π Core Information
πΉ Job Title: Personal Brand & AI Growth Strategist
πΉ Company: GoFasti
πΉ Location: Remote (Latin America)
πΉ Job Type: Independent Contractor
πΉ Category: Marketing & Growth
πΉ Date Posted: July 29, 2025
πΉ Experience Level: Mid-Senior level (3-5 years)
πΉ Remote Status: Remote (Latin America)
π Job Overview
Key aspects of this role include:
- Creating high-impact content leveraging deep knowledge of AI workflows and sales automation.
- Developing educational materials, producing engaging social media content, and designing funnels.
- Managing AI-focused communities, tracking performance, and refining messaging for better conversion rates.
- Staying current on AI and sales automation trends and sharing curated insights.
ASSUMPTION: This role requires a strong understanding of AI and sales automation, as well as exceptional communication and relationship-building skills.
π Key Responsibilities
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Create high-impact content leveraging deep knowledge of AI workflows and sales automation.
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Develop educational materials: frameworks, case studies, and prompt libraries.
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Produce engaging formats like reels, carousels, and long-form posts across social platforms.
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Design and optimize funnels with clear CTAs (DM templates, landing pages, webinars).
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Use A/B testing to refine messaging and increase conversion rates.
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Build and manage AI-focused communities (e.g., Slack, LinkedIn); host live Q&As and webinars.
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Convert community engagement into qualified leads.
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Track performance across platforms to identify high-converting content and trends.
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Leverage AI tools for segmentation, lead scoring, and automated outreach.
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Stay current on AI and sales automation trends; share curated insights.
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Ensure all messaging aligns with brand values while staying outcome-focused.
ASSUMPTION: This role requires a proactive and strategic mindset, with a strong focus on driving results through AI-enabled marketing strategies.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
Experience: 3-5 years in AI-enabled marketing, RevOps, or personal branding.
Required Skills:
- Proven success using AI tools to drive revenue.
- Strong storytelling skills: human-centered, educational, and inspiring.
- Social-first content creation: Reels, TikToks, carousels, and long-form posts.
- Experience building funnels and driving social engagement into leads.
- Community management for B2B/tech brands (US market experience is a plus).
- High integrity, strong communication skills, fluent in English (Spanish is a plus).
- Strategic thinker with solid project management skills; thrives in remote environments.
Preferred Skills:
- Hands-on experience with AI platforms like HubSpot AI, Gong, Salesforce Einstein.
- Background in B2B SaaS or tech marketing.
- Track record of growing an executiveβs LinkedIn/Instagram into a lead-gen engine.
ASSUMPTION: Candidates should have a proven track record in AI-enabled marketing and a strong understanding of AI tools to excel in this role.
π° Compensation & Benefits
Salary Range: USD $1,500 - $2,000 per month, depending on seniority and skillset. This position is for an independent contractor through a payroll platform.
Benefits:
- Remote work with flexible hours.
- Opportunity to work with a diverse, international team.
- Exposure to cutting-edge AI technologies and trends.
Working Hours: Full-time (40 hours/week) with flexible scheduling.
ASSUMPTION: The salary range is competitive for independent contractors in the Latin American region with the required skills and experience.
π Applicant Insights
π Company Context
Industry: GoFasti is a Talent-as-a-Service company that bridges the gap between world-class developers and designers from Latin America and first-class companies around the globe.
Company Size: GoFasti has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: GoFasti was founded in 2021, with a focus on providing pre-vetted top-tier talent at competitive prices while remaining compliant with Latin American labor laws.
Company Description:
- GoFasti specializes in providing pre-vetted top-tier talent at competitive prices while remaining compliant with Latin American labor laws.
- Their team has over 10 years of experience independently hiring from LatAm and specializes in providing software developers and graphic designers with expertise in various skills.
- GoFasti is committed to excellence and communication, ensuring they stay by their clients' side and ahead of the curve every step of the way.
Company Specialties:
- Technology and software development.
- Full-stack development, front-end development, back-end development, and coding.
- Graphic design, including Photoshop, Illustrator, InDesign, Premiere, AfterEffects, Figma, and Lightroom.
- Sourcing and scaling talent.
Company Website: gofasti.com
ASSUMPTION: GoFasti's focus on providing pre-vetted talent and remaining compliant with labor laws makes it an attractive option for companies looking to hire remote talent from Latin America.
π Role Analysis
Career Level: This role is at the mid-senior level, requiring 3-5 years of experience in AI-enabled marketing, RevOps, or personal branding.
Reporting Structure: The Personal Brand & AI Growth Strategist will report directly to the GoFasti team and work closely with the client's team.
Work Arrangement: This is a remote, independent contractor position with flexible hours and the opportunity to work with diverse, international teams.
Growth Opportunities:
- Exposure to cutting-edge AI technologies and trends.
- Potential to grow within the company as the role evolves and expands.
- Opportunity to work with a diverse range of clients and industries.
ASSUMPTION: This role offers significant growth opportunities, both in terms of learning and career advancement, as AI and sales automation continue to evolve.
π Location & Work Environment
Office Type: Remote (Latin America)
Office Location(s): The role can be based anywhere in Latin America, with a focus on working in US time zones.
Geographic Context:
- Latin America is a diverse region with a growing tech industry and a large talent pool.
- Working remotely in Latin America offers a unique opportunity to collaborate with international teams and gain exposure to different cultures.
- The region is home to a thriving startup ecosystem, with many innovative companies and technologies emerging.
Work Schedule: Full-time (40 hours/week) with flexible scheduling, allowing for a healthy work-life balance.
ASSUMPTION: The remote work arrangement and flexible hours make this role an attractive option for candidates seeking a better work-life balance and the opportunity to work with international teams.
πΌ Interview & Application Insights
Typical Process:
- Application review and approval.
- Screening interview with GoFasti's team.
- Profile building and sending to the client.
- Profile review and approval by the client.
- Interview with the client.
- Hiring and onboarding.
Key Assessment Areas:
- AI and sales automation knowledge.
- Content creation and storytelling skills.
- Community management experience.
- Communication and relationship-building skills.
- Project management skills and ability to thrive in a remote environment.
Application Tips:
- Highlight your experience with AI tools and platforms in your resume.
- Include examples of your content creation and community management work in your portfolio.
- Tailor your cover letter to demonstrate your understanding of AI workflows and sales automation.
- Be prepared to discuss your experience with remote work and international teams.
ATS Keywords: AI workflows, sales automation, content creation, community management, A/B testing, AI tools, project management, storytelling, remote work, international teams
ASSUMPTION: GoFasti's interview process is designed to assess candidates' technical skills, communication abilities, and cultural fit with the company and its clients.
π οΈ Tools & Technologies
- AI platforms: HubSpot AI, Gong, Salesforce Einstein (preferred).
- Social media platforms: LinkedIn, Instagram, Twitter, TikTok, etc.
- Community management tools: Slack, LinkedIn Groups, Facebook Groups, etc.
- Project management tools: Asana, Trello, Jira, etc.
ASSUMPTION: The required tools and technologies for this role are standard in the AI and sales automation industry, with a focus on social media platforms and community management tools.
π Cultural Fit Considerations
Company Values:
- Excellence: GoFasti is committed to providing top-tier talent and exceptional service to its clients.
- Communication: GoFasti prioritizes clear and effective communication with its clients and talent.
- Compliance: GoFasti ensures that it remains compliant with Latin American labor laws and regulations.
Work Style:
- Remote: GoFasti's team works remotely, with a focus on collaboration and communication.
- Flexible: GoFasti offers flexible hours and the opportunity to work with diverse, international teams.
- Results-driven: GoFasti focuses on driving results and delivering value to its clients.
Self-Assessment Questions:
- Do you have a proven track record of using AI tools to drive revenue?
- Are you comfortable working remotely and collaborating with international teams?
- Do you have strong storytelling skills and the ability to create engaging content for social media platforms?
- Are you results-driven and focused on delivering value to clients?
ASSUMPTION: GoFasti's company values and work style emphasize excellence, communication, and compliance, with a focus on driving results and delivering value to clients.
β οΈ Potential Challenges
- Working with multiple clients and managing different priorities.
- Keeping up with the latest AI and sales automation trends and technologies.
- Balancing the demands of content creation, community management, and performance tracking.
- Adapting to the unique cultural and communication styles of international teams.
ASSUMPTION: These potential challenges can be mitigated by strong project management skills, effective communication, and a proactive approach to learning and adaptation.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a deep understanding of AI workflows and sales automation.
- This role is focused on driving results through AI-enabled marketing strategies, rather than traditional marketing tactics.
- Career progression in this role may involve moving into more senior marketing or growth positions within the company or its client base.
ASSUMPTION: This role is unique in its focus on AI-enabled marketing and sales automation, requiring a specific set of skills and knowledge that may not be found in traditional marketing roles.
π Sample Projects
- Developing a comprehensive AI workflow and sales automation strategy for a B2B tech company.
- Creating a series of educational videos and blog posts on AI and sales automation best practices for a SaaS company.
- Managing a LinkedIn group for AI and sales automation professionals, hosting live Q&As and webinars, and converting engagement into qualified leads.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for the Personal Brand & AI Growth Strategist role.
β Key Questions to Ask During Interview
- Can you describe the AI and sales automation strategies currently in place for the client I would be working with?
- How does the GoFasti team collaborate with clients to ensure their unique needs and goals are met?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
- How does GoFasti support the professional development and growth of its talent?
- What are the expectations for remote work and communication with the client's team?
ASSUMPTION: These key questions will help candidates better understand the role, the company, and the client they would be working with, as well as the expectations and opportunities for growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Highlight your experience with AI tools and platforms in your resume.
- Include examples of your content creation and community management work in your portfolio.
- Tailor your cover letter to demonstrate your understanding of AI workflows and sales automation.
- Prepare for your screening interview with GoFasti's team by researching the company and its clients, as well as the AI and sales automation industry.
- Follow up with GoFasti after your interview to express your interest in the role and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.