📌 Core Information
🔹 Job Title: Affiliate & Brand Partnerships Manager
🔹 Company: Gymshark
🔹 Location: Solihull, United Kingdom
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Marketing
🔹 Date Posted: June 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing innovative affiliate marketing strategies to drive sales growth and new customer acquisition.
- Managing relationships with affiliate networks and strategic partners to maximize revenue and ROI.
- Collaborating with cross-functional teams to ensure an omni-channel marketing approach.
- Analyzing channel performance and providing data-driven insights to optimize strategies.
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to build and maintain effective partnerships.
📋 Key Responsibilities
✅ Leading the affiliate marketing strategy to achieve channel targets and wider business goals.
✅ Developing and implementing innovative channel strategies to drive sales growth and new customer acquisition.
✅ Managing relationships with affiliate networks and strategic partners to drive revenue and positive ROI.
✅ Collaborating with other marketing teams to ensure an omni-channel approach across key markets.
✅ Exploring new opportunities to drive incremental revenue and grow the channel in key market regions.
✅ Defining key success metrics, reporting on channel trends, and ensuring activations align with industry best practices and other marketing channels.
✅ Managing team spend, negotiating with partners, and coaching direct reports.
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and team management, requiring strong organizational skills and adaptability.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
Experience: 3 years of experience in executing affiliate marketing campaigns and managing affiliate marketing networks.
Required Skills:
- Proven experience in affiliate marketing and team leadership.
- Strong analytical skills and data-driven decision-making.
- Excellent communication and negotiation skills.
- Experience with affiliate marketing networks (e.g., Partnerise).
- Familiarity with budget management and forecasting.
Preferred Skills:
- Experience in a fast-paced, dynamic retail environment.
- Fluency in additional languages (beneficial but not required).
ASSUMPTION: Candidates with experience in retail or e-commerce and additional language skills may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (based on experience and industry standards for the role and location).
Benefits:
- Competitive salary and bonus structure.
- Generous employee discount on Gymshark products.
- 25 days' holiday (plus bank holidays) and additional days off for your birthday and Gymshark's anniversary.
- Private healthcare and dental care.
- Pension scheme with employer contributions.
- Life assurance and income protection.
- Access to mental health support and wellness initiatives.
Working Hours: Full-time, Monday to Friday, with flexibility to work additional hours as needed. This role is hybrid, requiring at least 3 days a week on-site at the Gymshark headquarters in Solihull, UK.
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and Gymshark's compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (Fitness Apparel & Accessories)
Company Size: 1,001-5,000 employees (Mid-sized)
Founded: 2012, with a strong focus on growth and innovation.
Company Description:
- Gymshark is a leading fitness apparel and accessories brand, supported by over 22 million highly engaged social media followers and customers in hundreds of countries.
- Known for its rapid growth, innovative marketing strategies, and strong company culture.
- Gymshark offers a dynamic work environment with opportunities for professional growth and development.
Company Specialties:
- Fitness apparel and accessories.
- E-commerce and retail marketing.
- Social media marketing and influencer partnerships.
- Global expansion and market penetration.
Company Website: http://www.gymshark.com
ASSUMPTION: Gymshark's focus on growth and innovation creates an exciting and challenging work environment, with opportunities for career progression.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Affiliate Marketing and may have team members reporting to them.
Work Arrangement: Hybrid, with at least 3 days a week on-site at the Gymshark headquarters in Solihull, UK.
Growth Opportunities:
- Potential to grow into a leadership role within the affiliate marketing team or broader marketing department.
- Opportunities to work on global campaigns and collaborate with international teams.
- Chance to gain experience in a fast-growing, dynamic retail environment.
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities.
Office Location(s): 3 Central Boulevard, Blythe Valley Park, Solihull, West Midlands B90 8AB, GB
Geographic Context:
- Solihull is located in the West Midlands, England, with easy access to Birmingham and other major cities.
- The area offers a mix of urban and rural environments, with plenty of green spaces and outdoor activities nearby.
- Solihull has a vibrant culture, with numerous shops, restaurants, and entertainment options.
Work Schedule: Full-time, Monday to Friday, with flexibility to work additional hours as needed. The role is hybrid, requiring at least 3 days a week on-site.
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening.
- Phone or video call interview with the hiring manager.
- On-site interview with the hiring manager and other team members.
- Final interview with the Head of Affiliate Marketing or another senior leader.
Key Assessment Areas:
- Affiliate marketing expertise and strategic thinking.
- Analytical skills and data-driven decision-making.
- Communication and negotiation skills.
- Leadership and team management abilities.
- Cultural fit and alignment with Gymshark's values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant affiliate marketing experience and achievements.
- Prepare examples of successful affiliate marketing campaigns you've led or contributed to, focusing on results and ROI.
- Research Gymshark's brand, values, and recent marketing campaigns to demonstrate your enthusiasm and understanding of the company.
ATS Keywords: Affiliate Marketing, Team Leadership, Budget Management, Strategic Partnerships, Sales Growth, Revenue Generation, Market Trends, Customer Acquisition, Negotiation, Coaching, Mentoring, Channel Strategy, Omni-Channel Marketing, Performance Metrics, Digital Marketing
ASSUMPTION: Gymshark's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Affiliate marketing networks (e.g., Partnerise, CJ Affiliate, AWIN).
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI).
- Project management and collaboration tools (e.g., Asana, Trello, Microsoft Teams).
- Microsoft Office Suite (Word, Excel, PowerPoint).
ASSUMPTION: Familiarity with industry-standard affiliate marketing networks and data analysis tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Ambitious: We set high goals and strive to exceed them.
- Curious: We ask questions, seek knowledge, and continuously learn.
- Resourceful: We find solutions and make things happen.
- Open-minded: We listen, consider, and adapt our thinking.
- Creative: We think differently and challenge the status quo.
Work Style:
- Collaborative: We work together, share ideas, and support each other's growth.
- Dynamic: We embrace change, adapt quickly, and thrive in a fast-paced environment.
- Results-driven: We focus on outcomes, measure our progress, and celebrate our successes.
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively and seeking input from others?
- Do you have a proven track record of driving results and exceeding targets?
ASSUMPTION: Gymshark's company culture is characterized by ambition, curiosity, resourcefulness, open-mindedness, and creativity, with a strong emphasis on collaboration and results-driven work.
⚠️ Potential Challenges
- Managing multiple affiliate marketing campaigns and partnerships simultaneously.
- Keeping up with industry trends and adapting strategies accordingly.
- Balancing on-site and remote work effectively in a hybrid role.
- Navigating a fast-growing company with evolving priorities and structures.
ASSUMPTION: This role presents unique challenges and opportunities for professional growth and development within a dynamic and innovative company.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses specifically on affiliate marketing and partnership strategies.
- While the role is based in the UK, it involves global affiliate marketing strategies and partnerships, offering international exposure.
- Career progression in this role could lead to leadership positions within the affiliate marketing team or broader marketing department.
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a focus on affiliate marketing and global partnerships.
📝 Sample Projects
- Developing and executing a global affiliate marketing strategy for a major product launch.
- Negotiating and managing strategic partnerships with industry-leading affiliate networks and influencers.
- Analyzing channel performance data to optimize strategies and improve ROI.
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven nature of the affiliate marketing manager role at Gymshark.
❓ Key Questions to Ask During Interview
- Can you describe the current affiliate marketing strategies and how this role will contribute to their evolution?
- How does this role collaborate with other marketing teams, and what are the key priorities for the first 90 days?
- What are the most significant challenges facing the affiliate marketing team currently, and how can this role address them?
- How does Gymshark support the professional development and growth of its employees in this role?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: These interview questions are designed to assess the role's scope, priorities, and opportunities for growth, as well as Gymshark's support for employee development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant affiliate marketing experience and achievements.
- Prepare examples of successful affiliate marketing campaigns you've led or contributed to, focusing on results and ROI.
- Research Gymshark's brand, values, and recent marketing campaigns to demonstrate your enthusiasm and understanding of the company.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
