Assistant PR & Influencer Marketing Manager

📌 Core Information

🔹 Job Title: Assistant PR & Influencer Marketing Manager

🔹 Company: Huda Beauty

🔹 Location: London, England, United Kingdom

🔹 Job Type: Hybrid (Remote & On-site)

🔹 Category: Marketing & PR

🔹 Date Posted: June 12, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Remote & On-site)

🚀 Job Overview

Key aspects of this role include:

• Supporting the development and coordination of local PR strategies and product launch plans.
• Assisting in the execution of launch events, press days, and influencer activations across key cities.
• Managing and logistics of press materials and influencer outreach, gifting, and seeding initiatives.
• Monitoring press coverage, compiling regular clippings reports, and evaluating campaign success.
• Collaborating with internal teams for campaign rollouts and providing administrative support.

ASSUMPTION: This role requires a strong multitasker with excellent organizational skills and a passion for beauty and digital culture. The successful candidate will be proactive, team-oriented, and comfortable working in a fast-paced, creative environment.

📋 Key Responsibilities

✅ PR Support: Assist with the development and coordination of local PR strategies, launch events, press materials, and media databases. Monitor press coverage and evaluate campaign success.

✅ Influencer Marketing: Support influencer outreach, gifting, and seeding initiatives. Identify, vet, and manage influencer community and partnerships. Track and analyze influencer coverage and performance metrics.

✅ Administrative & Cross-Functional: Help coordinate with internal teams for campaign rollouts, support budget tracking, and maintain internal trackers. Provide ad hoc support to the PR & Influencer Manager and wider communications team.

✅ Management: Manage 2 direct reports, with prior team management experience preferred.

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and administrative tasks. Strong communication skills and attention to detail are crucial for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Public Relations, or a related field.

Experience: 2-3 years of experience in PR, communications, or influencer marketing, preferably in the beauty industry.

Required Skills:

• Excellent organizational and multitasking skills.
• Strong written and verbal communication skills in English (second EU language is a plus).
• Familiarity with influencer platforms and tools (e.g., Tribe, Launch metrics, Tagger, CreatorIQ, etc.).
• Good experience using social media platforms (Instagram, TikTok, YouTube) for brand awareness.
• Proficient in Microsoft Office and/or Google Workspace; knowledge of Canva, Photoshop, or similar is a plus.

Preferred Skills:

• Prior team management experience.
• Fluency in a second EU language.

ASSUMPTION: Candidates should have a strong passion for fashion/beauty/lifestyle and be comfortable working in a fast-paced, creative environment.

💰 Compensation & Benefits

Salary Range: £28,000 - £35,000 per annum (based on industry standards for a hybrid role in London with 2-5 years of experience)

Benefits:

• Premium Medical Coverage
• Employer Pension Contributions
• Coaching Sessions with in-house Success Coach
• Employee Discounts on all Huda Beauty products
• Hybrid Working Schedules (home and office)
• Quarterly Product Gifting

Working Hours: Full-time (40 hours per week), with flexibility for hybrid work arrangement.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a hybrid role in London with the required experience level. The actual salary may vary depending on factors such as candidate qualifications and company discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Retail, specifically in the beauty and cosmetics sector.

Company Size: 201-500 employees, which means applicants can expect a mid-sized company structure with opportunities for growth and collaboration.

Founded: 2013, with headquarters in Dubai, United Arab Emirates.

Company Description:

• Huda Beauty is a fast-growing beauty brand fueled by purpose and a passion for kindness.
• The company focuses on business excellence and creating products, content, and a community like no other.
• Huda Beauty is committed to building diverse and inclusive teams, upholding an equal employment workplace free from discrimination.

Company Specialties:

• Cosmetics
• Social Media
• Beauty
• eCommerce
• Retail

Company Website: http://www.hudabeauty.com

ASSUMPTION: Huda Beauty's focus on purpose and kindness creates a unique work environment that prioritizes employee well-being and growth.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and development within the marketing and PR department.

Reporting Structure: This role reports directly to the PR & Influencer Manager and may have 2 direct reports.

Work Arrangement: Hybrid, with a mix of remote and on-site work, allowing for flexibility and a healthy work-life balance.

Growth Opportunities:

• Progression within the marketing and PR department, such as moving into a senior role or managing a team.
• Expanding skills and knowledge in PR, influencer marketing, and brand communication.
• Gaining experience working with a diverse range of internal teams and external stakeholders.

ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within a dynamic and creative industry.

🌍 Location & Work Environment

Office Type: Hybrid, with a mix of remote and on-site work in London, England, United Kingdom.

Office Location(s): London, England, United Kingdom

Geographic Context:

• London is a vibrant, multicultural city with a thriving beauty and fashion industry.
• The city offers a wide range of cultural attractions, entertainment, and dining options.
• London's central location makes it an ideal hub for working with European markets.

Work Schedule: Full-time (40 hours per week), with flexibility for hybrid work arrangement.

ASSUMPTION: Working in London provides ample opportunities for networking and professional development within the beauty and fashion industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with the PR & Influencer Manager or another senior team member

Key Assessment Areas:

• Communication skills and ability to work effectively with various teams
• Organizational skills and multitasking abilities
• Passion for beauty and digital culture
• Proactivity and initiative

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Demonstrate your passion for beauty and digital culture in your application materials.
• Prepare examples of successful PR or influencer marketing campaigns you've worked on, if applicable.
• Follow up with the hiring manager after your interview to express your interest in the position.

ATS Keywords: PR, influencer marketing, communications, organizational skills, multitasking, written communication, verbal communication, social media, digital culture, brand communication, team management, relationship building, community engagement, budget tracking, campaign coordination, proactivity, creativity

ASSUMPTION: The application process for this role may vary depending on the specific needs of the hiring manager and the current state of the company's hiring pipeline.

🛠️ Tools & Technologies

• Microsoft Office and/or Google Workspace
• Influencer platforms and tools (e.g., Tribe, Launch metrics, Tagger, CreatorIQ, etc.)
• Social media platforms (Instagram, TikTok, YouTube)
• Canva, Photoshop, or similar design tools

ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Purpose-driven
• Kindness
• Business excellence

Work Style:

• Creative and collaborative
• Fast-paced and dynamic
• Focused on business excellence and growth

Self-Assessment Questions:

• Do you share Huda Beauty's passion for purpose and kindness in the workplace?
• Are you comfortable working in a fast-paced, creative environment with a strong focus on business excellence?
• Do you possess strong organizational skills and the ability to multitask effectively?

ASSUMPTION: Candidates who align with Huda Beauty's values and work style will be well-suited to this role and the company culture.

⚠️ Potential Challenges

• Managing multiple tasks and deadlines in a fast-paced environment
• Working with diverse teams and stakeholders, both internally and externally
• Adapting to changes in the beauty and fashion industry
• Balancing remote and on-site work in a hybrid work arrangement

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• This role is similar to a Junior PR & Communications Executive or an Assistant Influencer Marketing Manager, with a focus on supporting the development and execution of PR and influencer strategies.
• In the beauty industry, this role may involve working with a wider range of products and campaigns compared to other sectors.
• Career progression may include moving into a senior role or managing a team within the marketing and PR department.

ASSUMPTION: This role offers a unique opportunity to gain experience in both PR and influencer marketing, with the potential for growth and development within the company.

📝 Sample Projects

• Supporting the launch of a new product line, including coordinating press materials, managing press lists, and executing launch events
• Identifying and engaging with key beauty influencers to promote an upcoming campaign, tracking their performance, and analyzing the results
• Collaborating with internal teams to coordinate a cross-functional campaign, including managing budgets, tracking progress, and evaluating success

ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities involved in this role, but the specific projects may vary depending on the company's current campaigns and initiatives.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing and PR department?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Huda Beauty support the professional development and growth of its employees?
• What are the most challenging aspects of working in a hybrid environment, and how does the company address them?
• How does Huda Beauty measure the success of its PR and influencer marketing campaigns, and what KPIs are most important?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Workable job posting
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare examples of successful PR or influencer marketing campaigns you've worked on, if applicable.
• Follow up with the hiring manager after your interview to express your interest in the position.
• If selected for the final round, be prepared to present a mini-campaign plan or ideas for a specific project during your interview.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.