📌 Core Information
🔹 Job Title: Stage Chef de projets Marketing Digital (H/F)
🔹 Company: Lactalis
🔹 Location: Laval, Pays de la Loire, France
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: Entry-level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing a global marketing platform for Lactalis teams
- Developing newsletters to increase platform traffic
- Analyzing site statistics and proposing corrective actions
- Gaining real responsibilities and autonomy during the internship
ASSUMPTION: This role is ideal for students pursuing a higher education degree in business school, seeking to acquire marketing and project management skills in a real-world setting.
📋 Key Responsibilities
✅ Manage a platform to disseminate methods and best practices to Lactalis marketing teams globally
✅ Develop newsletters to increase platform traffic
✅ Analyze site statistics and propose corrective actions
ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to work independently.
🎯 Required Qualifications
Education: Pursuing a higher education degree (Bac +4/5) in business school
Experience: Previous experience in digital and/or marketing is ideal but not required
Required Skills:
- Excellent English skills
- Initiative
- Rigor
- Strong communication skills
Preferred Skills:
- Prior experience in project management
- Familiarity with marketing tools and platforms
ASSUMPTION: The ideal candidate will have a strong academic background, excellent communication skills, and a proactive attitude.
💰 Compensation & Benefits
Salary Range: Internships in France typically offer a monthly stipend ranging from €1,200 to €1,500. Lactalis is known for offering competitive compensation for interns.
Benefits:
- Personalized career development support
- Opportunities for promotion and full-time employment after the internship
- Competitive internship stipend
Working Hours: Full-time (35 hours/week) with flexible scheduling
ASSUMPTION: The salary range is an estimate based on industry standards for internships in France. The actual compensation may vary depending on the candidate's qualifications and the company's policies.
📌 Applicant Insights
🔍 Company Context
Industry: Lactalis is a global leader in the dairy industry, with a strong presence in over 100 countries and a portfolio of over 100 brands.
Company Size: Lactalis employs over 80,000 people worldwide and has a turnover of over €25 billion. As an intern, you will be part of a large organization with ample opportunities for growth and learning.
Founded: Lactalis was founded in 1933 by André Besnier in Laval, France.
Company Description:
- Lactalis is a family-owned company with a strong commitment to rural economies and local food cultures
- The company offers a wide range of dairy products, including milk consumption, ultra-fresh milk, cheese, butter, cream, and dairy ingredients
- Lactalis is dedicated to providing healthy, gourmet, and accessible products to a global audience
Company Specialties:
- Cheese production and distribution
- Dairy ingredients and derivatives
- Milk processing and packaging
Company Website: Lactalis Website
ASSUMPTION: Lactalis' commitment to rural economies and local food cultures creates a unique work environment that values tradition and innovation.
📊 Role Analysis
Career Level: This internship is an entry-level position designed for students pursuing a higher education degree in business school.
Reporting Structure: The intern will report directly to the Global Marketing Director for Training and Methods.
Work Arrangement: This is an on-site internship with flexible scheduling, allowing for a good work-life balance.
Growth Opportunities:
- Potential for promotion and full-time employment after the internship
- Exposure to global marketing strategies and best practices
- Opportunity to work on high-impact projects with significant autonomy
ASSUMPTION: This internship offers excellent growth opportunities for candidates looking to build a career in marketing or project management.
🌍 Location & Work Environment
Office Type: Lactalis' headquarters in Laval, France, is a modern and dynamic work environment, with a strong focus on collaboration and innovation.
Office Location(s): 10-20 Rue Adolphe Beck, LAVAL cedex 9, Mayenne 53089, FR
Geographic Context:
- Laval is a city in the Pays de la Loire region of France, with a population of around 50,000 people
- The city is known for its historic architecture and cultural attractions, including the Château de Laval and the Musée des Sciences Naturelles et de l'Archéologie
- Laval is well-connected by road and public transportation, with easy access to major cities such as Paris and Rennes
Work Schedule: Full-time (35 hours/week) with flexible scheduling, allowing for a good work-life balance
ASSUMPTION: Laval offers a pleasant living environment with a mix of urban and rural attractions, making it an ideal location for interns seeking a balance between work and leisure.
💼 Interview & Application Insights
Typical Process:
- Phone screening to assess the candidate's fit for the role and the company
- In-person or video interview with the hiring manager and a HR representative
- Final decision and offer extension
Key Assessment Areas:
- Communication skills and English proficiency
- Problem-solving abilities and initiative
- Cultural fit and alignment with Lactalis' values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, initiative, and communication abilities
- Research Lactalis' company culture and values to demonstrate your cultural fit
ATS Keywords: Marketing, Digital Marketing, Project Management, Platform Management, Newsletter Development, Statistical Analysis, Initiative, Rigor, Communication
ASSUMPTION: The application process for this internship is competitive, and candidates should focus on demonstrating their relevant skills and experiences, as well as their cultural fit with Lactalis.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
- Analytics tools (e.g., Google Analytics, Adobe Analytics)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's marketing stack and the candidate's prior experience.
👔 Cultural Fit Considerations
Company Values:
- Excellence: Striving for the highest standards in all aspects of the business
- Responsibility: Acting with integrity and accountability in all decisions and actions
- Innovation: Encouraging creativity and continuous improvement
Work Style:
- Collaborative: Working closely with cross-functional teams to achieve common goals
- Dynamic: Adapting to change and embracing new challenges
- Results-driven: Focusing on delivering tangible outcomes and driving business impact
Self-Assessment Questions:
- Do you possess strong communication skills and excellent English proficiency?
- Are you proactive, initiative, and able to work independently?
- Do you thrive in a dynamic, collaborative work environment and embrace change?
ASSUMPTION: Candidates who align with Lactalis' company values and work style are more likely to succeed in this internship and contribute to the company's success.
⚠️ Potential Challenges
- Managing a global marketing platform may require adapting to different time zones and cultural contexts
- Analyzing site statistics and proposing corrective actions may involve working with large datasets and complex analytics tools
- The internship may require occasional travel to attend meetings or events
- Balancing the demands of the internship with academic responsibilities may require strong time management skills
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a proactive attitude.
📈 Similar Roles Comparison
- This internship focuses on marketing and project management, whereas similar roles may have a stronger focus on sales, customer service, or product development
- Lactalis is a global leader in the dairy industry, offering unique opportunities for international exposure and cultural exchange
- This internship is an entry-level position designed for students pursuing a higher education degree in business school, while similar roles may target candidates with more or less experience
ASSUMPTION: This internship offers a unique combination of marketing and project management responsibilities, with a strong focus on global collaboration and cultural exchange.
📝 Sample Projects
- Developing and implementing a marketing campaign to increase platform traffic and engagement
- Conducting a comprehensive analysis of site statistics to identify trends and opportunities for improvement
- Managing a global marketing event or conference, coordinating with cross-functional teams to ensure successful execution
ASSUMPTION: These sample projects are designed to give candidates a sense of the types of responsibilities and challenges they may face in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into the broader marketing strategy for Lactalis?
- What opportunities are there for professional development and growth during this internship?
- How does Lactalis support work-life balance for its interns?
- What are the next steps for applicants who are offered this internship?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Lactalis Career Portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, initiative, and communication abilities
- Research Lactalis' company culture and values to demonstrate your cultural fit
- Follow up with the hiring manager or HR representative one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
