📌 Core Information
🔹 Job Title: Account Director, Growth Tech
🔹 Company: Business Insider
🔹 Location: New York, New York, United States & San Francisco, California, United States
🔹 Job Type: Full-time, Hybrid
🔹 Category: Sales & Marketing
🔹 Date Posted: June 6, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (NYC or San Francisco) with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Leading and growing strategic relationships with high-profile tech and telecom partners
- Translating business goals into high-impact media solutions across branded content, programmatic, video, audio, events, and data
- Collaborating cross-functionally with marketing, studios, media planning, and client services teams
- Serving as a trusted advisor and ambassador for Business Insider
ASSUMPTION: This role requires a strategic, curious, and driven individual who thrives at the intersection of storytelling, strategy, and digital innovation.
📋 Key Responsibilities
✅ Lead day-to-day and long-term relationships with key tech and telco brands, translating business goals into marketing programs that perform
✅ Develop and pitch full-funnel solutions across Business Insider’s suite: branded content, video, programmatic, data, and events
✅ Manage a mix of mature and emerging accounts with support, but also the runway to grow
✅ Collaborate cross-functionally with marketing, studios, media planning, and client services to bring ideas to life and deliver on execution
✅ Serve as a true partner to clients, not just selling, but educating, problem-solving, and pushing innovation
✅ Use Salesforce to manage pipeline, forecast, and track performance
✅ Act as an ambassador for Business Insider both internally and externally, showing up with energy, professionalism, and insight
✅ Hit or exceed revenue targets and help shape the future of how Business Insider shows up in the tech space
ASSUMPTION: This role requires a strong communicator with a proven track record in digital ad sales and a deep understanding of the tech and/or telco landscape.
🎯 Required Qualifications
Education: Bachelor's degree in a related field (e.g., Marketing, Business, or Communications)
Experience: 5+ years of digital ad sales experience, with a focus on the tech and/or telco industry
Required Skills:
- Proven ability to develop strategic account plans and manage complex sales cycles
- Excellent communication and presentation skills
- Strong problem-solving skills and a proactive approach to client management
- Fluency in programmatic and data-driven media strategies
- Passion for storytelling, media, innovation, and helping clients win
Preferred Skills:
- Existing client and agency relationships within the tech and/or telco industry
- Experience with Salesforce CRM
- Fluency in multiple languages
ASSUMPTION: Candidates with a strong background in digital ad sales and a deep understanding of the tech and/or telco landscape are encouraged to apply.
💰 Compensation & Benefits
Salary Range: $140,000 - $150,000 (dependent on skills, experience, and competencies)
Benefits:
- Additional bonus/commission
- Flexible PTO, 10 paid holidays, and 16 weeks of parental leave
- Comprehensive medical, dental, and vision insurance plans
- Matched and vested 401k plan
- Access to resources for financial planning guidance, family planning services, mental health reachout, and Employee Assistance Programs (EAP)
- Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more
ASSUMPTION: The salary range provided is based on industry standards for a similar role and experience level. Final compensation will be determined based on the candidate's skills, experience, and competencies.
📌 Applicant Insights
🔍 Company Context
Industry: Business Insider is a global journalism company that covers the world of business, tech, innovation, and beyond. With headquarters in New York and offices in San Francisco, London, Belfast, and Singapore, they reach an audience of more than 375 million with storytelling that’s fascinating, unexpected, and always helpful.
Company Size: Business Insider has 201-500 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: Business Insider was founded in 2007 and has since grown into a leading global business journalism brand.
Company Description:
- Business Insider is for people who are driven, optimistic, and always looking forward. Their mission is to inspire action through thought-provoking stories.
- Their revenue team is one of the most ambitious, collaborative, and strategically minded teams at the company, partnering with clients to build impactful, thoughtful, and measurable solutions all rooted in storytelling and innovation.
- Business Insider values being all one team, being effective, and striving to get better every day.
Company Specialties:
- Business journalism
- Tech and innovation coverage
- Storytelling and branded content
- Digital media and advertising solutions
Company Website: https://www.businessinsider.com/
ASSUMPTION: Business Insider is a dynamic and growing company with a strong focus on storytelling, innovation, and helping clients win.
📊 Role Analysis
Career Level: This role is at the senior level, with the opportunity to grow and shape new opportunities across white space accounts with significant upside.
Reporting Structure: The Account Director reports directly to the Managing Director, Vertical Sales and sits on the Tech & Telco vertical within the Revenue organization.
Work Arrangement: This is a hybrid role, with the opportunity to work on-site in either NYC or San Francisco.
Growth Opportunities:
- Expanding the portfolio to include new high-profile accounts within the technology and telecommunications sectors
- Growing with a brand that’s redefining what business media looks like
- Contributing to the evolution of Business Insider’s influence and offerings to become one of the world’s most beloved and trusted media brands
ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to shape new opportunities and expand the portfolio.
🌍 Location & Work Environment
Office Type: Business Insider has offices in New York and San Francisco, with a hybrid work arrangement for this role.
Office Location(s): 1 Liberty Plaza, 8th floor, New York, New York 10006, US & [San Francisco office location]
Geographic Context:
- New York, New York: A bustling city with a vibrant business and tech scene, offering a wide range of cultural and professional opportunities
- San Francisco, California: A hub for technology and innovation, with a diverse and dynamic business environment
Work Schedule: The standard workweek is Monday through Friday, with the opportunity for flexible hours and remote work.
ASSUMPTION: The hybrid work arrangement offers flexibility and the opportunity to work in two dynamic and vibrant business environments.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-person or virtual interview with the revenue team
- Final interview with the managing director
Key Assessment Areas:
- Sales skills and experience
- Industry knowledge and understanding of the tech and/or telco landscape
- Communication and presentation skills
- Problem-solving and strategic thinking
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your sales experience and problem-solving skills
- Research Business Insider and the tech and/or telco industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Digital ad sales, tech, telecom, branded content, programmatic, data-driven media strategies, problem-solving, storytelling, media innovation, strategic account plans, sales cycles, collaboration, communication
ASSUMPTION: The interview process will focus on assessing the candidate's sales skills, industry knowledge, and strategic thinking, with a strong emphasis on problem-solving and communication.
🛠️ Tools & Technologies
- Salesforce CRM
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
- Project management tools (e.g., Asana, Trello, JIRA)
ASSUMPTION: The tools and technologies required for this role are standard for the digital ad sales industry and can be learned by candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Be all one team
- Be effective
- Strive to get better every day
Work Style:
- Collaborative and cross-functional
- Fast-paced and dynamic
- Focused on storytelling, innovation, and helping clients win
Self-Assessment Questions:
- Do you thrive in a fast-paced, highly collaborative environment?
- Are you passionate about storytelling, media, and innovation?
- Do you have a proactive approach to problem-solving and client management?
ASSUMPTION: Candidates who are a strong cultural fit for Business Insider will be driven, optimistic, and always looking forward, with a passion for storytelling, media, and innovation.
⚠️ Potential Challenges
- Managing a mix of mature and emerging accounts with support, but also the runway to grow
- Keeping up with the fast-paced and dynamic nature of the digital ad sales industry
- Balancing the demands of client management and internal collaboration
- Navigating a hybrid work arrangement and working with remote team members
ASSUMPTION: These challenges can be overcome by a proactive, strategic, and collaborative approach to the role.
📈 Similar Roles Comparison
- This role is unique in its focus on the tech and telecom sectors and the opportunity to shape new opportunities across white space accounts with significant upside
- Compared to other account director roles, this position offers a higher level of strategic influence and the opportunity to work with high-profile clients
- Career path comparison: This role provides a clear path to growth and expansion within the tech and telecom sectors, with the opportunity to shape new opportunities and expand the portfolio
ASSUMPTION: This role offers unique opportunities and challenges compared to other account director positions, with a strong focus on the tech and telecom sectors and the potential for significant growth.
📝 Sample Projects
- Developing a strategic account plan for a new high-profile tech client, including a full-funnel media solution that spans branded content, programmatic, video, audio, events, and data
- Managing a mature account with a long-term client, identifying opportunities for growth and innovation within the existing media strategy
- Collaborating with cross-functional teams to deliver a high-impact media solution for a tech client's product launch, including branded content, video, and event components
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and innovative nature of the role, with a strong focus on delivering high-impact media solutions for tech and telecom clients.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Business Insider support the growth and development of its account directors?
- What are the most challenging aspects of working with tech and telecom clients, and how can I best prepare for them?
- How does Business Insider foster a culture of innovation and collaboration within its revenue team?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the company's culture, expectations, and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your sales experience and problem-solving skills
- Research Business Insider and the tech and/or teleco industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
