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Werkstudent/in im Multi-Channel Marketing (all gender)

Havas Group
Full-time
On-site
Frankfurt, Hesse, Germany

πŸ“Œ Core Information

πŸ”Ή Job Title: Werkstudent/in im Multi-Channel Marketing (all gender)

πŸ”Ή Company: Havas Group

πŸ”Ή Location: Frankfurt, Hesse, Germany

πŸ”Ή Job Type: Part-Time, Temporary

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: 2025-04-23

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: Hybrid (2 days on-site)

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting the consulting team in advising clients
  • Conducting target group and competitive analyses
  • Summarizing analysis results in presentations
  • Managing small projects independently
  • Occasionally assisting at the reception

ASSUMPTION: This role is designed for students seeking part-time work to gain practical experience in the advertising industry while pursuing their studies.

πŸ“‹ Key Responsibilities

βœ… Assist the consulting team in advising clients

βœ… Conduct target group and competitive analyses for clients

βœ… Summarize analysis results in clear and engaging presentations

βœ… Manage small projects independently, demonstrating initiative and ownership

βœ… Occasionally assist at the reception, providing excellent customer service

ASSUMPTION: The role requires a balance of analytical skills, creativity, and strong communication skills to effectively support the consulting team and contribute to client projects.

🎯 Required Qualifications

Education: Currently enrolled in a business, communication, or humanities program

Experience: No prior work experience required

Required Skills:

  • Strong analytical skills with an eye for aesthetic data presentation
  • Proficient in MS Office, especially Excel and PowerPoint
  • Excellent German and English language skills
  • Customer-oriented, reliable, team player, and flexible

Preferred Skills:

  • Previous experience in marketing or advertising
  • Knowledge of market research tools and methods

ASSUMPTION: The ideal candidate is a motivated student eager to learn and contribute to the team, with strong numerical and communication skills.

πŸ’° Compensation & Benefits

Salary Range: €10-12 per hour (industry standard for Werkstudent positions in Germany)

Benefits:

  • Hybrid work environment (up to 50% remote work)
  • Fitness membership for €10 per month
  • Regular team events and activities
  • Individual development plan with regular feedback and training opportunities

Working Hours: Up to 20 hours per week, flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for Werkstudent positions in Germany, considering the part-time and temporary nature of the role.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 10,001+ employees (global), approximately 150 employees in Germany

Founded: 1835 (global), 1999 in Germany

Company Description:

  • Havas Group is a global advertising and communications network
  • Offers integrated marketing communications solutions across all channels
  • Committed to building a diverse and inclusive culture

Company Specialties:

  • Media planning and buying
  • Creative advertising
  • Digital marketing
  • Public relations

Company Website: havas.com

ASSUMPTION: Havas Group is a large, global organization with a strong presence in the advertising industry, offering a wide range of services to clients.

πŸ“Š Role Analysis

Career Level: Entry Level (Werkstudent)

Reporting Structure: Reports directly to the consulting team

Work Arrangement: Hybrid (2 days on-site, up to 3 days remote)

Growth Opportunities:

  • Gain practical experience in the advertising industry
  • Develop analytical and presentation skills
  • Build professional network within the company
  • Potential full-time employment opportunities after graduation

ASSUMPTION: This Werkstudent position offers a unique opportunity for students to gain valuable experience in the advertising industry and contribute to real-world projects.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Frankfurt, Germany

Geographic Context:

  • Frankfurt is a major financial and cultural hub in Germany
  • Excellent public transportation and vibrant city life
  • Close proximity to Frankfurt Airport

Work Schedule: Flexible scheduling, up to 20 hours per week

ASSUMPTION: The Frankfurt office provides a dynamic and engaging work environment, with easy access to public transportation and nearby amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager
  • Final decision and offer

Key Assessment Areas:

  • Analytical skills and problem-solving abilities
  • Communication and presentation skills
  • Cultural fit and motivation

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare examples of previous analyses or projects that demonstrate your skills
  • Research Havas Group and the advertising industry to show your enthusiasm and understanding

ATS Keywords: Media planning, market research, data analysis, presentation skills, customer orientation, teamwork, flexibility

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing the candidate's analytical and communication skills, as well as their cultural fit within the team.

πŸ› οΈ Tools & Technologies

  • MS Office (Excel, PowerPoint)
  • Market research tools and software (e.g., Nielsen, GFK, Statista)
  • Presentation software (e.g., Prezi, Keynote)

ASSUMPTION: The Werkstudent will primarily use Microsoft Office tools for data analysis and presentation, with the possibility of learning and utilizing market research tools and software.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Collaboration
  • Creativity
  • Expertise
  • Results-driven

Work Style:

  • Dynamic and fast-paced environment
  • Strong focus on teamwork and collaboration
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • How do you ensure the accuracy and reliability of your analysis results?
  • Can you describe a time when you had to present complex data in a clear and engaging way?
  • How do you balance your academic responsibilities with your work commitments?

ASSUMPTION: Successful candidates for this role will demonstrate strong analytical skills, excellent communication abilities, and a strong work ethic, while also aligning with Havas Group's company values and work style.

⚠️ Potential Challenges

  • Balancing academic responsibilities with work commitments
  • Adapting to the fast-paced and dynamic work environment
  • Developing strong analytical and presentation skills quickly
  • Navigating a large, global organization as a Werkstudent

ASSUMPTION: The Werkstudent role may present challenges in terms of time management, adapting to a new work environment, and quickly developing essential skills, but offers valuable experience and growth opportunities.

πŸ“ˆ Similar Roles Comparison

  • Werkstudent positions in advertising agencies often focus on market research and analysis, with varying levels of client interaction
  • Similar roles in other industries may have different focuses, such as market research for consumer goods or financial analysis for consulting firms
  • Career progression from Werkstudent to full-time employment may involve roles such as Junior Media Planner, Junior Account Executive, or Junior Research Analyst

ASSUMPTION: This Werkstudent role is similar to other entry-level positions in advertising agencies, with potential career progression based on the candidate's skills, performance, and interests.

πŸ“ Sample Projects

  • Conducting a target group analysis for a new product launch
  • Analyzing competitors' marketing strategies and identifying opportunities for differentiation
  • Developing a presentation to communicate key insights and recommendations to the consulting team and clients

ASSUMPTION: Sample projects for this role may involve market research, data analysis, and presentation development, allowing the Werkstudent to contribute to real-world projects and gain practical experience.

❓ Key Questions to Ask During Interview

  • How does this Werkstudent role contribute to the overall success of the consulting team and its clients?
  • What opportunities are there for professional growth and development within the company?
  • How does the team support and mentor Werkstudent contributors?
  • What are the most challenging aspects of working in a media agency, and how can I best prepare for them?
  • How does the company foster a diverse and inclusive work environment?

ASSUMPTION: Interview questions should focus on understanding the role's impact, growth opportunities, team dynamics, industry challenges, and company culture to ensure a good fit for both the candidate and the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of previous analyses or projects that demonstrate your skills
  • Research Havas Group and the advertising industry to show your enthusiasm and understanding
  • Follow up with the hiring manager within one week after submission, expressing your interest and reiterating your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.