🔹 Job Title: Associate Social Marketing Analyst (Hybrid)
🔹 Company: Belk
🔹 Location: Charlotte, NC - Corporate Office - Merchandising
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 20, 2025
🔹 Experience Level: Intermediate (3-5 years)
🔹 Remote Status: Hybrid
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of social media platforms, content creation, and analytics. The ideal candidate will have experience in digital marketing or social media management and be comfortable working in a fast-paced, collaborative environment.
✅ Create and manage social media content calendars based on company priorities and social media trends
✅ Schedule and publish organic social posts on Facebook, Instagram, and TikTok
✅ Partner with media agency on creative content for paid ads
✅ Identify social-first opportunities by creating content or working with the influencer team to identify content creators to fulfill concepts
✅ Manage weekly brief process and partner with creative team to execute content for each social channel
✅ Upload CRM lists into social channel UIs for Paid Ads on a weekly basis
✅ Serve as a community manager through social platforms by engaging with audiences and tagged content
✅ Analyze content performance on a weekly, monthly, and quarterly basis utilizing platform metrics and agency-provided insights
✅ Keep up-to-date with current social media trends and provide competitive reports to internal teams on a weekly basis
✅ Utilize social listening tools to better understand customer sentiments and how information can be used to improve strategies
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. The ideal candidate will be comfortable working in a fast-paced environment and be able to adapt to changing circumstances.
Education: Bachelor’s degree in Marketing, Communications, Business Administration, or related field
Experience: 3-5 years of relevant digital marketing or social media channel management experience
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in social media management tools and analytics platforms is likely required for this role.
Salary Range: Based on industry standards for a Marketing Associate role in Charlotte, NC, the estimated salary range for this position is $55,000 - $70,000 per year. This is an estimate and the actual salary may vary based on experience and other factors.
Benefits:
Working Hours: This is a full-time position with a hybrid work arrangement, requiring employees to work on-site two days per week. The standard workweek is Monday through Friday, 8:30 AM to 5:00 PM, with a 30-minute lunch break.
ASSUMPTION: While the salary range is not provided, the estimated range is based on market research and similar roles in the area. The benefits listed are common for companies of this size in the retail industry.
Industry: Belk is a privately-owned department store chain based in Charlotte, North Carolina. They operate nearly 300 stores in 16 Southeastern states and have an online presence at belk.com. Belk is known for its wide range of products, competitive pricing, and commitment to customer service.
Company Size: Belk has 10,001+ employees, making it a large company with a significant presence in the retail industry.
Founded: Belk was founded in 1888 by William Henry Belk and his brother, Dr. John Belk. The company has since grown into a major retailer, expanding its product offerings and services over the years.
Company Description:
Company Specialties:
Company Website: https://www.belkcareers.com/
ASSUMPTION: Belk is a well-established retailer with a strong presence in the Southeastern United States. The company's commitment to customer service and community involvement sets it apart in the competitive retail industry.
Career Level: This role is an intermediate-level position, requiring 3-5 years of relevant experience. It is a stepping stone to more senior roles within the marketing department or the company as a whole.
Reporting Structure: The Associate Social Marketing Analyst reports directly to the Manager, Digital Marketing - Social Media. They will collaborate with various teams, including Influencer, Creative, Co-Op, and Merchandising teams, as well as outside partners and vendors.
Work Arrangement: This is a hybrid role, requiring employees to work on-site two days per week. The remaining days can be worked remotely, providing flexibility for employees.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for growth and development within the marketing department and the company as a whole. The hybrid work arrangement provides a balance between on-site collaboration and remote flexibility.
Office Type: Belk's corporate office is a modern, professional environment with open-concept workspaces and collaborative areas.
Office Location(s): The corporate office is located in Charlotte, North Carolina, with additional offices and stores throughout the Southeastern United States.
Geographic Context:
Work Schedule: The standard workweek is Monday through Friday, 8:30 AM to 5:00 PM, with a 30-minute lunch break. Employees in this hybrid role will work on-site two days per week.
ASSUMPTION: The corporate office provides a collaborative and engaging work environment, with opportunities for professional growth and development. The location in Charlotte, North Carolina, offers a diverse range of cultural, recreational, and entertainment options.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Social Media, Content Creation, Digital Marketing, Analytics, Community Management, Paid Advertising, CRM Management, Influencer Marketing, Graphic Design, Copywriting, Collaboration, Project Management, Social Listening, Trend Analysis
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' social media and content creation skills, as well as their analytical and collaborative abilities.
ASSUMPTION: Proficiency in Microsoft Office Suite and social media management platforms is required for this role. Familiarity with analytics tools, CRM software, and graphic design tools is preferred.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Belk values a customer-centric approach, integrity, collaboration, innovation, and respect for its employees. Candidates should be able to demonstrate their alignment with these values and work style preferences during the interview process.
ASSUMPTION: This role may present challenges in terms of managing multiple projects and deadlines, staying up-to-date with social media trends, and collaborating effectively with various teams and partners. Successful candidates will be able to demonstrate their ability to manage their time effectively, adapt to change, and work well in a collaborative environment.
ASSUMPTION: This role is similar to other social media marketing positions, with a focus on content creation, analytics, and community management. The career progression from this role may include advancement to a more senior position within the marketing department or the broader retail industry.
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. Successful candidates will be able to demonstrate their ability to manage projects, analyze data, and collaborate with cross-functional teams.
ASSUMPTION: These interview questions are designed to help candidates better understand the day-to-day responsibilities, collaboration opportunities, and growth potential of this role. They are also intended to help candidates assess their fit with the company culture and values.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.