- Job Title: Video Content Creator
- Company: Equity Administrative Services Inc and Affiliates
- Location: Westlake, Ohio, United States
- Job Type: Full Time
- Category: Marketing
- Date Posted: May 22, 2025
- Experience Level: Experienced (5-10 years)
- Remote Status: On-site (with hybrid schedule eligibility after probation)
🚀 Job Overview
Key aspects of this role include:
- Leading end-to-end video production, from planning and filming to editing.
- Enhancing storytelling with motion graphics and animation.
- Collaborating cross-functionally to create compelling video narratives aligned with brand strategies and goals.
- Managing multiple projects simultaneously while meeting tight deadlines.
- Staying up-to-date with AI trends and emerging video tools to increase content velocity.
ASSUMPTION: This role requires a high level of creativity, strong storytelling skills, and the ability to manage multiple projects in a fast-paced environment.
📋 Key Responsibilities
- Lead end-to-end video production, including shoot planning, set creation, lighting, filming, editing, audio, and advanced motion graphics and animations.
- Concept and create visually compelling motion graphics to enrich storytelling, simplify complex ideas, and enhance the viewer experience.
- Collaborate cross-functionally to translate concepts into video narratives aligned with brand and content strategy and goals.
- Develop storyboards and production plans to ensure creative vision is accurately realized and projects are executed effectively.
- Capture high-quality video footage for various marketing initiatives, including internal communications, digital marketing, product launches, educational series, and live event coverage.
- Edit raw footage into polished final products, ensuring consistency in visual style, tone, and branding.
- Integrate graphic and visual effects, typography, music, voice-over, and sound design to enhance the overall impact of the video content.
- Experiment with and adopt AI tools to automate aspects of editing, enhance creative workflows, and increase content velocity.
- Advocate for innovation in video production by staying up to-date on AI trends, emerging video tools, and new creative techniques.
- Participate in content development, providing engaging, impactful, and appropriate ideas for social media, digital advertising, prospect/client education, and internal/promotional efforts.
- Direct and coach on-screen talent to achieve natural, engaging performances.
- Manage and prioritize multiple video projects simultaneously while meeting tight deadlines.
- Operate and maintain audio and video equipment.
- Capture high-quality audio and configure sound systems for both in-room and virtual audiences, including routing microphone feeds through speakers and integrating with platforms like Microsoft Teams or Zoom.
- Optimize video content for various digital platforms, including social media, web, and email marketing to ensure maximum visibility and engagement.
- Perform other duties as assigned.
ASSUMPTION: This role requires strong communication and problem-solving skills, as well as the ability to follow brand guidelines and standards closely.
🎯 Required Qualifications
- Education: Bachelor's degree in digital media, video, film production, or a related field. In lieu of a degree, related job experience in corporate video production.
- Experience: 5+ years of professional experience in video production.
- Required Skills:
- Proficient in Adobe Creative Suite, specifically Premiere Pro, After Effects, and Illustrator.
- Proficient in Microsoft Office.
- Proficient in video-focused social media platforms, trends, and best practices (TikTok, Instagram Reels, YouTube, and Shorts).
- Strong storytelling skills with a keen eye for detail, visual composition, and aesthetics.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Excellent communication and problem-solving skills.
- Ability to follow brand guidelines and standards closely.
- Self-starter that values collaboration and feedback.
- Preferred Skills: None specified.
ASSUMPTION: This role requires a creative mindset and the ability to work effectively in a collaborative environment.
💰 Compensation & Benefits
- Salary Range: $65,000 - $85,000 per year (based on industry standards for a mid-level video content creator in the Cleveland, OH area)
- Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
- Working Hours: Full-time (40 hours per week), with a hybrid schedule eligibility after the probationary period.
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
- Industry: Financial Services
- Company Size: 51-200 employees
- Founded: Not specified (based on LinkedIn profile, Innovayte was founded in 2019)
- Company Description: Innovayte is a self-clearing custodian that fuels growth-minded advisors' entrepreneurial spirit, helping wealth advisors to thrive. From cutting-edge technology through its proprietary Accelerayte platform to pairing advisors with dedicated team members throughout its service model, Innovayte offers advanced technology and services with a human touch. Custody and administrative services provided by ETC Brokerage Services. Innovayte is an affiliate of ETC Brokerage Services.
- Company Specialties: Custody, Clearing, RIAs, and Broker-Dealers
📊 Role Analysis
- Career Level: Mid-level (5-10 years of experience)
- Reporting Structure: This role reports directly to the Manager of Video Production.
- Work Arrangement: Hybrid (with eligibility for a hybrid schedule after the probationary period)
- Growth Opportunities: As the company grows, there may be opportunities for the Video Content Creator to take on more responsibilities or move into a management role.
ASSUMPTION: This role is well-suited for an experienced video content creator looking to grow within a mid-sized company in the financial services industry.
🌍 Location & Work Environment
- Office Type: Hybrid (with eligibility for a hybrid schedule after the probationary period)
- Office Location: Westlake, Ohio, United States
- Geographic Context: Westlake is a suburb of Cleveland, Ohio, with a population of approximately 33,000 people. It offers a mix of urban and suburban living, with easy access to Cleveland's amenities.
- Work Schedule: Full-time (40 hours per week), with a hybrid schedule eligibility after the probationary period.
ASSUMPTION: This role may appeal to candidates who prefer a hybrid work arrangement and enjoy living in a suburban area with easy access to urban amenities.
💼 Interview & Application Insights
- Typical Process:
1. Online application submission
2. Phone or video screening
3. In-person or virtual interview with the hiring manager
4. Final round interview with additional team members
5. Background check and offer extension
- Key Assessment Areas:
1. Creative portfolio and reel
2. Technical skills in video production software
3. Problem-solving and communication skills
4. Cultural fit and collaboration abilities
- Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Showcase your creative portfolio and reel, demonstrating your storytelling abilities and technical proficiency.
3. Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration abilities, and adaptability in a fast-paced environment.
- ATS Keywords: Video Production, Storytelling, Motion Graphics, Editing, Collaboration, Creative Thinking, Project Management, Audio Production, Social Media, Adobe Creative Suite, Microsoft Office, AI Tools, Visual Composition, Problem Solving, Brand Guidelines, Content Development
ASSUMPTION: This role may require candidates to demonstrate their ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
🛠️ Tools & Technologies
- Adobe Creative Suite (Premiere Pro, After Effects, Illustrator)
- Microsoft Office
- Video-focused social media platforms (TikTok, Instagram Reels, YouTube, and Shorts)
- AI tools for video editing and workflow automation
ASSUMPTION: This role may require candidates to be proficient in using the latest video production software and tools, as well as emerging AI technologies.
👔 Cultural Fit Considerations
- Company Values: Cultivates Innovation, Nimble Learning, Action Oriented, Collaborates, Being Resilient
- Work Style: Tech-savvy, collaborative, resourceful, and adaptable to various situations
- Self-Assessment Questions:
1. How do you stay up-to-date with emerging video tools and AI trends?
2. Can you provide an example of a time when you had to adapt to a new situation or tool in a video production project?
3. How do you ensure that your video content aligns with the company's brand and content strategy?
ASSUMPTION: This role may require candidates to demonstrate their ability to work effectively in a collaborative environment and adapt to new situations or tools quickly.
⚠️ Potential Challenges
- Managing multiple video projects simultaneously while meeting tight deadlines.
- Staying up-to-date with AI trends and emerging video tools.
- Collaborating effectively with cross-functional teams to create compelling video narratives aligned with brand and content strategy.
- Working in a fast-paced environment that requires strong communication and problem-solving skills.
ASSUMPTION: This role may present challenges in managing multiple projects simultaneously and staying current with the latest video production tools and techniques.
📈 Similar Roles Comparison
- How this role differs from related positions:
- This role focuses on video content creation for a financial services company, requiring an understanding of the industry and its regulations.
- The role may involve creating video content for internal communications, digital marketing, product launches, educational series, and live event coverage, which differs from other video content creator roles that may focus solely on external marketing or advertising.
- Industry-specific context: The financial services industry has specific regulations and compliance requirements that video content must adhere to, which may differ from other industries.
- Career path comparison: This role may serve as a stepping stone to a management or senior-level position within the video production department or a related field within the financial services industry.
ASSUMPTION: This role may present unique challenges and opportunities specific to the financial services industry and video content creation for internal communications and educational series.
📝 Sample Projects
- Creating a series of educational videos to explain complex financial concepts to clients.
- Developing a marketing campaign to promote a new product or service launch, including social media content, web videos, and email marketing materials.
- Capturing and editing live event coverage, such as webinars or conferences, for internal or external distribution.
ASSUMPTION: These sample projects demonstrate the range of video content creation responsibilities for this role, from educational and internal communications to marketing and event coverage.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the video production department currently, and how can this role help address them?
- How does the company support the professional development and growth of its video content creators?
- What are the key priorities for this role in the first 30-60-90 days?
- How does the company measure the success of its video content, and what metrics are most important for this role to focus on?
- What is the company's long-term vision for its video content strategy, and how can this role contribute to its achievement?
ASSUMPTION: These interview questions help candidates understand the role's priorities, the company's video content strategy, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through [this link](https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=157509&clientkey=4118307BE80089AF52CAA329BBA98194).
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare a creative portfolio and reel showcasing your storytelling abilities and technical proficiency in video production.
4. Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration abilities, and adaptability in a fast-paced environment.
5. Follow up with the hiring manager one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
