Junior Brand Manager - Inhalers

📌 Core Information

🔹 Job Title: Junior Brand Manager - Inhalers

🔹 Company: AstraZeneca

🔹 Location: Milan, Lombardy, Italy

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing brand strategy and marketing plans for inhaler products
• Collaborating with cross-functional teams to execute marketing activities
• Analyzing market data to identify growth opportunities and business threats
• Engaging with Key External Experts (KEEs) to organize innovative projects based on patient centricity
• Maintaining a high corporate image within the scientific community

ASSUMPTION: This role requires a strong understanding of the healthcare or biopharma industry, with a focus on marketing or similar commercial roles. Candidates should be comfortable operating in a highly regulated environment.

📋 Key Responsibilities

✅ Develop and implement brand strategy and marketing plans for inhaler products, ensuring compliance with Italian legislation, AstraZeneca policies, and procedures

✅ Support the team in the Brand Plan execution, liaising with the Cross-Functional team and partnering with Sales and Commercial Operations to implement go-to-market activities and projects

✅ Create promotional and training materials for the sales force to support effective sales efforts and educate sales representatives on company and competitor drugs

✅ Liaise and collaborate with Global and European marketing teams to highlight local needs and customer insights, share best practices, and ensure proper execution of the global strategy

✅ Work with analysts to interpret market data, identify key segment drivers, growth opportunities, and business threats; monitor brand and competitive performance; contribute to budget development, and monitor expenses and KPIs for the brand

✅ Involve and interact with Key External Experts (KEEs) to organize and implement innovative projects and meetings based on patient centricity

✅ Contribute to maintaining a high corporate image within the Scientific Community

✅ Manage all activities and Account relationships according to Company Values, Code of Conduct, Guidelines/Internal procedures, and Italian legislation

ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously. Strong communication and stakeholder engagement skills are essential for success in this position.

🎯 Required Qualifications

Education: Business or Scientific Degree

Experience: At least 1-2 years of experience in the healthcare or biopharma industry, preferably in a marketing or similar commercial role

Required Skills:

• Understanding of commercial strategy, methodologies, and tools
• Proven analytical capabilities with experience in interpreting complex market data
• Good project management skills
• Strong communication skills
• Understanding of omnichannel marketing channels and their application
• Experience engaging with and leveraging insights from external customers
• Comfort operating in a highly regulated environment

Preferred Skills:

• Fluency in additional languages (e.g., Spanish, French)
• Experience working in a global or matrix organization

ASSUMPTION: Candidates with relevant industry experience and a strong academic background will be well-suited for this role. Familiarity with the Italian healthcare market is a plus.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (AI estimate based on industry standards for entry-level marketing roles in Milan)

Benefits:

• Health insurance
• Pension plan
• Employee assistance program
• Learning and development opportunities
• Employee discounts

Working Hours: Full-time (40 hours/week), with flexibility for remote work as needed

ASSUMPTION: Salary and benefits may vary depending on the candidate's qualifications and experience. AstraZeneca offers competitive compensation packages and a comprehensive benefits program.

📌 Applicant Insights

🔍 Company Context

Industry: Pharmaceutical Manufacturing

Company Size: 10,001+ employees (Global), approximately 1,500 employees in Italy

Founded: 1999 (as a result of a merger between Astra AB and Zeneca Group PLC)

Company Description:

• AstraZeneca is a global, science-led biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines
• The company has a portfolio of medicines for major disease areas, including cardiovascular, metabolic, respiratory, inflammation, autoimmune disease, oncology, neuroscience, and infectious diseases
• AstraZeneca is committed to advancing science and improving patient outcomes, with a focus on sustainability and corporate social responsibility

Company Specialties:

• Pharmaceutical
• Biopharmaceutical
• Innovation
• Research and development
• Global business

Company Website: http://www.astrazeneca.com

ASSUMPTION: AstraZeneca is a well-established company with a strong global presence and a reputation for innovation and scientific excellence. The company's focus on sustainability and corporate social responsibility makes it an attractive employer for socially conscious candidates.

📊 Role Analysis

Career Level: Entry-level to mid-level marketing role with opportunities for growth and development

Reporting Structure: Reports to the Head of Franchise

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

• Rotation or assignment to different brands or therapeutic areas
• Development of leadership and management skills through mentoring and training programs
• Opportunities for international assignments or expatriation

ASSUMPTION: This role offers significant opportunities for career growth and development within AstraZeneca's marketing organization. Candidates with strong performance and a desire to learn and grow will be well-positioned for success in this role.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space at MIND (Milan Innovation District)

Office Location(s): Milan, Italy

Geographic Context:

• Milan is the second-largest city in Italy and the capital of the Lombardy region
• The city is a major economic, financial, and cultural hub, with a strong focus on fashion, design, and technology
• Milan is well-connected by public transportation, with easy access to the city center and surrounding areas

Work Schedule: Full-time (40 hours/week), with flexibility for remote work as needed

ASSUMPTION: Milan offers a vibrant and dynamic work environment, with a strong focus on innovation and creativity. The city's cultural and recreational opportunities make it an attractive location for professionals seeking a high quality of life.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with senior leadership or other stakeholders

Key Assessment Areas:

• Commercial acumen and understanding of the healthcare or biopharma industry
• Analytical and problem-solving skills
• Communication and stakeholder engagement skills
• Cultural fit and alignment with AstraZeneca's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of the healthcare or biopharma industry and AstraZeneca's business
• Prepare examples of your analytical and problem-solving skills, as well as your communication and stakeholder engagement skills
• Research AstraZeneca's values and be prepared to discuss how your personal values align with the company's

ATS Keywords: Marketing, Brand Management, Inhalers, Pharmaceuticals, Healthcare, Biopharma, Commercial Strategy, Market Analysis, Stakeholder Engagement, Regulated Environment, Omnichannel Marketing

ASSUMPTION: AstraZeneca's application process is designed to assess candidates' skills and cultural fit for the role and the company. Candidates who are well-prepared and able to demonstrate their relevant experience and skills will be well-positioned for success in the interview process.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, Veeva)
• Market research tools (e.g., Nielsen, IMS Health)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: This role requires proficiency in Microsoft Office Suite and CRM software. Familiarity with market research tools and project management tools is a plus.

👔 Cultural Fit Considerations

Company Values:

• Patient-centricity
• Science-driven
• Integrity
• Courage
• Collaboration

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and responsive to change
• Results-focused and accountable

Self-Assessment Questions:

• How do you demonstrate patient-centricity in your work?
• Can you provide an example of a time when you had to adapt to a significant change in your work environment?
• How do you prioritize and manage multiple projects simultaneously?

ASSUMPTION: AstraZeneca values candidates who are patient-centric, science-driven, and committed to working collaboratively and responsibly. Candidates who are able to demonstrate their alignment with the company's values will be well-suited for success in this role.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Operating in a highly regulated environment and industry
• Keeping up with the latest market trends and competitor activities
• Balancing the need for innovation with the requirement to comply with regulations and guidelines

ASSUMPTION: This role presents both opportunities and challenges for candidates. Successful candidates will be able to manage multiple projects and priorities effectively, operate comfortably in a regulated environment, and balance the need for innovation with compliance requirements.

📈 Similar Roles Comparison

• Junior Brand Manager - Inhalers vs. Junior Product Manager - Inhalers: Both roles focus on managing inhaler products, but the Junior Brand Manager role has a stronger focus on marketing and branding activities, while the Junior Product Manager role has a stronger focus on product development and lifecycle management
• Junior Brand Manager - Inhalers vs. Senior Brand Manager - Inhalers: The Junior Brand Manager role is an entry-level or mid-level position, while the Senior Brand Manager role is a more senior position with additional responsibilities and leadership requirements
• Junior Brand Manager - Inhalers vs. Brand Manager - Other Therapeutic Areas: The Junior Brand Manager - Inhalers role focuses specifically on inhaler products, while the Brand Manager - Other Therapeutic Areas role may have a broader scope, including multiple therapeutic areas or product categories

ASSUMPTION: This role is similar to other brand management roles within AstraZeneca, but with a specific focus on inhaler products. Candidates should consider their career goals and interests when comparing this role to other opportunities within the company.

📝 Sample Projects

• Developing a patient-centric marketing campaign for a new inhaler product launch
• Conducting market research to identify growth opportunities and business threats for an existing inhaler product
• Collaborating with global and European marketing teams to execute a global marketing strategy for an inhaler product

ASSUMPTION: These sample projects are designed to illustrate the types of activities and responsibilities that candidates can expect in this role. Successful candidates will be able to demonstrate their ability to manage multiple projects and priorities effectively.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does AstraZeneca support the professional development and growth of its employees?
• Can you provide an example of a time when AstraZeneca demonstrated its commitment to patient-centricity?
• What are the key priorities for this role in the first 90 days?
• How does AstraZeneca support work-life balance for its employees?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the company. Candidates should use the interview process to gather as much information as possible to make an informed decision about the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your analytical and problem-solving skills, as well as your communication and stakeholder engagement skills
• Research AstraZeneca's values and be prepared to discuss how your personal values align with the company's
• Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.