📌 Core Information
🔹 Job Title: Video & Social Media Specialist
🔹 Company: Xgrid.co
🔹 Location: San Jose, California, United States
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: June 19, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing Xgrid’s LinkedIn and YouTube presence
- Creating and editing engaging video content
- Optimizing social media strategies
- Collaborating with marketing and content teams
- Ensuring alignment with brand guidelines and business objectives
ASSUMPTION: This role requires a strong eye for design, understanding of social media best practices, and the ability to analyze performance metrics to refine content strategies.
📋 Key Responsibilities
Content Creation & Editing:
- Make short-form and long-form videos
- Edit and produce podcast episodes
- Design thumbnails, social media videos, and promotional clips using Canva and Premiere Pro
- Create trendy, collage-style videos
- Ensure all video content is on-brand, engaging, and optimized for each platform
ASSUMPTION: The ideal candidate will have experience in making trendy, collage-style videos and a strong design sense to create thumbnails and visuals that drive engagement.
Social Media Management:
- Manage and grow LinkedIn and YouTube channels through consistent, high-quality content
- Experiment with different video formats, posting times, and engagement strategies to maximize reach
- Monitor analytics to identify trends, optimize performance, and suggest improvements
Growth & Experimentation:
- A/B test thumbnails, titles, and content styles to improve CTR and watch time
- Stay updated on platform algorithm changes and implement best practices
Collaboration & Coordination:
- Work with marketing, design, and content teams to align video strategy with broader campaigns
- Assist in repurposing long-form content into short-form clips for social media
💡 Required Qualifications
Education: Bachelor’s degree in Marketing, Media, Design, or related field (preferred but not mandatory)
Experience: 2+ years of experience in video editing, social media management, or content creation
Required Skills:
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing
- Strong design sense
- Understanding of social media best practices
- Ability to analyze performance metrics
Preferred Skills:
- Marketing automation and project management tools (e.g., HubSpot, Asana, Trello)
ASSUMPTION: Candidates should have a strong analytical mindset, willingness to work flexible hours, and ability to thrive in a fast-paced, collaborative environment.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off and sick leave
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours per week) with occasional evenings for timely content uploads
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: IT Services and IT Consulting
Company Size: 51-200 employees
Founded: 2012
Company Description:
- Xgrid is a tech-first digital services and cloud innovation company, specializing in cloud-native infrastructure, application development, data engineering, Kubernetes, security, and full service digital agency services.
- With over a decade of expertise, Xgrid partners with Fortune 500 companies, high-growth unicorns, and ambitious B2B SaaS startups, primarily across the US and EU, driving impactful transformations in their digital journeys.
- Having deployed thousands of applications and delivered hundreds of successful projects, Xgrid boasts a 98% success rate across three continents.
- Our operational teams, based in California and spanning North America, Australia, and Asia-Pacific, include architects from industry leaders such as AWS, Google, Salesforce, Nvidia, and VMware, bringing unparalleled expertise to every project.
- Xgrid’s mission is to empower early stage startups and SMBs to accelerate innovation, optimize operations, and elevate customer experiences from ground up.
- With 93% employee retention and over 85% certified professionals, we consistently deliver world-class solutions in web and mobile development, secure cloud infrastructures, and cutting-edge UI/UX.
Company Specialties:
- Custom Software Development
- UX/UI Design
- Cloud Consulting & SI
- IT Managed Services
- Mobile App Development
- Web Development
- Branding
- Network Automation
- Software-Defined Networking (SDN)
- Network Functions Virtualization (NFV)
- and Container Technologies
Company Website: www.xgrid.co
ASSUMPTION: Xgrid’s expertise in cloud-native infrastructure, application development, and data engineering enables it to deliver comprehensive digital solutions tailored to each client’s unique needs.
📊 Role Analysis
Career Level: Mid-level (2-5 years)
Reporting Structure: This role reports directly to the Marketing Manager.
Work Arrangement: On-site, with occasional evenings for timely content uploads.
Growth Opportunities:
- Potential to grow into a senior role as the team and the company expand
- Opportunities to work on diverse projects and gain experience in various aspects of digital marketing
ASSUMPTION: This role offers a unique opportunity to work in a fast-paced, collaborative environment and contribute to Xgrid’s mission of empowering startups and SMBs.
🌍 Location & Work Environment
Office Type: On-site at Xgrid’s headquarters in San Jose, California.
Office Location(s): 6598 Alleghany Ct, San Jose, California 95120, United States.
Geographic Context:
- San Jose is a major city in the San Francisco Bay Area, known for its diverse culture, vibrant tech industry, and high cost of living.
- The Bay Area offers numerous networking opportunities, cultural events, and outdoor activities.
Work Schedule: Full-time, with occasional evenings for timely content uploads.
ASSUMPTION: Working at Xgrid’s headquarters in San Jose provides an ideal environment for collaboration, learning, and growth, with easy access to the vibrant tech industry and cultural attractions of the Bay Area.
💼 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Xgrid, aligning with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Video Producer, but with a stronger focus on content creation, editing, and optimization.
- Unlike other roles, this position requires a strong design sense and the ability to create engaging visuals.
- Candidates should compare this role with similar positions in the industry to ensure it aligns with their career goals and expectations.
ASSUMPTION: Understanding the unique aspects of this role will help candidates determine if it is the right fit for their career aspirations.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment?
- Can you provide an example of a successful video campaign you’ve managed, and what metrics did you use to measure its success?
ASSUMPTION: Asking these questions will help candidates assess their fit for the role and gain a deeper understanding of the company’s expectations and work environment.
🛠 Tools & Technologies
- Video editing and animation tools (e.g., Canva, Premiere Pro, CapCut, After Effects)
- Podcast editing software
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to discuss their experience with them during the interview process.
👔 Cultural Fit Questions
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Fast-paced
- Collaborative
- Adaptable
- Results-driven
Self-Assessment Questions:
- How do you align with Xgrid’s core values, particularly ‘Innovation’ and ‘Collaboration’?
- How do you approach working in a fast-paced, collaborative environment?
- How do you ensure your work aligns with the company’s mission and brand guidelines?
ASSUMPTION: These questions are designed to assess the candidate’s cultural fit with Xgrid, ensuring they align with the company’s values, work style, and mission.
⚠️ Potential Challenges
- The role may require working occasional evenings for timely content uploads, which could impact work-life balance.
- The fast-paced nature of the role may present challenges for candidates who prefer a more structured work environment.
- The role may require frequent collaboration with various teams, which could present communication challenges if not managed effectively.
ASSUMPTION: Prospective candidates should carefully consider these potential challenges and ensure they align with their personal and professional goals.
📝 Sample Projects
- Creating a viral video series for Xgrid’s LinkedIn page
- Editing and producing a podcast episode featuring an industry expert
- Designing a promotional video campaign for a new product launch
ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role, providing candidates with a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How do you approach creating engaging content for different social media platforms?
- Can you describe a time when you had to optimize video performance based on analytics?
- How do you ensure your work aligns with the company’s brand guidelines and business objectives?
- How do you handle working in a fast-paced, collaborative environment
