2025 Digital Content Fall Intern

📌 Core Information

🔹 Job Title: 2025 Digital Content Fall Intern

🔹 Company: Innocence Project

🔹 Location: New York, New York, United States

🔹 Job Type: Temporary, Intern

🔹 Category: Legal Services

🔹 Date Posted: May 29, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (1 day remote, 1 day in office)

🚀 Job Overview

Key aspects of this role include:

• Supporting the digital team in managing social media channels and creating digital content
• Identifying opportunities to engage audiences and report on social media metrics
• Collaborating with a multidisciplinary team to manage digital content, social media, digital advocacy, and digital fundraising
• Working closely with the editorial team to pitch and draft editorial content on wrongful conviction stories

ASSUMPTION: This role requires a strong understanding of social media platforms, digital content creation, and a passion for social justice.

📋 Key Responsibilities

✅ Round up news about wrongful conviction and the criminal legal system and Innocence Project stories to post on social media channels

✅ Draft and schedule social media copy and collaborate with the Digital Engagement Specialist to oversee social media channels and SMS campaigns

✅ Help manage social media content calendar

✅ Provide ongoing support to a multidisciplinary team that manages digital content, social media, digital advocacy, and digital fundraising

✅ Work closely with our editorial team to pitch and draft editorial content on wrongful conviction stories related to exonerees or policy reform

✅ Identify opportunities to create or share content that will interest and engage our audiences as well as research new trends and opportunities for social media and community management to grow and sustain Innocence Project’s digital community

✅ Help collect and report on social media metrics

✅ Help write, produce and direct TikTok videos and Reels

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to balance multiple priorities on schedule.

🎯 Required Qualifications

Education: Undergraduate or graduate student with a concentration in English, communications, journalism, media relations, policy, political science or a related field

Experience: Basic competency in Google Suite and AP style

Required Skills:

• Strong written, verbal, and interpersonal communication skills
• Attention to detail along with a commitment to quality and proofreading
• Experience managing social media, writing copy, and community management (preferred)
• Must be legally authorized to work in the U.S.

Preferred Skills:

• Familiarity with social media trends and algorithms
• Experience with digital content creation and storytelling
• Knowledge of the criminal legal system and wrongful conviction cases

ASSUMPTION: While not required, familiarity with the criminal legal system and wrongful conviction cases would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $19 per hour for undergraduate students and $21 per hour for postgraduate students

Benefits:

• Paid internship
• Flexible schedule
• Opportunity to work with a multidisciplinary team and gain experience in digital content creation and management

Working Hours: 16 hours per week

ASSUMPTION: The salary range provided is based on the information given in the job listing and is subject to change based on the company's internal policies and the candidate's qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: The Innocence Project operates within the legal services industry, focusing on exonerating wrongfully convicted people through DNA testing and reforming the criminal justice system.

Company Size: The Innocence Project has 51-200 employees, providing a mid-sized organization structure with opportunities for collaboration and growth.

Founded: The Innocence Project was founded in 1992 by Barry C. Scheck and Peter J. Neufeld.

Company Description:

• The Innocence Project is a non-profit legal clinic dedicated to exonerating wrongfully convicted people through DNA testing and reforming the criminal justice system to prevent future injustice.
• The organization works to free innocent people, prevent wrongful convictions, and create fair, compassionate, and equitable systems of justice for everyone.
• The Innocence Project's work is guided by science and grounded in anti-racism.

Company Specialties:

• Exonerations
• Communication
• Policy Reform

Company Website: http://www.innocenceproject.org

ASSUMPTION: The Innocence Project's mission and values are centered around social justice, making it an attractive organization for candidates passionate about making a difference.

📊 Role Analysis

Career Level: This internship is an entry-level position, providing an excellent opportunity for students to gain experience in digital content creation and management within the legal services industry.

Reporting Structure: The Digital Content Intern will report to the Digital Engagement Specialist within the communications department.

Work Arrangement: This is a hybrid role, with one day in the office and one day remote.

Growth Opportunities:

• Exposure to various aspects of digital content creation and management
• Collaboration with a multidisciplinary team
• Potential for full-time employment after the internship, depending on performance and organizational needs

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience in digital content creation and management within a mission-driven organization.

🌍 Location & Work Environment

Office Type: The Innocence Project's office is located in New York, NY.

Office Location(s): 40 Worth St., Suite 701, New York, NY 10011, US

Geographic Context:

• The Innocence Project's headquarters is located in the heart of New York City, providing easy access to public transportation and various amenities.
• New York City is a diverse and vibrant metropolis with a rich cultural scene and numerous opportunities for personal and professional growth.

Work Schedule: This internship requires a minimum of 16 hours per week, with a flexible schedule that can be tailored to the intern's availability.

ASSUMPTION: The Innocence Project's office environment is collaborative and inclusive, fostering a sense of community among its employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Innocence Project's career page
• Phone or video screen interview with the Digital Engagement Specialist
• In-person or virtual interview with the Digital Engagement Specialist and other team members
• Background check and reference check (if applicable)

Key Assessment Areas:

• Communication skills, both written and verbal
• Attention to detail and commitment to quality
• Familiarity with social media platforms and digital content creation
• Passion for social justice and the Innocence Project's mission

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences in digital content creation, social media management, and communication.
• Demonstrate your passion for the Innocence Project's mission and commitment to social justice in your cover letter.
• Showcase your creativity and adaptability in your application materials, as these are highly valued skills for this role.

ATS Keywords: Digital Media, Digital Storytelling, Social Media Management, Content Creation, Time Management, Communication Skills, Team Collaboration, Research Skills, Analytical Skills, Attention to Detail, Community Management, Editorial Writing, Social Justice, Public Interest, Creativity, Adaptability

ASSUMPTION: The Innocence Project's application process is designed to assess candidates' skills and fit for the role, as well as their alignment with the organization's mission and values.

🛠️ Tools & Technologies

• Google Suite (Google Docs, Google Sheets, Google Slides)
• Social media platforms (Facebook, Twitter, Instagram, LinkedIn, TikTok, Threads, YouTube)
• AP Style
• Content creation and management tools (e.g., Hootsuite, Buffer, Canva)

ASSUMPTION: Familiarity with these tools is preferred but not required, as training will be provided.

👔 Cultural Fit Considerations

Company Values:

• Accountability
• Collaboration
• Empathy and compassion
• Equity
• Person-centeredness
• Quality focus
• Self-awareness

Work Style:

• Collaborative and team-oriented
• Adaptable and responsive to change
• Committed to the organization's mission and values
• Diverse and inclusive

Self-Assessment Questions:

• Do you share the Innocence Project's values of accountability, collaboration, empathy and compassion, equity, person-centeredness, quality focus, and self-awareness?
• Are you comfortable working in a collaborative and inclusive environment?
• Do you have a passion for social justice and a commitment to the Innocence Project's mission?

ASSUMPTION: The Innocence Project values a diverse and inclusive work environment, and candidates from all backgrounds are encouraged to apply.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of digital content creation and management may require candidates to be adaptable and responsive to change.
• The Innocence Project's mission-driven focus may require candidates to be emotionally invested in the organization's work and the people it serves.
• The hybrid work arrangement may present challenges in balancing remote and in-office work.
• The competitive nature of the legal services industry may make it challenging to secure a full-time position after the internship.

ASSUMPTION: These challenges can be overcome with strong communication skills, adaptability, and a commitment to the Innocence Project's mission.

📈 Similar Roles Comparison

• Compared to other digital content internships, this role offers a unique opportunity to work within the legal services industry and focus on social justice and wrongful conviction cases.
• Industry-specific context: The Innocence Project's focus on exonerating wrongfully convicted people through DNA testing and reforming the criminal justice system sets it apart from other organizations in the legal services industry.
• Career path comparison: This internship can serve as a stepping stone to a career in digital content creation, social media management, or communications within the legal services industry.

ASSUMPTION: This role offers a unique opportunity for students to gain experience in digital content creation and management within a mission-driven organization focused on social justice and wrongful conviction cases.

📝 Sample Projects

• Creating and scheduling social media content for the Innocence Project's various platforms
• Researching and writing editorial content on wrongful conviction stories related to exonerees or policy reform
• Assisting in the creation and production of TikTok videos and Reels to engage the Innocence Project's audience

ASSUMPTION: These sample projects are designed to give candidates a sense of the day-to-day responsibilities and tasks associated with this role.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does this role fit into the broader communications and digital strategies of the Innocence Project?
• What opportunities are there for growth and professional development within this role and the organization?
• How does the Innocence Project support its employees in maintaining work-life balance, especially in a hybrid work arrangement?
• What are the most rewarding and challenging aspects of working at the Innocence Project?

ASSUMPTION: These questions are designed to help candidates better understand the role, the organization, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Upload a cover letter expressing your interest in the role and the organization’s work, and a resume titled with your name (last name. first name. cover letter/resume)
• Tailor your resume and cover letter to highlight your relevant skills and experiences in digital content creation, social media management, and communication.
• Demonstrate your passion for the Innocence Project's mission and commitment to social justice in your cover letter.
• Showcase your creativity and adaptability in your application materials, as these are highly valued skills for this role.
• Follow up with the Innocence Project after submitting your application to confirm receipt and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.