Vice President of Growth

📌 Core Information

🔹 Job Title: Vice President of Growth

🔹 Company: Real

🔹 Location: Remote - US

🔹 Job Type: Full-Time

🔹 Category: Real Estate

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote Solely

🚀 Job Overview

Key aspects of this role include:

• Driving expansion and market penetration for Real
• Developing and executing comprehensive growth strategies
• Collaborating with cross-functional teams to enhance customer acquisition
• Optimizing revenue streams and maximizing market share
• Mentoring and leading a high-performing team of growth marketers and sales professionals

ASSUMPTION: This role requires a strategic mindset, exceptional leadership abilities, and a deep understanding of both the real estate industry and technological trends. The ideal candidate will have a proven track record of driving growth and scaling businesses, preferably within the real estate or technology sector.

📋 Key Responsibilities

✅ Consult with prospective agents and teams to help them explore joining Real

✅ Develop competitive intelligence on peer companies and business models

✅ Develop and execute growth strategies to increase market penetration and drive revenue growth

✅ Lead and mentor a high-performing team of growth marketers, sales professionals, and business development executives

✅ Analyze market trends, customer behavior, and competitive landscape to identify growth opportunities

✅ Drive customer acquisition and retention initiatives through targeted marketing campaigns, sales enablement programs, and strategic partnerships

✅ Collaborate with product development teams to identify and prioritize features that enhance customer value and drive adoption

✅ Optimize sales and marketing processes to improve efficiency and scalability

✅ Establish key performance indicators (KPIs) and metrics to measure the effectiveness of growth initiatives

✅ Cultivate strong relationships with industry stakeholders, including real estate professionals, investors, and strategic partners

✅ Stay abreast of emerging technologies and industry trends to inform strategic planning and innovation initiatives

✅ Represent the company at industry events, conferences, and networking opportunities to enhance brand visibility and thought leadership

ASSUMPTION: This role requires a high level of strategic thinking, leadership, and collaboration with various teams to achieve ambitious growth targets.

🎯 Required Qualifications

Education: Bachelor’s degree in Business Administration, Marketing, Economics, or a related field. Advanced degree (e.g., MBA) preferred but not required.

Experience: 10–12 years of experience in a senior sales or growth-focused role within real estate is required. A background that combines real estate and technology is a strong advantage.

Required Skills:

• Proven track record of driving growth and scaling businesses
• Strong leadership skills with the ability to inspire and motivate teams
• Exceptional analytical and strategic thinking abilities
• Deep understanding of digital marketing, sales optimization, and customer acquisition strategies
• Excellent communication and interpersonal skills
• Creative problem-solving skills and a results-oriented mindset
• Strong business acumen and financial literacy
• Ability to thrive in a fast-paced, dynamic environment and adapt to evolving market conditions

Preferred Skills:

• Relevant certifications in areas such as digital marketing, product management, or sales leadership

ASSUMPTION: Candidates must have a strong background in real estate and a proven track record of driving growth. A combination of real estate and technology experience is highly desirable.

💰 Compensation & Benefits

Salary Range: $165,000 - $185,000 per year

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Generous PTO and holiday schedule
• Employee stock purchase plan
• Professional development opportunities

Working Hours: Full-time, remote work with flexible hours

ASSUMPTION: The salary range is based on industry standards for a Vice President of Growth role in the real estate sector, considering the required experience level and the remote nature of the position.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate

Company Size: 51-200 employees

Founded: 2014

Company Description:

• Real is a fast-growing national real estate brokerage powered by technology
• Operating in all U.S. states, Canada, India, and the District of Columbia
• On a mission to revolutionize the home-buying and selling process

Company Specialties:

• Real estate brokerage
• Real estate technology
• Real estate agents and teams

Company Website: https://www.onereal.com/

ASSUMPTION: Real is a technology-powered real estate brokerage focused on making agents' lives better and creating financial opportunities for them through better commission splits, best-in-class technology, revenue sharing, and equity incentives.

📊 Role Analysis

Career Level: Executive

Reporting Structure: This role reports directly to the CEO and has a high level of autonomy and influence within the organization.

Work Arrangement: Remote solely, with flexible hours and the ability to work from anywhere in the United States.

Growth Opportunities:

• Potential to grow into a C-level role as the company expands
• Opportunities to lead and mentor other growth-focused teams
• Chance to shape the company's growth strategy and have a significant impact on its success

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to shape the company's growth strategy and make a lasting impact on its success.

🌍 Location & Work Environment

Office Type: Remote, with no physical office requirement

Office Location(s): N/A

Geographic Context:

• Remote work allows for a flexible work-life balance
• Ability to work from anywhere in the United States
• Opportunity to connect with real estate professionals and industry stakeholders across the country

Work Schedule: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: The remote work arrangement offers a high degree of flexibility and the ability to work from anywhere in the United States, allowing for a better work-life balance and the opportunity to connect with real estate professionals and industry stakeholders across the country.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the HR team
• In-depth interviews with key stakeholders, including the CEO and other members of the executive team
• Case study or project presentation to demonstrate strategic thinking and problem-solving skills
• Final interview with the CEO to discuss cultural fit and long-term goals

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Leadership abilities and team management experience
• Industry knowledge and understanding of real estate trends
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your experience in real estate and growth-focused roles
• Demonstrate your understanding of the real estate industry and the challenges faced by agents
• Showcase your strategic thinking and problem-solving skills through specific examples and case studies
• Prepare thoughtful questions to ask during the interview process to demonstrate your interest in the role and the company

ATS Keywords: Real estate, growth strategies, market penetration, revenue optimization, leadership, team management, digital marketing, sales optimization, customer acquisition, real estate trends, strategic planning, innovation

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, leadership abilities, and cultural fit, with a strong emphasis on real estate industry knowledge and experience in growth-focused roles.

🛠️ Tools & Technologies

• CRM systems (e.g., Salesforce, HubSpot)
• Lead management tools (e.g., Marketo, Pardot)
• Data analysis and visualization tools (e.g., Tableau, Power BI)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The ideal candidate will have experience with CRM systems and other lead management tools to track and optimize performance, as well as proficiency in data analysis and visualization tools to inform strategic decision-making.

👔 Cultural Fit Considerations

Company Values:

• Work Hard. Be Kind
• “We” are bigger than “me”
• Tech x Humanity

Work Style:

• Collaborative and team-oriented
• Data-driven and results-focused
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you embody the company's core values, particularly "Work Hard. Be Kind" and "Tech x Humanity"?
• Are you comfortable working in a remote, distributed team environment?
• Do you thrive in a fast-paced, dynamic work environment and enjoy adapting to evolving market conditions?

ASSUMPTION: Real values a strong work ethic, kindness, and a balance between technology and humanity in its approach to real estate. Candidates should be comfortable working in a remote, collaborative environment and be able to adapt to change.

⚠️ Potential Challenges

• Managing a remote team and ensuring consistent performance across different time zones
• Balancing the need for strategic, long-term growth with the demands of short-term performance metrics
• Navigating the competitive real estate landscape and differentiating Real from other brokerages
• Adapting to the evolving real estate market and technological trends

ASSUMPTION: The Vice President of Growth role presents unique challenges, including managing a remote team, balancing short-term and long-term goals, and navigating a competitive real estate landscape. The ideal candidate will have experience overcoming these challenges and a proven track record of driving growth in a dynamic environment.

📈 Similar Roles Comparison

• Unlike traditional real estate brokerages, Real is a technology-powered brokerage that leverages cutting-edge tools to enhance the home-buying and selling process
• Real's focus on growth and innovation sets it apart from other real estate companies, requiring a unique blend of real estate industry knowledge and technological expertise
• Career progression in this role may involve transitioning into a C-level role as the company expands, offering significant growth opportunities for the right candidate

ASSUMPTION: Real's unique focus on technology and growth sets it apart from traditional real estate brokerages, requiring a candidate with a strong background in both real estate and technology. This role offers significant growth potential for the right candidate, with the opportunity to shape the company's growth strategy and make a lasting impact on its success.

📝 Sample Projects

• Developing a comprehensive growth strategy to increase market penetration and drive revenue growth for Real
• Analyzing market trends and customer behavior to identify growth opportunities and inform strategic decision-making
• Optimizing sales and marketing processes to improve efficiency and scalability, resulting in increased customer acquisition and retention

ASSUMPTION: The Vice President of Growth role involves developing and executing comprehensive growth strategies, analyzing market trends, and optimizing sales and marketing processes to drive customer acquisition and retention. The ideal candidate will have experience in these areas and a proven track record of driving growth in a dynamic environment.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term growth strategy and how this role fits into that plan?
• How does Real differentiate itself from other real estate brokerages, and what unique challenges does that present?
• What are the key priorities for this role in the first 90 days, and how will success be measured?
• How does Real support the professional development and growth of its employees, particularly in the growth-focused teams?
• What is the company's approach to work-life balance, and how is that supported in a remote work environment?

ASSUMPTION: The interview process will provide an opportunity to assess the company's long-term growth strategy, the unique challenges of working at Real, and the support and resources available to help the Vice President of Growth succeed in the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your experience in real estate and growth-focused roles, as well as your understanding of the real estate industry and the challenges faced by agents
• Prepare a case study or project presentation to demonstrate your strategic thinking and problem-solving skills
• Prepare thoughtful questions to ask during the interview process to demonstrate your interest in the role and the company
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.