B2B Growth, Conversion

📌 Core Information

🔹 Job Title: B2B Growth, Conversion

🔹 Company: OpenAI

🔹 Location: San Francisco, CA

🔹 Job Type: Full-Time

🔹 Category: Research Services

🔹 Date Posted: May 12, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (3 days in the office per week)

🚀 Job Overview

Key aspects of this role include:

• Driving strategies to convert users and prospects to business customers
• Optimizing conversion funnels across self-serve entry points
• Designing and executing upsell experiments
• Collaborating with various teams to improve self-service offerings
• Bringing a global perspective to match OpenAI's global business

ASSUMPTION: This role requires a strong background in SaaS product-led growth and a deep understanding of growth funnels and experimentation. Candidates should be comfortable working autonomously with senior leaders and have a global perspective.

📋 Key Responsibilities

✅ Responsible for ChatGPT Team conversion in partnership with Product, Design, Marketing, and Data Science

✅ Design and execute in and out-of-product upsell experiments

✅ Architect a self-serve free-trial motion and own trial conversion

✅ Partner with Leverage Engineering and GTM Labs to run assist & automation experiments to inform self-serve improvements

✅ Optimize our conversion funnels for global markets

✅ Relentless focus on improving our conversion funnel metrics

✅ Drive “understand” work to uncover trends in our self-serve business and then lead programs to drive step changes

ASSUMPTION: This role requires a high level of collaboration and communication with various teams. Candidates should be comfortable working in a dynamic, fast-paced environment and have a strong roadmap and product sense.

🎯 Required Qualifications

Education: Bachelor's degree in a related field or equivalent experience

Experience: 5+ years of product-led growth experience in SaaS, ideally in high growth, global companies

Required Skills:

• Growth funnel expertise
• Experimentation expertise
• Strong stakeholder management skills
• Global perspective
• Solid analytical skills, comfortable with SQL
• Strong roadmap and product sense
• Customer centricity
• Exec comms: can work autonomously with senior leaders to present recommendations and facilitate highest level decisions

Preferred Skills:

• Experience with AI and machine learning
• Familiarity with OpenAI's products and services

ASSUMPTION: While not explicitly stated, having experience with AI and machine learning, as well as familiarity with OpenAI's products and services, would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $265,000 - $265,000 per year (This is the provided salary range, which is quite high for this role and experience level. However, given the company's size and industry, it seems reasonable.)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company matching
• Generous time off and parental leave policies
• Relocation assistance
• Other benefits as listed in the job description

Working Hours: Full-time, with a hybrid work model of 3 days in the office per week

ASSUMPTION: The provided salary range is likely competitive for this role and experience level in the San Francisco Bay Area. However, it's always a good idea to verify the compensation package with the employer.

📌 Applicant Insights

🔍 Company Context

Industry: Research Services, specifically focused on artificial intelligence and machine learning

Company Size: 201-500 employees, which means a mid-sized company with a significant amount of resources and opportunities for growth

Founded: 2015, with a brief company history focused on creating safe, general-purpose artificial intelligence that benefits all of humanity

Company Description:

• Dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity
• Focused on putting alignment of interests first – ahead of profit
• Committed to diversity, equity, and inclusion through various initiatives

Company Specialties:

• Artificial intelligence and machine learning

Company Website: openai.com

ASSUMPTION: OpenAI is a well-established company in the AI industry, with a strong focus on research and deployment of AI technologies. They prioritize safety and human needs in their AI development processes.

📊 Role Analysis

Career Level: Mid to Senior level, with a focus on driving high-impact projects and working with various teams

Reporting Structure: This role reports directly to the Growth team and works closely with Product, Design, Marketing, Data Science, Leverage Engineering, and GTM Labs

Work Arrangement: Hybrid, with 3 days in the office per week, offering flexibility and a balance between remote and on-site work

Growth Opportunities:

• Working on high-impact projects that aim to amplify OpenAI's user base and drive long-term growth
• Collaborating with various teams to gain exposure to different aspects of the business
• Potential career progression within the Growth team or other departments

ASSUMPTION: This role offers significant growth opportunities, both in terms of personal development and career advancement within the company.

🌍 Location & Work Environment

Office Type: Hybrid, with a focus on collaboration and in-person interaction for 3 days per week

Office Location(s): San Francisco, CA

Geographic Context:

• San Francisco is a major tech hub with a vibrant AI and machine learning community
• The city offers a diverse range of cultural, recreational, and culinary experiences
• San Francisco has a mild Mediterranean climate, with cool summers and mild winters

Work Schedule: Full-time, with a hybrid work model offering flexibility and a balance between remote and on-site work

ASSUMPTION: The hybrid work model provides a good balance between remote work and in-person collaboration, allowing for flexibility and a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Technical assessment or case study
• On-site or virtual interview with the team
• Final interview with the director or VP of the Growth team

Key Assessment Areas:

• Growth funnel expertise and experimentation skills
• Stakeholder management and communication skills
• Global perspective and cultural awareness
• Analytical skills and problem-solving abilities

Application Tips:

• Highlight relevant SaaS product-led growth experience and achievements
• Demonstrate a strong understanding of growth funnels and experimentation
• Showcase your ability to work autonomously with senior leaders and collaborate with various teams
• Tailor your resume and cover letter to emphasize your global perspective and customer-centric approach

ATS Keywords: B2B Growth, Conversion, SaaS, Product-Led Growth, Experimentation, Stakeholder Management, Global Perspective, AI, Machine Learning, Self-Service, Upsell Strategies, A/B Testing, Market Optimization, Collaboration

ASSUMPTION: OpenAI uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application get noticed by the system and increase your chances of being considered for an interview.

🛠️ Tools & Technologies

• SQL
• Data analysis and visualization tools (e.g., Tableau, Power BI)
• Experiment design and analysis tools (e.g., Optimizely, Adobe Target)
• Project management tools (e.g., Asana, Jira)

ASSUMPTION: While not explicitly stated, candidates should be comfortable using data analysis and visualization tools, experiment design and analysis tools, and project management tools to excel in this role.

👔 Cultural Fit Considerations

Company Values:

• Safety
• Human needs
• Alignment of interests

Work Style:

• Collaborative
• Data-driven
• Innovative

Self-Assessment Questions:

• Do you have a strong commitment to ensuring that general-purpose artificial intelligence benefits all of humanity?
• Are you comfortable working in a dynamic, fast-paced environment with various teams?
• Do you have a customer-centric approach and prioritize human needs in your decision-making processes?

ASSUMPTION: OpenAI values candidates who are aligned with their mission and can thrive in a collaborative, data-driven, and innovative work environment.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment with various teams
• Managing multiple projects and priorities simultaneously
• Balancing remote work and in-person collaboration in a hybrid work model
• Adapting to a global perspective and optimizing conversion funnels for global markets

ASSUMPTION: These challenges are inherent to the role and require candidates to be adaptable, organized, and comfortable working in a dynamic environment.

📈 Similar Roles Comparison

• Unlike other B2B growth roles, this position focuses on optimizing conversion funnels for a global AI company
• This role requires a strong understanding of AI and machine learning, as well as experience with AI-driven products and services
• Career progression in this role could lead to senior positions within the Growth team or other departments within OpenAI

ASSUMPTION: This role is unique in its focus on AI and machine learning, as well as its global perspective and collaboration with various teams.

📝 Sample Projects

• Designing and executing an upsell experiment to increase trial-to-paid conversion for a new AI-driven product
• Optimizing the self-serve free-trial motion for a global AI platform, improving trial conversion rates by 20%
• Partnering with Leverage Engineering and GTM Labs to implement assist & automation experiments, resulting in a 15% improvement in self-serve funnel metrics

ASSUMPTION: These sample projects demonstrate the types of initiatives candidates can expect to work on in this role, focusing on experimentation, optimization, and collaboration.

❓ Key Questions to Ask During Interview

• Can you describe the current state of the self-serve conversion funnels and any specific challenges you're facing?
• How does the Growth team collaborate with other departments, such as Product, Design, and Marketing?
• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does OpenAI support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?

ASSUMPTION: These questions demonstrate a strong understanding of the role and a commitment to driving results and continuous improvement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant SaaS product-led growth experience and achievements
• Prepare for a phone or video screen, technical assessment or case study, and on-site or virtual interview with the team
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.