📌 Core Information
🔹 Job Title: Stage Social Media et Brand Content – (F/H)
🔹 Company: Unibail-Rodamco-Westfield
🔹 Location: URW France Headquarters (Paris 16ème)
🔹 Job Type: Internship
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-04-17
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Contributing to the development and implementation of brand content and social media strategies for Westfield across multiple countries.
- Monitoring the execution of the general roadmap and conducting competitive analysis on digital content strategies.
- Working in an agile environment and collaborating with various teams and agencies.
- Gaining valuable experience in a large international group.
ASSUMPTION: This role is designed to provide a comprehensive introduction to the marketing and communications field, with a focus on digital and social media strategies.
📋 Key Responsibilities
✅ Assist in the development and implementation of brand content and social media strategies for Westfield across various countries.
✅ Monitor the execution of the general roadmap and conduct competitive analysis on digital content strategies.
✅ Collaborate with agencies and internal teams to ensure consistent and on-brand messaging.
✅ Perform market research and stay up-to-date with industry trends and best practices.
✅ Contribute to the creation of engaging and innovative content for Westfield's social media platforms.
ASSUMPTION: The role may evolve based on the intern's skills, interests, and the team's needs, providing opportunities for growth and learning.
🎯 Required Qualifications
Education: Currently enrolled in a business school program.
Experience: A first experience in social media is required, preferably in an international or large group setting.
Required Skills:
- Fluency in English (mandatory)
- Strong social media and digital marketing skills
- Ability to work in an agile environment
- Excellent communication and collaboration skills
Preferred Skills:
- Experience in a 360-degree agency or a large group
- Experience in an international environment
ASSUMPTION: The ideal candidate will be proactive, curious, and eager to learn in a dynamic and fast-paced environment.
💰 Compensation & Benefits
Salary Range: 1400 EUR/month (gross)
Benefits:
- Transport: Betterway mobility pass (100% of Navigo pass or 650€ for electric mobility)
- Restauration: Ticket restaurant and/or access to the company restaurant
- Congés: 5 days of paid leave
- Convivialité & Partage: In-house café, afterwork events, and community days
- Sport: Access to an on-site gym with a coach (90€/year) and showers
- Les +: Pressing service and reception of parcels
Working Hours: Full-time (35 hours/week)
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing internships in France.
📌 Applicant Insights
🔍 Company Context
Industry: Unibail-Rodamco-Westfield is a global leader in the retail real estate sector, operating and developing premium shopping destinations in Europe and the United States.
Company Size: Unibail-Rodamco-Westfield has 2,600 employees worldwide, providing an international and dynamic work environment.
Founded: Unibail-Rodamco-Westfield was founded in 2018, following the merger of Unibail-Rodamco and Westfield Corporation.
Company Description:
- Unibail-Rodamco-Westfield creates sustainable places that reinvent being together, offering unique, meaningful shared experiences.
- The company is committed to accelerating the environmental transition of cities to a net-zero future and transforming the retail industry.
- Unibail-Rodamco-Westfield's destinations attract over 900 million visitors annually and provide a dynamic platform for retailers and brands to reach consumers.
Company Specialties:
- Retail property
- Development
- Shopping center management
- Investment
- Operations/asset management
- Leasing/sales
- Marketing/communication/digital
- International
- Property/maintenance/works
- Finance
- Control
- Events
- Airports
Company Website: www.urw.com
ASSUMPTION: Unibail-Rodamco-Westfield's diverse range of expertise and global presence offer unique opportunities for professional growth and development.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for students seeking to gain practical experience in marketing and communications.
Reporting Structure: The intern will report directly to Florence Dupont, the marketing corporate manager in charge of content, social media, and influence.
Work Arrangement: This is an on-site internship, with the possibility of remote work for specific tasks or projects.
Growth Opportunities:
- Exposure to various aspects of marketing and communications within an international organization
- Potential full-time employment opportunities upon completion of the internship
- Access to URW Academy, offering tailored training and development programs
ASSUMPTION: This internship provides a unique opportunity to gain valuable experience and contribute to the success of a global leader in the retail real estate sector.
🌍 Location & Work Environment
Office Type: URW France Headquarters is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 7 Place du Chancelier Adenauer, Paris 16ème (near Porte Dauphine or Victor Hugo metro stations)
Geographic Context:
- The office is located in the heart of Paris, offering easy access to public transportation, shops, and restaurants.
- The surrounding area is known for its vibrant atmosphere, with numerous cultural attractions and events.
- The office is situated near the Bois de Boulogne, providing opportunities for outdoor activities and relaxation.
Work Schedule: The intern will work full-time (35 hours/week), with a flexible schedule that may include occasional remote work or adjusted hours.
ASSUMPTION: The work environment at URW France Headquarters is dynamic, collaborative, and focused on employee well-being and growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-person or video interview with the hiring manager (Florence Dupont)
- Final decision and onboarding
Key Assessment Areas:
- Cultural fit and alignment with URW's values
- Communication and collaboration skills
- Digital marketing and social media expertise
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Demonstrate your passion for marketing, communications, and digital trends.
- Showcase your ability to work in a dynamic and collaborative environment.
ATS Keywords: Social Media, Brand Content, Marketing Intern, Digital Marketing, Agile Environment, English Proficiency, Competitive Analysis, Content Strategy
ASSUMPTION: The interview process at Unibail-Rodamco-Westfield is designed to assess the candidate's skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Content creation and design tools (Canva, Adobe Creative Suite, etc.)
- Project management tools (Asana, Trello, etc.)
- Analytics and reporting tools (Google Analytics, Hootsuite Insights, etc.)
ASSUMPTION: The tools and technologies required for this role may evolve based on the team's needs and the intern's skillset.
👔 Cultural Fit Considerations
Company Values:
- Excellence: Pursuing the highest standards in all aspects of our work
- Innovation: Embracing change and continuous improvement
- Collaboration: Working together to achieve exceptional results
- Integrity: Acting with honesty and transparency in all our interactions
Work Style:
- Dynamic and fast-paced environment
- Focus on teamwork and collaboration
- Opportunities for professional growth and development
- Flexible and adaptable approach to work
Self-Assessment Questions:
- Do you thrive in dynamic and collaborative environments?
- Are you passionate about marketing, communications, and digital trends?
- Can you adapt your work style to meet the needs of a diverse and international team?
ASSUMPTION: Unibail-Rodamco-Westfield values diversity, inclusion, and collaboration, fostering a work environment that supports the growth and success of its employees.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to a large, international organization with diverse teams and cultures
- Balancing the demands of an internship with academic responsibilities
- Navigating the complexities of the retail real estate industry
ASSUMPTION: These challenges can be overcome through strong communication, adaptability, and a willingness to learn and grow in a dynamic and supportive work environment.
📈 Similar Roles Comparison
- This role differs from other marketing internships in its focus on brand content and social media strategies for an international retail real estate company.
- Unibail-Rodamco-Westfield's global presence and expertise in the retail real estate sector provide unique opportunities for professional growth and development.
- This internship offers a clear career path, with the potential for full-time employment upon completion.
ASSUMPTION: This role is unique in its focus on brand content and social media strategies within the context of the retail real estate industry.
📝 Sample Projects
- Developing a comprehensive social media strategy for Westfield's international portfolio
- Creating engaging content for Westfield's social media platforms, tailored to local audiences and cultural contexts
- Conducting competitive analysis and identifying best practices in digital content strategies within the retail industry
ASSUMPTION: These sample projects are designed to provide the intern with a well-rounded and challenging experience in brand content and social media strategies.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the broader marketing and communications strategy for Westfield?
- What opportunities are there for professional growth and development within the team and the organization?
- How does Unibail-Rodamco-Westfield support work-life balance for its employees?
- What are the most rewarding aspects of working in this role and within the company?
ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the company, ensuring a strong fit and a successful onboarding experience.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare examples of your previous work in social media and digital marketing, if applicable.
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
