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Strategic E-commerce Manager - Sales Growth (all genders)

zooplus SE
Full-time
On-site
KrakΓ³w, MaΕ‚opolskie, Poland

πŸ“Œ Core Information

πŸ”Ή Job Title: Strategic E-commerce Manager - Sales Growth (all genders)

πŸ”Ή Company: zooplus SE

πŸ”Ή Location: KrakΓ³w, MaΕ‚opolskie, Poland

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Retail

πŸ”Ή Date Posted: May 14, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (60% in-office, 40% remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Identifying and coordinating regional and local growth opportunities within and across categories.
  • Guiding and collaborating with Country Heads and Category Managers on strategic priorities.
  • Drafting strategic plans and supporting category decisions with market and category intelligence.
  • Driving online sales and revenue growth through data analysis and marketing campaign execution.
  • Collaborating with various teams, including Digital Marketing, CRM, Own Brands, Customer Care, UX Research, Logistics, and Product & Tech.

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Provide key inputs for the regions' annual category strategies.

βœ… Analyze customer behavior and market segment intelligence data to understand competitor profiles and market dynamics.

βœ… Contribute to budget planning.

βœ… Identify regional growth opportunities to drive projects.

βœ… Collaborate with teams including Digital Marketing, CRM, Own Brands (food and non-food), Customer Care, UX Research, Logistics, and Product & Tech.

ASSUMPTION: This role involves a high degree of collaboration and requires strong communication and project management skills.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience).

Experience: 5+ years of relevant experience in FMCG / e-commerce environment.

Required Skills:

  • Excellent teamwork and communication skills with the ability to influence at all business levels.
  • Understanding of customer trends, needs, and market requirements.
  • Fluent English is mandatory. Fluency in Polish, Czech, Romanian, Hungarian, or Swedish is an asset.
  • Hands-on, results-oriented approach.
  • Strong analytical and data interpretation skills to make data-driven decisions.
  • Familiarity with various marketing channels and strategies, including SEO, paid advertising, and email marketing is an asset.
  • Problem-solving skills to address challenges and develop effective solutions.
  • Good communication and collaboration skills to work effectively with cross-functional teams.
  • Project management skills to manage initiatives, track progress, and ensure timely execution.

Preferred Skills:

  • Knowledge of pet care.

ASSUMPTION: While knowledge of pet care is not required, it would be beneficial for understanding the specific market and customer needs.

πŸ’° Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (estimated based on market research for similar roles in Poland)

Benefits:

  • 20% discount in the zooplus shop.
  • Internal and external training opportunities.
  • Team events.
  • Two extra vacation days and days off on 24th and 31st of December.
  • Private medical care and life insurance.
  • Multicafeteria system including Multisport card.

Working Hours: Full-time, with a hybrid work setup (60% in-office, 40% remote).

ASSUMPTION: The salary range is estimated based on market research for similar roles in Poland. Actual salary may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail, specifically focused on online pet supplies.

Company Size: 1,001-5,000 employees, with a significant presence in Europe.

Founded: 1999, with over 25 years of experience in online retail for pet supplies.

Company Description:

  • Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.
  • Driven by core values of Care, Courage, Openness, and Simplicity.
  • Committed to equal opportunity and embracing diversity and inclusion.

Company Specialties:

  • Animal care and pet supplies.
  • E-commerce and online retail.
  • Pet food and proprietary brands.

Company Website: careers.zooplus.com

ASSUMPTION: zooplus is a well-established company in the online pet supplies industry, with a strong presence in Europe and a commitment to diversity and inclusion.

πŸ“Š Role Analysis

Career Level: Mid to Senior level, with a focus on strategic planning and growth.

Reporting Structure: This role reports directly to the Head of E-commerce Growth and collaborates with various teams across the organization.

Work Arrangement: Hybrid, with 60% in-office and 40% remote work.

Growth Opportunities:

  • Potential to grow within the e-commerce team or explore other opportunities within the organization.
  • Chance to gain experience in a dynamic, international environment.
  • Opportunities to work on high-impact projects and drive significant growth.

ASSUMPTION: This role offers growth opportunities based on individual performance and the company's expansion plans.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space.

Office Location(s): ul. Pawia 17, KrakΓ³w, 30-003, PL

Geographic Context:

  • KrakΓ³w is the second-largest city in Poland, with a rich history and vibrant culture.
  • The office is located in the city center, with easy access to public transportation and amenities.
  • KrakΓ³w offers a high quality of life, with affordable living costs compared to other major European cities.

Work Schedule: Full-time, with a hybrid work setup (60% in-office, 40% remote).

ASSUMPTION: The hybrid work arrangement allows for flexibility while maintaining a strong connection to the team and company culture.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening.
  • Phone or video call with the HR department to discuss the role and initial qualifications.
  • On-site or virtual interview with the hiring manager and relevant team members.
  • Final decision and offer.

Key Assessment Areas:

  • Problem-solving skills and strategic thinking.
  • Communication and collaboration skills.
  • Analytical skills and data interpretation.
  • Cultural fit and alignment with company values.

Application Tips:

  • Highlight relevant experience and achievements in your resume, focusing on transferable skills and accomplishments.
  • Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's mission and values.
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication, and collaboration.

ATS Keywords: E-commerce, Growth, Strategy, Analysis, Collaboration, Marketing, Customer Trends, Market Intelligence, Problem-solving, Data Interpretation, Teamwork, Project Management

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, analytical skills, and cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • Data analysis and visualization tools (e.g., Excel, Power BI, Tableau).
  • Marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Marketo).
  • Project management tools (e.g., Asana, Trello, Jira).
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace).

ASSUMPTION: The specific tools and technologies used may vary based on the team and the company's standard practices.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Care: zooplus prioritizes the well-being of its employees and customers.
  • Courage: The company encourages innovation and taking calculated risks.
  • Openness: zooplus fosters a transparent and inclusive work environment.
  • Simplicity: The company values straightforward and efficient processes.

Work Style:

  • Collaborative: zooplus encourages teamwork and cross-functional collaboration.
  • Data-driven: The company makes decisions based on data and analytics.
  • Agile: zooplus embraces an agile work environment, with a focus on continuous improvement and adaptation.

Self-Assessment Questions:

  • How do you demonstrate care and empathy in your professional life?
  • Can you provide an example of a time when you took a courageous approach to solve a problem or drive growth?
  • How do you ensure openness and transparency in your communication and collaboration with others?
  • Can you share an example of a time when you simplified a complex process or system to improve efficiency?

ASSUMPTION: Candidates should be prepared to provide specific examples and anecdotes that demonstrate their alignment with zooplus's core values and work style.

⚠️ Potential Challenges

  • Managing multiple stakeholders and balancing competing priorities.
  • Adapting to a fast-paced, dynamic work environment.
  • Working with large datasets and complex market intelligence.
  • Navigating a hybrid work setup and maintaining effective communication with remote team members.

ASSUMPTION: These challenges can be overcome with strong communication, project management, and problem-solving skills.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to an E-commerce Growth Manager or Strategic E-commerce Manager in other retail or e-commerce companies.
  • However, zooplus's focus on the pet care industry and its unique business model set it apart from other companies in the sector.
  • Career progression may include moving into a senior management role or exploring opportunities in other areas of the business, such as marketing, product management, or category management.

ASSUMPTION: While this role shares similarities with other E-commerce Growth Manager positions, the specific context and requirements may vary based on the company and industry.

πŸ“ Sample Projects

  • Conducting a comprehensive market analysis to identify growth opportunities in a specific region or category.
  • Developing and implementing a targeted marketing campaign to drive online sales and revenue growth.
  • Collaborating with cross-functional teams to optimize the customer experience and improve conversion rates.

ASSUMPTION: These sample projects are intended to provide a sense of the types of initiatives the Strategic E-commerce Manager might work on, but the specific projects may vary based on the company's priorities and market conditions.

❓ Key Questions to Ask During Interview

  • Can you describe the company's long-term growth strategy and how this role contributes to it?
  • How does the company support the professional development and growth of its employees?
  • Can you provide an example of a time when the company demonstrated its commitment to its core values?
  • How does the company approach collaboration and communication in a hybrid work environment?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment, as well as to demonstrate their interest and engagement in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.