📌 Core Information
🔹 Job Title: Web & Content Designer - AI focus
🔹 Company: Wix
🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: July 6, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Shaping AI-driven tools for website and app design
- Ensuring AI-generated designs align with Wix's high design standards
- Supporting the creation and management of design assets for Wix Blocks
- Collaborating with cross-functional teams to integrate AI into Wix editors
- Continuously learning and adapting to new technologies and trends in AI and web design
ASSUMPTION: This role requires a strong background in design and a solid understanding of AI tools. Familiarity with web development and coding is also beneficial.
📋 Key Responsibilities
✅ Create and refine prompts to develop AI systems for website and app design
✅ Debug and optimize prompts to ensure system functionality and performance
✅ Define design logic and principles to guide AI systems in producing Wix-quality results
✅ Develop and maintain design assets, including templates, tutorials, and components
✅ Collaborate with cross-functional teams to integrate AI-driven designs into Wix editors
ASSUMPTION: This role involves a significant amount of problem-solving and requires strong analytical skills. Candidates should be comfortable working in a dynamic environment and adapting to changes.
🎯 Required Qualifications
Education: Bachelor's degree in Design, Computer Science, or a related field
Experience: At least 2-3 years of experience working in a technological product development environment
Required Skills:
- Logic-driven, analytical, and technically proficient with a strong emphasis on design
- Adaptable to changes and able to thrive in dynamic environments
- Curious and eager to learn, with flexibility and agility to dive into unknown fields
- Experience in design tools and visual editors
- Basic experience in prompting/prompt engineering
- Curious and experienced about AI tools
- Basic understanding of web development
- Basic knowledge of coding
Preferred Skills:
- Fluency in Hebrew and English
- Experience with AI-driven design tools
- Knowledge of Wix's design language and style guide
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of Wix's user base and the need to collaborate with international teams.
💰 Compensation & Benefits
Salary Range: The average salary for a Web Designer in Israel is around ₪35,000 - ₪50,000 per month. For this role, which requires experience with AI and a strong design background, we estimate the salary range to be ₪40,000 - ₪60,000 per month.
Benefits:
- Health insurance
- Retirement savings plan
- Paid time off
- Employee discounts on Wix services
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and a results-driven work environment
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Israel. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Wix operates in the software development industry, focusing on website creation and business solutions.
Company Size: Wix has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: Wix was founded in 2006, giving it over a decade of experience in the industry.
Company Description:
- Wix makes it possible for anyone to succeed online by providing a powerful, intuitive, and customizable website creation platform.
- The company offers a wide range of features and solutions, including web design, mobile websites, HTML5 websites, web apps, and more.
- Wix is committed to creating an open web for all and fostering an inclusive work environment where everyone has the right to be successful.
Company Specialties:
- Free website builder
- Web design
- Mobile websites
- HTML5 websites
- Web apps
- Create a website
- Website templates
- Domain registration
- Business website
- Personal website
- Free blog
Company Website: Wix.com
ASSUMPTION: Wix's global user base and open SDK create a unique ecosystem that allows partners, developers, web designers, and other online professionals to effectively market their apps and services to millions through Wix.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in a technological product development environment.
Reporting Structure: The Web & Content Designer - AI focus will likely report to the Wix Blocks team, which is responsible for developing a powerful editor for building, coding, and deploying native Wix apps.
Work Arrangement: This role is on-site, with the primary work location being Wix's headquarters in Tel Aviv, Israel. However, some flexibility may be available for candidates who live nearby.
Growth Opportunities:
- As Wix continues to expand its AI capabilities, there may be opportunities for the incumbent to grow into more senior or specialized roles within the AI team.
- The diverse and global nature of Wix's user base and team offers ample opportunities for learning and collaboration.
- The company's commitment to creating an open web for all may present opportunities for the incumbent to contribute to initiatives that align with their personal values and interests.
ASSUMPTION: Given Wix's focus on AI-driven tools and the incumbent's role in shaping these tools, there may be opportunities for the incumbent to grow into more specialized or senior roles within the AI team as the company's AI capabilities continue to expand.
🌍 Location & Work Environment
Office Type: Wix's headquarters in Tel Aviv, Israel, is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 40 Namal Tel-Aviv st., Tel Aviv, IL
Geographic Context:
- Tel Aviv is a vibrant, multicultural city known for its beaches, nightlife, and diverse food scene.
- The city is also a hub for technology and innovation, with a thriving startup ecosystem.
- Tel Aviv has a Mediterranean climate, with mild winters and hot, dry summers.
Work Schedule: The work schedule for this role is full-time, with flexible hours and a results-driven work environment. The company offers a range of benefits, including health insurance, retirement savings plans, and employee discounts on Wix services.
ASSUMPTION: While the work arrangement for this role is on-site, Wix's commitment to creating an open web for all may present opportunities for the incumbent to work remotely or in a hybrid arrangement, depending on their specific needs and the company's policies.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- Technical assessment or case study
- On-site or virtual interview with the team
- Final interview with the hiring manager or a senior team member
Key Assessment Areas:
- Design skills and portfolio
- Understanding of AI tools and prompt engineering
- Problem-solving and analytical skills
- Cultural fit and alignment with Wix's values
Application Tips:
- Tailor your resume and portfolio to highlight your design skills, experience with AI tools, and problem-solving abilities.
- Prepare for the technical assessment or case study by brushing up on your design and AI knowledge.
- Research Wix's company culture and values to ensure a strong cultural fit.
ATS Keywords: Web Design, Content Design, AI Tools, User-Centered Solutions, Design Logic, Prompt Engineering, Web Development, Coding, Design Assets, Debugging, Optimization, Adaptability, Curiosity, Analytical Skills, Technical Proficiency, Collaboration
ASSUMPTION: The application process for this role may involve a technical assessment or case study to evaluate the candidate's design skills and understanding of AI tools. It is essential to prepare thoroughly for this aspect of the interview process.
🛠️ Tools & Technologies
- AI-driven design tools (e.g., DALL-E, Midjourney)
- Design software (e.g., Sketch, Figma, Adobe XD)
- Web development tools (e.g., HTML, CSS, JavaScript)
- Version control systems (e.g., Git)
- Project management tools (e.g., Jira, Asana)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the incumbent's specific responsibilities and the team's needs. However, a strong background in design software and familiarity with web development tools are likely to be essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Empowerment: Wix believes in empowering users and employees to create and succeed online.
- Innovation: Wix fosters a culture of innovation and continuous learning.
- Collaboration: Wix values collaboration and teamwork to achieve common goals.
Work Style:
- Results-driven: Wix focuses on achieving results and delivering value to users and customers.
- Flexible: Wix offers flexible work arrangements and encourages employees to work in a way that suits their individual needs and preferences.
- Dynamic: Wix operates in a fast-paced, dynamic environment, with a focus on continuous improvement and adaptation.
Self-Assessment Questions:
- Do you thrive in dynamic environments and adapt well to changes?
- Are you curious and eager to learn about new technologies and trends in AI and web design?
- Do you value collaboration and teamwork, and are you comfortable working in a diverse and global team?
ASSUMPTION: Wix's commitment to creating an open web for all and fostering an inclusive work environment means that candidates from diverse backgrounds and with diverse experiences are encouraged to apply.
⚠️ Potential Challenges
- The incumbent may face challenges in keeping up with the latest developments in AI and web design, as both fields are rapidly evolving.
- The role may require the incumbent to work on multiple projects simultaneously, requiring strong time management and prioritization skills.
- The incumbent may face challenges in communicating complex design concepts and AI-driven solutions to non-technical stakeholders.
- The incumbent may face challenges in balancing the need to innovate and push the boundaries of AI-driven design with the need to maintain Wix's high design standards.
ASSUMPTION: The incumbent's ability to adapt to changes, learn quickly, and communicate effectively will be crucial in overcoming these challenges.
📈 Similar Roles Comparison
- This role is similar to that of a UX/UI Designer with a focus on AI-driven design, but with a stronger emphasis on the technical aspects of AI tools and prompt engineering.
- Compared to a traditional Web Designer role, this position requires a deeper understanding of AI tools and a stronger focus on the technical aspects of design.
- Career progression in this role may involve moving into more specialized or senior roles within the AI team, or transitioning into a more traditional UX/UI Designer role with a strong focus on AI-driven design.
ASSUMPTION: The specific career path for the incumbent in this role will depend on their individual skills, interests, and the opportunities available within Wix's organization.
📝 Sample Projects
- Developing a set of AI-driven design templates for Wix's website creation platform
- Creating a user-friendly interface for Wix's AI-driven design tools
- Designing and implementing a system for generating AI-driven design suggestions for Wix users
ASSUMPTION: The specific projects the incumbent will work on in this role will depend on the team's priorities and the company's overall goals for AI-driven design.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the broader organization?
- How does Wix support the professional development and growth of its employees?
- What are the most significant challenges facing the AI team, and how does this role contribute to addressing them?
- How does Wix balance the need to innovate and push the boundaries of AI-driven design with the need to maintain its high design standards?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's curiosity and engagement with the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Wix careers page
- Tailor your resume and portfolio to highlight your design skills, experience with AI tools, and problem-solving abilities.
- Prepare for the technical assessment or case study by brushing up on your design and AI knowledge.
- Research Wix's company culture and values to ensure a strong cultural fit.
- Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
