📌 Core Information
🔹 Job Title: Video Editor, Performance Marketing
🔹 Company: BRUNT Workwear
🔹 Location: Hybrid - North Reading, MA
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Transforming raw footage and UGC into high-performing video assets for platforms like Meta, TikTok, and YouTube
- Delivering multiple video ad concepts weekly and collaborating with the Growth team to optimize content based on performance analytics
- Applying direct-response editing fundamentals and platform-specific best practices to drive conversions
- Working in a fast-paced, collaborative environment with a data-driven mindset
ASSUMPTION: This role requires a strong understanding of performance marketing and video editing, with a focus on creating engaging, high-converting content for various social media platforms.
📋 Key Responsibilities
✅ Deliver 15-25 high-performing video ad concepts per week, tailored for paid platforms like Facebook, TikTok, and YouTube
✅ Use platform native behavior and creative best practices to optimize every frame for scroll-stopping performance
✅ Apply direct-response editing fundamentals: attention grabbing hooks, tight pacing, and clear calls to action that drive conversions
✅ Develop A/B variants from core assets to test hooks, copy, CTAs, thumbnails, and overlays in partnership with the Growth team
✅ Review creative analytics with the Senior Producer and Growth team to iterate on performance-driving content week over week
✅ Own post-production work, including sound leveling, motion graphics, transitions, and branded end cards ensuring polished, ready-to-ship assets
✅ Collaborate with the Creative team to integrate on-brand overlays, captions, and animations that reinforce messaging and identity
✅ Ensure everything aligns with BRUNT’s standards of quality and authenticity, whether UGC or high-production
ASSUMPTION: This role involves a high volume of work with tight deadlines, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Film Studies, Marketing, or a related discipline) or equivalent experience
Experience: 2-5 years of experience editing for performance marketing, ideally for a DTC or eComm brand
Required Skills:
- Proficiency in Adobe Premiere Pro (bonus: After Effects or DaVinci Resolve)
- Familiarity with Frame.io and project management tools is a plus
- Sharp eye for pacing, storytelling, and what stops the scroll
- Comfort working with raw footage, UGC, and mixed-quality source files
- Deep understanding of platform best practices across Facebook, TikTok, and YouTube
- Data-curious mindset, wanting to know how edits performed and how to make them better
- Thrives in a collaborative, fast-moving environment where iteration is constant
- Passion for the trades or an appreciation for BRUNT’s community-driven mission
Preferred Skills:
- Experience with motion graphics and animation software
- Fluency in additional languages
ASSUMPTION: Candidates with a strong portfolio showcasing their video editing skills and a proven track record in performance marketing will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on industry standards for a mid-level video editor in the Boston area)
Benefits:
- Competitive compensation
- Equity
- 401k and retirement plan assistance
- Dental and Vision 100% covered by BRUNT
- Comprehensive medical benefits
- Paid parental leave
Working Hours: Full-time, with flexible hours and a hybrid work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion, focusing on workwear, footwear, and apparel for tradespeople
Company Size: 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: 2020, with a brief history focused on partnering with trade workers to build high-quality, durable workwear
Company Description:
- BRUNT Workwear is dedicated to engineering better boots and apparel for tradesmen and women by working directly with real workers to learn their needs
- The company creates a community for tradespeople, hosting events and weekly hangouts at the BRUNT Garage
- BRUNT is committed to improving old workwear standards and creating a community for tradesmen and women
Company Specialties:
- Workwear
- Footwear
- Apparel
- Wholesale
Company Website: http://www.bruntworkwear.com
ASSUMPTION: BRUNT Workwear is a growing company focused on creating high-quality workwear and fostering a community for tradespeople.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the marketing department
Reporting Structure: This role reports directly to the Senior Producer and collaborates with the Growth team and Creative team
Work Arrangement: Hybrid, with a mix of on-site and remote work, allowing for flexibility and a better work-life balance
Growth Opportunities:
- Advancement within the marketing department, such as a senior video editor or creative lead role
- Expanding skills and expertise in performance marketing and video editing
- Potential opportunities in other departments, such as product development or community management
ASSUMPTION: This role offers growth opportunities within the marketing department and the company as a whole, depending on the candidate's skills, performance, and career aspirations.
🌍 Location & Work Environment
Office Type: Hybrid, with a mix of on-site and remote work
Office Location(s): North Reading, MA
Geographic Context:
- North Reading is a suburb of Boston, offering a mix of urban and suburban living
- The area has a strong trade industry presence, providing ample opportunities for collaboration and community engagement
- North Reading is conveniently located near major highways and public transportation, making it easily accessible
Work Schedule: Full-time, with flexible hours and a hybrid work arrangement
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, catering to different work preferences.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen with the hiring manager or HR
- Creative challenge or test project to assess video editing skills and understanding of performance marketing
- Final on-site or virtual interview with the Senior Producer and other team members
Key Assessment Areas:
- Video editing skills and creativity
- Understanding of performance marketing and platform-specific best practices
- Collaboration and communication skills
- Problem-solving and adaptability
Application Tips:
- Highlight relevant experience and skills in your resume, focusing on performance marketing and video editing
- Include a portfolio or reel showcasing your best work, with an emphasis on projects that demonstrate your understanding of performance marketing
- Tailor your cover letter to BRUNT Workwear, explaining your passion for the trades and the company's mission
ATS Keywords: Video Editing, Performance Marketing, Adobe Premiere Pro, UGC, Social Media, Direct-Response Marketing, A/B Testing, Data Analysis, Collaboration, Pacing, Storytelling
ASSUMPTION: The interview process for this role will focus on assessing the candidate's video editing skills, understanding of performance marketing, and cultural fit within the BRUNT Workwear team.
🛠️ Tools & Technologies
- Adobe Premiere Pro
- After Effects (bonus)
- DaVinci Resolve (bonus)
- Frame.io
- Project management tools (e.g., Asana, Trello, or Monday.com)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, with a focus on Adobe Premiere Pro and platform-specific best practices.
👔 Cultural Fit Considerations
Company Values:
- Partner with tradespeople to create high-quality workwear
- Foster a community for tradesmen and women
- Continuously improve and innovate
Work Style:
- Collaborative and data-driven
- Fast-paced and iterative
- Focused on creating engaging, high-performing content
Self-Assessment Questions:
- Do you have a strong passion for the trades and an appreciation for BRUNT’s community-driven mission?
- Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
- Do you have a data-curious mindset and a desire to continuously improve your work based on performance analytics?
ASSUMPTION: Candidates who align with BRUNT Workwear's values and work style will be well-suited for this role and the company's culture.
⚠️ Potential Challenges
- Managing a high volume of work with tight deadlines
- Adapting to a fast-paced, iterative work environment
- Collaborating effectively with multiple teams, including the Growth team and Creative team
- Staying up-to-date with platform-specific best practices and industry trends
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a willingness to adapt and learn in a fast-paced environment.
📈 Similar Roles Comparison
- This role is unique in its focus on performance marketing and direct-response editing for workwear and tradespeople
- Compared to other video editor roles, this position requires a strong understanding of performance marketing and platform-specific best practices
- Career progression may involve advancing within the marketing department or exploring opportunities in other departments, such as product development or community management
ASSUMPTION: This role offers a unique opportunity to work in performance marketing for a growing workwear company, with potential growth and advancement opportunities.
📝 Sample Projects
- Editing a series of videos showcasing the durability and performance of BRUNT Workwear products, with a focus on driving conversions
- Repurposing user-generated content to test new hooks and messaging for a social media campaign
- Creating a fast-paced, engaging ad for a new boot launch, incorporating platform-specific best practices and direct-response editing fundamentals
ASSUMPTION: These sample projects demonstrate the candidate's ability to create high-performing, engaging content tailored to specific platforms and goals.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for video editing projects at BRUNT Workwear?
- How does the Growth team collaborate with the video editing team to optimize content based on performance analytics?
- What opportunities are there for growth and advancement within the marketing department and the company as a whole?
- How does BRUNT Workwear support work-life balance for its employees?
- What is the company's approach to fostering a community for tradesmen and women, and how does this role contribute to that mission?
ASSUMPTION: These questions will help the candidate better understand the role, the company culture, and the opportunities for growth and advancement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight relevant experience and skills in your resume, focusing on performance marketing and video editing
- Include a portfolio or reel showcasing your best work, with an emphasis on projects that demonstrate your understanding of performance marketing
- Tailor your cover letter to BRUNT Workwear, explaining your passion for the trades and the company's mission
- Prepare for a creative challenge or test project as part of the interview process
- Follow up with the hiring manager or HR one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
