📌 Core Information
🔹 Job Title: Assistant Product Marketing Manager
🔹 Company: Signify Netherlands B.V.
🔹 Location: Taipei, Taiwan
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing the product portfolio lifecycle, including strategy, pricing, and new product introductions.
- Collaborating with sales and other departments to implement business planning and capture market opportunities.
- Gathering and analyzing consumer and market insights to inform product strategy.
- Working closely with business units and local sales teams to assess and coordinate local business cases.
- Monitoring market competition and trends to stay ahead of the curve.
ASSUMPTION: This role requires a strategic mindset and strong execution skills, with a preference for candidates with experience in FMCG or consumer durable industries.
📋 Key Responsibilities
✅ Manage the product portfolio lifecycle, including strategy, pricing, and new product introductions.
✅ Collaborate with sales and other departments to implement business planning and capture market opportunities.
✅ Gather and analyze consumer and market insights to inform product strategy.
✅ Work closely with business units and local sales teams to assess and coordinate local business cases.
✅ Monitor market competition and trends to stay ahead of the curve.
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to balance multiple priorities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: 5+ years of product marketing experience, preferably in FMCG or consumer durable industries.
Required Skills:
- Strategic thinking and execution skills.
- Ownership and full stream experience.
- Strong analytical and problem-solving skills.
- Excellent communication and stakeholder management skills.
- Fluency in English.
Preferred Skills:
- Experience with data analytics tools.
- Knowledge of the lighting industry.
- Fluency in Mandarin Chinese.
ASSUMPTION: While not explicitly stated, a strong understanding of the local market and consumer behavior in Taiwan would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: NT$1,200,000 - NT$1,800,000 per year (Based on industry standards for a mid-level product marketing role in Taipei)
Benefits:
- Health insurance
- Retirement benefits
- Employee discounts on Signify products
- Opportunities for professional development and career growth
Working Hours: Full-time, Monday to Friday, with some flexibility for occasional overtime as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Signify is a global leader in lighting for professionals and consumers, with a strong focus on innovation, sustainability, and connected lighting solutions.
Company Size: Signify is a large corporation with over 10,000 employees worldwide, providing a diverse and dynamic work environment.
Founded: Signify was founded in 2016, following the spin-off of Philips Lighting from the Royal Philips company.
Company Description:
- Signify is committed to unlocking the extraordinary potential of light for brighter lives and a better world.
- The company offers a wide range of advanced products, connected systems, and services designed to enhance well-being, elevate experiences, and advance sustainability.
- Signify is featured in the Dow Jones Sustainability World Index and holds the EcoVadis Platinum rating, reflecting its commitment to corporate social responsibility.
Company Specialties:
- LED lighting
- Connected lighting and IoT solutions
- Data analytics and AI
- Smart lighting solutions for homes, offices, cities, and beyond
Company Website: http://www.signify.com
ASSUMPTION: Signify's commitment to sustainability and innovation creates an exciting and challenging work environment for employees.
📊 Role Analysis
Career Level: Mid-level to senior product marketing role, with opportunities for growth and development.
Reporting Structure: This role reports directly to the Head of Product Marketing for the region.
Work Arrangement: On-site, with some flexibility for remote work as needed.
Growth Opportunities:
- Progression to a senior product marketing role or management position.
- Expansion of responsibilities to include additional product categories or regions.
- Development of leadership and mentoring skills through coaching and training opportunities.
ASSUMPTION: Given Signify's global presence and commitment to employee development, there are strong opportunities for career growth and advancement within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities and amenities.
Office Location(s): Taipei, Taiwan
Geographic Context:
- Taipei is a vibrant, multicultural city with a strong economy and a thriving tech industry.
- The city offers a high quality of life, with excellent education, healthcare, and entertainment options.
- Taiwan is known for its beautiful natural scenery, rich cultural heritage, and delicious cuisine.
Work Schedule: Standard office hours, with some flexibility for remote work as needed.
ASSUMPTION: Taipei's dynamic business environment and high quality of life make it an attractive location for professionals seeking international experience.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening interview
- On-site or virtual interview with hiring manager and team members
- Final interview with senior leadership
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and stakeholder management abilities
- Analytical and data-driven decision-making
- Cultural fit and alignment with Signify's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and leadership skills.
- Research Signify's products, market position, and competition to demonstrate your industry knowledge and enthusiasm for the role.
ATS Keywords: Product marketing, portfolio management, pricing strategy, market insights, consumer behavior, business planning, cross-functional collaboration, stakeholder management, strategic thinking, execution skills, FMCG, consumer durable industries, lighting industry, Taiwan market.
ASSUMPTION: Signify's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Data analytics and business intelligence tools (e.g., Tableau, Power BI)
- Marketing automation and CRM platforms (e.g., Salesforce, Marketo)
- Project management tools (e.g., Asana, Trello)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the team's needs.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation
- Sustainability
- Integrity
- Accountability
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Agile and adaptable
- Results-oriented and action-focused
Self-Assessment Questions:
- Do you have a strong customer focus and a passion for understanding consumer behavior?
- Are you comfortable working in a dynamic, fast-paced environment and adapting to change?
- Do you thrive in a collaborative, cross-functional team setting and enjoy working with diverse stakeholders?
ASSUMPTION: Signify values employees who are passionate about their work, committed to continuous learning, and dedicated to driving results through collaboration and innovation.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced, dynamic environment.
- Navigating a large, multinational organization with diverse stakeholders and cultural norms.
- Adapting to a new market and consumer base, with unique preferences and behaviors.
- Keeping up with the latest trends and technologies in the lighting industry and related markets.
ASSUMPTION: These challenges can be overcome through strong project management skills, effective communication, and a willingness to learn and adapt in a rapidly evolving industry.
📈 Similar Roles Comparison
- Compared to other product marketing roles, this position places a strong emphasis on pricing strategy and margin management, as well as new product introduction.
- In the lighting industry, Signify is a market leader with a strong focus on innovation and sustainability, setting it apart from competitors.
- This role offers opportunities for career growth and development within a large, global organization, with potential for expansion into new markets or product categories.
ASSUMPTION: Candidates should research similar roles and the lighting industry to understand the unique aspects of this position and how it compares to other opportunities.
📝 Sample Projects
- Developing a pricing strategy for a new product launch, considering market demand, competition, and profitability targets.
- Conducting consumer research to identify unmet needs and inform product development and positioning.
- Collaborating with cross-functional teams to create a go-to-market plan for a new product, including targeting, positioning, pricing, marketing communications, and channel strategy.
ASSUMPTION: These sample projects illustrate the strategic and cross-functional nature of the role, as well as the importance of data-driven decision-making and collaboration.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits within the organization?
- What are the most pressing challenges facing the product portfolio, and how can this role address them?
- How does Signify support the professional development and growth of its employees in this role?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Signify approach sustainability and innovation in its products and operations, and how can this role contribute to those efforts?
ASSUMPTION: These questions demonstrate a candidate's interest in the role, the team, and the company's mission and values, while also gathering valuable information to inform their decision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and leadership skills.
- Research Signify's products, market position, and competition to demonstrate your industry knowledge and enthusiasm for the role.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
