π Core Information
πΉ Job Title: Adobe Marketing Automation Architect
πΉ Company: PwC
πΉ Location: Warsaw, Mazowieckie, Poland
πΉ Job Type: Full-Time
πΉ Category: IT & Software
πΉ Date Posted: 2025-04-23
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Architecting scalable marketing automation solutions
- Managing data flow and integration with other systems
- Defining standards and processes to enhance marketing workflows
- Collaborating with cross-functional teams to deliver projects
ASSUMPTION: This role requires a high level of technical expertise and strong communication skills to work effectively with both technical and non-technical stakeholders.
π Key Responsibilities
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Gathering business, marketing, and technical requirements to create scalable solutions
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Planning data management and flow for advanced marketing automation
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Defining standards and processes to enhance marketing workflows and use technology to improve quality of work
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Defining integration points between marketing automation systems and other systems
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Defining logical and high-level physical architecture based on available infrastructure
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Proactively identifying and resolving data flow issues
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Staying up-to-date with market trends and new technologies in marketing automation
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Ensuring compliance with market standards in the built solution
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Validating detailed business requirements and reflecting them in the solution architecture
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Collaborating closely with other project teams: CRM, data, and integration
ASSUMPTION: The role involves a mix of strategic planning, hands-on technical work, and stakeholder management.
π― Required Qualifications
Education: Bachelor's degree in Computer Science, Information Technology, or a related field
Experience: Minimum 5 years of experience in IT, with 3 years working with Adobe Experience Platform, Adobe RT-CDP, AJO, CJA, Marketo, Adobe Target, Adobe Campaign
Required Skills:
- Proven experience in Adobe Experience Platform, Adobe RT-CDP, AJO, CJA, Marketo, Adobe Target, Adobe Campaign
- Strong knowledge of MarTech tools (personalization, optimization, DSP solutions)
- Proficiency in HTML, CSS, JavaScript
- Understanding of B2B and B2C marketing campaign management processes
- Experience leading an Adobe Experience Platform project to build advanced automation and campaign paths
- Excellent communication skills, both technical and non-technical (including English)
- Strong understanding of solution design, relational databases, data management, and ETL processes
Preferred Skills:
- Certifications in Adobe Experience Platform or related tools
- Experience with additional MarTech tools
ASSUMPTION: The required skills are essential for success in this role, while preferred skills would provide a competitive edge.
π° Compensation & Benefits
Salary Range: The salary range for this role in Poland is approximately PLN 15,000 - 25,000 per month, depending on experience and qualifications. This is an estimate based on industry standards and may vary.
Benefits:
- Flexible working conditions (hybrid model, flexible start time, workation, sabbatical leave)
- Medical and wellbeing program (medical care, coaching, mindfulness sessions, psychological support, financial and legal advice)
- Individual benefit plan (lunch pass, insurance, concierge services, pet care, vouchers for cafeteria)
- 3 hours of paid volunteer time per month
- Additional day off for birthday
Working Hours: Full-time position with standard working hours (40 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: PwC is a multinational professional services network headquartered in London, UK. It is one of the "Big Four" accounting organizations, along with Deloitte, EY, and KPMG.
Company Size: PwC has over 295,000 employees worldwide, making it a large enterprise.
Founded: PwC was founded in 1913 and has since grown into one of the largest professional services firms in the world.
Company Description:
- PwC provides services in assurance, tax, and consulting to help organizations build public trust and enhance value for stakeholders
- The company operates in 157 countries and has over 370,000 employees worldwide
- PwC's purpose is to build trust in society and solve important problems
Company Specialties:
- Assurance
- Tax services
- Advisory services
- Global outsourcing solutions
Company Website: http://www.pwc.com/ar
ASSUMPTION: PwC's large size and global presence offer opportunities for career growth and international exposure.
π Role Analysis
Career Level: This role is at the senior level, requiring a high degree of technical expertise and experience in marketing automation.
Reporting Structure: The role reports to the Marketing Automation Team Lead within PwC's IT department.
Work Arrangement: The role follows a hybrid work arrangement, with a mix of on-site and remote work.
Growth Opportunities:
- Progression to a team lead or management role within the Marketing Automation team
- Expansion of technical skills and expertise in marketing automation and related technologies
- Opportunities to work on international projects and gain global experience
ASSUMPTION: The role offers strong growth opportunities within PwC's large and diverse organization.
π Location & Work Environment
Office Type: PwC's Warsaw office is a modern, collaborative workspace with state-of-the-art facilities.
Office Location(s): Warsaw, Mazowieckie, Poland
Geographic Context:
- Warsaw is the capital and largest city of Poland, with a population of over 1.8 million
- The city is known for its rich history, vibrant culture, and thriving business scene
- Warsaw is an ideal location for professionals seeking a dynamic and multicultural work environment
Work Schedule: The role follows a standard full-time work schedule, with flexibility for hybrid work arrangement
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone screening with a recruiter
- Technical assessment or case study
- Final interview with the hiring manager
Key Assessment Areas:
- Technical expertise in marketing automation
- Problem-solving skills and ability to think strategically
- Communication skills and ability to work effectively with stakeholders
- Cultural fit with PwC's values and work environment
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare for technical questions related to marketing automation and related technologies
- Be ready to discuss your approach to problem-solving and strategic thinking
- Demonstrate your understanding of PwC's values and how you can contribute to the company's mission
ATS Keywords: Adobe Experience Platform, Adobe RT-CDP, AJO, CJA, Marketo, Adobe Target, Adobe Campaign, HTML, CSS, JavaScript, B2B marketing, B2C marketing, solution design, SQL, data management, ETL
ASSUMPTION: The application process is designed to assess the candidate's technical skills, problem-solving abilities, and cultural fit with PwC.
π οΈ Tools & Technologies
- Adobe Experience Platform
- Adobe RT-CDP
- AJO
- CJA
- Marketo
- Adobe Target
- Adobe Campaign
- HTML
- CSS
- JavaScript
ASSUMPTION: The required tools and technologies are industry-standard for marketing automation and related fields.
π Cultural Fit Considerations
Company Values:
- Act with integrity
- Work together
- Reimagine what's possible
- Show interest in and make a difference
Work Style:
- Collaborative and team-oriented
- Focused on delivering high-quality work
- Adaptable and open to new ideas
Self-Assessment Questions:
- Do you align with PwC's values, particularly 'act with integrity' and 'show interest in and make a difference'?
- Are you comfortable working in a hybrid environment, balancing on-site collaboration and remote work?
- Do you have a proactive and solutions-oriented approach to problem-solving?
ASSUMPTION: PwC values a strong cultural fit, with an emphasis on integrity, collaboration, and a proactive approach to problem-solving.
β οΈ Potential Challenges
- Managing multiple projects and stakeholders simultaneously
- Keeping up with the latest trends and technologies in marketing automation
- Balancing on-site and remote work effectively
- Navigating a large and complex organization
ASSUMPTION: These challenges are common in senior-level roles within large organizations and can be overcome with strong project management skills and a proactive approach.
π Similar Roles Comparison
- This role is similar to a Marketing Automation Architect or similar roles in other organizations, but with a focus on the Adobe Experience Platform and related tools
- Industry-specific context: Marketing automation is a growing field with increasing demand for skilled professionals
- Career path comparison: This role can lead to team lead or management positions within PwC's Marketing Automation team or related fields
ASSUMPTION: While this role shares similarities with other marketing automation roles, its focus on the Adobe Experience Platform and PwC's unique work environment sets it apart.
π Sample Projects
- Leading an Adobe Experience Platform project to build advanced automation and campaign paths for a major client
- Collaborating with cross-functional teams to integrate marketing automation systems with other tools and platforms
- Developing and implementing standards and processes to enhance marketing workflows and improve data quality
ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the role, requiring strong technical skills and stakeholder management.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role collaborate with other teams within PwC's IT department and the broader organization?
- What opportunities are there for professional development and growth within PwC's Marketing Automation team?
- How does PwC support work-life balance for employees in this role?
- What are the key challenges facing the Marketing Automation team and how can this role contribute to addressing them?
ASSUMPTION: These questions demonstrate a proactive and strategic approach to understanding the role and its context within PwC.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare a cover letter that demonstrates your understanding of the role and how your skills and experiences make you a strong fit
- If applicable, prepare examples of your work in marketing automation to showcase your technical skills and achievements
- Follow up with the recruiter one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.