Associate Brand Designer

📌 Core Information

🔹 Job Title: Associate Brand Designer

🔹 Company: Crocs, Inc.

🔹 Location: Broomfield, Colorado, United States

🔹 Job Type: Full-time, Hybrid (4 days in-office)

🔹 Category: Corporate

🔹 Date Posted: 2025-07-08

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (4 days per week)

🚀 Job Overview

Key aspects of this role include:

• Creative execution of global marketing campaigns
• Designing assets for various digital and print channels
• Collaboration with the Brand Team to create compelling visual stories
• Working on concurrent design projects while maintaining high standards
• Supporting brand initiatives diligently, regardless of scope

ASSUMPTION: This role requires a strong creative mindset, excellent communication skills, and the ability to work effectively in a fast-paced, collaborative environment.

📋 Key Responsibilities

✅ Create multiple assets for a given campaign, including onsite, email, landing pages, display ads, paid media, and print pieces such as packaging

✅ Translate global creative briefs into innovative approaches that convey brand and product stories

✅ Create top-tier visual designs consistent with brand standards for all customer touch-points

✅ Develop effective design strategies that can solve business needs through creative output

✅ Assist in the conception, planning, and execution of photoshoots (and related content development)

✅ Understand the visual hierarchy as well as the visual theory that will inform the creative process

✅ Collaborate with the creative team to ensure that designs, across campaigns, are consistent

✅ Work on concurrent design projects while maintaining the highest standards of quality and creativity

✅ Ensure designs adhere to brand standards while continuously exploring creative boundaries

✅ Maintain exceptionally high design and production standards, and effectively manage work under pressure and tight deadlines

✅ Deliver files efficiently, promptly, and within approved deadlines

✅ Demonstrate a willingness to learn and be receptive to coaching

✅ Support brand initiatives diligently, regardless of scope

ASSUMPTION: This role requires a proactive approach to problem-solving, strong attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's Degree in Graphic Design or similar degree (e.g., Communication, Digital Design, Web Design)

Experience: 2+ years related experience in Print and Digital Design

Required Skills:

• Proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Ability to think conceptually and strategically
• Initiative, assertiveness, and self-motivation
• Ability to accept necessary critique and feedback
• Attention to detail, excellent organizational skills, and adaptability
• Team player with demonstrated ability to work effectively with multiple cross-functional groups
• Willing communicator and collaborator who enjoys the exchange of ideas

Preferred Skills:

• Experience with brand marketing campaigns
• Knowledge of the retail industry

ASSUMPTION: Candidates with experience in brand marketing campaigns and knowledge of the retail industry may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $59,000 - $69,000 per year

Benefits:

• Medical, dental, and vision coverage
• Life and AD&D insurance
• Short and long-term disability coverage
• Paid time off
• Employee assistance
• 401k program with company match
• Additional voluntary benefits

Working Hours: Full-time, 40 hours per week, with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards for this role and experience level. The actual salary may vary based on factors such as location and individual qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Retail Apparel and Fashion

Company Size: 5,001-10,000 employees

Founded: 2002 (as Crocs, Inc.)

Company Description:

• Crocs, Inc. is a global leader in innovative, casual footwear
• Known for its iconic Classic Clog, Crocs offers a wide range of comfortable and stylish footwear options
• Committed to creating comfortable shoes without compromising style or personal expression

Company Specialties:

• Casual footwear
• Comfortable and stylish designs
• Global marketing campaigns

Company Website: http://www.crocs.com

ASSUMPTION: Crocs, Inc. is a well-established company with a strong brand presence in the global retail market. This role offers an opportunity to work for a recognized brand in the footwear industry.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports to the Brand Team

Work Arrangement: Hybrid (4 days in-office, 1 day remote)

Growth Opportunities:

• Potential advancement to Senior Brand Designer or similar role
• Expansion of responsibilities based on performance and company needs
• Opportunities to work on diverse campaigns and projects

ASSUMPTION: This role offers opportunities for career growth and development within the company's brand marketing team.

🌍 Location & Work Environment

Office Type: Corporate headquarters

Office Location(s): Broomfield, Colorado, United States

Geographic Context:

• Broomfield is a suburb of Denver, Colorado
• Known for its high quality of life and outdoor recreation opportunities
• Close proximity to Denver International Airport

Work Schedule: Full-time, 40 hours per week, with flexible scheduling

ASSUMPTION: The office location offers a convenient and comfortable work environment with easy access to amenities and outdoor activities.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the HR department
• In-person or virtual interview with the Brand Team
• Final interview with the hiring manager

Key Assessment Areas:

• Design skills and portfolio
• Creative problem-solving abilities
• Communication and collaboration skills
• Adaptability and time management

Application Tips:

• Highlight relevant design experience and projects in your resume and portfolio
• Tailor your application materials to demonstrate your understanding of the role and company
• Prepare questions to ask the interviewer about the company's brand marketing efforts and team dynamics

ATS Keywords: Graphic Design, Digital Design, Print Design, Figma, Adobe Creative Suite, Brand Marketing, Campaign Creative, Visual Storytelling

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for interviews.

🛠️ Tools & Technologies

• Figma
• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Comfort without compromise
• Style with personality
• Making a positive impact

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Focused on creativity and innovation

Self-Assessment Questions:

• Do you thrive in a collaborative, fast-paced environment?
• Are you comfortable working with multiple cross-functional groups?
• Do you have a strong sense of personal style and creativity?

ASSUMPTION: A strong cultural fit for this role requires a creative mindset, excellent communication skills, and the ability to work effectively in a collaborative, fast-paced environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working in a fast-paced, dynamic environment
• Adapting to feedback and shifting priorities
• Meeting high design standards consistently

ASSUMPTION: This role may present challenges related to time management, adaptability, and maintaining high design standards in a fast-paced environment.

📈 Similar Roles Comparison

• Compared to other brand designer roles, this position offers a unique opportunity to work on global marketing campaigns for a well-established footwear brand
• Industry-specific context: The retail apparel and fashion industry is competitive and ever-evolving, requiring brands to continuously innovate and adapt
• Career path comparison: This role offers opportunities for career growth and development within the company's brand marketing team

ASSUMPTION: This role offers a unique opportunity to work on global marketing campaigns for a well-established footwear brand in the competitive retail apparel and fashion industry.

📝 Sample Projects

• Developing a comprehensive brand style guide for a new product line
• Creating a cohesive visual identity for a marketing campaign across multiple channels
• Designing packaging for a limited-edition product collection

ASSUMPTION: These sample projects demonstrate the range of creative responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• What are the most significant brand marketing campaigns currently in development?
• How does the Brand Team collaborate with other departments, such as Product and Marketing?
• What is the company's approach to work-life balance and employee development?
• How does the company support the growth and development of its employees?
• What are the most challenging aspects of this role, and how does the company support its employees in overcoming these challenges?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight relevant design experience and projects
• Prepare a cover letter that demonstrates your understanding of the role and company
• If applicable, prepare examples of your design work that showcase your creativity and problem-solving skills
• Follow up with the hiring manager one week after your interview, inquiring about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.