Assistant Manager / Manager (Strategic Marketing & Communications)

📌 Core Information

🔹 Job Title: Assistant Manager / Manager (Strategic Marketing & Communications)

🔹 Company: Public Service Division

🔹 Location: NHB-National Museum of Singapore (NMS), Singapore

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing strategic PR campaigns to raise awareness of the museum and its initiatives
• Maintaining strong relationships with media and international partners
• Managing stakeholder engagement events and international relations
• Collaborating with a dynamic team to achieve the museum's mission

ASSUMPTION: This role requires a balance of creativity, strategic thinking, and strong organizational skills to effectively manage PR campaigns and stakeholder relationships.

📋 Key Responsibilities

✅ Plan, create, and implement PR campaigns to raise awareness of the museum and its initiatives

✅ Develop and maintain strong relationships with media and international partners

✅ Manage and coordinate stakeholder engagement events

✅ Cultivate and manage international relations with strategic partners

✅ Collaborate with the team to achieve the museum's mission and goals

ASSUMPTION: The successful candidate will be comfortable working in a fast-paced environment with tight deadlines and multiple projects.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Marketing, or a related field

Experience: At least 3 years of relevant experience in public relations, media management, and/or integrated marketing

Required Skills:

• Excellent communication, analytical, and organizational skills
• Good track record in media and stakeholder management
• Good practical knowledge of Adobe Suite Design Programs (Photoshop and Illustrator preferred)
• Interest in the Arts and Heritage Sector

Preferred Skills:

• Experience in project management and government procurement

ASSUMPTION: Candidates with experience in the museum and heritage sector may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: SGD 5,000 - 7,000 per month (Estimated based on industry standards for the role and experience level)

Benefits:

• Attractive benefits package
• Professional development opportunities
• Dynamic work environment

Working Hours: Full-time (40 hours per week), with flexibility for occasional overtime

ASSUMPTION: The salary range is an estimate based on industry standards for the role and experience level. Actual salary may vary depending on the candidate's qualifications and the organization's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: The National Museum of Singapore is a cultural and architectural landmark that presents innovative exhibitions and programs year-round, combining accessibility and scholarship to tell stories about Singapore and the world.

Company Size: The Public Service Division employs over 4,000 people, providing a large network of colleagues and opportunities for collaboration.

Founded: The National Museum of Singapore was founded in 1887, making it Singapore's oldest museum.

Company Description:

• Dedicated to preserving and promoting Singapore's history and culture
• Committed to engaging the public through innovative exhibitions and programs
• Collaborates with international partners to share knowledge and best practices

Company Specialties:

• Exhibition curation and management
• Public engagement and education programs
• International collaborations and partnerships

Company Website: http://www.tech.gov.sg

ASSUMPTION: The National Museum of Singapore is part of the Public Service Division, which is a government agency focused on digital government services and transformation.

📊 Role Analysis

Career Level: This role is suitable for mid-career professionals with 2-5 years of relevant experience seeking to advance their careers in strategic marketing and communications within the museum and heritage sector.

Reporting Structure: The role reports directly to the Head of Public Relations and Engagement.

Work Arrangement: This is an on-site role based at the National Museum of Singapore (NMS) location, with occasional flexibility for remote work.

Growth Opportunities:

• Progression to senior roles within the museum or the broader Public Service Division
• Expanding expertise in strategic marketing, communications, and stakeholder management
• International exposure through collaborations with global partners

ASSUMPTION: The National Museum of Singapore offers opportunities for professional growth and development within the museum and heritage sector.

🌍 Location & Work Environment

Office Type: The National Museum of Singapore is a historic building that combines traditional architecture with modern facilities, providing a unique work environment.

Office Location(s): NHB-National Museum of Singapore (NMS), 93 Stamford Road, Singapore 178573

Geographic Context:

• The museum is located in the Civic District, Singapore's historic heart, surrounded by other cultural institutions and landmarks
• Convenient access to public transportation, shopping, and dining options
• Close proximity to other government agencies and cultural institutions

Work Schedule: The work schedule is generally Monday to Friday, 8:30 AM to 5:30 PM, with flexibility for occasional overtime to meet project deadlines.

ASSUMPTION: The National Museum of Singapore offers a dynamic and engaging work environment that combines the charm of a historic building with modern amenities and a central location.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Face-to-face interview with the hiring manager and team members
• Background check and reference checks

Key Assessment Areas:

• Communication and presentation skills
• Strategic thinking and problem-solving abilities
• Cultural awareness and understanding of the museum's mission
• Adaptability and ability to work in a fast-paced environment

Application Tips:

• Tailor your resume to highlight relevant experience and skills for this role
• Prepare a cover letter that demonstrates your enthusiasm for the museum and heritage sector
• Be ready to discuss your experience with Adobe Suite Design Programs and provide examples of your work
• Research the National Museum of Singapore and the Public Service Division to show your understanding of the organization and its mission

ATS Keywords: Public Relations, Media Management, Integrated Marketing, Strategic Communications, Stakeholder Management, Project Management, Adobe Suite, Photoshop, Illustrator, Arts Interest, Heritage Sector

ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the number of applicants.

🛠️ Tools & Technologies

• Adobe Suite Design Programs (Photoshop and Illustrator)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Microsoft Project)

ASSUMPTION: The successful candidate will be comfortable using industry-standard design and project management tools to manage PR campaigns and stakeholder relationships.

👔 Cultural Fit Considerations

Company Values:

• Passion for heritage and culture
• Collaboration and teamwork
• Innovation and continuous learning

Work Style:

• Adaptable and flexible, with the ability to work in a fast-paced environment
• Strong communication and interpersonal skills
• Attention to detail and a commitment to quality

Self-Assessment Questions:

• How do you align with the National Museum of Singapore's mission to preserve and promote Singapore's history and culture?
• How comfortable are you working in a dynamic and fast-paced environment with tight deadlines?
• How do your personal work style and values fit with the company's values and work culture?

ASSUMPTION: The National Museum of Singapore values candidates who are passionate about heritage and culture, collaborative, and committed to delivering high-quality work in a dynamic environment.

⚠️ Potential Challenges

• Managing multiple projects and tight deadlines
• Building and maintaining strong relationships with diverse stakeholders
• Adapting to a fast-paced and dynamic work environment
• Navigating the unique cultural and historical context of the museum and heritage sector

ASSUMPTION: The successful candidate will be able to thrive in a challenging and dynamic work environment, managing multiple projects and stakeholders with ease.

📈 Similar Roles Comparison

• This role is similar to other strategic marketing and communications positions within the museum and heritage sector, but may differ in the specific focus on international relations and stakeholder engagement
• Industry-specific context: The museum and heritage sector offers unique opportunities for candidates interested in preserving and promoting cultural heritage
• Career path comparison: This role can serve as a stepping stone to senior roles within the museum or the broader Public Service Division

ASSUMPTION: While this role shares similarities with other strategic marketing and communications positions, the unique context of the museum and heritage sector sets it apart.

📝 Sample Projects

• Developing and implementing a strategic PR campaign to launch a new exhibition
• Managing a stakeholder engagement event for international partners
• Cultivating relationships with media outlets to secure coverage for the museum's initiatives

ASSUMPTION: The successful candidate will have experience managing similar projects and be able to provide examples of their work during the interview process.

❓ Key Questions to Ask During Interview

• How does this role contribute to the museum's overall mission and goals?
• What are the key priorities for this role in the first 90 days?
• How does the team collaborate and support each other in achieving our objectives?
• What opportunities are there for professional growth and development within the museum or the broader Public Service Division?
• How does the museum engage with the local community and international partners to promote its initiatives?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the organization, and can help you better understand the work environment and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant experience and skills for this role
• Prepare a cover letter that demonstrates your enthusiasm for the museum and heritage sector
• Be ready to discuss your experience with Adobe Suite Design Programs and provide examples of your work
• Follow up with the hiring manager within one week of submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.