Associate Creative Director, B2B

📌 Core Information

🔹 Job Title: Associate Creative Director, B2B

🔹 Company: Power Digital

🔹 Location: Remote - United States

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Overseeing creative vision and output for clients within a defined industry vertical
• Leading and managing a team of creative professionals
• Driving business growth through innovative campaigns
• Collaborating with cross-functional teams to deliver on brand, channel, and performance objectives

ASSUMPTION: This role requires a strong background in creative direction, team management, and client relations within the B2B sector.

📋 Key Responsibilities

✅ Oversee the creative vision and output for clients within a defined industry vertical, ensuring alignment with performance goals

✅ Lead and manage a group of creative professionals, overseeing 3-4 direct reports at senior levels

✅ Drive team development through coaching, clear growth plans, and training initiatives while managing performance, retention, staffing, and promotion recommendations

✅ Champion high-performance creative workflows, QA processes, and omnichannel best practices

✅ Identify client growth opportunities through creative-led retention and expansion efforts

ASSUMPTION: This role involves a significant amount of client-facing work, requiring strong communication and presentation skills.

🎯 Required Qualifications

Education: Bachelor's degree in a related field (e.g., Design, Marketing, or Fine Arts)

Experience: 5-10 years of experience in a senior creative role at a creative or media advertising agency

Required Skills:

• Proven expertise in creative strategy, design, production, or post-production
• Robust experience collaborating with and managing creative teams across multiple client accounts
• Demonstrated experience in a client-facing role, with strong presentation and problem-solving skills
• Deep understanding of creative best practices, strategy, compliance, project management, and team management
• High ability for original conceptualization with high proficiency for organization
• Self-starter and problem solver mentality
• Experience as a focused, strong, and empathetic leader

Preferred Skills:

• Experience with nova, Power Digital's proprietary technology
• Familiarity with B2B marketing trends and best practices

ASSUMPTION: Candidates with a strong portfolio demonstrating proficiency in conceptualizing, developing, and delivering creative campaigns across multiple channels will be highly competitive.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on industry standards for a senior creative role in the United States)

Benefits:

• Base salary + commission opportunities
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• 401(k) plan - 4% employer contribution matching
• Unlimited Time Off available on day one
• Fully flex work environment: full-remote, in-office, or hybrid
• Employee Assistance Program (EAP)
• 12 observed national holidays + 2 mental health recharge days per year
• 2 Free Employee Assistance Programs
• Unlimited opportunities for growth & leadership within a rapidly growing firm
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• Quarterly awards including prize money and recognition for outstanding performance
• Opportunities to be involved in company DEI initiatives

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior creative role in the United States. Actual compensation may vary based on factors such as experience, skills, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Power Digital is a leading, privately held growth marketing firm helping brands ignite revenue and brand recognition. They specialize in various services, including SEO, PPC, branding and creative services, social media, web design and development, mobile development and mobile marketing, display advertising, content marketing, conversion rate optimization, public relations, brand strategy, partnerships, link building, Amazon marketing, B2B, ecommerce, influencer, PR, retail marketing, TikTok, integrated marketing, and affiliate marketing.

Company Size: Power Digital has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: 2012, with a history of steady growth and expansion in the growth marketing industry.

Company Description:

• Power Digital is a growth marketing firm fueled by technology and driven by a talented team of consultative marketers, creatives, analysts, and technologists.
• The company ignites revenue growth and brand recognition for leading and emerging brands around the world.
• Power Digital takes the guesswork out of marketing, making the most of clients' investments to drive growth and brand lift.

Company Specialties:

• Search Engine Optimization (SEO)
• Pay Per Click (PPC)
• Branding and Creative Services
• Social Media
• Web Design and Development
• Mobile Development and Mobile Marketing
• Display Advertising
• Content Marketing
• Conversion Rate Optimization (CRO)
• Public Relations
• Brand Strategy
• Partnerships
• Link Building
• Amazon Marketing
• B2B
• ecommerce
• Influencer
• PR
• Retail Marketing
• TikTok
• Integrated Marketing
• and Affiliate

Company Website: http://www.powerdigitalmarketing.com

ASSUMPTION: Power Digital's focus on technology-driven growth marketing and its diverse range of services make it an attractive choice for candidates seeking a dynamic and innovative work environment.

📊 Role Analysis

Career Level: This role is at the senior management level, offering significant opportunities for leadership and growth within the company.

Reporting Structure: The Associate Creative Director, B2B, will oversee a team of 3-4 direct reports at senior levels and collaborate with cross-functional teams to drive business growth.

Work Arrangement: This role offers a fully flex work environment, allowing for full-remote, in-office, or hybrid work arrangements.

Growth Opportunities:

• Leading and managing larger teams as the company continues to grow
• Expanding into new verticals and markets
• Developing expertise in emerging marketing channels and technologies
• Advancing to a Creative Director or other executive role within the company

ASSUMPTION: Power Digital's rapid growth and expansion provide numerous opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Power Digital has offices in San Diego, CA; New York, NY; and Arlington, VA, but this role can be performed remotely from anywhere in the United States.

Office Location(s): 2251 San Diego Ave, a250, San Diego, CA 92110, US; 407 Broome St, 6th floor, New York, NY 10013, US; 1201 Wilson Blvd, Ste 28-111, Arlington, VA 22209, US

Geographic Context:

• Remote work allows for a flexible work-life balance and the ability to live in various locations across the United States.
• The United States has a diverse and dynamic marketing industry, with numerous opportunities for professional growth and development.
• The East Coast and West Coast offices provide access to major marketing hubs and networking opportunities.

Work Schedule: Full-time (40 hours per week) with flexible hours and unlimited time off available on day one.

ASSUMPTION: The remote work option provides candidates with the flexibility to balance their personal and professional lives while still having access to a dynamic and collaborative work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR team
• Creative challenge or portfolio review
• Interview with the hiring manager and/or team members
• Final interview with the department head or other senior leadership
• Background check and offer extension

Key Assessment Areas:

• Creative portfolio and presentation skills
• Leadership and team management abilities
• Client-facing communication and relationship-building skills
• Understanding of B2B marketing trends and best practices
• Problem-solving and strategic thinking skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare a portfolio showcasing your best creative work and explaining your thought process behind each piece.
• Research Power Digital's company culture and values to ensure a good fit and demonstrate your enthusiasm for the role during the interview process.
• Practice common interview questions and prepare thoughtful questions to ask the interviewer about the role and the company.

ATS Keywords: Creative Director, Associate Creative Director, B2B, Marketing, Advertising, Branding, Design, Production, Post Production, Team Management, Client Relations, Project Management, Data Analysis, Campaign Development, Coaching, Problem Solving, Original Conceptualization, Performance Management, Retention Strategies, Omnichannel Best Practices, Creative Workflows

ASSUMPTION: Power Digital's hiring process is designed to assess candidates' creative skills, leadership potential, and cultural fit within the organization.

🛠️ Tools & Technologies

• Nova - Power Digital's proprietary technology for analyzing businesses' digital ecosystems and building informed marketing plans
• Adobe Creative Suite (Photoshop, Illustrator, After Effects, etc.)
• Microsoft Office Suite (Word, PowerPoint, Excel)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Candidates should have experience with relevant creative software and project management tools, as well as an understanding of Power Digital's proprietary technology, nova.

👔 Cultural Fit Considerations

Company Values:

• Growth-obsessed
• Integrity-driven
• Autonomous and gritty
• Collaborative and inclusive
• Data-informed and strategic

Work Style:

• Dynamic and fast-paced
• Creative and innovative
• Data-driven and results-oriented
• Collaborative and team-focused
• Flexible and adaptable

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working remotely and managing a team virtually?
• Do you have a strong understanding of B2B marketing trends and best practices?
• Are you able to balance multiple projects and priorities effectively?
• Do you possess strong communication and presentation skills?

ASSUMPTION: Power Digital's company culture emphasizes growth, innovation, and collaboration, with a strong focus on data-driven decision-making and a growth-obsessed mindset.

⚠️ Potential Challenges

• Managing a team remotely and ensuring consistent output and quality
• Balancing multiple client projects and priorities
• Keeping up with the latest B2B marketing trends and best practices
• Adapting to a fast-paced and dynamic work environment
• Navigating Power Digital's proprietary technology, nova

ASSUMPTION: These challenges can be overcome with strong leadership skills, effective communication, and a willingness to adapt and learn in a dynamic work environment.

📈 Similar Roles Comparison

• This role is similar to a Creative Director or Senior Creative Lead role at other advertising agencies, but with a focus on B2B marketing and Power Digital's proprietary technology, nova.
• B2B marketing experience is essential for this role, as it requires a deep understanding of the unique challenges and opportunities in this sector.
• Career progression in this role could lead to a Creative Director or other executive role within Power Digital, offering significant growth opportunities.

ASSUMPTION: This role is unique to Power Digital, with its focus on B2B marketing and proprietary technology, nova, providing candidates with a distinctive opportunity to grow and develop within the company.

📝 Sample Projects

• Developing a comprehensive creative strategy for a B2B client, including branding, messaging, and visual identity
• Managing a team to create and execute a multi-channel campaign for a B2B client, driving brand awareness and lead generation
• Collaborating with cross-functional teams to optimize a B2B client's website and digital presence, improving user experience and conversion rates

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Associate Creative Director, B2B role at Power Digital.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the team or the company, and how can this role help address them?
• How does Power Digital support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Power Digital measure the success of its creative campaigns, and what metrics are most important for this role?
• What opportunities are there for collaboration and knowledge-sharing with other departments or teams within Power Digital?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to Power Digital's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio showcasing your best creative work and explaining your thought process behind each piece
• Research Power Digital's company culture and values to ensure a good fit and demonstrate your enthusiasm for the role during the interview process
• Practice common interview questions and prepare thoughtful questions to ask the interviewer about the role and the company
• Follow up with the hiring manager or HR team within one week of your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.