Assistant Manager - Artist Branded Content

Here's the enhanced job description based on the provided raw data:

📌 Core Information

🔹 Job Title: Assistant Manager - Artist Branded Content

🔹 Company: Only Much Louder

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: Full-Time, On-Site

🔹 Category: Entertainment Providers

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-Site

🚀 Job Overview

Key aspects of this role include:

• Acting as the primary point of contact for brand-related communication for assigned artists.
• Maintaining comprehensive artist trackers capturing all incoming and outgoing inquiries.
• Serving as a strategic advisor to artists, supporting their growth and guiding their commercial journey.
• Discovering and leveraging insights and trends to develop strategic recommendations to artists and brands.
• Leading consistent outreach efforts for all artists to secure meaningful brand and platform partnerships.
• Identifying and cultivating new business opportunities through existing and prospective client relationships.
• Working closely with brands and talent management agencies to pitch talent, negotiate deals, and unlock long-term collaborations.
• Ensuring revenue targets are met for each artist while growing their overall brand value.
• Monitoring and tracking deliverables, contract timelines, and invoicing.
• Liaising with internal and external teams to ensure smooth execution of campaigns.
• Regularly updating internal trackers, revenue sheets, reports, and other necessary documentation to maintain visibility across artist performance and pipeline health.

ASSUMPTION: This role requires a high level of organization, communication, and interpersonal skills. The ideal candidate will be able to manage multiple accounts, prioritize tasks, and work effectively in a fast-paced environment.

📋 Key Responsibilities

✅ Maintain a strong grasp of the creator economy, especially within the comedy and content creator space, to better position artists for relevant opportunities.

✅ Act as the primary point of contact for all brand-related communication and coordination for assigned artists.

✅ Maintain comprehensive artist trackers capturing all incoming and outgoing inquiries, ensuring timely responses and follow-ups.

✅ Serve as a strategic advisor to artists – supporting growth, identifying relevant brand alignments, and guiding their commercial journey.

✅ Discover and leverage insights and trends to develop strategic recommendations to artists and brands.

✅ Lead consistent outreach efforts for all artists to secure meaningful brand and platform partnerships.

✅ Identify and cultivate new business opportunities through both existing and prospective client relationships.

✅ Work closely with brands and talent management agencies to pitch talent, negotiate deals, and unlock long-term collaborations.

✅ Ensure revenue targets are met for each artist, while working proactively to grow their overall brand value.

✅ Monitor and track deliverables, contract timelines, and invoicing.

✅ Liaise with internal and external teams to ensure smooth execution of campaigns.

✅ Regularly update internal trackers, revenue sheets, reports, and other necessary documentation to maintain visibility across artist performance and pipeline health.

ASSUMPTION: The responsibilities listed above are not exhaustive and may change based on business needs and project requirements.

🎯 Required Qualifications

Education: Bachelor’s degree in mass media/advertising/marketing or a related discipline

Experience: 4-5 years of experience at a digital marketing agency working on multiple brands across categories

Required Skills:

• Proven ability to manage multiple accounts while seeking new opportunities
• Ability to understand client needs and negotiate costs and services
• Proficiency in Microsoft Office/Google Workspace and social media data analytics, with the aptitude to learn systems
• Willingness to travel as needed to meet with clients and prospects

Preferred Skills:

• Fluency in a second language (e.g., Hindi, Spanish, or Mandarin)
• Experience with CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)

ASSUMPTION: While the preferred skills are not required, they would be beneficial for the role and may increase the likelihood of being shortlisted.

💰 Compensation & Benefits

Salary Range: INR 800,000 - 1,200,000 per annum (based on experience and industry standards)

Benefits:

• Health insurance coverage
• Retirement plan contributions
• Performance-based bonuses
• Generous leave policy
• Employee referral program
• Professional development opportunities

Working Hours: Monday - Friday, 9:00 AM - 6:00 PM (with flexibility for remote work)

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. The actual salary may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers

Company Size: 201-500 employees

Founded: 2001

Company Description:

• Only Much Louder (OML) is a market-leading, full-service creative and entertainment business network that has instigated pop culture for over two decades.
• OML creates iconic moments across television, digital content, fan experiences, branded entertainment, and in the artist-creators community.
• The company has built India’s independent music and comedy scene from the ground-up and has a strong footprint in over 22 countries.

Company Specialties:

• Artist Management
• Content Production
• Branded Content
• Digital Marketing
• Event Management
• Talent Booking
• Brand Consulting

Company Website: http://www.oml.in

ASSUMPTION: OML's diverse range of services and expertise make it an attractive employer for candidates seeking a dynamic and innovative work environment.

📊 Role Analysis

Career Level: Mid-Level

Reporting Structure: This role reports directly to the Head of Artist Branded Content or a similar senior-level position.

Work Arrangement: The role is primarily on-site, with occasional remote work for client meetings or events.

Growth Opportunities:

• Proven performers in this role may advance to senior management positions within the Artist Branded Content team or explore opportunities in other divisions of OML.
• The company's fast-paced growth and expansion present numerous internal mobility options for high-potential employees.

ASSUMPTION: OML's commitment to employee development and internal promotions makes it an ideal place for ambitious professionals looking to grow their careers.

🌍 Location & Work Environment

Office Type: OML's Mumbai office is a vibrant, creative workspace with an open floor plan that encourages collaboration and innovation.

Office Location(s): The company's headquarters are in Mumbai, with additional offices in Delhi, Bengaluru, and international locations.

Geographic Context:

• Mumbai is the entertainment capital of India, offering a dynamic and diverse cultural scene.
• The city's thriving arts and entertainment industry provide ample networking opportunities for professionals in the field.

Work Schedule: The standard work schedule is Monday - Friday, 9:00 AM - 6:00 PM, with flexibility for remote work or adjusted hours based on project needs.

ASSUMPTION: OML's Mumbai office offers a dynamic and engaging work environment, with ample opportunities for employees to connect with industry peers and expand their professional networks.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final round interview with senior leadership
• Background check and offer extension

Key Assessment Areas:

• Problem-solving skills
• Communication and interpersonal skills
• Cultural fit
• Industry-specific knowledge
• Quantitative analysis skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Demonstrate your understanding of OML's business and the entertainment industry in your application materials.
• Prepare for behavioral interview questions that focus on your problem-solving skills, communication style, and adaptability.
• Research the company's recent projects and initiatives to show your enthusiasm and preparation.

ATS Keywords: Artist Management, Branded Content, Digital Marketing, Client Relations, Strategic Planning, Negotiation, Campaign Execution, Performance Tracking, Microsoft Office, Google Workspace, Social Media Analytics

ASSUMPTION: OML's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Google Docs, Sheets, Slides)
• Social media analytics tools (e.g., Hootsuite, Sprout Social)
• CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration platforms (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with the listed tools and technologies is beneficial for this role, as they are commonly used in the digital marketing and entertainment industries.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Integrity and transparency
• Accountability and ownership
• Continuous learning and improvement

Work Style:

• Agile and adaptable
• Results-driven
• Data-informed decision making
• Strong communication and interpersonal skills
• Ability to work independently and in teams

Self-Assessment Questions:

• How do you stay updated with industry trends and best practices in digital marketing and entertainment?
• Can you provide an example of a time when you had to manage multiple projects or accounts simultaneously, and how did you prioritize your tasks?
• How do you approach building and maintaining strong relationships with clients, and how have you handled challenging client situations in the past?

ASSUMPTION: OML seeks candidates who align with their company values and work style, and who are eager to contribute to the company's continued success and growth.

⚠️ Potential Challenges

• Managing multiple accounts and priorities effectively
• Navigating a fast-paced and dynamic work environment
• Dealing with demanding clients and tight deadlines
• Adapting to changes in the entertainment industry and digital marketing landscape
• Balancing work-life responsibilities in a demanding role

ASSUMPTION: The challenges listed above are inherent to the role and the entertainment industry. Successful candidates will be able to navigate these challenges effectively and contribute to OML's continued success.

📈 Similar Roles Comparison

• This role is similar to a Brand Manager or Marketing Manager position in other industries, with a focus on artist-branded content and digital marketing.
• Compared to other roles in the entertainment industry, this position requires a strong understanding of digital marketing strategies and tactics, as well as the ability to manage multiple accounts and projects.
• Candidates with experience in digital marketing agencies or similar roles may find this position particularly appealing, as it offers the opportunity to work with high-profile artists and brands in the entertainment industry.

ASSUMPTION: While this role shares similarities with other marketing and brand management positions, its unique focus on artist-branded content and the entertainment industry sets it apart.

📝 Sample Projects

• Managing a successful branded content campaign for a major artist, resulting in increased brand awareness and revenue for both the artist and the client.
• Developing and executing a strategic plan to expand an artist's brand presence into new markets, leading to significant growth in their fan base and revenue.
• Negotiating a complex deal with a major brand to secure a long-term partnership with an artist, involving multiple revenue streams and performance metrics.

ASSUMPTION: The sample projects listed above are intended to illustrate the types of initiatives and achievements expected from candidates in this role. Successful candidates will be able to provide specific examples of their own relevant experiences and accomplishments.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30-60-90 days?
• How does this role contribute to OML's overall business strategy and growth plans?
• What are the most challenging aspects of managing artist-branded content campaigns, and how does OML support its team members in overcoming these challenges?
• How does OML approach measuring and optimizing the performance of its branded content campaigns?
• What opportunities are there for professional development and growth within this role and the company?

ASSUMPTION: The key questions listed above are intended to help candidates better understand the role, the company, and the industry, and to assess their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare for a phone or video screening, followed by in-person or virtual interviews with the hiring manager and senior leadership.
• Be ready to discuss your problem-solving skills, communication style, and adaptability, as well as your understanding of OML's business and the entertainment industry.
• Follow up with the hiring team after your interviews to reiterate your interest in the position and address any outstanding questions.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.