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Adobe Marketing Automation Architect

PwC
Full-time
On-site
Warsaw, Mazowieckie, Poland
βš™οΈ Marketing Automation

πŸ“Œ Core Information

πŸ”Ή Job Title: Adobe Marketing Automation Architect

πŸ”Ή Company: PwC

πŸ”Ή Location: Warsaw, Mazowieckie, Poland

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: IT & Software

πŸ”Ή Date Posted: 2025-04-23

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Architecting scalable marketing automation solutions
  • Managing data flow and integration with other systems
  • Defining standards and processes to enhance marketing workflows
  • Collaborating with cross-functional teams to deliver projects

ASSUMPTION: This role requires a high level of technical expertise and strong communication skills to work effectively with both technical and non-technical stakeholders.

πŸ“‹ Key Responsibilities

βœ… Gathering business, marketing, and technical requirements to create scalable solutions

βœ… Planning data management and flow for advanced marketing automation

βœ… Defining standards and processes to enhance marketing workflows and use technology to improve quality of work

βœ… Defining integration points between marketing automation systems and other systems

βœ… Defining logical and high-level physical architecture based on available infrastructure

βœ… Proactively identifying and resolving data flow issues

βœ… Staying up-to-date with market trends and new technologies in marketing automation

βœ… Ensuring compliance with market standards in the built solution

βœ… Validating detailed business requirements and reflecting them in the solution architecture

βœ… Collaborating closely with other project teams: CRM, data, and integration

ASSUMPTION: The role involves a mix of strategic planning, hands-on technical work, and stakeholder management.

🎯 Required Qualifications

Education: Bachelor's degree in Computer Science, Information Technology, or a related field

Experience: Minimum 5 years of experience in IT, with 3 years working with Adobe Experience Platform, Adobe RT-CDP, AJO, CJA, Marketo, Adobe Target, Adobe Campaign

Required Skills:

  • Proven experience in Adobe Experience Platform, Adobe RT-CDP, AJO, CJA, Marketo, Adobe Target, Adobe Campaign
  • Strong knowledge of MarTech tools (personalization, optimization, DSP solutions)
  • Proficiency in HTML, CSS, JavaScript
  • Understanding of B2B and B2C marketing campaign management processes
  • Experience leading an Adobe Experience Platform project to build advanced automation and campaign paths
  • Excellent communication skills, both technical and non-technical (including English)
  • Strong understanding of solution design, relational databases, data management, and ETL processes

Preferred Skills:

  • Certifications in Adobe Experience Platform or related tools
  • Experience with additional MarTech tools

ASSUMPTION: The required skills are essential for success in this role, while preferred skills would provide a competitive edge.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Poland is approximately PLN 15,000 - 25,000 per month, depending on experience and qualifications. This is an estimate based on industry standards and may vary.

Benefits:

  • Flexible working conditions (hybrid model, flexible start time, workation, sabbatical leave)
  • Medical and wellbeing program (medical care, coaching, mindfulness sessions, psychological support, financial and legal advice)
  • Individual benefit plan (lunch pass, insurance, concierge services, pet care, vouchers for cafeteria)
  • 3 hours of paid volunteer time per month
  • Additional day off for birthday

Working Hours: Full-time position with standard working hours (40 hours per week), with flexibility for hybrid work arrangement

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: PwC is a multinational professional services network headquartered in London, UK. It is one of the "Big Four" accounting organizations, along with Deloitte, EY, and KPMG.

Company Size: PwC has over 295,000 employees worldwide, making it a large enterprise.

Founded: PwC was founded in 1913 and has since grown into one of the largest professional services firms in the world.

Company Description:

  • PwC provides services in assurance, tax, and consulting to help organizations build public trust and enhance value for stakeholders
  • The company operates in 157 countries and has over 370,000 employees worldwide
  • PwC's purpose is to build trust in society and solve important problems

Company Specialties:

  • Assurance
  • Tax services
  • Advisory services
  • Global outsourcing solutions

Company Website: http://www.pwc.com/ar

ASSUMPTION: PwC's large size and global presence offer opportunities for career growth and international exposure.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring a high degree of technical expertise and experience in marketing automation.

Reporting Structure: The role reports to the Marketing Automation Team Lead within PwC's IT department.

Work Arrangement: The role follows a hybrid work arrangement, with a mix of on-site and remote work.

Growth Opportunities:

  • Progression to a team lead or management role within the Marketing Automation team
  • Expansion of technical skills and expertise in marketing automation and related technologies
  • Opportunities to work on international projects and gain global experience

ASSUMPTION: The role offers strong growth opportunities within PwC's large and diverse organization.

🌍 Location & Work Environment

Office Type: PwC's Warsaw office is a modern, collaborative workspace with state-of-the-art facilities.

Office Location(s): Warsaw, Mazowieckie, Poland

Geographic Context:

  • Warsaw is the capital and largest city of Poland, with a population of over 1.8 million
  • The city is known for its rich history, vibrant culture, and thriving business scene
  • Warsaw is an ideal location for professionals seeking a dynamic and multicultural work environment

Work Schedule: The role follows a standard full-time work schedule, with flexibility for hybrid work arrangement

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone screening with a recruiter
  • Technical assessment or case study
  • Final interview with the hiring manager

Key Assessment Areas:

  • Technical expertise in marketing automation
  • Problem-solving skills and ability to think strategically
  • Communication skills and ability to work effectively with stakeholders
  • Cultural fit with PwC's values and work environment

Application Tips:

  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare for technical questions related to marketing automation and related technologies
  • Be ready to discuss your approach to problem-solving and strategic thinking
  • Demonstrate your understanding of PwC's values and how you can contribute to the company's mission

ATS Keywords: Adobe Experience Platform, Adobe RT-CDP, AJO, CJA, Marketo, Adobe Target, Adobe Campaign, HTML, CSS, JavaScript, B2B marketing, B2C marketing, solution design, SQL, data management, ETL

ASSUMPTION: The application process is designed to assess the candidate's technical skills, problem-solving abilities, and cultural fit with PwC.

πŸ› οΈ Tools & Technologies

  • Adobe Experience Platform
  • Adobe RT-CDP
  • AJO
  • CJA
  • Marketo
  • Adobe Target
  • Adobe Campaign
  • HTML
  • CSS
  • JavaScript

ASSUMPTION: The required tools and technologies are industry-standard for marketing automation and related fields.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Act with integrity
  • Work together
  • Reimagine what's possible
  • Show interest in and make a difference

Work Style:

  • Collaborative and team-oriented
  • Focused on delivering high-quality work
  • Adaptable and open to new ideas

Self-Assessment Questions:

  • Do you align with PwC's values, particularly 'act with integrity' and 'show interest in and make a difference'?
  • Are you comfortable working in a hybrid environment, balancing on-site collaboration and remote work?
  • Do you have a proactive and solutions-oriented approach to problem-solving?

ASSUMPTION: PwC values a strong cultural fit, with an emphasis on integrity, collaboration, and a proactive approach to problem-solving.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders simultaneously
  • Keeping up with the latest trends and technologies in marketing automation
  • Balancing on-site and remote work effectively
  • Navigating a large and complex organization

ASSUMPTION: These challenges are common in senior-level roles within large organizations and can be overcome with strong project management skills and a proactive approach.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Automation Architect or similar roles in other organizations, but with a focus on the Adobe Experience Platform and related tools
  • Industry-specific context: Marketing automation is a growing field with increasing demand for skilled professionals
  • Career path comparison: This role can lead to team lead or management positions within PwC's Marketing Automation team or related fields

ASSUMPTION: While this role shares similarities with other marketing automation roles, its focus on the Adobe Experience Platform and PwC's unique work environment sets it apart.

πŸ“ Sample Projects

  • Leading an Adobe Experience Platform project to build advanced automation and campaign paths for a major client
  • Collaborating with cross-functional teams to integrate marketing automation systems with other tools and platforms
  • Developing and implementing standards and processes to enhance marketing workflows and improve data quality

ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the role, requiring strong technical skills and stakeholder management.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30-60-90 days?
  • How does this role collaborate with other teams within PwC's IT department and the broader organization?
  • What opportunities are there for professional development and growth within PwC's Marketing Automation team?
  • How does PwC support work-life balance for employees in this role?
  • What are the key challenges facing the Marketing Automation team and how can this role contribute to addressing them?

ASSUMPTION: These questions demonstrate a proactive and strategic approach to understanding the role and its context within PwC.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare a cover letter that demonstrates your understanding of the role and how your skills and experiences make you a strong fit
  • If applicable, prepare examples of your work in marketing automation to showcase your technical skills and achievements
  • Follow up with the recruiter one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.