📌 Core Information
🔹 Job Title: Brand Ads Lead (They/She/He)
🔹 Company: Glovo
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-time, Hybrid (3 office days per week)
🔹 Category: Marketing & Sales
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Paris, Île-de-France, France) with remote flexibility
🚀 Job Overview
Key aspects of this role include:
- Driving ad campaigns to boost sales for partner brands and drive incremental profit for Glovo
- Enhancing existing processes and ways of working
- Fostering strong business relationships to make Glovo the preferred advertising partner for brands
- Managing and coordinating cross-functional teams for campaign execution
ASSUMPTION: This role requires a high level of autonomy and cross-functional collaboration, with a focus on driving sales and improving processes.
📋 Key Responsibilities
✅ Lead the identification, prioritization, and hunting of new prospects
✅ Educate prospects and existing partners on Glovo’s advertising offering
✅ Drive sales of Glovo advertising products and hit business targets
✅ Build and nurture long-lasting relationships with partner brands and media agencies
✅ Ensure flawless execution of ad campaigns, coordinating with cross-functional teams
✅ Monitor and analyze the performance of ad campaigns, assessing the impact on partners’ and Glovo’s overall performance
✅ Track partners’ progress, meet targets, and continuously identify new opportunities
✅ Contribute to continuous enhancement and innovation, both in terms of advertising products and partnership models
✅ Create success stories and share best practices
✅ Team management
ASSUMPTION: This role involves a mix of strategic planning, sales, and project management, with a strong focus on driving results and improving processes.
🎯 Required Qualifications
Education: Bachelor/Master’s degree in management, business administration, engineering, marketing
Experience: 5-7 years of marketing or sales experience at a leading media agency, consumer goods company, or e-commerce business
Required Skills:
- Self-motivated, results-driven, and proactive attitude
- Comfortable working in a fast-paced environment and tackling complex business challenges
- Strong analytical, negotiation, and project management skills
- Proficiency in Office, particularly in Excel
- Experience in executing marketing campaigns or promotion plans across digital and non-digital channels
- Deep understanding of paid, owned, and earned media channels, including tracking and reporting on established performance marketing KPIs
- Excellent written and oral communication skills, with fluency in both French and English
Preferred Skills:
- Experience in the media landscape of Ivory Coast
- Knowledge of Glovo’s advertising products and Retail Media capabilities
ASSUMPTION: Candidates with experience in the media landscape of Ivory Coast and knowledge of Glovo’s advertising products may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (based on experience and market standards for the role and location)
Benefits:
- Equity Plan
- Private Health Insurance
- Monthly Glovo Credit
- Transportation Discounts
- Food Discounts
- Kindergarten Expense Discounts
- Discounted Gym Memberships
- Extra Time Off
- Work From Home Opportunities (2 days per week)
- Enhanced Parental Leave
- Office-Based Nursery
- Online Therapy
- Wellbeing Benefits
Working Hours: Full-time (40 hours per week), with flexible working hours and the opportunity to work from anywhere for up to three weeks a year
ASSUMPTION: The salary range is estimated based on market standards for the role, experience level, and location. The benefits listed are based on the information provided in the job description.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Services, specifically focusing on on-demand delivery services and multi-category marketplace
Company Size: 1,001-5,000 employees, which means a mid-sized company structure with opportunities for growth and career development
Founded: 2015, with a brief history of rapid expansion and growth across Europe, Central Asia, and Africa
Company Description:
- Glovo is a pioneering multi-category app connecting users with businesses and couriers, offering on-demand services from local restaurants, grocers, supermarkets, and high street retail stores
- Glovo’s vision is to give everyone easy access to everything within their city, so that users can enjoy what they want, when they want, where they want
- Glovo operates across 25 countries in Europe, Central Asia, and Africa, with a strong focus on innovation and technology
Company Specialties:
- Information Technology
- Logistics
- Q-Commerce
- Tech
- Apps
Company Website: https://about.glovoapp.com/
ASSUMPTION: Glovo is a dynamic and innovative company with a strong focus on technology and growth, offering opportunities for career development and professional growth.
📊 Role Analysis
Career Level: Mid to Senior level, with opportunities for growth and career progression within the company
Reporting Structure: This role reports directly to the Head of Brands Ads and may have team members reporting to them
Work Arrangement: Hybrid, with 3 office days per week and the opportunity to work from home 2 days per week, as well as the opportunity to work from anywhere for up to 3 weeks a year
Growth Opportunities:
- Potential for career progression within the Brands Ads team or other departments within Glovo
- Opportunities to work on international projects and gain exposure to different markets
- Chance to develop leadership and management skills through team management responsibilities
ASSUMPTION: This role offers opportunities for career growth and development within Glovo, with a focus on driving results and improving processes.
🌍 Location & Work Environment
Office Type: Glovo’s Paris office is a modern and collaborative workspace, with a focus on employee well-being and comfort
Office Location(s): Carrer de Llull, 108, Barcelona, Catalonia 08005, ES (Headquarters), with additional offices in Paris, France
Geographic Context:
- Paris, Île-de-France, France is a vibrant and multicultural city, with a strong focus on innovation, technology, and entrepreneurship
- The city offers a high quality of life, with access to excellent education, healthcare, and cultural attractions
- Paris is a major hub for the media and advertising industries, with a diverse range of clients and partners
Work Schedule: Full-time (40 hours per week), with flexible working hours and the opportunity to work from home 2 days per week, as well as the opportunity to work from anywhere for up to 3 weeks a year
ASSUMPTION: The work environment at Glovo’s Paris office is collaborative and dynamic, with a focus on employee well-being and growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- On-site or virtual interview with the hiring manager and team members
- Final decision and offer
Key Assessment Areas:
- Sales and negotiation skills
- Analytical and problem-solving skills
- Communication and presentation skills
- Cultural fit and alignment with Glovo’s values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past sales and marketing campaigns, as well as any relevant data analysis or project management experience
- Research Glovo’s advertising products and Retail Media capabilities to demonstrate your understanding of the role and the company
ATS Keywords: Brand Ads, Marketing, Sales, Advertising Products, Retail Media, Campaign Execution, Performance Analysis, Team Management, French, English
ASSUMPTION: The interview process at Glovo is thorough and comprehensive, with a focus on assessing the candidate’s skills, experience, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- CRM software (e.g., Salesforce, HubSpot)
- Advertising platforms (e.g., Google Ads, Facebook Ads)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The tools and technologies required for this role are standard for the advertising and marketing industries, with a focus on data analysis and campaign execution.
👔 Cultural Fit Considerations
Company Values:
- Think Global, Act Local
- Be a Owner
- Crave Challenges
- Ride Together
- Make it Happen
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Focused on results and continuous improvement
- Data-driven and analytical
Self-Assessment Questions:
- How do you align with Glovo’s company values, particularly ‘Think Global, Act Local’ and ‘Crave Challenges’?
- How do you approach building and maintaining strong relationships with clients and partners, particularly in a fast-paced and dynamic environment?
- How do you balance a focus on results and continuous improvement with a collaborative and team-oriented work style?
ASSUMPTION: Glovo values a dynamic and collaborative work environment, with a focus on results and continuous improvement.
⚠️ Potential Challenges
- The role requires a high level of autonomy and cross-functional collaboration, which may present challenges in terms of communication and coordination
- The fast-paced and dynamic nature of the role may require candidates to be adaptable and resilient in the face of change
- The role involves managing and coordinating cross-functional teams, which may present challenges in terms of leadership and team management
- The role requires a strong understanding of the media landscape in Ivory Coast, which may present challenges for candidates without relevant experience
ASSUMPTION: The challenges associated with this role are primarily related to the fast-paced and dynamic nature of the work environment, as well as the requirement for a high level of autonomy and cross-functional collaboration.
📈 Similar Roles Comparison
- This role is unique in its focus on driving sales and improving processes within Glovo’s Brands Ads team, with a strong emphasis on cross-functional collaboration and team management
- Compared to similar roles in the media and advertising industries, this role offers a unique opportunity to work within a dynamic and innovative company with a strong focus on technology and growth
- Career progression in this role may involve opportunities to work on international projects and gain exposure to different markets, as well as the chance to develop leadership and management skills through team management responsibilities
ASSUMPTION: This role offers a unique opportunity to work within a dynamic and innovative company with a strong focus on technology and growth, with opportunities for career progression and development.
📝 Sample Projects
- Developing and executing a targeted advertising campaign for a major retail brand in the Ivory Coast, with a focus on driving sales and increasing brand awareness
- Analyzing the performance of Glovo’s advertising products and Retail Media capabilities, and identifying opportunities for improvement and innovation
- Managing and coordinating a cross-functional team to execute a large-scale advertising campaign for a major event or promotion
ASSUMPTION: These sample projects are designed to highlight the key responsibilities and requirements of the role, with a focus on driving results and improving processes.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the overall structure of the Brands Ads team and Glovo more broadly?
- What are the key challenges and opportunities facing the Brands Ads team and Glovo in the coming year?
- How does Glovo support the professional development and growth of its employees?
- What are the key metrics and KPIs used to measure the success of this role and the Brands Ads team more broadly?
ASSUMPTION: These key questions are designed to provide insight into the role, the team, and the company, as well as to assess the candidate’s fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on sales, marketing, and advertising experience
- Prepare examples of your past sales and marketing campaigns, as well as any relevant data analysis or project management experience
- Research Glovo’s advertising products and Retail Media capabilities to demonstrate your understanding of the role and the company
- Follow up with the hiring manager or HR team within 7 days of submitting your application to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
