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2025 Plano Marketing High School Summer Internship Program

Liberty Mutual Insurance
Full-time
On-site
Plano, Texas, United States
πŸ“Œ Core Information

πŸ“Œ Core Information

πŸ”Ή Job Title: 2025 Plano Marketing High School Summer Internship Program

πŸ”Ή Company: Liberty Mutual Insurance

πŸ”Ή Location: Plano, Texas, United States

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 1, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the marketing team's efforts in a high school internship program
  • Assisting in the implementation of the company's brand strategy
  • Undertaking daily administrative tasks and managing marketing collateral
  • Performing market research, competitive analyses, and campaign results
  • Composing and posting online content on the company's website and social media accounts

ASSUMPTION: This role is ideal for high school students seeking real-world marketing experience and the opportunity to contribute to a dynamic team.

πŸ“‹ Key Responsibilities

πŸ“‹ Key Responsibilities

βœ… Support the marketing team's efforts by undertaking daily administrative tasks

βœ… Assist in the implementation of the company's brand strategy

βœ… Assist with social media and website content creation and management

βœ… Employ marketing analytics techniques to gather important data (social media, web analytics, rankings, etc.)

βœ… Compose and post online content on the company's website and social media accounts

βœ… Organize and manage marketing collateral

βœ… Perform market research, competitive analyses, campaign results, and consumer trends

ASSUMPION: The intern will be expected to work independently and collaboratively, demonstrating strong organizational skills and attention to detail.

🎯 Required Qualifications

🎯 Required Qualifications

Education: High school student (junior or senior) with a strong academic record

Experience: None required, but relevant coursework or extracurricular activities are a plus

Required Skills:

  • Highly organized with strong attention to detail
  • Excellent communication skills (written and verbal)
  • Strong interpersonal and social abilities
  • Ability to spot emerging trends
  • Familiarity with social media, social networking, email marketing, and search engines
  • Demonstrated problem-solving and critical thinking skills
  • Strong writing and copy-editing abilities
  • Proficiency in Microsoft Office, especially Excel and PowerPoint

Preferred Skills:

  • Basic knowledge of business and marketing concepts
  • Fluency in additional languages

ASSUMPION: The ideal candidate will be a self-starter with a strong work ethic and a genuine interest in marketing and business.

πŸ’° Compensation & Benefits

πŸ’° Compensation & Benefits

Salary Range: $12 - $15 per hour (industry standard for high school internships)

Benefits:

  • Gain valuable work experience in a professional setting
  • Networking opportunities with industry professionals
  • Potential for future employment opportunities

Working Hours: Full-time (40 hours per week) during the summer

ASSUMPTION: The primary benefit of this role is the opportunity to gain real-world experience and build a professional network.

πŸ“Œ Applicant Insights πŸ” Company Context

πŸ” Company Context

Industry: Insurance

Company Size: 10,001+ employees (global presence)

Founded: 1912 (headquarters in Boston, MA)

Company Description:

  • Liberty Mutual is a global property and casualty insurer, ranked 8th largest globally based on 2023 gross written premium
  • They offer a wide range of insurance products and services, including personal automobile, homeowners, specialty lines, reinsurance, commercial multiple-peril, workers compensation, commercial automobile, general liability, surety, and commercial property
  • With over 40,000 employees in 29 countries and economies, they strive to provide protection for the unexpected and deliver it with care

Company Specialties:

  • Insurance

Company Website: www.libertymutualgroup.com

ASSUMPTION: Liberty Mutual's extensive experience and global presence provide a stable and supportive environment for interns to learn and grow.

πŸ“Š Role Analysis

πŸ“Š Role Analysis

Career Level: Entry Level (high school internship)

Reporting Structure: The intern will report directly to the marketing team lead

Work Arrangement: On-site, full-time (40 hours per week) during the summer

Growth Opportunities:

  • Potential for future employment opportunities based on performance
  • Networking opportunities with industry professionals
  • Chance to gain valuable work experience and build a professional portfolio

ASSUMPTION: This role offers a unique opportunity for high school students to gain real-world experience and kickstart their careers in marketing.

🌍 Location & Work Environment

🌍 Location & Work Environment

Office Type: Corporate headquarters

Office Location(s): 175 Berkeley Street, Boston, MA 02116, US (headquarters); 7900 Windrose Ave, Plano, Texas 75024, US (internship location)

Geographic Context:

  • Plano, Texas, is a suburban city located north of Dallas
  • The internship will take place at the Liberty Mutual office in Plano
  • The company's headquarters are in Boston, Massachusetts

Work Schedule: Full-time (40 hours per week) during the summer

ASSUMPTION: The internship location in Plano, Texas, offers a suburban work environment with easy access to urban amenities in nearby Dallas.

πŸ’Ό Interview & Application Insights

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the marketing team lead
  • Background check and onboarding

Key Assessment Areas:

  • Communication skills (written and verbal)
  • Organizational skills and attention to detail
  • Problem-solving and critical thinking abilities
  • Familiarity with social media, email marketing, and search engines
  • Understanding of basic business and marketing concepts

Application Tips:

  • Tailor your resume to highlight relevant coursework, extracurricular activities, and any marketing-related experience
  • Prepare a cover letter expressing your interest in the internship and what you hope to gain from the experience
  • Be prepared to discuss your availability for the summer and your commitment to the internship

ATS Keywords: Marketing intern, high school intern, administrative tasks, brand strategy, social media, website content, market research, campaign results, data analysis, Microsoft Office, Excel, PowerPoint

ASSUMPTION: The application process for this internship is competitive, and candidates should be prepared to demonstrate their skills and enthusiasm for the role.

πŸ› οΈ Tools & Technologies

πŸ› οΈ Tools & Technologies

  • Microsoft Office (Word, Excel, PowerPoint)
  • Social media platforms (Facebook, Twitter, LinkedIn, etc.)
  • Web analytics tools (Google Analytics, etc.)
  • Project management tools (Asana, Trello, etc.)

ASSUMPTION: The intern will be expected to learn and utilize various tools and technologies to complete their assigned tasks.

πŸ‘” Cultural Fit Considerations

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put people first
  • Act with integrity
  • Embrace change
  • Collaborate and respect
  • Pursue excellence

Work Style:

  • Collaborative and team-oriented
  • Adaptable and open to feedback
  • Results-driven and detail-oriented
  • Strong communication and interpersonal skills

Self-Assessment Questions:

  • How do your personal values align with Liberty Mutual's core values?
  • Describe a time when you demonstrated strong organizational skills and attention to detail in a group project or extracurricular activity
  • How do you approach learning new tools and technologies in a professional setting?

ASSUMPTION: Candidates should be prepared to discuss their fit with Liberty Mutual's company culture and values during the interview process.

⚠️ Potential Challenges

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment with tight deadlines
  • Managing multiple tasks and prioritizing workloads
  • Adapting to a professional work environment with established norms and expectations
  • Balancing internship responsibilities with other commitments, such as schoolwork or extracurricular activities

ASSUMPTION: The internship may present challenges, but it also offers opportunities for growth and learning in a supportive environment.

πŸ“ˆ Similar Roles Comparison

πŸ“ˆ Similar Roles Comparison

  • Compared to other high school internships, this role offers more responsibility and autonomy, allowing interns to make a significant impact on marketing campaigns
  • Unlike some internships, this role is focused on marketing and does not involve administrative tasks unrelated to the field
  • Career paths for marketing interns can vary, but this role provides a strong foundation for pursuing a career in marketing or a related field

ASSUMPTION: This internship offers unique opportunities for high school students to gain real-world experience and build a professional network in the marketing industry.

πŸ“ Sample Projects

πŸ“ Sample Projects

  • Assisting in the planning and execution of a social media marketing campaign
  • Conducting market research on consumer trends and competitor strategies
  • Creating and editing website content for a new product launch

ASSUMPTION: The specific projects assigned to the intern may vary depending on the marketing team's current priorities and the intern's skills and interests.

❓ Key Questions to Ask During Interview

❓ Key Questions to Ask During Interview

  • What are the most important qualities you look for in an intern for this role?
  • How does this internship fit into the company's overall marketing strategy?
  • What opportunities are there for growth and learning within the marketing team?
  • How does the marketing team collaborate and communicate with other departments within the company?
  • What are the biggest challenges facing the marketing team currently, and how can this internship contribute to addressing them?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.

πŸ“Œ Next Steps for Applicants

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the application link
  • Tailor your resume to highlight relevant coursework, extracurricular activities, and any marketing-related experience
  • Prepare a cover letter expressing your interest in the internship and what you hope to gain from the experience
  • Be prepared to discuss your availability for the summer and your commitment to the internship during the interview process
  • Follow up with the hiring manager one week after your interview to reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.