📌 Core Information
🔹 Job Title: Trade Marketing Executive (B2B)
🔹 Company: Beauty Industry Group GmbH & Co. KG
🔹 Location: Manchester, England, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Trade Marketing
🔹 Date Posted: July 21, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Project managing trade and salon initiatives to support B2B customer retention and growth
- Coordinating promotional materials and creative briefing for in-salon and in-store merchandising
- Working closely with sales, marketing, and education teams to ensure effective communication and execution of trade marketing strategies
- Supporting the sales team with marketing materials for prospecting and win-back strategies
- Capturing content in-salon and reposting it on various channels such as social media, web, and CRM
ASSUMPTION: This role requires a strong understanding of trade marketing, social media, and project management to successfully coordinate multiple initiatives simultaneously.
📋 Key Responsibilities
✅ Lead the co-ordination, budgeting, and approval process of all Beauty Works Trade marketing materials for UK & International Beauty Works salons, wholesalers, and distributors
✅ Work with sales and ecommerce teams to update the trading calendar and develop initiatives that help grow those sales channels
✅ Work closely with the UK Education team to support materials for regional training events and in-salon pop-up events
✅ Collaborate with Sales & Marketing teams to ensure trade promotional requirements are briefed and communicated in a timely manner, are within budget, and deliver on trade objectives
✅ Support the Trade Sales team to develop marketing materials for prospecting and win-back strategies for lapsed customers
✅ Work closely with the Marketing team to ensure content is being captured in-salon and reposted and spotlighted on various channels
ASSUMPTION: This role requires strong organizational skills and the ability to switch between projects simultaneously while also thinking longer term.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-3 years of experience in a marketing role, preferably in the hair or beauty industry
Required Skills:
- Proficient in Excel & PowerPoint
- Experience in B2B marketing, direct mail, door drops, and/or in-store point of sale
- Excellent communication skills
- Ability to form good working relationships with internal teams and external clients
- Event & project management skills and strong organizational skills
Preferred Skills:
- Experience with hair/beauty products
- Fluency in additional languages
ASSUMPTION: Candidates with experience in the hair or beauty industry may have a better understanding of the target audience and market trends.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (Based on industry standards for a Trade Marketing Executive role in Manchester)
Benefits:
- Competitive benefits package
- Opportunities for career growth within the global beauty group
- Working in a dynamic and creative environment
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Trade Marketing Executive role in Manchester. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Beauty Industry Group is part of a wider global beauty group, focusing on luxury hair solutions, including ready-to-wear clip-ins, semi-permanent professional extensions, and exclusive collaborations.
Company Size: Beauty Industry Group is a mid-sized company, offering opportunities for career growth and development within the global beauty group.
Founded: Beauty Industry Group was founded as part of the wider global beauty group, with a history of recognition among beauty press and up and down the red carpet.
Company Description:
- Retails luxury hair solutions, including ready-to-wear clip-ins, semi-permanent professional extensions, and exclusive collaborations
- Operates internationally to both salon professionals and directly to consumers
- Part of a wider global beauty group
Company Specialties:
- Luxury hair extensions
- Aftercare products
- Electrical stylers
Company Website: hairtalk.de
ASSUMPTION: Beauty Industry Group focuses on high-quality hair solutions and has a strong presence in the global beauty market.
📊 Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in trade marketing, social media, and project management.
Reporting Structure: The Trade Marketing Executive will report directly to the Marketing Manager and work closely with sales, marketing, and education teams.
Work Arrangement: This role is on-site, with the opportunity to work closely with international teams and collaborate on global projects.
Growth Opportunities:
- Career progression within the global beauty group
- Expanding skills in trade marketing, project management, and event planning
- Gaining international experience through collaboration with global teams
ASSUMPTION: This role offers opportunities for career growth and development within the global beauty group, with the potential to expand skills and gain international experience.
🌍 Location & Work Environment
Office Type: The Beauty Industry Group office is a dynamic and creative environment, fostering collaboration and innovation.
Office Location(s): Manchester, England, United Kingdom
Geographic Context:
- Manchester is a vibrant city with a thriving business scene and a strong presence in the beauty industry
- The city offers a diverse range of cultural attractions, entertainment, and dining options
- Manchester is well-connected by public transportation, making it easy to commute to the office
Work Schedule: Full-time, 40 hours per week, with the opportunity to work flexible hours and remotely on occasion
ASSUMPTION: Manchester offers a vibrant and dynamic work environment, with a strong presence in the beauty industry and a diverse range of cultural attractions.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- Face-to-face or video interview with the Marketing Manager and a member of the sales team
- Final interview with the Head of Marketing
Key Assessment Areas:
- Trade marketing experience and understanding
- Project management and organizational skills
- Communication and collaboration skills
- Alignment with company values and culture
Application Tips:
- Tailor your resume to highlight relevant trade marketing, project management, and communication skills
- Prepare examples of successful trade marketing campaigns or projects you've worked on
- Research Beauty Industry Group and the wider global beauty group to demonstrate your enthusiasm and understanding of the company
ATS Keywords: Trade Marketing, B2B, Project Management, Social Media, Event Management, Marketing Materials, Sales Support, Budget Management, Content Creation, Relationship Building
ASSUMPTION: The application process for this role may involve multiple interviews and assessments, focusing on trade marketing experience, project management skills, and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Design tools (e.g., Adobe Creative Suite, Canva) for creating marketing materials
ASSUMPTION: The tools and technologies required for this role may vary depending on the candidate's experience and the specific needs of the project.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Customer focus and excellence
Work Style:
- Dynamic and fast-paced environment
- Opportunities for collaboration and teamwork
- Focus on results and continuous improvement
Self-Assessment Questions:
- How do you stay organized and manage multiple projects simultaneously?
- Can you provide an example of a successful trade marketing campaign you've worked on?
- How do you approach building and maintaining strong relationships with internal teams and external clients?
ASSUMPTION: Candidates who demonstrate a strong understanding of trade marketing, project management, and collaboration skills will be well-suited to this role and the company culture.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Working with international teams and coordinating projects across different time zones
- Adapting to a dynamic and fast-paced work environment
- Developing a deep understanding of the hair and beauty industry and market trends
ASSUMPTION: This role may present challenges related to project management, international collaboration, and industry knowledge, but offers opportunities for growth and development.
📈 Similar Roles Comparison
- Trade Marketing Executive (B2B) vs. Trade Marketing Manager: The Trade Marketing Executive role focuses more on project management and execution, while the Trade Marketing Manager role involves strategic planning and leadership.
- Trade Marketing Executive (B2B) vs. Marketing Coordinator: The Trade Marketing Executive role requires a deeper understanding of trade marketing and project management, while the Marketing Coordinator role may involve more administrative tasks and event planning.
- Career progression: A Trade Marketing Executive (B2B) role can lead to opportunities for career growth within the global beauty group, such as Trade Marketing Manager, Marketing Manager, or other leadership positions.
ASSUMPTION: This role offers opportunities for career progression within the global beauty group, with the potential to take on more strategic and leadership responsibilities over time.
📝 Sample Projects
- Coordinating a trade marketing campaign for a new product launch, including promotional materials, in-store merchandising, and event planning
- Developing and implementing a win-back strategy for lapsed customers, including targeted marketing materials and promotional offers
- Managing the creative briefing process for a regional training event, including content creation, speaker coordination, and event logistics
ASSUMPTION: These sample projects provide an overview of the types of initiatives the Trade Marketing Executive may be responsible for, focusing on project management, trade marketing, and event planning.
❓ Key Questions to Ask During Interview
- How does this role support the overall marketing strategy for Beauty Industry Group?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does the company foster collaboration and teamwork among its marketing teams?
ASSUMPTION: These interview questions focus on understanding the role's strategic importance, career growth opportunities, and the company's approach to collaboration and teamwork.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant trade marketing, project management, and communication skills
- Prepare examples of successful trade marketing campaigns or projects you've worked on
- Research Beauty Industry Group and the wider global beauty group to demonstrate your enthusiasm and understanding of the company
- Follow up with the HR department one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
