📌 Core Information
🔹 Job Title: Assistant Brand Manager - Internship
🔹 Company: Elty
🔹 Location: Milan, Lombardy, Italy
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-07-03
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the marketing team in brand growth and strengthening projects
- Content creation and management for various digital channels
- Community management and engagement
- Brand communication and tone of voice coordination
- Campaign monitoring and analysis
- Partner management and logistics
- Market research and competitor analysis
ASSUMPTION: This role is part of an internship program and will provide valuable hands-on experience in brand management within the health tech industry.
📋 Key Responsibilities
✅ Content marketing: Create and calendar content for social media, blog, newsletter, webinar, and other digital channels, from ideation to publication
✅ Content creation: Produce video, reel, and creative content for Instagram, acting as a content creator and experimenting with new formats
✅ Community management: Manage Elty's community on various channels, responding to comments and messages, and fostering a positive and engaging environment
✅ Brand communication: Coordinate brand communication across all touchpoints, ensuring a consistent and recognizable tone of voice
✅ Campaign monitoring: Analyze campaign performance, monitor metrics, and optimize results
✅ Partner management: Manage marketing materials shared with partners, overseeing production, approval, and distribution
✅ Research and analysis: Support the team in market research and competitor analysis, contributing to strategic insights
✅ Logistics management: Organize and oversee the operational aspects of marketing materials, ensuring timely delivery and availability
ASSUMPTION: The role may involve additional tasks and responsibilities as needed to support the marketing team's goals and objectives.
🎯 Required Qualifications
Education: Master's student in Marketing, Communication, or a related field
Experience: No professional experience required; relevant internships or projects are a plus
Required Skills:
- Knowledge of digital marketing tools
- Ability to identify emerging trends on Instagram and TikTok
- Storytelling and copywriting skills, with a focus on video content
- Fluency in Italian and English
- Attention to detail and passion for creativity
- Strong work ethic and entrepreneurial spirit
- Ability to work autonomously with high integrity
- Proficiency in the Google Suite, Figma, and Slack (optional)
Preferred Skills:
- Experience in a startup or the healthcare sector
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a strong interest in the health tech industry and a desire to learn and grow in a dynamic environment.
💰 Compensation & Benefits
Salary Range: As this is an internship position, compensation is not specified. However, internships at Elty typically offer a stipend or other forms of compensation. For more information, applicants should contact the company directly.
Benefits:
- Opportunity to gain valuable experience in a growing health tech company
- Exposure to various aspects of brand management and marketing
- Potential for full-time employment upon completion of the internship
Working Hours: Full-time (40 hours per week), with flexible hours and a focus on results rather than hours worked
ASSUMPTION: The working hours and compensation details may be subject to change or negotiation based on the candidate's qualifications and the company's policies.
📌 Applicant Insights
🔍 Company Context
Industry: Health tech, focusing on digital health services and access to healthcare
Company Size: Medium (51-200 employees), offering a dynamic and collaborative work environment
Founded: 2019, with a mission to make healthcare more accessible and empower patients
Company Description:
- Elty is a health tech scale-up focused on digital health services and access to healthcare
- Part of the Unipol Group, Elty aims to revolutionize access to healthcare by placing the individual at the center
- Elty offers a wide range of services, including telemedicine, prevention technologies, and private consultations
Company Specialties:
- Healthcare services
- Digital health
- Innovation
- Sanità e salute
Company Website: https://elty.it/
ASSUMPTION: Elty's focus on innovation, digital health, and patient empowerment makes it an attractive company for candidates interested in the health tech industry.
📊 Role Analysis
Career Level: Entry-level (Assistant Brand Manager - Intern)
Reporting Structure: The Assistant Brand Manager will report directly to the Marketing Manager or a designated supervisor within the marketing team
Work Arrangement: On-site, with a focus on results and flexibility in working hours
Growth Opportunities:
- Potential for full-time employment upon completion of the internship
- Exposure to various aspects of brand management and marketing
- Opportunity to work in a dynamic and growing industry
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including the potential for full-time employment and exposure to various aspects of brand management and marketing.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in Milan, Italy
Office Location(s): Piazza Città di Lombardia, 1, Milan, Lombardy 20124, IT
Geographic Context:
- Milan is the second-largest city in Italy and a major economic hub
- Milan is known for its fashion, finance, and design industries
- Elty's office is located in the heart of Milan, offering easy access to public transportation and amenities
Work Schedule: Full-time (40 hours per week), with flexible hours and a focus on results
ASSUMPTION: Elty's office location in Milan provides easy access to public transportation and amenities, making it an attractive work environment for candidates.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- In-depth interview with the marketing team to discuss the role and candidate's qualifications
- Final interview with the hiring manager or a panel of interviewers
Key Assessment Areas:
- Candidates' understanding of the health tech industry and Elty's mission
- Candidates' skills in content creation, community management, and brand communication
- Candidates' ability to work autonomously and collaborate with the marketing team
- Candidates' cultural fit with Elty's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the health tech industry and Elty's mission in your application materials
- Prepare examples of your content creation, community management, and brand communication work to showcase during the interview
ATS Keywords: Brand management, content creation, community management, marketing, health tech, digital health, Elty, internship
ASSUMPTION: Elty's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.
🛠️ Tools & Technologies
- Google Suite (Google Docs, Sheets, Slides)
- Figma (optional)
- Slack (optional)
- Social media platforms (Instagram, TikTok, LinkedIn, etc.)
- Market research and analytics tools (Google Analytics, social media analytics, etc.)
ASSUMPTION: The tools and technologies listed are commonly used in brand management and marketing roles and may be subject to change based on the company's needs and the candidate's skills.
👔 Cultural Fit Considerations
Company Values:
- Radical transparency
- Manager-less
- Idea-meritocracy
- Entrepreneurship
- Cultura Async and Meeting-less
Work Style:
- Collaborative and dynamic
- Focus on results and flexibility
- Autonomous and self-driven
Self-Assessment Questions:
- Do you align with Elty's values of radical transparency and idea-meritocracy?
- Are you comfortable working autonomously and collaborating with a dynamic team?
- Do you thrive in a flexible and results-driven work environment?
ASSUMPTION: Elty's values and work style emphasize collaboration, autonomy, and a focus on results, making it an attractive company for candidates who thrive in dynamic and innovative environments.
⚠️ Potential Challenges
- As an intern, the role may involve tasks and responsibilities that are not typically associated with brand management
- The role may require candidates to work on multiple projects simultaneously, potentially leading to a high workload
- The health tech industry is competitive and fast-paced, which may present challenges for candidates new to the field
- The role is based in Milan, which may present challenges for candidates who do not live in or near the city
ASSUMPTION: While Elty offers a dynamic and innovative work environment, candidates should be aware of the potential challenges associated with the role and the industry.
📈 Similar Roles Comparison
- Compared to other brand management internships, Elty's role offers exposure to various aspects of brand management and marketing, as well as the opportunity to work in a growing health tech company
- The health tech industry is competitive and fast-paced, with a strong focus on innovation and digital health services
- Elty's internship program offers the potential for full-time employment upon completion, providing a clear career path for candidates
ASSUMPTION: Elty's brand management internship offers unique opportunities and challenges compared to similar roles in the industry.
📝 Sample Projects
- Developing and implementing a social media content calendar for Elty's Instagram and TikTok channels
- Creating and executing a brand awareness campaign targeting young adults in Milan
- Conducting market research on competitors' brand strategies and identifying opportunities for Elty to differentiate itself in the market
ASSUMPTION: The sample projects listed are intended to illustrate the types of tasks and responsibilities that the Assistant Brand Manager may be expected to perform during their internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does Elty support the professional development and growth of its interns?
- What are the most rewarding aspects of working in brand management at Elty?
- How does Elty's culture of radical transparency and idea-meritocracy influence day-to-day work and decision-making?
- What are the biggest challenges facing the brand management team at Elty, and how can this role contribute to addressing them?
ASSUMPTION: The key questions listed are designed to help candidates better understand the role, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Elty careers page
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your content creation, community management, and brand communication work to showcase during the interview
- Follow up with Elty's HR team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
