V

Marketing Automation Consultant

Valtech
Full-time
Remote
Worldwide
βš™οΈ Marketing Automation
πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Automation Consultant Senior
πŸ”Ή Company: Valtech
πŸ”Ή Location: Canada - Remote
πŸ”Ή Job Type: Full-time
πŸ”Ή Category: Marketing
πŸ”Ή Date Posted: July 3, 2025

πŸš€ Job Overview

Key aspects of this role include:

- Working on Adobe Experience Cloud implementation, sustenance, and/or operation projects
- Collaborating with clients to define solutions and ensure the quality of final deliveries
- Keeping up with Adobe Experience Cloud new releases, feature updates, and discontinuations
- Executing internal activities according to the company's internal processes
- Thriving in a role that requires curiosity, problem-solving, collaboration, and excitement for technology, creativity, and data

πŸ“‹ Key Responsibilities

- Configuring through the main Adobe Experience Cloud products (such as Adobe Campaign, Adobe Target, Marketo)
- Recommendation of Marketing Automation best practices at strategic, tactical, and functional levels
- Mapping of business needs and products/feature scenarios and co-creation of the blueprint for each delivery
- Backlog management and assurance that user stories are in line with established business requirements and prioritization
- Implementation of integrations
- Briefing and monitoring of the configuration/development project team
- Review and assurance that deliverables are in line with user stories
- Reports, analysis, and recommendations for post-go live optimization
- Trainings executions and presentations creations
- Collaborating with main project ceremonies such as kick-off sessions, internal dailies, weekly status calls with project stakeholders, discovery sessions, blueprint validation sessions, internal quality assurance sessions, user acceptance tests, and retrospectives
- Executing internal activities such as PDI & OKRs, paid training, reimbursements, software licenses & vacations solicitations, absences notes, project timesheets releases, and timesheet adjustments

🎯 Required Qualifications

- Education: Not specified
- Experience: Not specified
- Required Skills:
- Adobe Campaign Business Practitioner Expert
- Adobe Campaign Developer Expert
- Adobe Campaign Master Architect
- Marketo Expert

πŸ’° Compensation & Benefits

- Salary Range: Not specified (industry standard range based on role, experience level, and location will be provided)
- Benefits:
- Flexibility, with remote and hybrid work options (country-dependent)
- Career advancement, with international mobility and professional development programs
- Learning and development, with access to cutting-edge tools, training, and industry experts

πŸ“ˆ Applicant Insights

πŸ” Company Context

- Industry: IT Services and IT Consulting
- Company Size: 5,001-10,000 employees
- Founded: 1993
- Company Description: Valtech is the experience innovation company that exists to unlock a better way to experience the world. By blending crafts, categories, and cultures, we help brands unlock new value in an increasingly digital world. At the intersection of data, AI, creativity, and technology, we drive transformation for leading organizations, including L’OrΓ©al, Mars, Audi, P&G, Volkswagen, Dolby, and more.
- Company Specialties: Digital strategy, Experience & Commerce Platforms, Connected Experiences, Content & Campaigns, Data Science, Emerging technology, Transformation Consulting, CX Strategy, Customer Experience Design, Marketing Automation, Personalisation, Commerce, Product Information Management, Connected spaces, Connected Devices, Content Strategy, Business Intelligence, Machine Learning, Virtual Reality, Voice & Conversational Interfaces, Agile Coaching, Organisation Consulting, Augmented Reality, Creative Campaigns, and Mobile Applications

πŸ“Š Role Analysis

- Career Level: Senior-level role with a focus on strategic decision-making and client interfacing
- Reporting Structure: Reports to the Marketing Automation team lead or project manager
- Work Arrangement: Remote work with potential on-site collaboration with clients or team members
- Growth Opportunities: Potential to advance to a team lead or management role, or to specialize in specific aspects of marketing automation

🌍 Location & Work Environment

- Office Type: Remote work with potential on-site collaboration
- Office Location(s): Canada (with potential travel to client sites)
- Geographic Context: Canada offers a diverse cultural landscape and a strong tech industry, with a focus on remote work and digital transformation
- Work Schedule: Flexible work hours with a focus on deliverable-based milestones

πŸ’Ό Interview & Application Insights

- Typical Process: Online application submission, phone or video screening, technical assessment, and on-site or virtual interviews
- Key Assessment Areas: Technical skills in Adobe Experience Cloud products, problem-solving abilities, communication and collaboration skills, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for technical assessments by brushing up on your Adobe Experience Cloud product knowledge
- Research Valtech's company culture and be ready to discuss how your skills and experiences align with the role's requirements

πŸ› οΈ Tools & Technologies

- Adobe Experience Cloud (Adobe Campaign, Adobe Target, Marketo)
- Agile methodologies and project management tools
- Collaboration and communication tools (e.g., Microsoft Teams, Slack)

πŸ‘” Cultural Fit Considerations

- Company Values: Share, care, and dare
- Work Style: Collaborative, innovative, and data-driven
- Self-Assessment Questions:
- How do you approach sharing knowledge and expertise with team members?
- How do you demonstrate care for clients and their business needs?
- How do you dare to challenge the status quo and drive innovation?

⚠️ Potential Challenges

- Managing multiple projects and priorities simultaneously
- Keeping up with frequent updates and new releases in Adobe Experience Cloud products
- Balancing client expectations with technical feasibility and project timelines

πŸ“ˆ Similar Roles Comparison

- Marketing Automation Manager: Focuses more on strategic planning, team management, and cross-functional collaboration
- Marketing Automation Specialist: Focuses on day-to-day configuration, implementation, and support tasks
- Marketing Cloud Consultant: Focuses on a broader range of marketing technology solutions, including Salesforce Marketing Cloud and other marketing automation platforms

πŸ“ Sample Projects

- Implementing a new marketing automation platform for a large enterprise client
- Migrating marketing automation campaigns from one platform to another
- Developing and executing a marketing automation strategy for a small to medium-sized business

πŸ’‘ Key Questions to Ask During Interview

- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the overall marketing automation strategy for the company and its clients?
- What opportunities are there for professional development and growth within the marketing automation team?

πŸ“Œ Next Steps for Applicants

To apply for this position:

1. Submit your application through [this link](https://job-boards.eu.greenhouse.io/valtech/jobs/4630694101).
2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
3. Prepare for technical assessments by brushing up on your Adobe Experience Cloud product knowledge.
4. Research Valtech's company culture and be ready to discuss how your skills and experiences align with the role's requirements.
5. Follow up with the hiring manager after your interview to express your interest in the role and address any concerns or questions.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.