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YouTube Marketing Experiences - Manager

OLIVER Agency - APAC
Full-time
On-site
Gurgaon, Haryāna, India
🎬 Video Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: YouTube Marketing Experiences - Manager

πŸ”Ή Company: OLIVER Agency - APAC

πŸ”Ή Location: Gurgaon, India

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: 2025-07-03

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing creator-focused events and meetups
  • Strategic planning and logistics execution
  • Budget management and vendor coordination
  • Creator engagement and networking facilitation

ASSUMPTION: This role requires a high level of organization, communication, and strategic thinking to successfully manage events and engage with creators.

πŸ“‹ Key Responsibilities

βœ… Event Management: Conceptualize, plan, and execute creator meetups, workshops, and events that align with overall creator marketing goals.

βœ… Logistics Coordination: Secure venues, manage vendors, and oversee event setup, on-site management, and post-event follow-up.

βœ… Budget Management: Develop and manage event budgets, ensuring cost-effectiveness and maximizing ROI.

βœ… Creator Engagement: Invite creators, manage RSVPs, facilitate networking, and collect feedback to assess satisfaction and inform future events.

ASSUMPTION: This role involves a significant amount of travel (50%) to attend and manage events.

🎯 Required Qualifications

Education: BA/BS degree or equivalent experience

Experience: 8+ years of relevant experience in social media marketing and influencer marketing across agencies or client-side

Required Skills:

  • Excellent written and verbal communication skills
  • Strong understanding of social media best practices and campaigns in India and globally
  • Experience in social analytics and knowledge of social media monitoring and listening tools
  • Strong strategic thinking and comfort with data-backed decision-making
  • Proven team player with excellent interpersonal skills
  • Distinctive problem-solving and innovative thinking for campaign rollout
  • Passion for and inquisitive about AI and new technologies

Preferred Skills:

  • Understanding and knowledge of AI tools

ASSUMPTION: Candidates with a proven track record of success in prior roles and the ability to form their own point of view and recommendations will be highly valued.

πŸ’° Compensation & Benefits

Salary Range: INR 25-35 lakhs per annum (AI-estimated based on experience level and industry standards)

Benefits:

  • Health insurance and retirement plans
  • Opportunities for professional development and growth
  • Dynamic and collaborative work environment

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: OLIVER Agency specializes in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands, focusing on advertising services.

Company Size: OLIVER Agency has 1,001-5,000 employees globally, with a significant presence in APAC.

Founded: 2004 (London, UK)

Company Description:

  • Established as the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands
  • Part of the Inside Ideas Group (IIG) and The Brandtech Group, providing access to marketing technology solutions
  • Works with over 300 clients in 48 countries, creating work that delivers business growth, fame, and purpose

Company Specialties:

  • Brand strategy and planning
  • Real-Time Marketing
  • Creative execution
  • Digital strategy
  • Social media
  • CRM
  • Loyalty
  • Data
  • Analytics
  • In-Housing
  • Marketing Ecosystems
  • AI

Company Website: https://www.oliver.agency

ASSUMPTION: OLIVER Agency's unique model allows it to move at the speed of modern business, driving change from the inside out and helping clients build better solutions, systems, and brands.

πŸ“Š Role Analysis

Career Level: This role is at the manager level, requiring strategic planning, leadership, and decision-making skills.

Reporting Structure: The role reports directly to the regional leadership team within OLIVER Agency - APAC.

Work Arrangement: The role requires 50% travel to attend and manage events, with the remaining time spent in the Gurgaon office.

Growth Opportunities:

  • Potential to expand the role's scope and responsibilities based on performance and company growth
  • Opportunities for professional development and career advancement within the OLIVER Agency and The Brandtech Group

ASSUMPTION: This role offers a unique opportunity to work with a diverse range of clients and creators, fostering continuous learning and growth.

🌍 Location & Work Environment

Office Type: OLIVER Agency - APAC has an on-site office in Gurgaon, India.

Office Location(s): 151 Rosebery Avenue, London, UK; Unit 2, Lee Road, Dublin Industrial Estate, Dublin, Ireland; 46 Kim Yam Rd, Singapore

Geographic Context:

  • Gurgaon is a major IT and commercial hub in India, offering a vibrant work environment and easy access to amenities
  • The office is located in a prominent business district, providing convenient access to public transportation and nearby attractions

Work Schedule: The role requires a flexible work schedule, including evenings and weekends, to accommodate event timings and creator availability.

ASSUMPTION: The office environment is dynamic, collaborative, and focused on driving innovation and creativity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager
  • Final round interview with senior leadership

Key Assessment Areas:

  • Event management and planning skills
  • Strategic thinking and problem-solving abilities
  • Communication and interpersonal skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant event management experience and success stories
  • Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
  • Prepare for behavioral and situational interview questions focused on event planning, logistics, and creator engagement

ATS Keywords: Event Management, Creator Engagement, Strategic Planning, Logistics Coordination, Budget Management, Vendor Management, Networking Facilitation, Feedback Collection, AI Knowledge

ASSUMPTION: The interview process will assess both hard and soft skills, as well as cultural fit and alignment with company values.

πŸ› οΈ Tools & Technologies

  • Event management software (e.g., Eventbrite, Bizzabo)
  • Social media monitoring and listening tools (e.g., Hootsuite, Sprout Social)
  • AI tools and platforms (e.g., Google Analytics, Adobe Analytics)

ASSUMPTION: The role may require the use of additional tools and technologies based on the specific needs of clients and events.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Be ambitious to succeed
  • Be imaginative to push the boundaries of what’s possible
  • Be inspirational to do groundbreaking work
  • Be always learning and listening to understand
  • Be results-focused to exceed expectations
  • Be actively pro-inclusive and anti-racist across our community, clients, and creations

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on driving innovation and creativity

Self-Assessment Questions:

  • Do you align with OLIVER Agency's values, particularly around ambition, imagination, and results-focused mindset?
  • Are you comfortable working in a fast-paced, dynamic environment with a high degree of travel (50%)?
  • Do you possess strong communication and interpersonal skills, with the ability to engage with a diverse range of creators and stakeholders?

ASSUMPTION: OLIVER Agency values a diverse and inclusive work environment, fostering a culture of collaboration, innovation, and continuous learning.

⚠️ Potential Challenges

  • Managing multiple events and deadlines simultaneously
  • Dealing with last-minute changes and unexpected challenges during events
  • Balancing the demands of event planning with other responsibilities
  • Adapting to the unique needs and preferences of various clients and creators

ASSUMPTION: The role requires strong organizational skills, adaptability, and the ability to thrive in a fast-paced, dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on creator-focused events and experiences within the advertising services industry
  • Similar roles may include event managers, marketing managers, or influencer marketing managers, but this role combines these responsibilities with a strategic focus on creator engagement and AI integration
  • Career progression may involve moving into senior event management roles, marketing leadership positions, or specializing in AI-driven marketing strategies

ASSUMPTION: This role offers a unique blend of event management, marketing, and AI-focused responsibilities, providing a strong foundation for career growth and development.

πŸ“ Sample Projects

  • Planning and executing a large-scale creator meetup, involving over 100 attendees and multiple speakers
  • Developing and implementing an AI-driven event engagement strategy, utilizing AI tools to enhance creator networking and collaboration
  • Managing a series of regional events, requiring coordination with multiple vendors, venues, and local teams

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced in this role, highlighting the need for strong organizational skills, adaptability, and strategic thinking.

❓ Key Questions to Ask During Interview

  • Can you describe the most challenging event you've managed, and how you overcame any obstacles?
  • How do you approach engaging with creators and fostering a sense of community among them?
  • Can you explain how you would integrate AI tools into event planning and execution to enhance creator experiences?
  • What opportunities exist for professional development and growth within this role and the company?
  • How does OLIVER Agency support work-life balance, particularly for roles with a high degree of travel (50%)?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to understanding the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant event management experience and skills
  • Prepare for behavioral and situational interview questions focused on event planning, logistics, and creator engagement
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.