π Core Information
πΉ Job Title: Werkstudent/in im Multi-Channel Marketing (all gender)
πΉ Company: Havas Group
πΉ Location: Frankfurt, Hesse, Germany
πΉ Job Type: Part-Time, Temporary
πΉ Category: Advertising & Marketing
πΉ Date Posted: 2025-04-23
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: Hybrid (2 days on-site)
π Job Overview
Key aspects of this role include:
- Assisting the consulting team in advising clients
- Conducting target group and competitive analyses
- Summarizing analysis results in presentations
- Managing small projects independently
- Occasionally assisting at the reception
ASSUMPTION: This role is designed for students seeking part-time work to gain practical experience in the advertising industry while pursuing their studies.
π Key Responsibilities
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Assist the consulting team in advising clients
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Conduct target group and competitive analyses for clients
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Summarize analysis results in clear and engaging presentations
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Manage small projects independently, demonstrating initiative and ownership
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Occasionally assist at the reception, providing excellent customer service
ASSUMPTION: The role requires a balance of analytical skills, creativity, and strong communication skills to effectively support the consulting team and contribute to client projects.
π― Required Qualifications
Education: Currently enrolled in a business, communication, or humanities program
Experience: No prior work experience required
Required Skills:
- Strong analytical skills with an eye for aesthetic data presentation
- Proficient in MS Office, especially Excel and PowerPoint
- Excellent German and English language skills
- Customer-oriented, reliable, team player, and flexible
Preferred Skills:
- Previous experience in marketing or advertising
- Knowledge of market research tools and methods
ASSUMPTION: The ideal candidate is a motivated student eager to learn and contribute to the team, with strong numerical and communication skills.
π° Compensation & Benefits
Salary Range: β¬10-12 per hour (industry standard for Werkstudent positions in Germany)
Benefits:
- Hybrid work environment (up to 50% remote work)
- Fitness membership for β¬10 per month
- Regular team events and activities
- Individual development plan with regular feedback and training opportunities
Working Hours: Up to 20 hours per week, flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards for Werkstudent positions in Germany, considering the part-time and temporary nature of the role.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 10,001+ employees (global), approximately 150 employees in Germany
Founded: 1835 (global), 1999 in Germany
Company Description:
- Havas Group is a global advertising and communications network
- Offers integrated marketing communications solutions across all channels
- Committed to building a diverse and inclusive culture
Company Specialties:
- Media planning and buying
- Creative advertising
- Digital marketing
- Public relations
Company Website: havas.com
ASSUMPTION: Havas Group is a large, global organization with a strong presence in the advertising industry, offering a wide range of services to clients.
π Role Analysis
Career Level: Entry Level (Werkstudent)
Reporting Structure: Reports directly to the consulting team
Work Arrangement: Hybrid (2 days on-site, up to 3 days remote)
Growth Opportunities:
- Gain practical experience in the advertising industry
- Develop analytical and presentation skills
- Build professional network within the company
- Potential full-time employment opportunities after graduation
ASSUMPTION: This Werkstudent position offers a unique opportunity for students to gain valuable experience in the advertising industry and contribute to real-world projects.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Frankfurt, Germany
Geographic Context:
- Frankfurt is a major financial and cultural hub in Germany
- Excellent public transportation and vibrant city life
- Close proximity to Frankfurt Airport
Work Schedule: Flexible scheduling, up to 20 hours per week
ASSUMPTION: The Frankfurt office provides a dynamic and engaging work environment, with easy access to public transportation and nearby amenities.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and presentation skills
- Cultural fit and motivation
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of previous analyses or projects that demonstrate your skills
- Research Havas Group and the advertising industry to show your enthusiasm and understanding
ATS Keywords: Media planning, market research, data analysis, presentation skills, customer orientation, teamwork, flexibility
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing the candidate's analytical and communication skills, as well as their cultural fit within the team.
π οΈ Tools & Technologies
- MS Office (Excel, PowerPoint)
- Market research tools and software (e.g., Nielsen, GFK, Statista)
- Presentation software (e.g., Prezi, Keynote)
ASSUMPTION: The Werkstudent will primarily use Microsoft Office tools for data analysis and presentation, with the possibility of learning and utilizing market research tools and software.
π Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Creativity
- Expertise
- Results-driven
Work Style:
- Dynamic and fast-paced environment
- Strong focus on teamwork and collaboration
- Opportunities for professional growth and development
Self-Assessment Questions:
- How do you ensure the accuracy and reliability of your analysis results?
- Can you describe a time when you had to present complex data in a clear and engaging way?
- How do you balance your academic responsibilities with your work commitments?
ASSUMPTION: Successful candidates for this role will demonstrate strong analytical skills, excellent communication abilities, and a strong work ethic, while also aligning with Havas Group's company values and work style.
β οΈ Potential Challenges
- Balancing academic responsibilities with work commitments
- Adapting to the fast-paced and dynamic work environment
- Developing strong analytical and presentation skills quickly
- Navigating a large, global organization as a Werkstudent
ASSUMPTION: The Werkstudent role may present challenges in terms of time management, adapting to a new work environment, and quickly developing essential skills, but offers valuable experience and growth opportunities.
π Similar Roles Comparison
- Werkstudent positions in advertising agencies often focus on market research and analysis, with varying levels of client interaction
- Similar roles in other industries may have different focuses, such as market research for consumer goods or financial analysis for consulting firms
- Career progression from Werkstudent to full-time employment may involve roles such as Junior Media Planner, Junior Account Executive, or Junior Research Analyst
ASSUMPTION: This Werkstudent role is similar to other entry-level positions in advertising agencies, with potential career progression based on the candidate's skills, performance, and interests.
π Sample Projects
- Conducting a target group analysis for a new product launch
- Analyzing competitors' marketing strategies and identifying opportunities for differentiation
- Developing a presentation to communicate key insights and recommendations to the consulting team and clients
ASSUMPTION: Sample projects for this role may involve market research, data analysis, and presentation development, allowing the Werkstudent to contribute to real-world projects and gain practical experience.
β Key Questions to Ask During Interview
- How does this Werkstudent role contribute to the overall success of the consulting team and its clients?
- What opportunities are there for professional growth and development within the company?
- How does the team support and mentor Werkstudent contributors?
- What are the most challenging aspects of working in a media agency, and how can I best prepare for them?
- How does the company foster a diverse and inclusive work environment?
ASSUMPTION: Interview questions should focus on understanding the role's impact, growth opportunities, team dynamics, industry challenges, and company culture to ensure a good fit for both the candidate and the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of previous analyses or projects that demonstrate your skills
- Research Havas Group and the advertising industry to show your enthusiasm and understanding
- Follow up with the hiring manager within one week after submission, expressing your interest and reiterating your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.