📌 Core Information
🔹 Job Title: Trade Marketing Manager (m/w/d)
🔹 Company: Mann+Hummel GmbH
🔹 Location: Ludwigsburg, Baden-Württemberg, Germany
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: May 27, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid option
🚀 Job Overview
Key aspects of this role include:
- Supporting the sales team in achieving business goals through targeted marketing strategies and activation programs.
- Managing the trade marketing plan and budget, acting as the central contact for planning, implementation, and evaluation of marketing activities.
- Proactively identifying customer needs, conducting marketing campaigns, measuring success, and optimizing future measures.
- Collaborating with brand managers and the marketing solutions team to create or adapt marketing materials for traditional and e-commerce channels.
- Organizing customer events and trade shows, coordinating internal and external suppliers to ensure smooth and timely execution of planned marketing activities.
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Supporting the sales team in achieving business goals through targeted marketing strategies and activation programs.
✅ Managing the trade marketing plan and budget, acting as the central contact for planning, implementation, and evaluation of marketing activities.
✅ Proactively identifying customer needs, conducting marketing campaigns, measuring success, and optimizing future measures.
✅ Collaborating with brand managers and the marketing solutions team to create or adapt marketing materials for traditional and e-commerce channels.
✅ Organizing customer events and trade shows, coordinating internal and external suppliers to ensure smooth and timely execution of planned marketing activities.
ASSUMPTION: This role involves a high degree of independence and decision-making, requiring strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Successfully completed degree in Marketing or a related field
Experience: At least 3-5 years of relevant experience in a similar position
Required Skills:
- Strong project management skills
- Proficiency in Salesforce and SAP
- Budget management experience
- Excellent communication skills in German and English
Preferred Skills:
- Experience working with international teams
- Fluency in additional languages
ASSUMPTION: Candidates with a strong academic background, relevant work experience, and a proven track record in trade marketing are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on experience and qualifications)
Benefits:
- Flexible working hours and hybrid work arrangement
- 30 days of vacation
- Performance-based pay and comprehensive social benefits
- Corporate discounts, subsidy for Germany ticket, and job bike
Working Hours: 35 hours per week, with flexible working hours and the option to work remotely
ASSUMPTION: The salary range is estimated based on industry standards for a trade marketing manager with 3-5 years of experience in the environmental services sector.
📌 Applicant Insights
🔍 Company Context
Industry: Mann+Hummel is a global leader in filtration technology, focusing on environmental services and sustainable solutions.
Company Size: With over 21,000 employees and 80 locations worldwide, Mann+Hummel offers a large and diverse work environment.
Founded: In 1941, the company was founded in Ludwigsburg, Germany, and has since grown into a global organization.
Company Description:
- Mann+Hummel develops intelligent filtration and separation solutions for various sectors, including transportation and life sciences & environment.
- The company plays a key role in protecting the environment and promoting sustainable use of limited resources.
- Mann+Hummel is a family-owned company that enables cleaner mobility, cleaner air, cleaner water, and cleaner industry across the globe.
Company Specialties:
- Indoor air quality
- Industrial filters
- Filtration
- Intelligent air solutions
- Air cleaners and intake systems
- Liquid filter systems
- Solutions for alternative drives
- Digital transformation / IoT
- Water treatment
- Wastewater treatment
- Membrane filtration
Company Website: mann-hummel.com
ASSUMPTION: Mann+Hummel's focus on sustainability and environmental protection creates a unique work environment that prioritizes innovation and long-term impact.
📊 Role Analysis
Career Level: This role is a mid-level position within the marketing department, offering opportunities for growth and advancement.
Reporting Structure: The trade marketing manager reports directly to the head of marketing and works closely with the sales team, brand managers, and the marketing solutions team.
Work Arrangement: This role offers a hybrid work arrangement, combining on-site work at the Ludwigsburg headquarters with remote work options.
Growth Opportunities:
- Progression to a senior or management role within the marketing department
- Expanding responsibilities to include additional markets or product lines
- Developing expertise in digital marketing or other specialized areas
ASSUMPTION: Successful candidates will have a strong desire to learn, adapt, and grow within the organization, taking advantage of opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: Mann+Hummel's Ludwigsburg headquarters is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Ludwigsburg, Baden-Württemberg, Germany
Geographic Context:
- Ludwigsburg is a mid-sized city located near Stuttgart, offering a high quality of life with a mix of urban and rural environments.
- The region is known for its strong economy, with a focus on automotive, technology, and manufacturing industries.
- Ludwigsburg is well-connected by public transportation, with easy access to Stuttgart Airport and major highways.
Work Schedule: The work schedule is flexible, with core hours between 9:00 AM and 4:00 PM, allowing employees to manage their time effectively.
ASSUMPTION: The Ludwigsburg office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- On-site or virtual interview with the hiring manager and relevant team members
- Final interview with the head of marketing
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Communication and interpersonal skills
- Project management experience and skills
- Cultural fit and alignment with Mann+Hummel's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Mann+Hummel's business and the trade marketing function
- Prepare examples of successful marketing campaigns or projects you've led in the past
ATS Keywords: Trade marketing, marketing strategy, activation programs, sales team support, budget management, project management, customer needs, marketing campaigns, marketing materials, customer events, trade shows, supplier coordination
ASSUMPTION: Mann+Hummel's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Salesforce
- SAP
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: Proficiency in the listed tools and technologies is essential for success in this role, as they enable effective project management, communication, and collaboration.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Sustainability
- Responsibility
- Performance
- Customer focus
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on achieving business goals
- Adaptable and open to change
- Proactive and solution-oriented
Self-Assessment Questions:
- Do you align with Mann+Hummel's values, particularly in the areas of innovation, quality, and sustainability?
- Are you comfortable working in a dynamic, collaborative environment with a strong focus on results?
- Do you have a proven track record of successfully managing marketing projects and achieving business goals?
ASSUMPTION: Candidates who demonstrate a strong cultural fit with Mann+Hummel's values and work style are more likely to succeed in this role and contribute to the company's long-term success.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working with diverse teams and stakeholders, including sales, marketing, and external suppliers
- Adapting to a fast-paced, dynamic work environment
- Balancing on-site and remote work responsibilities effectively
ASSUMPTION: Successful candidates will possess strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on trade marketing and supporting the sales team to achieve business goals
- Mann+Hummel's focus on sustainability and environmental protection creates unique opportunities for impact and innovation
- This role offers a clear career path for growth and advancement within the marketing department
ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Developing and executing a targeted marketing campaign to increase sales in a specific region or customer segment
- Collaborating with the brand management team to create or adapt marketing materials for traditional and e-commerce channels
- Organizing and managing a customer event or trade show, coordinating with internal and external suppliers to ensure successful execution
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges faced by the trade marketing manager, requiring strong project management, communication, and collaboration skills.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does Mann+Hummel support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Mann+Hummel measure the success of its trade marketing efforts, and what KPIs are most important?
- What is the company's approach to work-life balance, and how does it support employees in achieving this?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to understanding the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful marketing campaigns or projects you've led in the past
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
