📌 Core Information
🔹 Job Title: B2B Marketing Intern
🔹 Company: Emma – The Sleep Company
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Intern
🔹 Category: Marketing
🔹 Date Posted: 2025-07-17
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the creation of eye-catching POS materials to attract customers and increase conversion
- Ensuring the design of attractive visual assets highlighting Emma’s presence on marketplaces
- Managing the implementation of campaigns in-stores to promote seasonal sales periods
- Joining B2B partners meetings and negotiations to guarantee Emma’s products are spotlighted and well placed
- Working with different teams to help bring marketing ideas to life
ASSUMPTION: This role is focused on hands-on learning and contributing to Emma’s marketing efforts, with a strong emphasis on retail and wholesale marketing.
📋 Key Responsibilities
✅ Supporting on the creation of eye-catching POS (point-of-sale) materials like brand builders, banners, light boxes, and displays to attract customers and increase conversion
✅ Ensuring the design of attractive visual assets highlighting Emma’s presence on marketplaces and support on buying decision
✅ Managing the implementation of campaigns in-stores to promote seasonal sales periods, by following up on production, shipping and execution of visual materials in 300+ stores
✅ Joining B2B partners meetings and negotiations to guarantee our products are spotlighted and well placed (for example with sponsored ads and home page placements), steering CR and ROI
✅ Supporting on tracking retail media data and campaign results
✅ Working with different teams (Sales teams from different countries, including field teams, Product, Brand & Creative, Drive To Store) to help bring our marketing ideas to life
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to juggle multiple tasks and collaborate effectively with various teams.
🎯 Required Qualifications
Education: Not specified, but this role is intended for interns
Experience: No specific experience required, but candidates should be excited to learn about retail, wholesale, and digital marketing
Required Skills:
- Canva design experience
- MS Office proficiency (Excel and PPT)
- Structured planning and execution
- Proactive and dynamic work environment
- Fluency in English (extra languages like ES, PT, DE, NL are a plus!)
Preferred Skills:
- Previous experience in marketing or a related field
- Knowledge of the sleep industry
- Familiarity with retail and wholesale marketing strategies
ASSUMPTION: While not explicitly stated, candidates should have a basic understanding of marketing principles and be eager to learn and apply them in a practical setting.
💰 Compensation & Benefits
Salary Range: €965 gross per month (This is an internship position, and the salary is in line with industry standards for internships in Portugal)
Benefits:
- Meal allowance
- Private health insurance including dental care
- Employee discount on Emma products for yourself, friends, and family
- In-house Portuguese classes
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary and benefits package is competitive for an internship position in the marketing field in Portugal.
📌 Applicant Insights
🔍 Company Context
Industry: Manufacturing (specifically, sleep technology and mattress design and innovation)
Company Size: 1,001-5,000 employees (Large company with a global presence)
Founded: 2015 (Established company with a proven track record)
Company Description:
- Emma is the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe
- Recommended by leading consumer associations in EMEA, APAC, and the Americas
- Focuses on developing the best sleep comfort products to empower customers to awaken their best every day
Company Specialties:
- Sleep technology and mattress design and innovation
- Ergonomic sleep solutions
- Sustainable sleep solutions
- E-commerce retail
- Global sleep wellness
- Sleep research and insights
Company Website: https://team.emma-sleep.com/
ASSUMPTION: Emma is a well-established company with a strong focus on innovation, quality, and customer satisfaction in the sleep industry.
📊 Role Analysis
Career Level: Entry-level (Internship)
Reporting Structure: This role reports to the Marketing team and works closely with various teams, including Sales, Product, Brand & Creative, and Drive To Store
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
- Hands-on experience in marketing, retail, and wholesale
- Mentorship and continuous learning opportunities
- Potential full-time employment after the internship, depending on performance and company needs
ASSUMPTION: This internship provides an excellent opportunity for personal and professional growth, with the potential for long-term career development within the company.
🌍 Location & Work Environment
Office Type: On-site, with a dynamic and collaborative work environment
Office Location(s): Lisbon, Lisboa, Portugal
Geographic Context:
- Lisbon is the capital and largest city of Portugal, offering a vibrant cultural scene, historic sites, and a Mediterranean climate
- The office is located in a bustling city center, providing easy access to public transportation, shops, and restaurants
- Portugal is known for its friendly locals, delicious cuisine, and affordable cost of living compared to other Western European countries
Work Schedule: Full-time, with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM, with a 1-hour lunch break)
ASSUMPTION: The work environment is fast-paced, collaborative, and multicultural, offering a unique opportunity to learn and grow within a global company.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Background check and reference verification (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Cultural fit and alignment with Emma’s values
- Relevant skills and experience in marketing, retail, or wholesale
- Problem-solving and critical thinking abilities
- Adaptability and willingness to learn
- Communication and teamwork skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Demonstrate your enthusiasm for learning and growing within the marketing field
- Showcase your creativity and design skills through a portfolio or examples of your work (if applicable)
- Prepare questions to ask the interviewer about the role, the team, or the company to demonstrate your interest and engagement
ATS Keywords: Marketing intern, B2B marketing, retail marketing, wholesale marketing, digital marketing, Canva design, MS Office, team collaboration, planning, execution, pro-active, dynamic environment
ASSUMPTION: The application process is designed to assess candidates’ skills, experiences, and cultural fit, with a focus on finding the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Canva (for design tasks)
- MS Office (Excel and PPT for planning and tracking tasks)
- Project management tools (e.g., Asana, Trello, or Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, or Google Workspace)
ASSUMPTION: The tools and technologies required for this role are industry-standard and designed to facilitate collaboration, communication, and productivity.
👔 Cultural Fit Considerations
Company Values:
- Think big
- Take ownership
- Empowered to drive meaningful impact
- Collaboration and teamwork
- Continuous learning and growth
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Hands-on and proactive
- Adaptable and open to learning
Self-Assessment Questions:
- Do I align with Emma’s company values and work style?
- Am I comfortable working in a dynamic, collaborative, and multicultural environment?
- Am I eager to learn and grow within the marketing field, with a focus on retail and wholesale?
ASSUMPTION: Emma values candidates who are passionate, driven, and eager to learn, with a strong alignment with the company’s values and work style.
⚠️ Potential Challenges
- Managing multiple tasks and priorities in a fast-paced environment
- Adapting to a new work environment and team dynamics
- Balancing learning and contributing to the team’s efforts
- Dealing with the pressure of meeting deadlines and expectations
ASSUMPTION: These challenges are common in internship roles and can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow.
📈 Similar Roles Comparison
- This role is similar to other marketing internships, but with a stronger focus on retail and wholesale marketing
- Unlike other marketing roles, this internship offers hands-on experience in creating and implementing campaigns, working with various teams, and tracking results
- Career paths after this internship may include full-time employment in marketing, retail, or wholesale, depending on performance and company needs
ASSUMPTION: This role offers unique opportunities for growth and learning within the marketing field, with a focus on retail and wholesale.
📝 Sample Projects
- Designing eye-catching POS materials for in-store promotions
- Managing the implementation of seasonal sales campaigns in multiple stores
- Joining B2B partner meetings to negotiate product placement and visibility
- Tracking and analyzing retail media data to optimize campaign performance
ASSUMPTION: These projects are designed to provide interns with practical experience in marketing, retail, and wholesale, with a focus on driving results and contributing to the team’s efforts.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship contribute to Emma’s overall marketing strategy?
- What opportunities are there for growth and learning within the marketing team and the company as a whole?
- How does Emma support the integration and success of its interns?
- What are the key challenges facing the marketing team, and how can this internship help address them?
ASSUMPTION: These questions demonstrate a candidate’s interest in the role, the team, and the company, while also providing valuable insights into the company’s priorities and goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Prepare questions to ask the interviewer about the role, the team, or the company to demonstrate your interest and engagement
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
- If selected for the position, complete the onboarding process and attend any required training sessions or orientations
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
