Associate Creative Director - Copywriter

📌 Core Information

🔹 Job Title: Associate Creative Director - Copywriter

🔹 Company: Procter & Gamble

🔹 Location: Cincinnati, Ohio, United States

🔹 Job Type: Full-time

🔹 Category: Advertising & Marketing

🔹 Date Posted: June 23, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading advertising campaigns for P&G’s biggest brands
• Managing and mentoring a team of creative professionals
• Collaborating with content house brand managers and in-house clients
• Overseeing the planning, execution, and delivery of creative projects
• Providing strategic and creative direction for all projects

ASSUMPTION: This role requires a strong background in copywriting and proven experience leading big brands and creative teams. The ideal candidate will have a strategic mindset and excellent presentation skills.

📋 Key Responsibilities

✅ Lead the advertising campaign work for P&G’s biggest brands, managing and mentoring a team of creative professionals

✅ Collaborate with content house brand managers and in-house clients to understand their needs and objectives, presenting creative concepts and solutions that meet or exceed client expectations

✅ Oversee the planning, execution, and delivery of creative projects, ensuring projects are completed on time, within budget, and to the highest quality standards

✅ Provide strategic and creative direction for all projects, reviewing and approving campaign work to ensure it aligns with client objectives and brand guidelines

✅ Efficiently allocate resources, manage workloads, and prioritize tasks to meet project deadlines, identifying and resolving any workflow issues

ASSUMPTION: This role requires exceptional conceptual skills, the ability to fix bad briefs, and comfort owning a project from brief to final edit. The ideal candidate will be an idea machine with a strong portfolio showcasing a range of creative projects and copy skills.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Advertising, Marketing, English, Journalism)

Experience: Minimum of 5 years of experience in copy and associate creative direction, with at least 3 years in a leadership role at the Associate Creative Director level in an agency

Required Skills:

• Proven ability to lead and inspire a team of creative professionals
• Excellent communication, presentation, and interpersonal skills
• Strong organizational skills with the ability to manage multiple projects simultaneously
• Ability to build strong relationships with clients and internal stakeholders
• Proficiency in Microsoft Word and Keynote
• Strong portfolio showcasing a range of creative projects and copy skills

Preferred Skills:

• Experience working with outside freelancers and agencies
• Familiarity with production processes and bringing ideas to life

ASSUMPTION: This role requires a player-coach mentality, the ability to manage and mentor a team of creative professionals, and strong organizational skills. The ideal candidate will have a strong background in copy and a proven track record of leading big brands and creative teams.

💰 Compensation & Benefits

Salary Range: $105,000.00 - $150,000.00 per year

Benefits:

• Competitive salary and benefits
• Challenging, innovative environment where you can directly influence the future of major brands
• Supportive, diverse team committed to excellence

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. The actual salary may vary based on the candidate's experience, skills, and other factors.

📌 Applicant Insights

🔍 Company Context

Industry: Consumer Goods

Company Size: 10,000+ employees

Founded: 1837

Company Description:

• P&G was founded more than 185 years ago as a soap and candle company
• Today, they are one of the world’s largest consumer goods companies
• Home to iconic, trusted brands such as Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®

Company Specialties:

• Consumer Goods
• Marketing
• and Advertising

Company Website: http://www.pg.com

ASSUMPTION: P&G is a large, established company with a long history in the consumer goods industry. They offer opportunities in approximately 70 countries and continually aim to attract, reward, and advance the finest people in the world.

📊 Role Analysis

Career Level: Experienced Professional

Reporting Structure: This role reports directly to the Content House Creative Director

Work Arrangement: On-site, full-time (40 hours per week)

Growth Opportunities:

• Potential to lead larger teams and take on more responsibilities as the creative department grows
• Opportunities to work on a variety of diverse brands and projects
• Chance to gain experience working with outside freelancers and agencies

ASSUMPTION: This role offers growth opportunities as the creative department grows and expands. The ideal candidate will be comfortable taking on more responsibilities and leading larger teams as needed.

🌍 Location & Work Environment

Office Type: Corporate headquarters

Office Location(s): 2 P&G Plaza, Cincinnati, Ohio 45202, US

Geographic Context:

• Cincinnati is the third-largest city in Ohio and the 30th-largest city in the United States
• The city is known for its rich history, vibrant arts scene, and diverse cultural attractions
• Cincinnati is home to numerous Fortune 500 companies, including P&G, and offers a strong job market

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: Cincinnati offers a unique blend of urban and suburban living, with a variety of neighborhoods and communities to choose from. The city is known for its affordability, low cost of living, and high quality of life.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the hiring manager
• In-person or virtual interview with the creative director and other team members
• Final interview with the content house creative director
• Background check and offer

Key Assessment Areas:

• Creative portfolio and copywriting skills
• Leadership and team management abilities
• Strategic thinking and problem-solving skills
• Presentation and communication skills
• Cultural fit and alignment with P&G values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare a strong portfolio showcasing your creative projects and copy skills
• Be ready to discuss your creative process and thought behind your work
• Research P&G and the Content House to demonstrate your understanding of the company and role
• Prepare questions to ask the interviewer about the role, team, and company

ATS Keywords: Associate Creative Director, Copywriter, Advertising Campaigns, Brand Management, Team Leadership, Project Management, Creative Direction, Strategic Thinking, Presentation Skills, Consumer Goods, Marketing, Advertising

ASSUMPTION: The application process for this role may vary depending on the specific needs of the department and the company. It is essential to follow the application instructions provided and tailor your materials to the specific requirements of the role.

🛠️ Tools & Technologies

• Microsoft Word and Keynote
• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Google Workspace (Gmail, Google Drive, Google Docs)
• Project management tools (e.g., Asana, Trello, Jira)
• Presentation software (e.g., PowerPoint, Keynote)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and campaigns the candidate will be working on. Familiarity with industry-standard software and tools is essential.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Respect
• Excellence
• Ownership
• Collaboration

Work Style:

• Collaborative and innovative work environment
• Fast-paced, deadline-driven environment
• Supportive and diverse team committed to excellence

Self-Assessment Questions:

• How do your personal values align with P&G's company values?
• How do you handle working in a fast-paced, deadline-driven environment?
• How do you approach mentoring and developing the skills of your team members?

ASSUMPTION: P&G values diversity and inclusion, and fosters a culture of respect, integrity, and excellence. The ideal candidate will be able to thrive in a collaborative, innovative work environment and be committed to supporting the growth and development of their team members.

⚠️ Potential Challenges

• Managing multiple projects simultaneously and meeting tight deadlines
• Working with diverse brands and clients with varying needs and objectives
• Adapting to a fast-paced, ever-changing work environment
• Dealing with feedback and criticism from clients and stakeholders
Managing and mentoring a team of creative professionals with varying skill levels and experience

ASSUMPTION: This role may present challenges related to managing multiple projects, working with diverse clients, and adapting to a fast-paced work environment. The ideal candidate will be able to thrive in this dynamic setting and be comfortable handling feedback and criticism.

📈 Similar Roles Comparison

• This role is similar to other associate creative director positions in the advertising and marketing industry, but with a focus on copywriting and brand management
• Unlike other roles, this position is within a content house (internal advertising agency) within P&G, offering unique opportunities to work directly with major brands and clients
• Career path comparison: This role can lead to senior creative director or executive creative director positions within P&G or other advertising agencies

ASSUMPTION: This role offers unique opportunities to work directly with major brands and clients within P&G's content house. The ideal candidate will have experience in brand management and be comfortable working in a fast-paced, dynamic environment.

📝 Sample Projects

• Developing a comprehensive advertising campaign for a major P&G brand, including TV, print, digital, social, radio, OOH, and activations
• Creating a targeted marketing strategy for a specific product or brand, tailored to a particular audience or market segment
• Managing a team of creatives to develop and execute a large-scale event or promotion for a P&G brand

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of responsibilities and initiatives they may be involved in as an associate creative director within P&G's content house. The ideal candidate will have experience in brand management, campaign development, and team leadership.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the brands I'll be working with, and how can my skills and experience help address them?
• How does the content house collaborate with other departments and teams within P&G?
• What opportunities are there for growth and development within the content house and P&G as a whole?
• How does the content house approach diversity, equity, and inclusion in its creative work?
• What is the team structure and dynamic like within the content house?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, team, and company dynamics. The ideal candidate will be curious and proactive in seeking information to ensure a strong fit with the role and organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the P&G Careers website
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare a strong portfolio showcasing your creative projects and copy skills
• Be ready to discuss your creative process and thought behind your work
• Research P&G and the Content House to demonstrate your understanding of the company and role
• Prepare questions to ask the interviewer about the role, team, and company
• Follow up with the hiring manager one week after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.