📌 Core Information
🔹 Job Title: Assistant Brand Manager
🔹 Company: Likuid Ventures
🔹 Location: Colombo 02, Western, Sri Lanka
🔹 Job Type: On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the personal branding efforts of a high-profile individual
- Developing and executing strategic personal brand plans
- Managing digital presence and coordinating content across various platforms
- Monitoring public engagement and brand sentiment
- Staying updated on current affairs and political developments
ASSUMPTION: This role requires a high level of discretion, confidentiality, and adaptability to support the dynamic nature of a high-profile individual's public image.
📋 Key Responsibilities
✅ Assist in developing and executing a strategic personal brand plan
✅ Manage and update social media profiles and other public platforms
✅ Coordinate with content creators, designers, and media teams to produce engaging content
✅ Monitor public engagement, audience feedback, and brand sentiment
✅ Help prepare scripts, speeches, captions, and public statements
✅ Track personal media appearances, collaborations, and public events
✅ Stay updated on relevant trends, industry news, and opportunities for exposure
ASSUMPTION: This role may require working flexible hours, including evenings and weekends, to accommodate the high-profile individual's schedule.
🎯 Required Qualifications
Education: Diploma or Bachelor’s degree in Marketing, Communications, Media, or a related field
Experience: 2 - 4 years of experience in media, marketing, or coordination roles
Required Skills:
- Excellent communication skills in Sinhala
- Basic proficiency in English
- Ability to analyze data and enhance digital strategies
- Strategic and creative thinking for designing digital content and promotional campaigns
- Strong organizational skills and attention to detail
- Ability to manage multiple tasks and deadlines simultaneously
Preferred Skills:
- Familiarity with political and current affairs landscape
- Experience in public relations or crisis communication
ASSUMPTION: Candidates with experience in managing high-profile individuals' brands or political campaigns may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: LKR 80,000 - 120,000 per month (Estimated based on industry standards for the role and experience level)
Benefits:
- Performance-based bonuses
- Opportunities for professional development and growth
- Dynamic and collaborative work environment
Working Hours: Full-time, 40 hours per week, with flexible hours based on the high-profile individual's schedule
ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Sri Lanka. Actual compensation may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Business Content, focusing on venture building and investments across various sectors
Company Size: Small (11-50 employees), offering a close-knit and collaborative work environment
Founded: 2014, with a history of successful ventures in technology, retail, coworking, F&B, and hospitality
Company Description:
- Likuid Ventures is a venture builder that co-founds and invests in business brands
- They are looking for smart, ambitious, and persistent teammates to bring their concepts to reality
- Their portfolio includes co-working spaces, energetic conversations, angel investing, and venture capital
Company Specialties:
- Co-working Spaces
- Energetic Conversations
- Angel Investing and Venture Capital
Company Website: https://www.likuidventures.com/
ASSUMPTION: Working at Likuid Ventures offers opportunities for growth and exposure to diverse industries and projects.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: This role reports directly to the high-profile individual or their designated representative
Work Arrangement: On-site, with flexible hours based on the high-profile individual's schedule
Growth Opportunities:
- Potential career progression to Brand Manager or similar roles within the company
- Expanding skills and knowledge in managing high-profile individuals' brands
- Networking opportunities with industry professionals and influencers
ASSUMPTION: This role offers growth opportunities based on the candidate's performance and the company's expansion plans.
🌍 Location & Work Environment
Office Type: Modern and collaborative co-working space
Office Location(s): Airport Road, Building 3E, Unit 449, Dubai Airport Freezone, Dubai, Dubai, AE
Geographic Context:
- Colombo 02 is a bustling commercial and residential area in Sri Lanka
- Close proximity to various amenities, public transportation, and entertainment options
- Dynamic and multicultural work environment
Work Schedule: Full-time, 40 hours per week, with flexible hours based on the high-profile individual's schedule
ASSUMPTION: The work environment at Likuid Ventures is fast-paced and dynamic, requiring adaptability and strong communication skills.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference verification
- Job offer
Key Assessment Areas:
- Communication skills and language proficiency
- Understanding of current affairs and political landscape
- Problem-solving and strategic thinking
- Adaptability and cultural fit
Application Tips:
- Highlight relevant experience in managing high-profile individuals' brands or political campaigns
- Tailor your resume and cover letter to emphasize skills and experiences related to the role
- Prepare examples of successful brand management campaigns or projects
- Research the company and the high-profile individual to demonstrate your understanding and enthusiasm for the role
ATS Keywords: Assistant Brand Manager, Personal Branding, Social Media Management, Content Coordination, Public Relations, Data Analysis, Strategic Thinking, Creativity, Organizational Skills, Attention to Detail, Task Management, Current Affairs Awareness, Political Awareness, Digital Strategy, Engagement Monitoring, Audience Feedback Analysis
ASSUMPTION: The application process at Likuid Ventures may involve assessments or tests to evaluate the candidate's skills and knowledge.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
- Data analysis tools (e.g., Google Analytics, social media analytics platforms)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Ambitious and persistent
- Collaborative and innovative
- Dynamic and adaptable
Work Style:
- Fast-paced and results-driven
- Collaborative and team-oriented
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable working with high-profile individuals and managing their public image?
- Can you balance multiple tasks and deadlines simultaneously?
ASSUMPTION: Candidates who align with Likuid Ventures' values and work style will be more likely to succeed in this role.
⚠️ Potential Challenges
- Managing the dynamic schedule and priorities of a high-profile individual
- Adapting to sudden changes in the political or current affairs landscape
- Balancing the need for discretion and confidentiality with effective communication
- Working flexible hours, including evenings and weekends
ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Unlike traditional marketing or branding roles, this position requires a high level of discretion and adaptability to support a high-profile individual's public image
- Experience in managing political campaigns or high-profile individuals' brands may be beneficial for this role
- Career progression may involve moving into Brand Manager or similar roles within the company
ASSUMPTION: This role offers unique opportunities and challenges compared to traditional branding or marketing positions.
📝 Sample Projects
- Developing and executing a strategic personal brand plan for a high-profile individual
- Managing social media presence and engagement for a political campaign
- Coordinating content and managing public relations for a high-profile event
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.
❓ Key Questions to Ask During Interview
- How does the company support work-life balance for employees with flexible schedules?
- What are the most challenging aspects of managing the high-profile individual's brand, and how have previous assistants addressed them?
- How does the company approach professional development and growth opportunities for employees in this role?
- What are the key priorities for this role in the first 90 days?
- How does the company ensure effective communication and collaboration among team members with flexible schedules?
ASSUMPTION: Asking these questions can help candidates better understand the role, the company culture, and the expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful brand management campaigns or projects
- Research the company and the high-profile individual to demonstrate your understanding and enthusiasm for the role
- Follow up with a polite email one week after submitting your application, expressing your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
