTION: This role requires strong communication, writing, and leadership skills to effectively manage multiple channels and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5-10 years of proven experience in product marketing, developer relations, or a similar role

Required Skills:

Proven experience with open-source, data warehouse technologies (e.g., Cloudera, Databricks, Dremio, Snowflake), and AI/ML platforms.
Excellent communication and writing skills, with a talent for distilling complex technical concepts into clear and accessible language.
Experience managing social media platforms and creating engaging digital content.
Leadership skills with the ability to inspire and grow a technical community.
Strong problem-solving skills and a creative approach to marketing challenges.

Preferred Skills:

Experience in startups and marketing open-source projects.
Familiarity with Rust and SQL.
Experience with marketing AI/ML platforms and distributed systems.

ASSUMPTION: Candidates with experience in marketing open-source projects, data platforms, and AI/ML will have a strong foundation for success in this role.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on industry standards for similar roles and experience levels in the Seattle area)

Benefits:

Health, dental, and vision insurance
401(k) plan with company match
Flexible work hours and remote work options
Generous vacation and sick leave policies
Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexible hours and remote work options available

ASSUMPTION: The provided salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights 🔍 Company Context

🔍 Company Context

Industry: Technology, Information and Internet

Company Size: 2-10 employees (Small startup with a close-knit team and a flat organizational structure)

Founded: 2021 (Relatively new startup with a focus on innovation and growth)

Company Description:

Spice AI creates technology to help developers build intelligent applications and agents that learn and adapt.
The company offers a portable AI database written in Rust with a unified SQL interface to query, materialize, and accelerate data from any source, co-located with machine learning models.
Spice AI's mission is to make it as easy to create intelligent, decision-making systems as it is to create modern web pages.

Company Specialties:

Open-source data and AI inference engine
AI-Feedback-Loops (AI-Fly-Wheels) for apps and agents to learn and adapt
SQL query federation, acceleration, search, and retrieval for AI grounded in enterprise data

Company Website: spice.ai

ASSUMPTION: Spice AI's small size and focus on innovation may offer unique opportunities for growth and impact in this role.

📊 Role Analysis

Career Level: Senior (This role requires a significant amount of experience and offers opportunities for leadership and growth)

Reporting Structure: This role reports directly to the co-founders and works closely with the entire team to build, develop, and market the platform.

Work Arrangement: Remote OK (This role offers flexible work arrangements, including remote work and flexible hours)

Growth Opportunities:

As a senior role in a small startup, this position offers significant opportunities for growth and impact.
The company is backed by notable investors and has a strong leadership team, providing a solid foundation for growth and success.
Spice AI's focus on innovation and cutting-edge technology offers opportunities to work on the latest trends in AI and data platforms.

ASSUMPTION: This role offers a unique opportunity to join a growing startup and make a significant impact on its success.

🌍 Location & Work Environment

Office Type: Hybrid (Spice AI offers a combination of remote work and in-office collaboration)

Office Location(s): Seattle, Washington

Geographic Context:

Seattle is a major tech hub with a thriving startup scene and a strong focus on AI and machine learning.
The city offers a high quality of life, with a diverse cultural scene, beautiful natural surroundings, and a vibrant food and drink culture.
Seattle's mild, marine climate and abundant rainfall make it an ideal location for outdoor enthusiasts.

Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options available

ASSUMPTION: Spice AI's hybrid work environment offers the best of both worlds, allowing for collaboration and camaraderie in the office while providing the flexibility of remote work.

💼 Interview & Application Insights

Typical Process:

Phone or video screen with the hiring manager
Technical assessment or case study
On-site or video interview with the team
Final interview with the co-founders

Key Assessment Areas:

Product marketing and communication skills
Technical knowledge of open-source, data platforms, and AI/ML
Leadership and teamwork skills
Problem-solving and creative thinking

Application Tips:

Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
Showcase your understanding of Spice AI's mission and products in your application materials.
Prepare for behavioral and situational interview questions that focus on your product marketing, leadership, and problem-solving skills.

ATS Keywords: Product Marketing, Open Source, Data Platforms, AI, Machine Learning, Technical Writing, Community Building, Social Media Management, Content Creation, Developer Relations, Communication, Leadership, Problem Solving, Marketing Strategy, Engagement, Documentation

ASSUMPTION: Spice AI's interview process is designed to assess your technical skills, communication abilities, and cultural fit with the company's mission and values.

🛠️ Tools & Technologies

Spice.ai OSS (open-source project)
Spice.ai Cloud Platform (managed, cloud-scale Spice.ai OSS)
SQL (for querying, materializing, and accelerating data)
Machine Learning (for training and inference)
GitHub (for version control and collaboration)
Social media platforms (for marketing and engagement)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

Merit, Excellence, and Intelligence (MEI)
Innovation and continuous learning
Collaboration and teamwork
Transparency and open communication

Work Style:

Results-driven and focused on execution
Creative and strategic thinking
Adaptable and responsive to change
Strong communication and collaboration skills

Self-Assessment Questions:

Do you thrive in a fast-paced, startup environment with a strong focus on innovation and growth?
Are you comfortable working remotely and managing your own time and priorities?
Do you have strong communication and leadership skills, with the ability to inspire and grow a technical community?

ASSUMPTION: Spice AI's culture values merit, excellence, and intelligence, and candidates who embody these qualities will be a strong fit for the company.

⚠️ Potential Challenges

Working in a small startup may require wearing multiple hats and taking on responsibilities beyond the typical scope of a product marketing role.
Spice AI's focus on innovation and cutting-edge technology may present unique challenges and require continuous learning and adaptation.
Balancing remote work and in-office collaboration may require strong time management and communication skills.
The competitive nature of the tech industry may present challenges in building and growing an engaged technical community.

ASSUMPTION: These challenges are inherent in working for a small, innovative startup in the competitive tech industry.

📈 Similar Roles Comparison

This role is unique in its focus on marketing an open-source data and AI inference engine, requiring a strong background in product marketing, open-source, data platforms, and AI/ML.
Compared to other product marketing roles, this position offers a unique opportunity to work on cutting-edge technology and make a significant impact on a growing startup.
Career progression in this role may involve moving into a leadership or executive position as the company grows and expands its offerings.

ASSUMPTION: This role offers a unique opportunity to work on innovative technology and make a significant impact on a growing startup in the AI and data platforms space.

📝 Sample Projects

Developing and executing a comprehensive marketing strategy for the launch of a new feature or product within Spice AI's open-source project or cloud platform.
Creating and managing a content marketing campaign to raise awareness and engagement with Spice AI's target audience of developers and data scientists.
Building and growing a community of Spice AI users and contributors, fostering collaboration and knowledge-sharing among members.

ASSUMPTION: These sample projects illustrate the breadth and depth of responsibilities for the Sr. Product Marketing Manager role at Spice AI.

💼 Key Questions to Ask During Interview

What are the most significant challenges facing Spice AI in the next 6-12 months, and how can this role help address them?
How does Spice AI plan to grow and scale its open-source project and cloud platform, and what role will this position play in that growth?
What are the key priorities for this role in the first 90 days, and how will success be measured?
How does Spice AI support the professional development and growth of its employees, particularly in a small startup environment?
What is the company's approach to work-life balance, and how does that manifest in the day-to-day work of this role?

ASSUMPTION: Asking these questions will help you better understand the company's priorities, culture, and expectations for this role.

📌 Next Steps for Applicants

To apply for this position:

Submit your application through the Spice AI job portal
Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
Prepare for behavioral and situational interview questions that focus on your product marketing, leadership, and problem-solving skills.
Research Spice AI's mission, products, and competitive landscape to demonstrate your understanding and enthusiasm for the role.
Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

Apply now

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