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Strategic Marketing Supervisor

Watts Water Technologies
Full-time
On-site
Shanghai, Shanghai, China
πŸ’‘ Marketing Strategy & Planning

πŸ“Œ Core Information

πŸ”Ή Job Title: Strategic Marketing Supervisor

πŸ”Ή Company: Watts Water Technologies

πŸ”Ή Location: Shanghai, China

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 20, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading regional strategic marketing initiatives with a focus on strategic planning, growth, product management, and sustainability
  • Conducting market research, competitive analysis, and strategic planning to identify market opportunities
  • Developing and implementing regional product strategies and lifecycle management plans
  • Driving product innovation and performance optimization across regional markets
  • Overseeing the regional new product development process and ensuring compliance with global sustainability requirements
  • Collaborating with country and function leaders to align regional marketing strategies

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to influence stakeholders at all levels. The ideal candidate will have experience in top-tier consulting firms and a proven track record of leading strategic initiatives.

πŸ“‹ Key Responsibilities

βœ… Lead market research projects, competitive intelligence gathering, and strategic analysis to identify market opportunities

βœ… Monitor market trends and provide strategic recommendations to senior management

βœ… Develop and implement regional product strategies and lifecycle management plans

βœ… Drive product innovation and performance optimization across regional markets

βœ… Oversee the regional new product development process and ensure compliance with stage gate requirements

βœ… Collaborate with country/function leaders to align regional marketing strategies

βœ… Collaborate with countries to ensure regional sustainability performance meets global requirements

βœ… Drive sustainability awareness trainings/campaigns in the regional level as required

ASSUMPTION: The role involves a mix of strategic planning, project management, and stakeholder engagement. The successful candidate will be able to balance these responsibilities and adapt to the dynamic nature of the role.

🎯 Required Qualifications

Education: Bachelor's degree or above from recognized universities

Experience: 2-3 years of experience in top-tier consulting firms with a focus on strategy or marketing projects

Required Skills:

  • Proven track record of leading strategic initiatives and delivering results
  • Excellent analytical and problem-solving capabilities
  • Strong leadership and project management skills
  • Outstanding communication and presentation skills
  • Demonstrated ability to influence stakeholders at all levels
  • Fluency in written and spoken English and Mandarin Chinese
  • Advanced proficiency in Microsoft Office, particularly Excel and PowerPoint

Preferred Skills:

  • Background in engineering
  • Experience in the water technology industry

ASSUMPTION: The required skills reflect the need for a strategic thinker with strong analytical and communication skills, as well as the ability to lead and influence others. The preferred skills indicate that industry-specific knowledge and an engineering background could be beneficial but are not strictly required.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Strategic Marketing Supervisor role in Shanghai, the estimated salary range is CNY 350,000 - 500,000 per year. This range takes into account the candidate's experience level and the company's size and industry.

Benefits:

  • Health insurance
  • Retirement benefits
  • Employee assistance programs
  • Training and development opportunities
  • Potential for international travel

Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM), with flexibility for occasional overtime or weekend work as needed.

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's specific qualifications and experience. Benefits are typical for a company of this size and industry but may vary based on the candidate's location and employment status.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Watts Water Technologies operates in the wholesale building materials industry, focusing on the manufacturing and distribution of water-related products and solutions.

Company Size: With approximately 5,000-10,000 employees, the company offers a large and diverse work environment with ample opportunities for career growth and development.

Founded: Watts Water Technologies was founded in 1874 and has since grown into a global leader in its industry, with a strong reputation for innovation, quality, and customer service.

Company Description:

  • Watts Water Technologies is a global leader in the innovation, development, and manufacturing of water technologies, systems, and solutions.
  • The company offers a wide range of products, including plumbing, HVAC, water quality, gas, and drainage solutions, serving residential, industrial, municipal, and commercial markets.
  • Watts Water Technologies is committed to sustainability and environmental stewardship, integrating green practices into its operations and product offerings.

Company Specialties:

  • Plumbing
  • HVAC
  • Water Quality
  • Gas
  • Conditioning
  • Waterworks
  • and Drainage

Company Website: www.watts.com

ASSUMPTION: Watts Water Technologies is a well-established company with a strong global presence and a commitment to sustainability. The company's size and industry provide opportunities for career growth and development, as well as exposure to diverse markets and products.

πŸ“Š Role Analysis

Career Level: This role is a mid-level management position, reporting directly to the Regional Marketing Director.

Reporting Structure: The Strategic Marketing Supervisor will oversee regional marketing initiatives and collaborate with country and function leaders to align strategies. They will also work closely with regional product managers and other marketing team members to ensure effective execution of marketing plans.

Work Arrangement: This is an on-site position, with the possibility of occasional international travel for meetings, conferences, or training opportunities.

Growth Opportunities:

  • Progression to a regional marketing director or similar leadership role
  • Expansion into new markets or product lines
  • Development of skills in areas such as strategic planning, project management, or cross-functional collaboration

ASSUMPTION: The role offers opportunities for career growth and development within the company, as well as the chance to gain experience in a global organization with a diverse range of products and markets.

🌍 Location & Work Environment

Office Type: The Shanghai office is a modern, professional environment with a collaborative and dynamic work culture.

Office Location(s): 815 Chestnut St, North Andover, MA 01845, US; Via Brenno, 21, Biassono, Lombardy 20853, IT; Strawinskylaan 3009, Amsterdam, North Holland 1077, NL; Manpo International Plaza 500 West Yan'an Road, 23rd Floor, Shanghai, China 200050, CN

Geographic Context:

  • Shanghai is a major commercial and financial hub in China, with a vibrant business environment and a large expatriate community.
  • The city offers a mix of traditional Chinese culture and modern, cosmopolitan living, with numerous attractions, restaurants, and entertainment options.
  • Shanghai has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 6:00 PM. Flexible working arrangements may be available, depending on the role and team requirements.

ASSUMPTION: The work environment in Shanghai offers a dynamic and multicultural setting, with opportunities for professional growth and development. The city's vibrant business ecosystem and diverse cultural scene provide a stimulating backdrop for the role.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR department
  • In-depth interview with the hiring manager and/or other team members
  • Final interview with the Regional Marketing Director
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Leadership and project management abilities
  • Communication and presentation skills
  • Cultural fit and alignment with company values
  • Language proficiency in English and Mandarin Chinese

Application Tips:

  • Tailor your resume and cover letter to highlight your strategic marketing experience and relevant skills
  • Prepare examples of your strategic planning, market research, and project management work to discuss during the interview
  • Research Watts Water Technologies and the water technology industry to demonstrate your knowledge and enthusiasm for the role
  • Practice your language skills in English and Mandarin Chinese to ensure confidence and fluency during the interview

ATS Keywords: Strategic Planning, Market Research, Product Management, Sustainability, Analytical Skills, Problem-Solving, Leadership, Project Management, Communication Skills, Presentation Skills, Stakeholder Influence, Fluent English, Fluent Mandarin Chinese, Microsoft Office Proficiency, Innovation, Performance Optimization

ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, leadership, and communication skills, as well as their cultural fit with the company. The key assessment areas and application tips reflect the core competencies required for success in this role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint, Word)
  • Project management tools (e.g., Asana, Trello, Microsoft Project)
  • Data analysis tools (e.g., Excel, SPSS, R)
  • Marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Marketo)

ASSUMPTION: The tools and technologies listed are commonly used in strategic marketing roles and may vary depending on the specific needs and preferences of the company and team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Focus
  • Integrity
  • Innovation
  • Performance
  • Respect
  • Teamwork

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on delivering value
  • Adaptable and responsive to change
  • Open to feedback and continuous learning

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you results-driven and focused on delivering value?
  • Are you adaptable and responsive to change?
  • Are you open to feedback and continuous learning?

ASSUMPTION: The company values and work style preferences reflect a culture that prioritizes collaboration, innovation, and continuous improvement. The self-assessment questions are designed to help candidates evaluate their fit with the company's culture and work environment.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Balancing strategic planning with day-to-day tactical tasks
  • Adapting to a dynamic and evolving business environment
  • Working with diverse stakeholders across different regions and functions
  • Navigating language barriers and cultural differences in a global organization

ASSUMPTION: The potential challenges listed reflect the demands of the role and the need for strong project management, communication, and adaptability skills to succeed in a global, multicultural environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to a Strategic Marketing Manager role, this position has a stronger focus on regional strategy and product management, with less emphasis on day-to-day marketing execution and campaign management
  • In the water technology industry, this role may involve more exposure to sustainability and environmental regulations compared to similar roles in other industries
  • Career progression from this role could include advancement to a regional marketing director or similar leadership position, or expansion into new markets or product lines

ASSUMPTION: The comparison points highlight the unique aspects of this role within the company and industry, as well as potential career growth opportunities.

πŸ“ Sample Projects

  • Conducting a comprehensive market analysis to identify growth opportunities in the regional market
  • Developing and implementing a regional product strategy to optimize market penetration and revenue growth
  • Leading a cross-functional team to launch a new product in the regional market, ensuring compliance with global sustainability requirements

ASSUMPTION: The sample projects reflect the strategic nature of the role and the need for strong analytical, leadership, and project management skills to drive results and deliver value.

❓ Key Questions to Ask During Interview

  • Can you describe the regional marketing team's structure and how this role fits within it?
  • What are the key priorities for this role in the first 90 days?
  • How does Watts Water Technologies support the professional development and growth of its employees?
  • What are the most significant challenges facing the regional marketing team, and how can this role help address them?
  • How does the company approach sustainability and environmental stewardship in its operations and product offerings?

ASSUMPTION: The key questions to ask during the interview are designed to provide insight into the role's responsibilities, the team's dynamics, and the company's culture and values. They also demonstrate the candidate's interest in the role and their commitment to driving results and contributing to the team's success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your strategic marketing experience and relevant skills
  • Prepare examples of your strategic planning, market research, and project management work to discuss during the interview
  • Research Watts Water Technologies and the water technology industry to demonstrate your knowledge and enthusiasm for the role
  • Practice your language skills in English and Mandarin Chinese to ensure confidence and fluency during the interview
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.