Assistant Brand Manager Bakery

📌 Core Information

🔹 Job Title: Assistant Brand Manager - Bakery

🔹 Company: Mondelēz International

🔹 Location: Bucharest, Romania

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Implementing brand strategy for designated brands
• Developing product and packaging initiatives
• Implementing pricing strategies
• Planning and executing integrated marketing communication and media plans

ASSUMPTION: This role requires a strong understanding of consumer insights, brand strategy, and positioning to develop integrated marketing communications and 360-degree campaigns.

📋 Key Responsibilities

✅ Execute brand strategy for designated brands

✅ Develop product and packaging initiatives

✅ Implement pricing strategies

✅ Plan and execute integrated marketing communication and media plans

✅ Provide recommendations for integrated commercial plans

✅ Support the development and execution of marketing plans to meet business objectives

ASSUMPTION: This role involves working with cross-functional global and regional teams to drive sustainable growth and deliver business objectives.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in marketing, preferably in the fast-moving consumer goods sector

Required Skills:

• Delivering results autonomously and influencing stakeholders
• Analytical skills and a creative mindset—a balance of commercial and strategic acumen
• Presenting a story in an inspiring and convincing manner
• Project management from design to completion with an action orientation

Preferred Skills:

• Fluency in English

ASSUMPTION: Proficiency in Microsoft Office Suite and experience with marketing software tools are expected but not explicitly stated.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Romania is typically between 25,000 RON and 35,000 RON annually, based on experience and qualifications. This is an estimate and the actual salary may vary.

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic and inclusive work environment

Working Hours: Full-time position with standard business hours (Monday-Friday, 9:00 AM - 5:00 PM)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Mondelēz International operates in the food and beverage manufacturing industry, focusing on confectionery, food, and beverage products.

Company Size: Mondelēz International has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: Mondelēz International was founded in 2012, making it a relatively new company with a rich history of iconic brands.

Company Description:

• Mondelēz International is a multinational confectionery, food, and beverage company based in the United States
• The company is home to iconic brands such as Oreo, Cadbury, and Toblerone
• Mondelēz International is committed to empowering people to snack right by offering the right snack, for the right moment, made the right way

Company Specialties:

• Production of confectionery, food, and beverage products
• Brand management and marketing
• Global operations and supply chain management

Company Website: MondelezInternational.com

ASSUMPTION: Mondelēz International is a global company with a strong presence in Europe, including Romania, and offers opportunities for international collaboration and growth.

📊 Role Analysis

Career Level: This role is suitable for early to mid-career marketing professionals looking to gain experience in brand management and marketing strategy.

Reporting Structure: The Assistant Brand Manager reports directly to the Brand Manager and works closely with cross-functional teams, including sales, finance, and research and development.

Work Arrangement: This is an on-site position based in Bucharest, Romania, with the possibility of occasional travel for meetings and events.

Growth Opportunities:

• Progression to a Brand Manager role with increased responsibilities and leadership opportunities
• Expansion into other markets or brand categories within the company
• Development of skills in strategic planning, project management, and stakeholder communication

ASSUMPTION: Mondelēz International offers opportunities for professional growth and development, including training programs and mentorship initiatives.

🌍 Location & Work Environment

Office Type: Mondelēz International's Bucharest office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): The company's main office in Bucharest is located in the Business Office - Bucharest, Romania.

Geographic Context:

• Bucharest is the capital and largest city of Romania, offering a vibrant cultural scene and a high quality of life
• The city is home to a diverse and multicultural community, providing a rich environment for professional growth and networking
• Bucharest is well-connected by public transportation, making it easy to commute to and from the office

Work Schedule: The standard work schedule is Monday to Friday, from 9:00 AM to 5:00 PM, with flexibility for occasional overtime or remote work as needed.

ASSUMPTION: The work environment at Mondelēz International is dynamic, inclusive, and supportive of work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the recruiter
• In-depth interviews with the hiring manager and other team members
• Final interview with the Brand Manager or another senior leader

Key Assessment Areas:

• Understanding of consumer insights and brand strategy
• Analytical and creative problem-solving skills
• Project management and stakeholder communication skills
• Cultural fit and alignment with Mondelēz International's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your marketing and project management achievements to discuss during the interview
• Research Mondelēz International's brands and recent marketing campaigns to demonstrate your enthusiasm and knowledge

ATS Keywords: Brand Strategy, Marketing, Consumer Insights, Project Management, Analytical Skills, Creative Mindset, Stakeholder Influence, Integrated Marketing Communication, Product Development, Pricing Strategies, Performance Monitoring, Cross-Functional Collaboration, Action Orientation, Presentation Skills, Commercial Acumen, Strategic Acumen

ASSUMPTION: Mondelēz International uses an Applicant Tracking System (ATS) to screen and manage job applications, so including relevant keywords in your resume can help your application stand out.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing software tools (e.g., Google Analytics, social media management platforms)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Proficiency in Microsoft Office Suite and experience with marketing software tools are expected but not explicitly stated.

👔 Cultural Fit Considerations

Company Values:

• Love our Consumers and Brands
• Grow Every Day
• Do What's Right

Work Style:

• Collaborative and cross-functional teamwork
• Data-driven decision making
• Adaptability and resilience in a fast-paced environment

Self-Assessment Questions:

• How do you demonstrate your love for consumers and brands in your daily work?
• Can you provide an example of a time when you grew professionally or helped others grow?
• How do you approach challenges or setbacks, and how do you ensure you're doing what's right?

ASSUMPTION: Mondelēz International values candidates who align with their company values and can thrive in a collaborative, data-driven, and adaptable work environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working with cross-functional teams and stakeholders with varying priorities and perspectives
• Adapting to a dynamic and fast-paced work environment
• Occasional travel for meetings and events

ASSUMPTION: These challenges can be overcome by strong project management skills, effective communication, and a willingness to adapt and learn in a fast-paced environment.

📈 Similar Roles Comparison

• Compared to a Brand Manager role, this position offers more focused brand management responsibilities and less strategic decision-making
• In the fast-moving consumer goods industry, this role is typical for early to mid-career marketing professionals looking to gain experience in brand management
• Career progression from this role could lead to a Brand Manager position or other marketing leadership roles within the company

ASSUMPTION: This role is well-suited for candidates seeking to develop their brand management skills and gain experience working with cross-functional teams in a dynamic and fast-paced environment.

📝 Sample Projects

• Developing a marketing campaign for a new product launch
• Conducting consumer research to inform brand positioning and strategy
• Managing a product line's pricing strategy to optimize revenue and market share

ASSUMPTION: These sample projects are representative of the types of initiatives an Assistant Brand Manager might work on, but the specific projects will vary depending on the brand and business needs.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the broader marketing organization?
• How does Mondelēz International support the professional growth and development of its employees?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
• How does this role contribute to the overall business strategy and growth objectives of Mondelēz International?
• What opportunities are there for collaboration and learning from other teams and brands within the company?

ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and engagement with the company's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your marketing and project management achievements to discuss during the interview
• Research Mondelēz International's brands and recent marketing campaigns to demonstrate your enthusiasm and knowledge
• Follow up with the recruiter one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.